全球汽车订阅服务市场规模、份额、成长分析（按服务供应商、按车辆） - 产业预测，2023-2030 年

Global Automotive Subscription Services Market Size, Share, Growth Analysis, By Service Provider(Original Equipment Manufacturer (OEM), Third-Party Service Providers), By Vehicle(Luxury Car, Executive Car) - Industry Forecast 2023-2030

出版日期: 2024年02月18日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球汽车订阅服务市场规模为26.5亿美元，从2023年的32.4亿美元增长到2031年的162.2亿美元，预计在预测期内（2024年~2031年）将以复合年增长率增长22.30% 。

随着汽车拥有量的重要性下降，尤其是在千禧世代中，灵活行动解决方案的趋势预计将持续下去。这种转变是汽车订阅日益普及的主要动力。此外，移动即服务 (MaaS) 的吸引力日益增长，鼓励个人选择灵活的交通选择，而不是传统的汽车所有权。传统的租赁协议和汽车融资越来越被视为麻烦而不是有用，尖峰时段的叫车和共乘服务的可用性是刚性的；长途旅行的高成本是一个限制因素。儘管如此，汽车订阅模式已成为市场上适应性强的选择，提供不同时间长度的服务，从一个月到一年多。订阅费用涵盖保险、保养、维修、註册及相关费用，同时也提供根据个人偏好和订阅方案在不同车辆和品牌之间切换的便利。已开发经济体和新兴经济体对此类灵活行动解决方案的需求不断增长，并可能在预测期内推动市场成长。

市场概况
北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东/非洲
- 海湾合作委员会国家
- 南非
- 其他中东/非洲地区

竞争格局

前5名企业对比
主要企业市场定位（2021年）
主要市场参与者所采取的策略
关键成功策略
近期市集活动
主要企业市场占有率（2021年）

主要企业简介

考克斯汽车公司（美国）
克鲁诺有限公司（德国）
公平金融公司（美国）
柔性驱动器（美国）
Turo, Inc.（美国）
卡穆迪集团（德国）
ZoomCar（印度）
赫兹全球控股公司（美国）
保时捷出游（德国）
Sixt SE（德国）
闪光器（美国）
借用（美国）
Invygo（阿拉伯联合大公国）
按需汽车（美国）
Yieldstreet（美国）
瓦格尼克斯（英国）
卡玛汽车（美国）
弗莱克斯（墨西哥）
旋转金融（美国）
Mycar 订阅（马来西亚）

简介目录

Product Code: SQMIG35H2178

Global Automotive Subscription Services Market size was valued at USD 2.65 billion in 2022 and is poised to grow from USD 3.24 billion in 2023 to USD 16.22 billion by 2031, growing at a CAGR of 22.30% during the forecast period (2024-2031).

The enduring trend towards embracing flexible mobility solutions is projected to continue and thrive in the foreseeable future, buoyed by the diminishing importance of car ownership, particularly among millennials. This shift is a significant driver behind the growing popularity of vehicle subscriptions. Moreover, the increasing appeal of mobility-as-a-service (MaaS) is prompting individuals to opt for flexible mobility alternatives instead of traditional vehicle ownership. Conventional leasing agreements and car financing are increasingly viewed as cumbersome rather than beneficial, while the rigidity in the availability of ride-hailing and ride-sharing services during peak times, alongside the high costs associated with longer journeys, serve as constraining factors. Nonetheless, the car subscription model emerges as an exceptionally adaptable alternative in the market, offering services for various durations ranging from one month to a year or more. Subscription fees cover insurance, maintenance, repairs, registration, and related expenses, while also providing the convenience of switching between different vehicles and brands based on individual preferences and subscription plans. This upsurge in demand for flexible mobility solutions, spanning both developed and emerging economies, is poised to propel market growth throughout the forecast period.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Automotive Subscription Services Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Automotive Subscription Services Market Segmental Analysis

The global automotive subscription services market is segmented on the basis of service provider, vehicle, subscription period, region. By service provider, the market is segmented into original equipment manufacturer (oem), third-party service providers. By vehicle, the market is segmented into luxury cars, executive cars, economy cars, and others. By subscription period, the market is segmented into 0-6 months, 6-12 months, more than 12 months. By region, the market is segmented into North America, Europe, Latin America, Asia- Pacific, Middle East and Africa.

Drivers of the Global Automotive Subscription Services Market

The surge in vehicle subscription services' popularity is propelled by urban-dwelling millennials who prioritize access over ownership. Opting out of ownership commitments, consumers seek convenience, flexibility, and a diverse range of vehicle experiences.

Restraints in the Global Automotive Subscription Services Market

One restraint in the global automotive subscription services market stems from consumer preference for traditional car ownership models and the perceived inconvenience or unfamiliarity associated with subscription services. Despite the benefits of flexibility, convenience, and access to a variety of vehicles that subscription services offer, some consumers may be hesitant to embrace this model due to concerns about long-term costs, vehicle availability, and the lack of ownership equity. Additionally, there may be a lack of awareness or understanding about the subscription model among potential customers, leading to slower adoption rates and challenges in market penetration.

Market Trends of the Global Automotive Subscription Services Market

A notable trend in the Global Automotive Subscription Services Market is the emergence of Multi-Brand Subscription Platforms, which offer consumers the flexibility to access a variety of vehicle brands and models under a single subscription plan. These platforms capitalize on the growing consumer preference for hassle-free mobility solutions, allowing subscribers to switch between different vehicles based on their changing needs and preferences without the commitment of ownership. By partnering with multiple automakers, these platforms provide a wider selection of vehicles, catering to diverse customer demographics and enhancing market penetration. This trend reflects a shift towards more convenient and customizable mobility options, driving the growth of automotive subscription services globally.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Automotive Subscription Services Market by Service Provider

Market Overview
Original Equipment Manufacturer (OEM)
Third-Party Service Providers

Global Automotive Subscription Services Market by Vehicle

Market Overview
Luxury Car
Executive Car
Economy Car
Other

Global Automotive Subscription Services Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Cox Automotive, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cluno GmbH (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fair Financial Corp. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Flexdrive (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Turo, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carmudi Group (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ZoomCar (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hertz Global Holdings, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Porsche Mobility (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sixt SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blinker (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Borrow (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Invygo (United Arab Emirates)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cars on Demand (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Yieldstreet (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wagonex (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carma Car (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fleks (Mexico)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revolve Finance (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mycar Subscription (Malaysia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments