游戏周边设备市场规模、份额、成长分析、按产品、按设备、按类型、按分销管道、按地区 - 行业预测，2024-2031 年

2022年全球游戏周边设备市场规模将达到57亿美元，从2023年的64亿美元成长到2031年的146亿美元，复合年增长率预计将成长10.9%。

在全球游戏产业快速成长的推动下，全球游戏周边设备市场正经历显着成长。键盘、滑鼠、耳机、控制器和显示器等周边设备是游戏玩家的必备工具，可提高效能并营造沉浸感。推动市场扩张的主要因素是电子竞技和竞技游戏的迅速普及，导致对以精度和响应能力着称的高性能周边设备的需求增加。此外，可客製化 RGB 照明、人体工学设计和先进感测器技术等技术创新正在推动该领域的进步。游戏平台（包括 PC、主机和行动装置）的不断发展为周边设备製造商提供了许多机会来适应不同的使用者偏好。此外，年轻消费者可支配收入的增加极大地促进了他们对高端和专业游戏配件的渴望。因此，游戏週边市场可望持续成长。我们相信，能够巧妙地平衡创新、品质和价格的公司将能够在这个充满活力且不断发展的市场中取得成功。这个市场洞察反映了截至 2023 年 10 月的趋势，并强调了製造商在利用当前消费行为和技术进步来利用我所强调的这个充满活力的行业的未来机会方面的重要作用。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特分析及影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 技术进步
• 监管环境
• 专利分析
• 案例研究
• 供应链分析

游戏週边市场规模：依产品分類的复合周边设备（2024-2031）

• 市场概况
• 帽子
• 键盘
• 控制器
• 老鼠
• 其他的

游戏周边设备（2024-2031）

• 市场概况
• 个人电脑
• 游戏机

游戏週边市场规模：按类型分類的复合周边设备（2024-2031）

• 市场概况
• 有线
• 无线的

游戏週边市场规模：依分销管道分類的复合周边设备（2024-2031）

• 市场概况
• 离线
• 在线的

游戏周边设备市场规模及复合年增长率（2024-2031）

• 北美（产品、设备、类型、通路）
  • 美国
  • 加拿大
• 欧洲（产品、设备、类型、通路）
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区（产品、设备、类型、通路）
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲（产品、设备、类型、通路）
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲（产品、设备、类型、通路）
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按公司分公司分類的股份分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• ANT Esports：India
• Anker Innovations Limited：China
• Cooler Master Technology Inc.：Taiwan
• Dell Inc.（Alienware）：United States
• CORSAIR：United States
• HyperX/Kingston Technology Company, Inc.：United States
• Logitech：Switzerland
• Plantronics Inc.：United States
• Rapoo Corporation：China
• Razer Inc.：United States
• Redragon USA：China
• Turtle Beach：United States
• HP Inc.：United States
• ASUS Inc.：Tiwan
• Red Gear：India
• Zebronics：India

结论和建议

Global Gaming Peripheral Market size was valued at USD 5.7 billion in 2022 and is poised to grow from USD 6.4 billion in 2023 to USD 14.6 billion by 2031, growing at a CAGR of 10.9% during the forecast period (2024-2031).

The global gaming peripheral market has seen remarkable growth, bolstered by the burgeoning gaming industry worldwide. Essential tools for gamers, peripherals such as keyboards, mice, headsets, controllers, and monitors enhance performance and create immersive experiences. Key drivers of market expansion include the surging popularity of esports and competitive gaming, which have heightened demand for high-performance peripherals known for their precision and responsiveness. Furthermore, technological innovations, including customizable RGB lighting, ergonomic designs, and sophisticated sensor technologies, have spurred advancements in the sector. The continuous evolution of gaming platforms-including PC, console, and mobile-provides a plethora of opportunities for peripheral manufacturers to address diverse user preferences. Additionally, the rising disposable incomes among younger consumers significantly contribute to the appetite for premium and specialized gaming accessories. As a result, the gaming peripheral market is poised for sustained growth. Companies that can adeptly balance innovation, quality, and price will likely flourish in this dynamic and constantly evolving landscape. This market insight reflects trends up to October 2023 and emphasizes the critical role of manufacturers in leveraging current consumer behaviors and technological advancements to capitalize on future opportunities in this vibrant sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Gaming Peripheral market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Gaming Peripheral Market Segmental Analysis

Global Gaming Peripheral Market is segmented by Product, Device, Type, Distribution Channel and Region. Based on Product, the market is segmented into Headsets, Keyboards, Controllers, Mice, Others. Based on Device, the market is segmented into Personal Computers, Gaming Consoles. Based on Type, the market is segmented into Wired, Wireless. Based on Distribution Channel, the market is segmented into Online, Offline. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Gaming Peripheral Market

One of the primary catalysts for the global gaming peripheral market is the rapid expansion of the gaming industry. With the increasing popularity of video games, there is a heightened demand for premium gaming accessories, including mice, keyboards, controllers, and headsets. This surge in interest is amplified by ongoing technological innovations and advancements within the gaming sector, which create a strong need for advanced, specialized peripherals. These cutting-edge accessories enhance the overall gaming experience, further propelling market growth and ensuring that both casual gamers and competitive players have access to high-quality equipment to elevate their gameplay.

Restraints in the Global Gaming Peripheral Market

The global gaming peripheral market faces several constraints, with price sensitivity being a notable challenge. As consumers become increasingly budget-conscious, they are more inclined to seek cost-effective alternatives, which can restrict premium brands' ability to maintain market share. Additionally, fluctuating economic conditions can further heighten this price sensitivity, leading to reduced spending on non-essential gaming accessories. This trend might compel manufacturers to lower prices or offer promotions, potentially impacting their profit margins. Furthermore, the rise of affordable gaming options could shift consumer preferences, ultimately influencing the overall dynamics within the gaming peripheral market and hindering growth opportunities.

Market Trends of the Global Gaming Peripheral Market

The Global Gaming Peripheral market is witnessing a significant trend towards customization, driven by gamers' demand for personalized equipment that enhances their gaming experience. As players explore diverse gameplay styles, manufacturers are innovating with features like customizable RGB lighting, programmable buttons, adjustable sensitivity, and modular designs. This shift not only caters to individual preferences but also fosters a deeper sense of immersion within gaming environments. Consequently, brands are prioritizing the development of ergonomic and versatile peripherals, further propelling market growth as they strive to meet the evolving demands of an increasingly sophisticated gaming community.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Supply Chain Analysis

Gaming Peripheral Market Size by Product & CAGR (2024-2031)

• Market Overview
• Headgear
• Keyboards
• Controllers
• Mice
• Others

Gaming Peripheral Market Size by Device & CAGR (2024-2031)

• Market Overview
• Personal Computers
• Gaming Consoles

Gaming Peripheral Market Size by Type & CAGR (2024-2031)

• Market Overview
• Wired
• Wireless

Gaming Peripheral Market Size by Distribution Channel & CAGR (2024-2031)

• Market Overview
• Offline
• Online

Gaming Peripheral Market Size & CAGR (2024-2031)

• North America, (Product, Device, Type, Distribution Channel)
  • US
  • Canada
• Europe, (Product, Device, Type, Distribution Channel)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product, Device, Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product, Device, Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product, Device, Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• ANT Esports: India
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anker Innovations Limited: China
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cooler Master Technology Inc.: Taiwan
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell Inc. (Alienware): United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CORSAIR: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HyperX/Kingston Technology Company, Inc.: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Logitech: Switzerland
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plantronics Inc.: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rapoo Corporation: China
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Razer Inc.: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Redragon USA: China
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Turtle Beach: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HP Inc.: United States
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ASUS Inc.: Tiwan
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Red Gear: India
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zebronics: India
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation