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健康美容化妆品

市场调查报告书

商品编码

1646251

口红市场规模、份额和成长分析（按类型、成品、分销管道、重量、价格、成分、最终用户和地区）—2025-2032 年产业预测

Lipstick Market Size, Share, Growth Analysis, By Type (Stick, Liquid), By Finish (Cream, Matte), By Distribution Channel, By Weight, By Price, By Ingredients, By End-user, By Region - Industry Forecast 2025-2032

出版日期: 2025年01月26日 | 出版商:

SkyQuest | 英文 165 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2023 年口红市场规模价值 100.8 亿美元，预计将从 2024 年的 106.3 亿美元成长到 2032 年的 163.2 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.5%。

受对鲜艳色彩、多样化饰面和创新配方的需求推动，口红市场正在蓬勃发展。现代口红富含维生素 E、甘油和椰子油等有益成分，不仅可以增添色彩，还可以滋养和保护嘴唇，通常可以取代传统的润唇膏。草本和有机产品的日益普及凸显了消费者转向具有保湿和舒缓特性的产品。口红的颜色种类繁多，包括哑光、透明和缎面，并且有多种颜色可供选择以适应各种艺术表达。此外，抗氧化剂和天然成分的加入标誌着人们追求更健康的美容解决方案的趋势，随着消费者追求化妆品的品质、多样性和永续性，口红产业将持续成长。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲国家
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前 5 家公司对比
主要企业市场定位（2024年）
主要市场参与者所采用的策略
近期市场趋势
公司市场占有率分析（2024 年）
主要企业简介
- 公司简介
- 产品系列分析
- 按细分市场分析市场份额
- 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

L'Oreal SA（France）
Estee Lauder Companies Inc.（United States）
Revlon, Inc.（United States）
Coty Inc.（United States）
Shiseido Company, Limited（Japan）
Procter & Gamble Co.（United States）
Unilever NV（United Kingdom）
Chanel SA（France）
Christian Dior SE（France）
Beiersdorf AG（Germany）
Avon Products, Inc.（United Kingdom）
Kose Corporation（Japan）
Amorepacific Corporation（South Korea）
LVMH Moet Hennessy-Louis Vuitton SE（France）
Mary Kay Inc.（United States）
Oriflame Holding AG（Switzerland）
Natura & Co（Brazil）
Clarins Group（France）
Pola Orbis Holdings Inc.（Japan）

结论和建议

简介目录

Product Code: SQSG25J2006

Lipstick Market size was valued at USD 10.08 billion in 2023 and is poised to grow from USD 10.63 billion in 2024 to USD 16.32 billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The lipstick market is flourishing, driven by the demand for vibrant colors, varied finishes, and innovative formulations. Enhanced with beneficial ingredients like vitamin E, glycerin, and coconut oil, modern lipsticks not only add color but also nourish and protect lips, often serving as a substitute for traditional lip balms. The growing preference for herbal and organic options highlights a consumer shift towards products that offer moisturizing and healing properties. Diverse types of lipsticks, including matte, sheer, and satin, alongside an extensive color range, cater to various artistic expressions. Additionally, the incorporation of antioxidants and natural elements signals a trend towards healthier beauty solutions, positioning the lipstick industry for continued growth as consumers seek quality, versatility, and sustainability in their cosmetics.

Top-down and bottom-up approaches were used to estimate and validate the size of the Lipstick market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Lipstick Market Segments Analysis

Global Lipstick Market is segmented by Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user and region. Based on Type, the market is segmented into Stick, Liquid and others. Based on Finish, the market is segmented into Cream, Matte, Satin, Gloss and Others. Based on Distribution Channel, the market is segmented into Store-Based and Non-Store-Based. Based on Weight, the market is segmented into Less than 1 gm, 1 to 2 gm, 2 to 3 gm and More than 3 gm. Based on Price, the market is segmented into Low, Medium and High. Based on Ingredients, the market is segmented into Organic, Conventional and Vegan. Based on End-user, the market is segmented into Kids and Adults. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Lipstick Market

The increasing awareness and health consciousness among consumers regarding the benefits of organic cosmetics are significantly driving the demand for natural and organic lip color products. These products, rich in antioxidants, not only enhance appearance but also contribute to the healing of damaged skin cells, making them more appealing to health-oriented consumers. This trend toward natural ingredients is expected to further stimulate product consumption in the near future. For instance, in 2018, companies such as Antipodes and Origins Natural Resources, Inc. introduced lip tints crafted from natural materials and floral extracts, reflecting the growing preference for eco-friendly beauty solutions.

Restraints in the Lipstick Market

The lipstick market faces significant challenges due to increasing consumer awareness regarding the potential harmful effects of various cosmetic ingredients, including preservatives, pigment molecules, and synthetic additives. Prolonged exposure to these substances can lead to adverse reactions such as allergic responses, the emergence of black spots, acne, and skin discoloration. As a result, many consumers are turning to cosmetic procedures that offer lasting improvements and reduce their reliance on traditional beauty products. This shift towards seeking permanent solutions highlights a growing concern about the safety of daily cosmetic use, which could hinder the growth of the lipstick market in the long run.

Market Trends of the Lipstick Market

The lipstick market is witnessing a significant trend towards lip powders, primarily in matte formulations, as consumers increasingly seek products that combine high performance with a natural aesthetic. This innovative category is gaining traction among women for its smooth, creamy texture and long-lasting pigmentation, supported by nourishing ingredients like vitamin E, glycerin, and coconut oil. The preference for lip powders reflects a broader shift towards versatile, user-friendly cosmetics that deliver a fresh, effortless look. As this trend continues to grow, brands are likely to explore diverse shades and formulations to cater to this emerging demand for lip products that emphasize both beauty and care.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Customer & Buying Criteria Analysis

Global Lipstick Market Size by Type & CAGR (2025-2032)

Market Overview
Stick
Liquid
others

Global Lipstick Market Size by Finish & CAGR (2025-2032)

Market Overview
Cream
Matte
Satin
Gloss
Others

Global Lipstick Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Store-Based
Non-Store-Based

Global Lipstick Market Size by Weight & CAGR (2025-2032)

Market Overview
Less than 1 gm
1 to 2 gm
2 to 3 gm
More than 3 gm

Global Lipstick Market Size by Price & CAGR (2025-2032)

Market Overview
Low
Medium
High

Global Lipstick Market Size by Ingredients & CAGR (2025-2032)

Market Overview
Organic
Conventional
Vegan

Global Lipstick Market Size by End-user & CAGR (2025-2032)

Market Overview
Kids
Adults

Global Lipstick Market Size & CAGR (2025-2032)

North America (Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user)
- US
- Canada
Europe (Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user)
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Finish, Distribution Channel, Weight, Price, Ingredients, End-user)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

L'Oreal S.A. (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Estee Lauder Companies Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revlon, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coty Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Shiseido Company, Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procter & Gamble Co. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unilever N.V. (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel S.A. (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Christian Dior SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beiersdorf AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Avon Products, Inc. (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kose Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amorepacific Corporation (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LVMH Moet Hennessy - Louis Vuitton SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mary Kay Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oriflame Holding AG (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Natura & Co (Brazil)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Clarins Group (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pola Orbis Holdings Inc. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments