加烈葡萄酒市场规模、份额及成长分析（依产品类型、品质状态、酒体、通路及地区）－2025-2032 年产业预测

加烈葡萄酒市场规模预计在 2023 年达到 201.6 亿美元，并将从 2024 年的 220.8 亿美元增长到 2032 年的 456.3 亿美元，预测期内（2025-2032 年）的复合年增长率为 9.5%。

在生产和口味创新的推动下，全球对加烈葡萄酒的需求随着酒精消费量的增加而增长。此外，加烈葡萄酒是社会地位的象征，在社交场合很受欢迎，进一步推动了市场成长。此外，加烈葡萄酒还具有其他健康益处，这也增加了它的吸引力。在美国、德国和印度等市场，葡萄酒税上涨和严格的监管等挑战可能会阻碍成长，但研发投入的增加正在刺激产品创新并提供新的扩张机会。虽然新冠疫情最初扰乱了生产，但人们对加烈葡萄酒的健康意识不断增强，预计将在未来几年推动市场强劲成长，尤其是在预计持续成长的美国。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 监管格局
• 客户和购买标准分析

加烈葡萄酒市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概览
• 波特酒
• 苦艾酒
• 雪莱
• 马萨拉
• 马德拉
• 其他的

加烈葡萄酒市场规模：依特点和复合年增长率（2025-2032）

• 市场概览
• 干葡萄酒
• 醴

加烈葡萄酒市场规模（依体型及复合年增长率）(2025-2032)

• 市场概览
• 轻体
• 中型酒体
• 全身

加烈葡萄酒市场规模（依通路划分）及复合年增长率（2025-2032）

• 市场概览
• On-Trade
• Off-Trade

加烈葡萄酒市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• E. & J. Gallo Winery（USA）
• Constellation Brands, Inc.（USA）
• The Wine Group（USA）
• Treasury Wine Estates（Australia）
• Pernod Ricard（France）
• Bacardi Limited（Bermuda）
• Davide Campari-Milano NV（Italy）
• Sogevinus Fine Wines SL（Portugal）
• Symington Family Estates（Portugal）
• Taylor's Port（Portugal）
• Sandeman（Portugal）
• Graham's（Portugal）
• Warre's（Portugal）
• Fonseca（Portugal）
• Curatolo Arini（Italy）
• Mazuran's Vineyards Limited（New Zealand）
• Albina & Hanna（USA）
• Barbadillo（Spain）
• Emilio Lustau（Spain）
• Gonzalez Byass（Spain）

结论和建议

Fortified Wine Market size was valued at USD 20.16 billion in 2023 and is poised to grow from USD 22.08 billion in 2024 to USD 45.63 billion by 2032, growing at a CAGR of 9.5% during the forecast period (2025-2032).

The global demand for fortified wines is escalating as alcohol consumption rises, fueled by advancements in manufacturing and flavor innovation. This market growth is also driven by the popularity of fortified wines at social events, where they symbolize social status. Additionally, the health benefits associated with fortified wines further enhance their appeal. While challenges such as rising wine taxes and stringent regulations in markets like the US, Germany, and India may impede growth, increased investment in research and development is fostering product innovation, presenting new opportunities for expansion. Although the COVID-19 pandemic initially disrupted production, the heightened health awareness surrounding fortified wines is poised to catalyze robust market growth in the coming years, particularly in the US, where sustainable growth is anticipated.

Top-down and bottom-up approaches were used to estimate and validate the size of the Fortified Wine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Fortified Wine Market Segments Analysis

Global Fortified Wine Market is segmented by Product Type, Nature, Body, Distribution Channel and region. Based on Product Type, the market is segmented into Port Wine, Vermouth, Sherry, Marsala, Madeira and Others. Based on Nature, the market is segmented into Dry Wine and Sweet Wine. Based on Body, the market is segmented into Light Bodied, Medium Bodied and Full Bodied. Based on Distribution Channel, the market is segmented into On-Trade and Off-Trade. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Fortified Wine Market

The fortified wine market is anticipated to experience significant growth, primarily fueled by the increasing popularity of wine, particularly in developing nations. As more consumers in these regions discover and embrace wine culture, the demand for fortified wines is likely to rise. This trend reflects a growing appreciation for diverse wine varieties, culinary pairings, and social occasions centered around wine consumption. Consequently, the fortified wine segment stands to benefit as it captures the interest of a broader audience, paving the way for enhanced market expansion in response to evolving consumer preferences and habits surrounding alcoholic beverages.

Restraints in the Fortified Wine Market

The Fortified Wine market faces certain constraints due to the extensive variety of alcoholic beverages available to consumers, including non-fortified wines. This broad selection allows individuals greater flexibility in their choices, potentially reducing the demand for fortified wines. As consumers explore different options, the appeal of fortified wines may wane in comparison to other alcoholic beverages that offer unique flavors and experiences. Consequently, the presence of these alternative choices can hinder the growth of the fortified wine segment, posing a challenge to market expansion and potentially affecting sales negatively in this specific category.

Market Trends of the Fortified Wine Market

The fortified wine market is witnessing a significant trend toward premiumization, as consumers increasingly seek high-quality options that reflect sophistication and exclusivity. This shift is characterized by a rising willingness to invest in luxury fortified wines, particularly in developed regions, where discerning customers associate these products with elevated status and refined taste. Producers are responding by enhancing their offerings, focusing on artisanal production methods and unique flavor profiles, further fueling interest in premium varietals. Consequently, the demand for premium and luxury fortified wines continues to surge, indicating a robust growth trajectory for the segment as it captures the attention of an affluent consumer base.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Fortified Wine Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Port Wine
• Vermouth
• Sherry
• Marsala
• Madeira
• Others

Global Fortified Wine Market Size by Nature & CAGR (2025-2032)

• Market Overview
• Dry Wine
• Sweet Wine

Global Fortified Wine Market Size by Body & CAGR (2025-2032)

• Market Overview
• Light Bodied
• Medium Bodied
• Full Bodied

Global Fortified Wine Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• On-Trade
• Off-Trade

Global Fortified Wine Market Size & CAGR (2025-2032)

• North America (Product Type, Nature, Body, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Nature, Body, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Nature, Body, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Nature, Body, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Nature, Body, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• E. & J. Gallo Winery (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constellation Brands, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Wine Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Treasury Wine Estates (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bacardi Limited (Bermuda)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Davide Campari-Milano N.V. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sogevinus Fine Wines SL (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Symington Family Estates (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Taylor's Port (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sandeman (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Graham's (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Warre's (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fonseca (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Curatolo Arini (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mazuran's Vineyards Limited (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Albina & Hanna (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Barbadillo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emilio Lustau (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gonzalez Byass (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations