云端游戏市场规模、份额、按设备、类型、玩家类型、产品、部署、游戏系统和地区分類的成长分析 - 2025 年至 2032 年产业预测

预计到 2023 年云端游戏市场规模将达到 10.5 亿美元，从 2024 年的 15.4 亿美元成长到 2032 年的 322.4 亿美元，预测期内（2025-2032 年）的复合年增长率为 46.3%。

云端游戏让您无需专用硬体即可享受游戏，无需频繁升级硬件，彻底改变了游戏环境。这一趋势正受到全球关注，因为它增强了游戏体验并促进了无缝的行动游戏。该技术能够传输文件，使公司能够以更少的网路要求提供流畅的游戏，同时让玩家不间断地存取他们的个人化库和帐户。市场成长的动力来自于跨平台游戏的增加、网路使用的增强以及 5G 等网路进步。随着 Facebook 和 Instagram 等平台采用云端游戏，社群媒体游戏的兴起将进一步推动这一市场的发展，创造新的参与机会并鼓励公司投资创新的云端游戏开发。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析

云端游戏市场规模（依设备划分）及复合年增长率（2025-2032）

• 市场概览
• 智慧型手机
• 游戏机
• 个人电脑和笔记型电脑
• 药片
• 头戴式显示器
• 智慧电视

云端游戏市场规模（按类型及复合年增长率） (2025-2032)

• 市场概览
• 视讯串流
• 文件流

云端游戏市场规模（按玩家类型和复合年增长率） (2025-2032)

• 市场概览
• 休閒玩家
• 狂热游戏玩家
• 生活方式玩家
• 重度核心玩家

云端游戏市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概览
• 基础设施
• 游戏平台服务
• 计算
• 记忆
• 贮存
• 内容服务
• 个人电脑服务

云端游戏市场规模（按部署类型和复合年增长率） (2025-2032)

• 市场概览
• 公共云端
• 混合云端
• 私有云端

云端游戏市场规模（依游戏系统划分）及复合年增长率（2025-2032）

• 市场概览
• G-Cluster
• PlayStation
• Stream My Game
• Steam 的家庭串流功能
• 远端畅玩
• 其他的

云端游戏市场规模（按地区划分）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Microsoft Corporation（USA）
• Sony Group Corporation（Japan）
• NVIDIA Corporation（USA）
• Google LLC（USA）
• Amazon.com, Inc.（USA）
• Tencent Holdings Ltd.（China）
• Electronic Arts Inc.（USA）
• Ubisoft Entertainment SA（France）
• Nintendo Co., Ltd.（Japan）
• Square Enix Holdings Co., Ltd.（Japan）
• Bandai Namco Holdings Inc.（Japan）
• NetEase, Inc.（China）
• Cloudflare, Inc.（USA）
• Hatch Entertainment Ltd.（Finland）
• Blade Group（France）
• LiquidSky Software, Inc.（USA）
• Shadow（France）

结论和建议

Cloud Gaming Market size was valued at USD 1.05 billion in 2023 and is poised to grow from USD 1.54 billion in 2024 to USD 32.24 billion by 2032, growing at a CAGR of 46.3% during the forecast period (2025-2032).

Cloud gaming is revolutionizing the gaming landscape by allowing players to enjoy games without the need for specialized hardware, thus eliminating frequent hardware upgrades. This trend is gaining traction globally as it enhances gaming experiences and facilitates seamless mobile gameplay. The technology's ability to stream files enables companies to provide fluid gaming with lower internet requirements while offering players personalized libraries and uninterrupted access to their accounts. Market growth is being propelled by increased cross-platform gaming, enhanced internet usage, and network advancements like 5G, which reduce latency and improve bandwidth. The rise of social media gaming further fuels this market, as platforms like Facebook and Instagram embrace cloud gaming, creating new engagement opportunities and encouraging companies to invest in innovative cloud game development.

Top-down and bottom-up approaches were used to estimate and validate the size of the Cloud Gaming market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Cloud Gaming Market Segments Analysis

Global Cloud Gaming Market is segmented by Device, Type, Gamer Type, Offering, Deployment, Gaming System and region. Based on Device, the market is segmented into Smartphones, Gaming Consoles, PC & Laptops, Tablets, Head-mounted Displays and Smart TVs. Based on Type, the market is segmented intovideo streamingand File Streaming. Based on Gamer Type, the market is segmented into Casual Gamers, Avid Gamers, Lifestyle Gamers and Hardcore Gamers. Based on Offering, the market is segmented into Infrastructure, Gaming Platform Service, Compute, Memory, Storage, Content Service and PC Service. Based on Deployment, the market is segmented into Public Cloud, Hybrid Cloud and Private Cloud. Based on Gaming System, the market is segmented into G-Cluster, PlayStation, Stream My Game, Steam in Home Streaming, Remote Play and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Cloud Gaming Market

The Cloud Gaming market is propelled by efforts from industry players to overcome technological hurdles and reduce costs to appeal to a broader spectrum of gamers globally. A key requirement for delivering an immersive gaming experience is low latency, which is significantly enhanced by the capabilities of 5G technology. The advent of 5G is transforming cloud gaming, allowing providers to offer superior experiences. For instance, a Wipro white paper from October 2020 highlighted that numerous companies are investing in the transition to 5G to enhance gameplay. Consequently, the low latency advantages provided by 5G are expected to further stimulate market growth.

Restraints in the Cloud Gaming Market

The cloud gaming market faces significant constraints primarily related to network requirements, as game streaming depends on low latency, high bitrate, and ample bandwidth. In certain regions, the cost of establishing such a robust internet connection can be prohibitively expensive, hindering accessibility for potential users. If gamers cannot meet these essential network requirements, they may experience latency and response time issues, negatively affecting their gaming experience. Nonetheless, the landscape is gradually improving; major telecom providers are rolling out high-speed internet, and leading companies like Microsoft and Google are investing in data server infrastructures, potentially alleviating these limitations in the future.

Market Trends of the Cloud Gaming Market

The Cloud Gaming market is poised for significant growth as digital engagement escalates with the proliferation of smartphones and enhanced connectivity infrastructures. By 2025, it is expected that 80% of the global population will own smartphones, driving game developers to focus on mobile platforms. Coupled with advancements in 5G technology, this trend will enable high-quality, low-latency gaming experiences, making cloud gaming more accessible and appealing. As of October 2020, 22 out of 106 service providers launched mobile cloud gaming services, reflecting a shift towards this innovative model. With approximately 2.4 billion mobile gamers worldwide, the industry's expansion seems inevitable, positioning cloud gaming as a pivotal segment in the entertainment landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Cloud Gaming Market Size by Device & CAGR (2025-2032)

• Market Overview
• Smartphones
• Gaming Consoles
• PC & Laptops
• Tablets
• Head-mounted Displays
• Smart TVs

Global Cloud Gaming Market Size by Type & CAGR (2025-2032)

• Market Overview
• Video Streaming
• File Streaming

Global Cloud Gaming Market Size by Gamer Type & CAGR (2025-2032)

• Market Overview
• Casual Gamers
• Avid Gamers
• Lifestyle Gamers
• Hardcore Gamers

Global Cloud Gaming Market Size by Offering & CAGR (2025-2032)

• Market Overview
• Infrastructure
• Gaming Platform Service
• Compute
• Memory
• Storage
• Content Service
• PC Service

Global Cloud Gaming Market Size by Deployment & CAGR (2025-2032)

• Market Overview
• Public Cloud
• Hybrid Cloud
• Private Cloud

Global Cloud Gaming Market Size by Gaming System & CAGR (2025-2032)

• Market Overview
• G-Cluster
• PlayStation
• Stream My Game
• Steam in Home Streaming
• Remote Play
• Others

Global Cloud Gaming Market Size & CAGR (2025-2032)

• North America (Device, Type, Gamer Type, Offering, Deployment, Gaming System)
  • US
  • Canada
• Europe (Device, Type, Gamer Type, Offering, Deployment, Gaming System)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Device, Type, Gamer Type, Offering, Deployment, Gaming System)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Device, Type, Gamer Type, Offering, Deployment, Gaming System)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Device, Type, Gamer Type, Offering, Deployment, Gaming System)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Microsoft Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sony Group Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NVIDIA Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amazon.com, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tencent Holdings Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Electronic Arts Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ubisoft Entertainment SA (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nintendo Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Square Enix Holdings Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bandai Namco Holdings Inc. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NetEase, Inc. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cloudflare, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hatch Entertainment Ltd. (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blade Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LiquidSky Software, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shadow (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations