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市场调查报告书
商品编码
1722291
霜冻优格市场规模、份额及成长分析(按产品类型、脂肪含量、品种、价格分布、包装类型、销售管道和地区)-2025-2032 年产业预测Frozen Yogurt Market Size, Share, and Growth Analysis, By Product Type, By Fat Content, By Variant, By Price Range, By Packaging Type, By Sales Channel, By Region - Industry Forecast 2025-2032 |
2023 年全球霜冻优格市场规模为 18.4 亿美元,预计将从 2024 年的 19.5 亿美元成长到 2032 年的 31.6 亿美元,预测期内(2025-2032 年)的复合年增长率为 6.2%。
随着消费者对更健康的甜点替代品的需求不断增长,霜冻优格格市场正在经历重大变革时期。千禧世代和 Z 世代对无负担食品的热爱日益增长,使得霜冻优格成为比传统冰淇淋更具吸引力的替代品。为了满足多样化的消费者群体,製造商正在创新推出无糖、无乳製品和高蛋白品种,以满足素食者和健康爱好者的需求。以异国风水果组合为特色的口味创新增强了产品差异化,并透过独特的消费者体验培养了品牌忠诚度。此外,都市区自助商店的激增以及零售、快餐店和电子商务之间的策略联盟大大提高了消费者的可及性。儘管面临市场挑战,数位订购和食品配送应用程式正在适应现代消费者快节奏的生活方式,进一步扩大其市场范围。
Global Frozen Yogurt Market size was valued at USD 1.84 Billion in 2023 and is poised to grow from USD 1.95 Billion in 2024 to USD 3.16 Billion by 2032, growing at a CAGR of 6.2% during the forecast period (2025-2032).
The frozen yogurt market is undergoing significant transformation driven by a surge in consumer demand for healthier dessert alternatives. Rising popularity among millennials and Gen Z for guilt-free options has positioned frozen yogurt as an appealing choice over traditional ice cream. To capture diverse consumer segments, manufacturers are innovating with sugar-free, dairy-free, and high-protein varieties, catering to vegans and health enthusiasts alike. Flavor innovations featuring exotic fruit combinations bolster product differentiation, fostering brand loyalty through a unique consumer experience. Moreover, the proliferation of self-serve outlets in urban areas, along with strategic partnerships across retail, quick-service restaurants, and e-commerce, significantly enhance consumer accessibility. Digital ordering and food delivery apps further broaden the market reach, adapting to the fast-paced lifestyle of modern consumers, despite ongoing market challenges.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Frozen Yogurt market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Frozen Yogurt Market Segments Analysis
The global Frozen Yogurt market is segmented on the basis of Product Type, Fat Content, Variant, Price Range, Packaging Type, Sales channel and region. By Product Type, the market is segmented into Regular Frozen Yogurt, Sugar-Free Frozen Yogurt, Lactose-Free Frozen Yogurt, Non-Dairy Frozen Yogurt, and Others. By Fat Content, the market is segmented into Full Fat, Low Fat, and No Fat. Based on Variant, the market is segmented into Flavored Frozen Yogurt, and Non-Flavored Frozen Yogurt. Based on Price Range, the market is segmented into Economy/Budget Frozen Yogurt, Mid-Range Frozen Yogurt, and Premium Frozen Yogurt. Based on Packaging Type, the market is segmented into Plastic Cups, Glass Jars, Flexible Pouches, and Others. Based on Sales Channel, the market is segmented into Online, and Offline (Hypermarkets/Supermarkets, Departmental Stores, Convenience Store, and Other). By region, the market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Driver of the Global Frozen Yogurt Market
The Global Frozen Yogurt market is significantly propelled by the growing emphasis on health and wellness, positioning frozen yogurt as a preferred alternative to traditional high-calorie desserts. As consumer awareness of probiotics and digestive health expands, frozen yogurt offers beneficial components like live active cultures, protein, and reduced sugar content, catering to the demand for healthier indulgences. In the U.S., low-fat and non-fat frozen yogurt account for over 70% of retail sales, reflecting a strong consumer inclination towards nutritious choices. The trend is also visible in Europe and Asia-Pacific, where health-conscious frozen yogurt options, featuring lower added sugars and higher calcium content, are gaining popularity. This shift is largely driven by rising concerns about obesity and diabetes, prompting a demand for healthier treats. Moreover, millennials and Gen Z favor clean-label and transparent products, further fostering the rise of health-focused frozen yogurt brands, making it an appealing guilt-free dessert option for those seeking better choices.
Restraints in the Global Frozen Yogurt Market
A significant challenge facing the global frozen yogurt market is the elevated operational costs associated with the storage, production, and distribution of frozen dairy products. Unlike shelf-stable or refrigerated goods, frozen yogurt necessitates a continuous cold chain from manufacturing to retail. Any disruption in temperature control can result in spoilage, product recalls, and substantial financial losses. This dependence on a stringent cold chain significantly complicates logistics and drives up operating expenses, particularly in regions with inadequate infrastructure or adverse climate conditions. Such factors collectively pose a restraint on the growth and sustainability of the frozen yogurt industry.
Market Trends of the Global Frozen Yogurt Market
The Global Frozen Yogurt market is increasingly characterized by the dominance of the self-serve concept, which enhances consumer engagement by allowing for personalization in portion sizes, flavors, and toppings. This trend reflects a broader shift towards interactive dining experiences, as consumers increasingly seek customization in their food choices. Reports indicate that over two-thirds of frozen yogurt establishments have embraced this model, underscoring its popularity among patrons. Additionally, the integration of digital technologies, such as loyalty programs and mobile ordering apps, has further strengthened this trend, improving consumer convenience and satisfaction, thus shaping the future landscape of the frozen yogurt market.