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市场调查报告书
商品编码
1736991
机场零售市场规模、份额、成长分析(按类型、分销通路、机场规模和地区)-2025 年至 2032 年产业预测Airport Retailing Market Size, Share, and Growth Analysis, By Type (Fashion & Accessories, Perfumes & Cosmetics), By Distribution Channel (Direct Retailer, Convenience Store), By Airport Size, By Region - Industry Forecast 2025-2032 |
预计到 2023 年全球机场零售市场价值将达到 350.7 亿美元,从 2024 年的 403.3 亿美元增长到 2032 年的 1233.7 亿美元,预计在预测期内(2025-2032 年)的复合年增长率为 15.0%。
受中等收入群体不断增长、旅游需求旺盛以及机票价格下降的推动,全球空中交通持续增长,为机场零售业提供了巨大的推动力。机场客流量的增加使零售商能够接触到多样化的客户群,包括固定客群。这种激增推动了对免税品、奢侈品和便利商品的需求,鼓励品牌投资机场零售空间。旅客数量的增加与零售交易量的增加有关,而空中交通量的增加已被证明是扩大零售足迹和收益潜力的关键因素。将店铺策略性地定位在人流量大的地点,并透过有吸引力的设计、个人化服务和精选产品来提升客户体验,可以利用衝动性购买,将乘客的等待时间转化为销售机会,并推动整体市场扩张。
Global Airport Retailing Market size was valued at USD 35.07 billion in 2023 and is poised to grow from USD 40.33 billion in 2024 to USD 123.37 billion by 2032, growing at a CAGR of 15.0% during the forecast period (2025-2032).
The continuous rise in global air passenger traffic, driven by increasing middle-class incomes, tourism demand, and affordable airfares, significantly boosts the airport retailing sector. With growing foot traffic in airports, retailers can engage a diverse clientele, including captive audiences. This surge enhances the demand for duty-free goods, premium products, and convenience items, encouraging brands to invest in airport retail spaces. Higher passenger volumes correlate with increased retail transactions, establishing air traffic growth as a key factor in expanding retail footprints and revenue potential. Strategic store placement in high-traffic areas, coupled with enhanced customer experiences through attractive designs, personalized service, and curated product offerings, capitalizes on impulse buying, converting passenger wait times into sales opportunities and driving overall market expansion.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Airport Retailing market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Airport Retailing Market Segments Analysis
Global Airport Retailing Market is segmented by Type, Distribution Channel, Airport Size and region. Based on Type, the market is segmented into Fashion & Accessories, Perfumes & Cosmetics, Liquor & Tabacco, Food & Beverages and Others. Based on Distribution Channel, the market is segmented into Direct Retailer, Convenience Store, Specialty Retailer and Departmental store. Based on Airport Size, the market is segmented into Medium Airport, Small Airport and Large Airport. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Airport Retailing Market
The growth of the global airport retailing market is largely propelled by the surge in international air travel, driven by both tourism and business mobility. As more travelers traverse through airports, there is an escalating demand for duty-free items, premium goods, and convenient products. This influx of passengers not only enhances foot traffic but also amplifies sales opportunities, encouraging retailers to expand their offerings and innovate within airport environments. Consequently, the vibrant mix of diverse international visitors creates a dynamic retail landscape that fuels ongoing development and growth in the airport retail sector.
Restraints in the Global Airport Retailing Market
The Global Airport Retailing market faces significant constraints due to various global events, including pandemics, geopolitical conflicts, and economic recessions, which can substantially hinder international air travel. Such disruptions lead to decreased passenger numbers, directly impacting foot traffic and sales in airport retail outlets. Factors like reductions in airline capacity, travel restrictions, and visa issues further narrow the customer base, creating unstable revenue streams. As a result, these challenges raise the risks associated with investments in airport retail, making it a less attractive prospect for stakeholders in the industry.
Market Trends of the Global Airport Retailing Market
The Global Airport Retailing market is witnessing a significant trend towards experiential retail, transforming airports into vibrant lifestyle hubs that go beyond mere shopping. Retailers are increasingly integrating immersive experiences, such as virtual try-ons, upscale lounges, and cultural exhibits, which enhance customer engagement and prolong dwell time. This shift from a convenience-oriented approach to a more event-driven model is redefining airport retail, aiming to create memorable moments for international travelers. As consumer preferences evolve, airports are leveraging this trend to foster deeper connections with passengers, ultimately driving growth and innovation within the retail sector amidst the competitive aviation landscape.