剃鬍泡棉市场规模、份额、成长分析（按产品类型、按分销管道、按最终用途产业、按地区）- 产业预测（2025 年至 2032 年）

2023 年全球剃鬚泡棉市场规模为 5.475 亿美元，预计将从 2024 年的 5.7214 亿美元成长到 2032 年的 8.1364 亿美元，预测期内（2025-2032 年）的复合年增长率为 4.5%。

全球剃鬚泡棉市场正经历显着成长，这得益于消费者对个人护理和美容日益增长的兴趣。专业需求，尤其是对整装仪容需求的追求，推动了剃须产品的使用量成长。社群媒体的兴起和男性整装仪容趋势的兴起，促使消费者选择能够提供保湿、抗刺激等额外护肤功效的高端刮鬍泡。产品配方和密着包装的不断创新对这一增长至关重要，製造商开发了富含天然成分的泡沫以及专为敏感肌肤设计的温和配方。此外，可回收气雾罐等环保包装解决方案的推出，吸引了具有环保意识的消费者，提高了产品忠诚度，并促进了市场的强劲成长。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 重大投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究
• 客户和购买标准分析

剃鬚泡棉市场规模（依产品类型及复合年增长率） （2025-2032 年）

• 市场概览
• 有机刮鬍泡沫
• 传统刮鬍泡沫

剃鬚泡棉市场规模（按分销管道和复合年增长率） (2025-2032)

• 市场概览
• 离线
  • 超级市场/大卖场
  • 专卖店
• 在线的
  • 电商平台
  • 公司网站

剃鬚泡棉市场规模（按最终用途产业和复合年增长率划分）（2025-2032 年）

• 市场概览
• 个人消费者
• 沙龙和理髮店
• 饭店招待
• 其他的

剃鬚泡棉市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Procter & Gamble Co.（US）
• Beiersdorf AG（Germany）
• L'Oreal Groupe（France）
• Mary Kay Inc.（US）
• Edgewell Personal Care（US）
• Harry's Inc.（US）
• Bombay Shaving Company（India）
• DORCO Co., Ltd.（South Korea）
• Vi-john Group（India）
• Unilever PLC（UK）
• Johnson & Johnson（US）
• Estee Lauder Companies Inc.（US）
• Avon Products Inc.（UK）
• Shiseido Company, Limited（Japan）
• Godrej Consumer Products Limited（India）
• Colgate-Palmolive Company（US）
• NIVEA（Beiersdorf AG）（Germany）
• Wilkinson Sword（UK）
• Barbasol（US）
• Lush Cosmetics（UK）

结论和建议

Global Shaving Foam Market size was valued at USD 547.5 million in 2023 and is poised to grow from USD 572.14 million in 2024 to USD 813.64 million by 2032, growing at a CAGR of 4.5% during the forecast period (2025-2032).

The global shaving foam market is experiencing significant growth driven by heightened consumer interest in grooming and personal care. The demand for well-groomed appearances, particularly in professional settings, has led to an increase in shaving product usage. The rise of social media and the male grooming trend have encouraged consumers to opt for premium shaving foams that offer added skin benefits like hydration and anti-irritation properties. Continuous innovations in product formulation and packaging are pivotal to this expansion, with manufacturers developing foams infused with natural ingredients and skin-friendly agents tailored for sensitive skin. Additionally, the introduction of eco-friendly packaging solutions, such as recyclable aerosol cans, appeals to environmentally conscious consumers, fostering product loyalty and contributing to robust market growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Shaving Foam market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Shaving Foam Market Segments Analysis

Global Shaving Foam Market is segmented by Product Type, Distribution Channel, End Use Industry and region. Based on Product Type, the market is segmented into Organic Shaving Foam and Conventional Shaving Foam. Based on Distribution Channel, the market is segmented into Offline and Online. Based on End Use Industry, the market is segmented into Individual Consumers, Salons & Barber Shops, Hotels & Hospitality and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Shaving Foam Market

The global shaving foam market is significantly driven by the rising awareness of personal grooming among men. The influence of social media, prominent influencer marketing, and shifting beauty standards are motivating men to invest more heavily in skincare and shaving products. This growing trend has led to an increased demand for specialized shaving foams, including those formulated for sensitive skin, moisturizing properties, and natural ingredients. As men become more conscious of their grooming routines, the market continues to expand, reflecting a broader transformation in male grooming habits and preferences.

Restraints in the Global Shaving Foam Market

The Global Shaving Foam market faces significant challenges as consumers grow increasingly concerned about the presence of harmful chemicals in these products, such as parabens, sulfates, and alcohol, which can cause skin irritation and dehydration. This rising awareness has driven a demand for more natural and organic alternatives, placing pressure on traditional shaving foam manufacturers to reformulate their products. Companies must adapt to this shift in consumer preference or risk losing market share to brands that prioritize cleaner, safer options. As a result, the need for reformulation and innovation is becoming crucial for maintaining competitiveness in the evolving marketplace.

Market Trends of the Global Shaving Foam Market

The Global Shaving Foam market is witnessing a significant trend toward natural and organic formulations, as consumers increasingly prioritize products devoid of harmful chemicals. With an escalating awareness of skin health and environmental sustainability, shoppers are gravitating towards shaving foams enriched with plant-based ingredients, such as aloe vera and essential oils. This shift reflects a broader movement within the personal care industry favoring eco-friendly options that align with consumers' values and health-conscious lifestyle choices. As a result, brands that offer clean, sustainable grooming alternatives are likely to gain a competitive edge in this evolving market landscape, appealing to a growing segment of discerning customers.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Shaving Foam Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Organic Shaving Foam
• Conventional Shaving Foam

Global Shaving Foam Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Offline
  • Supermarkets/Hypermarkets
  • Specialty Stores
• Online
  • E-commerce Platforms
  • Company Websites

Global Shaving Foam Market Size by End Use Industry & CAGR (2025-2032)

• Market Overview
• Individual Consumers
• Salons & Barber Shops
• Hotels & Hospitality
• Others

Global Shaving Foam Market Size & CAGR (2025-2032)

• North America (Product Type, Distribution Channel, End Use Industry)
  • US
  • Canada
• Europe (Product Type, Distribution Channel, End Use Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Distribution Channel, End Use Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Distribution Channel, End Use Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Distribution Channel, End Use Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Procter & Gamble Co. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• L'Oreal Groupe (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edgewell Personal Care (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harry's Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bombay Shaving Company (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DORCO Co., Ltd. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vi-john Group (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever PLC (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Godrej Consumer Products Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NIVEA (Beiersdorf AG) (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilkinson Sword (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Barbasol (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lush Cosmetics (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations