旅居车市场规模、份额、成长分析（按类型、按燃料类型、按长度、按应用、按地区）- 产业预测，2025 年至 2032 年

2023 年全球旅居车市场规模为 98 亿美元，预计将从 2024 年的 105.3 亿美元成长到 2032 年的 186.3 亿美元，预测期内（2025-2032 年）的复合年增长率为 7.4%。

全球旅居车市场正在经历显着增长，这得益于人们对户外休閒活动（尤其是露营和公路旅行）日益增长的兴趣。随着消费者优先考虑旅行的灵活性和居家的舒适性，旅居车已成为理想的解决方案，尤其是考虑到 COVID-19 疫情对旅行偏好的影响。这种需求激增反映在情侣、家庭和单人冒险者中越来越喜欢自足式私人旅行体验。太阳能係统、增强型隔热性能和智慧连接功能等创新进步不仅提高了燃油效率和舒适度，而且还解决了永续性和便利性问题，吸引了更多的人。随着技术的发展，这些改进可能会进一步促进旅居车的使用，鼓励市场持续扩张和製造商持续创新。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究
• 技术分析

旅居车市场规模（按类型及复合年增长率） (2025-2032)

• 市场概览
• A级旅居车（巴士式，大型）
• B 级旅居车（厢型车整修）
• C级旅居车（驾驶室上方设计）

旅居车市场规模（按燃料类型和复合年增长率） (2025-2032)

• 市场概览
• 汽油
• 柴油引擎

旅居车市场规模（按长度和复合年增长率） (2025-2032)

• 市场概览
• 不到 20 英尺
• 20–30 英尺
• 超过30英尺

旅居车市场规模（按应用划分）及复合年增长率（2025-2032）

• 市场概览
• 旅游和休閒
• 移动办公室/工作区
• 紧急服务
• 其他的

旅居车市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Thor Industries, Inc.（US）
• Forest River, Inc.（US）
• Winnebago Industries, Inc.（US）
• Hymer GmbH & Co. KG（Germany）
• REV Group, Inc.（US）
• Jayco, Inc.（US）
• Dethleffs GmbH & Co. KG（Germany）
• Coachmen Industries（US）
• Knaus Tabbert AG（Germany）
• Adria Mobil（Slovenia）
• Erwin Hymer Group（Germany）
• Leisure Travel Vans（Canada）
• Carthago Reisemobilbau GmbH（Germany）
• Pilote（France）
• Malibu Van（Germany）
• Laika Caravans（Italy）
• Globecar GmbH（Germany）
• Auto-Trail Ltd（UK）
• Niesmann+Bischoff GmbH（Germany）

结论和建议

Global Motorhome Market size was valued at USD 9.8 billion in 2023 and is poised to grow from USD 10.53 billion in 2024 to USD 18.63 billion by 2032, growing at a CAGR of 7.4% during the forecast period (2025-2032).

The global motorhome market is witnessing significant growth fueled by a heightened interest in outdoor recreational activities, especially camping and road trips. As consumers prioritize travel flexibility and the comforts of home, motorhomes have emerged as an ideal solution, particularly in light of the COVID-19 pandemic's influence on travel preferences. This surge in demand is reflected in the rising popularity of self-contained, private travel experiences among couples, families, and solo adventurers. Innovative advancements, such as solar-powered energy systems, enhanced insulation, and smart connectivity features, not only improve fuel efficiency and comfort but also attract a wider audience by addressing sustainability and convenience concerns. As technology evolves, these enhancements will likely further boost motorhome usage, driving the market's continued expansion and encouraging ongoing innovation from manufacturers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Motorhome market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Motorhome Market Segments Analysis

Global Motorhome Market is segmented by Type, Fuel Type, Length, Application and region. Based on Type, the market is segmented into Class A Motorhomes (Bus-style, large), Class B Motorhomes (Van conversions) and Class C Motorhomes (Cab-over design). Based on Fuel Type, the market is segmented into Gasoline and Diesel. Based on Length, the market is segmented into Less than 20 feet, 20 to 30 feet and Above 30 feet. Based on Application, the market is segmented into Travel and Recreation, Mobile Office / Workspace, Emergency Services and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Motorhome Market

The global motorhome market is witnessing significant expansion, fueled by a rising interest in eco-friendly and sustainable vehicles. Consumers are increasingly opting for hybrid and electric motorhomes, which generate a smaller environmental impact. This shift is driven by a combination of personal environmental accountability and government incentives aimed at promoting greener travel options. As a result, this trend towards more sustainable modes of transportation is reshaping the market landscape, attracting environmentally conscious tourists who prioritize eco-friendly travel experiences. Consequently, the demand for innovative motorhome solutions that align with sustainable principles is expected to continue escalating in the coming years.

Restraints in the Global Motorhome Market

The growth of the global motorhome market is significantly constrained by insufficient infrastructure and parking options in various regions. The scarcity of campgrounds, RV parks, and designated parking spaces poses challenges for motorhome owners, impacting their ability to travel freely. This inadequacy is particularly pronounced in urban areas where space is at a premium, potentially deterring prospective buyers from investing in motorhomes. As a result, the overall appeal and accessibility of the market are diminished, as potential customers may feel discouraged by the limited availability of necessary facilities to support their motorhome experiences. Addressing these infrastructural gaps is essential for market expansion.

Market Trends of the Global Motorhome Market

The global motorhome market is witnessing a notable shift towards eco-friendly solutions, driven by escalating environmental consciousness among consumers. Electric and hybrid motorhomes are gaining traction as buyers increasingly prioritize sustainability in their travel choices. This trend underscores a broader market inclination towards reducing carbon footprints and embracing green tourism options. Manufacturers are responding by innovating and developing more sustainable models, enhancing efficiency and using recyclable materials. As a result, the demand for environmentally conscious motorhomes is on the rise, reflecting a significant market trend toward eco-friendly living and responsible travel in the motorhome sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Analysis

Global Motorhome Market Size by Type & CAGR (2025-2032)

• Market Overview
• Class A Motorhomes (Bus-style, large)
• Class B Motorhomes (Van conversions)
• Class C Motorhomes (Cab-over design)

Global Motorhome Market Size by Fuel Type & CAGR (2025-2032)

• Market Overview
• Gasoline
• Diesel

Global Motorhome Market Size by Length & CAGR (2025-2032)

• Market Overview
• Less than 20 feet
• 20 to 30 feet
• Above 30 feet

Global Motorhome Market Size by Application & CAGR (2025-2032)

• Market Overview
• Travel and Recreation
• Mobile Office / Workspace
• Emergency Services
• Others

Global Motorhome Market Size & CAGR (2025-2032)

• North America (Type, Fuel Type, Length, Application)
  • US
  • Canada
• Europe (Type, Fuel Type, Length, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Fuel Type, Length, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Fuel Type, Length, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Fuel Type, Length, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Thor Industries, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Forest River, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Winnebago Industries, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hymer GmbH & Co. KG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• REV Group, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jayco, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dethleffs GmbH & Co. KG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coachmen Industries (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Knaus Tabbert AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adria Mobil (Slovenia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Erwin Hymer Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Leisure Travel Vans (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carthago Reisemobilbau GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pilote (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Malibu Van (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Laika Caravans (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Globecar GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Auto-Trail Ltd (U.K.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Niesmann+Bischoff GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations