大麻蛋白粉市场规模、份额及成长分析（按来源、口味、通路和地区划分）－产业预测（2025-2032年）

预计到 2023 年，全球大麻蛋白粉市场规模将达到 1.673 亿美元，到 2024 年将成长至 1.9139 亿美元，到 2032 年将成长至 5.6147 亿美元，在预测期（2025-2032 年）内复合年增长率为 14.4%。

全球对健康、健身和植物性饮食的日益关注，正推动着大麻蛋白粉——一种源自大麻籽的营养丰富的补充剂——展现出巨大的市场潜力。这种不断增长的需求反映了消费者对永续、无过敏原且易于消化的蛋白质来源的偏好。运动员、纯素以及有饮食限制的人群正越来越多地选择大麻蛋白粉作为替代品。作为一种营养全面的食品，它富含Omega-3和Omega-6脂肪酸、膳食纤维和必需氨基酸，这巩固了其在健康食品领域的吸引力。此外，不断完善的食品安全和标籤法规，确保了生产过程的透明度和质量，提升了消费者的信任度，推动了市场成长，并促进了高品质大麻蛋白产品在註重健康的消费者群体中的广泛应用。

全球大麻蛋白粉市场驱动因素

全球大麻蛋白粉市场的主要驱动因素是消费者对植物来源饮食和永续营养解决方案日益增长的兴趣。随着人们对大麻蛋白健康益处的认识不断提高，例如其丰富的氨基酸组成和比其他植物蛋白更高的消化率，消费者正在积极寻找营养丰富且环保的动物性蛋白质替代品。纯素、素食和弹性素食的兴起，以及对加工最少、洁净标示的产品的需求不断增长，都显着推动了大麻蛋白粉在食品饮料和保健品等各种应用领域的普及，从而进一步促进了市场增长。

全球大麻蛋白粉市场限制因素

全球大麻蛋白粉市场的主要限制因素之一是围绕大麻种植和加工的监管环境。儘管人们对大麻衍生产品的兴趣日益浓厚，但各国和地区之间的监管法规差异可能会阻碍市场扩张。这些法规通常涵盖四氢大麻酚 (THC) 含量、农业实践和产品标籤等许多方面，为生产者和消费者都带来了不确定性。此外，大麻产品与大麻製品之间的关联可能引发潜在的法律复杂性和社会污名，从而抑制投资并限制消费者接受度。这种复杂的法规环境可能会限制供应链，影响定价，最终阻碍市场成长。

全球大麻蛋白粉市场趋势

在全球大麻蛋白粉市场，人工智慧驱动技术的融合已成为一个显着趋势，它能够提升产品研发效率并加深对消费者的洞察。製造商正利用这些先进工具分析消费者的偏好、营养需求以及新兴口味趋势，以便快速调整配方，加速产品上市。这项策略不仅增强了他们的竞争优势，也满足了消费者对创新和客製化营养解决方案的需求。因此，消费者满意度和参与度显着提升，巩固了大麻蛋白作为健康意识族群首选产品的地位。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2024）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

大麻蛋白粉市场规模（按类型划分）及复合年增长率（2025-2032 年）

• 市场概览
• 有机种植
• 传统的

大麻蛋白粉市场规模（按口味和复合年增长率划分）（2025-2032 年）

• 市场概览
• 无香型
• 调味
  • 巧克力
  • 香草
  • 莓果
  • 其他的

大麻蛋白粉市场规模（依分销管道划分）及复合年增长率（2025-2032 年）

• 市场概览
• 大卖场和超级市场
• 便利商店
• 健康食品店
• 在线的
• 其他的

大麻蛋白粉市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2024 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2024 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2022-2024年营收年比比较

主要企业简介

• Manitoba Harvest Hemp Foods（Canada）
• Nutiva Inc.（United States）
• Navitas Organics（Navitas LLC）（United States）
• Sunwarrior（United States）
• Axiom Foods Inc.（United States）
• ETChem（China）
• Victory Hemp Foods（United States）
• Hemp Oil Canada Inc.（Canada）
• Evo Hemp（United States）
• Fresh Hemp Foods Ltd.（Canada）
• Tilray Brands Inc.（United States）
• Martin Bauer Group（Germany）
• Canah International SRL（Romania）
• Hemp Foods Australia Pty Ltd（Australia）
• India Hemp Organics（India）
• Health Horizons（India）
• HempFlax Group BV（Netherlands）
• GFR Ingredients Ltd.（Canada）
• Anthonys Goods（United States）
• Schalk Muhle（Austria）

结论与建议

Global Hemp Protein Powder Market size was valued at USD 167.3 million in 2023 and is poised to grow from USD 191.39 million in 2024 to USD 561.47 million by 2032, growing at a CAGR of 14.4% during the forecast period (2025-2032).

The surging global interest in health, fitness, and plant-based diets has significantly enhanced the market potential for hemp protein powder, a nutrient-rich supplement derived from hemp seeds. The growing demand reflects consumers' preferences for sustainable, allergen-free, and easily digestible protein options. Athletes, vegans, and those with dietary restrictions are increasingly turning to hemp protein powder as a viable alternative. Its status as a whole food, rich in omega-3 and omega-6 fatty acids, dietary fiber, and essential amino acids, has solidified its appeal within the health food sector. Additionally, evolving food safety and labeling regulations bolster consumer confidence by ensuring transparency and quality in production practices, fostering market growth, and promoting premium hemp protein products among health-conscious consumers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Hemp Protein Powder market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hemp Protein Powder Market Segments Analysis

Global Hemp Protein Powder Market is segmented by Nature, Flavor, Distribution Channel and region. Based on Nature, the market is segmented into Organic and Conventional. Based on Flavor, the market is segmented into Unflavored and Flavored. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Convenience Stores, Health Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Hemp Protein Powder Market

A key market driver for the Global Hemp Protein Powder Market is the increasing consumer inclination towards plant-based diets and sustainable nutrition solutions. As awareness of health benefits associated with hemp protein, such as its rich amino acid profile and higher digestibility compared to other plant proteins, grows, consumers are actively seeking nutritious, eco-friendly alternatives to animal-based proteins. The rise in veganism, vegetarianism, and flexitarian diets, coupled with a growing demand for clean-label products with minimal processing, significantly boosts the adoption of hemp protein powder in various applications, including food, beverages, and health supplements, further propelling market growth.

Restraints in the Global Hemp Protein Powder Market

One key market restraint for the global hemp protein powder market is the regulatory landscape surrounding hemp cultivation and processing. Despite growing interest in hemp-derived products, varying regulations across different countries and regions can hinder market expansion. These regulations often cover aspects such as THC content, agricultural practices, and product labeling, leading to uncertainty for manufacturers and consumers alike. Additionally, potential legal complications and stigma associated with hemp products, stemming from their association with cannabis, may deter investment and limit consumer adoption. This complex regulatory environment can restrict supply chains, impact pricing, and ultimately stifle market growth.

Market Trends of the Global Hemp Protein Powder Market

The global hemp protein powder market is experiencing a notable trend characterized by the integration of AI-driven technologies to enhance product development and gain deeper consumer insights. Manufacturers are leveraging these advanced tools to analyze consumer preferences, nutritional requirements, and emerging flavor inclinations, allowing for rapid adjustments in formulations and expedited market entry. This strategy not only boosts competitive advantage but also aligns with consumer demands for innovative and tailored nutritional solutions. As a result, the industry is witnessing increased consumer satisfaction and engagement, solidifying hemp protein's position as a preferred choice among health-conscious individuals.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Hemp Protein Powder Market Size by Nature & CAGR (2025-2032)

• Market Overview
• Organic
• Conventional

Global Hemp Protein Powder Market Size by Flavor & CAGR (2025-2032)

• Market Overview
• Unflavored
• Flavored
  • Chocolate
  • Vanilla
  • Berry
  • Others

Global Hemp Protein Powder Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarkets & Supermarkets
• Convenience Stores
• Health Stores
• Online
• Others

Global Hemp Protein Powder Market Size & CAGR (2025-2032)

• North America (Nature, Flavor, Distribution Channel)
  • US
  • Canada
• Europe (Nature, Flavor, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Nature, Flavor, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Nature, Flavor, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Nature, Flavor, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Manitoba Harvest Hemp Foods (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nutiva Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Navitas Organics (Navitas LLC) (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunwarrior (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Axiom Foods Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ETChem (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Victory Hemp Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hemp Oil Canada Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evo Hemp (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fresh Hemp Foods Ltd. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tilray Brands Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Martin Bauer Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canah International SRL (Romania)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hemp Foods Australia Pty Ltd (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• India Hemp Organics (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Health Horizons (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HempFlax Group B.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• G.F.R. Ingredients Ltd. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anthonys Goods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Schalk Muhle (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations