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奢侈品市场规模、份额及成长分析（按产品、最终用户、通路及地区划分）－2026-2033年产业预测

市场调查报告书

商品编码

1904770

奢侈品市场规模、份额及成长分析（按产品、最终用户、通路及地区划分）－2026-2033年产业预测

Luxury Goods Market Size, Share, and Growth Analysis, By Product (Watches and Jewellery, Perfumes and Cosmetics), By End User, By Distribution Channel, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月22日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，奢侈品市场规模将达到 2,559.1 亿美元，到 2025 年将达到 2,697.3 亿美元，到 2033 年将达到 4,108.2 亿美元，预测期（2026-2033 年）的复合年增长率为 5.4%。

奢侈品市场以强烈的身份象征意义为特征，主要服务于一小部分富裕人群。价格对这群体而言并非首要考虑因素，独特性和声望才是关键。因此，各大品牌都致力于设计迎合富裕消费者需求的产品。例如，Garmin 的 MARQ 高尔夫智慧型手錶就采用了优质材料和先进功能，旨在提升运动表现，正是这一趋势的典型例证。然而，景气衰退和社会限制措施影响了消费者的自由裁量权支出，为奢侈品产业带来了挑战。活动和旅行的取消（这两项对奢侈品零售商至关重要）导致需求大幅下降。不过，在实体店关闭的情况下，消费者明显转向线上购物，这预示着奢侈品行业可能出现復苏。随着情况好转，个人奢侈品的未来成长很可能将由復苏的线上管道推动。

奢侈品市场驱动因素

奢侈品主要受到富裕消费者的追捧，随着富裕人口的成长，奢侈品市场也呈现成长趋势。随着特定族群财富的增加，对高端产品的需求也随之成长。为了吸引千禧世代和Z世代等年轻世代，各大品牌纷纷推出具有独特功能的产品。例如，奢侈品牌引入个人化客製化服务，让顾客客製化产品，从而提升产品的独特性和吸引力。因此，富裕人群对奢华时尚和独特设计的渴望持续推动奢侈品市场的扩张。

奢侈品市场的限制

奢侈品市场面临着许多挑战，例如购买二手设计师商品和租赁二手等选择的激增，这些选择通常比全新商品价格更为亲民。此外，仿冒品的兴起，以较低的价格销售仿冒奢侈品牌商品，也阻碍了市场成长。这些趋势不仅使消费者的偏好转向更经济实惠的选择，也削弱了正品奢侈品的独特性和感知价值，最终限制了整个奢侈品产业的扩张。为了因应这种变化，奢侈品牌必须做出调整以维持其市场地位。

奢侈品市场趋势

奢侈品市场正经历着一股显着的「嵌入式产品」趋势，即科技被无缝整合到高端产品中，以提升产品的功能性和使用者体验。这项转变反映了消费者对产品日益增长的需求，他们不仅追求彰显身分认同地位，更渴望获得便利性和创新性的产品。奢侈品牌正加速与科技公司合作，开发融合互联和客製化功能的智慧配件（例如手錶和手袋）。这种奢侈品与先进科技的融合不仅对精通科技的消费者极具吸引力，也凸显了体验式消费的更广泛趋势——将美学与实用性相结合，标誌着奢侈品新时代的到来。

北美洲
- 美国
- 加拿大
欧洲
- 英国
- 德国
- 西班牙
- 法国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2021-2023年营收年比比较

主要企业简介

LVMH Moet Hennessy Louis Vuitton SE（France）
Kering SA（France）
Hermes International SA（France）
Chanel SA（France）
Richemont SA（Switzerland）
The Swatch Group Ltd.（Switzerland）
Burberry Group plc（United Kingdom）
Prada SpA（Italy）
Giorgio Armani SpA（Italy）
Ralph Lauren Corporation（United States）
Tiffany & Co.（United States）
Cartier International SNC（France）
Salvatore Ferragamo SpA（Italy）
Christian Dior SE（France）
Tod's SpA（Italy）
Versace SpA（Italy）
Michael Kors Holdings Limited（United States）
Coach Inc.（United States）
Ferragamo SpA（Italy）
Loro Piana SpA（Italy）

结论与建议

简介目录

Product Code: SQMIG25S2019

Luxury Goods Market size was valued at USD 255.91 Billion in 2024 and is poised to grow from USD 269.73 Billion in 2025 to USD 410.82 Billion by 2033, growing at a CAGR of 5.4% during the forecast period (2026-2033).

The luxury goods market is intricately tied to status signaling, accessible primarily to a wealthy minority for whom price is secondary to exclusivity and prestige. Consequently, brands are tailoring their designs to cater to affluent consumers. Innovations like Garmin's MARQ Golfer smartwatch exemplify this focus, featuring luxury materials and advanced functionalities aimed at enhancing performance. However, the sector faced challenges as economic downturns and social restrictions impacted discretionary spending. The cancellation of events and travel, crucial for luxury retail, diminished demand significantly. Yet, a notable shift towards online purchasing emerged amid store closures, indicating a potential rebound for the luxury sector. Future growth in personal luxury goods is likely to be driven by a revitalized online presence as conditions improve.

Top-down and bottom-up approaches were used to estimate and validate the size of the Luxury Goods market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Luxury Goods Market Segments Analysis

Global Luxury Goods Market is segmented by Product, End User, Distribution Channel and Region. Based on Product, the market is segmented into Watches and Jewellery, Perfumes and Cosmetics, Clothing, Bags/Purses, others. Based on End User, the market is segmented into Men, Women. Based on Distribution Channel, the market is segmented into Online, Offline. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Luxury Goods Market

Luxury goods are predominantly sought after by affluent consumers, leading to a growth trend in this market as the number of wealthy individuals rises. The increasing affluence of certain demographic groups enhances the demand for high-end products. To appeal to younger generations, such as millennials and Gen Z, brands are customizing their offerings with unique features. For example, luxury labels have introduced personalized options, allowing customers to customize their items, enhancing the exclusivity and appeal. Consequently, the desire for lavish fashion and unique creations among the wealthy continues to drive the expansion of the luxury goods market.

Restraints in the Luxury Goods Market

The luxury goods market is facing challenges due to the increasing popularity of purchasing pre-owned branded items and renting high-end products, which typically offer more affordable alternatives to their original prices. Additionally, the rise in counterfeiting, where imitations of luxury brands are sold at lower prices, further complicates market growth. These trends not only shift consumer preferences towards more budget-friendly options but also undermine the exclusivity and perceived value of genuine luxury products, ultimately restraining the overall expansion of the luxury goods sector. This evolving landscape necessitates adaptation from luxury brands to maintain their market position.

Market Trends of the Luxury Goods Market

The luxury goods market is experiencing a notable trend towards embedded products, where technology seamlessly integrates into high-end items, enhancing their functionality and overall user experience. This shift reflects consumers' growing desire for products that not only signify status but also offer convenience and innovation. Luxury brands are increasingly collaborating with tech companies to create smart accessories, such as watches and handbags, that incorporate features like connectivity and customization. This fusion of luxury with advanced technology is appealing to a tech-savvy demographic and underscores a broader movement towards experiential consumption that prioritizes both aesthetics and practicality, defining the new era of luxury.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies
Patent Analysis
Trade Analysis

Luxury Goods Market Size by Product & CAGR (2026-2033)

Market Overview
Watches and Jewellery
Perfumes and Cosmetics
Clothing
Bags/Purses
Others

Luxury Goods Market Size by End User & CAGR (2026-2033)

Market Overview
Men
Women

Luxury Goods Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Online
Offline

Luxury Goods Market Size & CAGR (2026-2033)

North America, (Product, End User, Distribution Channel)
- US
- Canada
Europe, (Product, End User, Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Product, End User, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Product, End User, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (Product, End User, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

LVMH Moet Hennessy Louis Vuitton SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kering SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hermes International SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Richemont SA (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Swatch Group Ltd. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Burberry Group plc (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Prada S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Giorgio Armani S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ralph Lauren Corporation (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tiffany & Co. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cartier International SNC (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Salvatore Ferragamo S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Christian Dior SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tod's S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Versace S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Michael Kors Holdings Limited (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coach Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ferragamo S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Loro Piana S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments