首页 > 市场调查报告书 > 食物/饮料

零食

冷冻披萨市场规模、份额和成长分析（按饼皮类型、配料、销售管道、尺寸类型和地区划分）—产业预测（2026-2033 年）

市场调查报告书

商品编码

1907377

冷冻披萨市场规模、份额和成长分析（按饼皮类型、配料、销售管道、尺寸类型和地区划分）—产业预测（2026-2033 年）

Frozen Pizza Market Size, Share, and Growth Analysis, By Crust Type (Thin Crust, Thick Crust), By Topping, By Sales Channel, By Size Type, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月18日 | 出版商:

SkyQuest | 英文 165 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，冷冻披萨市场规模将达到 248.6 亿美元，到 2025 年将达到 262.2 亿美元，到 2033 年将达到 402.4 亿美元，在预测期（2026-2033 年）内，复合年增长率为 5.5%。

冷冻披萨市场正经历显着成长，这主要得益于千禧世代、年轻成年人和上班族群体的广泛喜爱。这些人群欣赏冷冻披萨的美味、实惠和便利。生活方式和饮食偏好的改变也是推动该市场扩张的关键因素，因为冷冻披萨不仅保质期长，而且具有高度的客製化柔软性。消费者可以选择各种饼底和配料，根据个人喜好和偏好享用披萨。此外，这些披萨易于在烤箱、烤麵包机或烤架上烹饪，是快速用餐的理想选择。冷冻披萨通常搭配沙拉和碳酸饮料，使其成为聚会的热门选择。其丰富的口味组合使其成为广受欢迎的“混合餐”，能够满足各种不同的口味需求。

冷冻披萨市场的成长要素

冷冻披萨市场的发展主要受防腐剂的添加所驱动，这些防腐剂能够延长产品的保质期和使用寿命。随着消费者健康意识的增强，他们也越来越重视食品的营养成分。这种意识的提升正在改变人们的生活方式和饮食习惯，尤其是在年轻消费者群体中。消费者对既方便又符合健康目标的餐点的需求，推动了冷冻披萨类别的创新，製造商们正在探索更健康的原料和产品选择，以满足消费者不断变化的偏好和饮食需求。

限製冷冻披萨市场的因素

消费者对经常食用冷冻披萨的健康影响日益担忧，这已成为市场成长的主要障碍。许多消费者开始质疑这种便利食品的营养价值及其潜在的副作用。这种质疑导致冷冻披萨的形象受损，促使消费者寻求更健康的替代方案。因此，消费者对饮食选择的日益关注以及对更健康食品的需求正在阻碍冷冻披萨市场的整体扩张。解决这些健康问题对于该行业重获消费者信任并推动成长至关重要。

冷冻披萨市场趋势

冷冻披萨市场的一个显着趋势是，受远距办公和线上学习的兴起，消费者对能够满足各种家庭需求的快速便利餐点的需求日益增长。多人份披萨已成为寻求快速用餐解决方案的家庭的热门晚餐选择。同时，单人份披萨也越来越受欢迎，成为成人和儿童理想的午餐选择，凸显了消费者在用餐方式上对个人化和便利性的追求。这些消费者行为的变化正在推动对能够满足各种用餐场合和偏好的多功能冷冻披萨产品的需求。

北美洲
- 美国
- 加拿大
欧洲
- 英国
- 德国
- 西班牙
- 法国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2021-2023年营收年比比较

主要企业简介

Nestle（Switzerland）
Dr. Oetker（Germany）
Schwan's Company（United States）
Conagra Brands（United States）
General Mills Inc.（United States）
Kellogg Company（United States）
Amy's Kitchen（United States）
Palermo Villa Inc.（United States）
Newman's Own Inc.（United States）
McCain Foods Limited（Canada）
Totino's（United States）
Home Run Inn（United States）
Sabatasso's（United States）
Red Baron（United States）
California Pizza Kitchen（United States）
Digiorno（United States）
Tombstone（United States）
Freschetta（United States）
Celeste（United States）
Tony's Pizza（United States）

结论与建议

简介目录

Product Code: SQSG30I2002

Frozen Pizza Market size was valued at USD 24.86 Billion in 2024 and is poised to grow from USD 26.22 Billion in 2025 to USD 40.24 Billion by 2033, growing at a CAGR of 5.5% during the forecast period (2026-2033).

The frozen pizza market has seen significant growth, largely driven by its widespread appeal among millennials, young adults, and the working class, who appreciate its taste, affordability, and convenience. Evolving lifestyles and food preferences have played a crucial role in enhancing this segment, as frozen pizzas offer not only long shelf life but also the flexibility of customization. Consumers enjoy choosing various crust types and toppings, catering to individual tastes and preferences. Additionally, these pizzas can be easily prepared in ovens, toasters, or grills, making them an ideal choice for quick meals. Frozen pizza is often complemented with salads and fizzy drinks, making it a popular option for gatherings. Its diverse flavor combinations make it a beloved "mixed dish" that satisfies various palates.

Top-down and bottom-up approaches were used to estimate and validate the size of the Frozen Pizza market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Frozen Pizza Market Segments Analysis

Global Frozen Pizza Market is segmented by Crust Type, Toppings, Sales Channel, Size Type and Region. Based on Crust Type, the market is segmented into Thin Crust, Thick Crust, Stuffed Crust. Based on Toppings, the market is segmented into Cheese, Meat, Fruits and Vegetables, Others. Based on Sales Channel, the market is segmented into Store Based, Online Retail. Based on Size Type, the market is segmented into Small, Medium, Large. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Frozen Pizza Market

The frozen pizza market is propelled by the product's extended shelf life and the inclusion of preservatives that enhance durability. As consumers become increasingly health-conscious, they are more attuned to the nutritional content of their food. This heightened awareness has led to shifts in lifestyle and evolving preferences in food consumption, particularly among younger demographics. The demand for convenient meal options that align with health and wellness goals is driving innovation in the frozen pizza segment, prompting manufacturers to explore healthier ingredients and options that cater to the changing tastes and dietary needs of consumers.

Restraints in the Frozen Pizza Market

Concerns regarding the health implications of regular frozen pizza consumption have emerged as a significant barrier to the growth of the market. Many individuals are increasingly questioning the nutritional value and potential negative effects associated with these convenience foods. This skepticism has contributed to a negative perception of frozen pizza, leading consumers to seek healthier alternatives. Consequently, the growing awareness around dietary choices and the desire for more wholesome options have hindered the overall expansion of the frozen pizza market. As a result, addressing these health concerns will be crucial for the industry's ability to regain consumer trust and stimulate growth.

Market Trends of the Frozen Pizza Market

The frozen pizza market is experiencing a notable trend driven by the rise of remote work and online learning, prompting consumers to seek quick and convenient meal options suitable for various family needs. Multi-serve pizzas are thriving as a go-to choice for dinner, appealing to families looking for easy meal solutions. Simultaneously, single-serve pizzas are gaining traction as an ideal lunch option for both adults and children, highlighting a shift towards personalization and convenience in meal consumption. This evolving consumer behavior underscores the growing demand for versatile frozen pizza products that cater to a diverse range of eating occasions and preferences.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies
Patent Analysis
Trade Analysis

Frozen Pizza Market Size by Crust Type & CAGR (2026-2033)

Market Overview
Thin Crust
Thick Crust
Stuffed Crust

Frozen Pizza Market Size by Topping & CAGR (2026-2033)

Market Overview
Cheese
Meat
Fruits and Vegetables
Others

Frozen Pizza Market Size by Sales Channel & CAGR (2026-2033)

Market Overview
Store Based
- Convenience Stores
- Supermarkets
- Discounters
Online Retail

Frozen Pizza Market Size by Size Type & CAGR (2026-2033)

Market Overview
Small
Medium
Large

Frozen Pizza Market Size & CAGR (2026-2033)

North America, (Crust Type, Topping, Sales Channel, Size Type)
- US
- Canada
Europe, (Crust Type, Topping, Sales Channel, Size Type)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Crust Type, Topping, Sales Channel, Size Type)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Crust Type, Topping, Sales Channel, Size Type)
- Brazil
- Rest of Latin America
Middle East & Africa, (Crust Type, Topping, Sales Channel, Size Type)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

Nestle (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Dr. Oetker (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Schwan's Company (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Conagra Brands (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
General Mills Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kellogg Company (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amy's Kitchen (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Palermo Villa Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Newman's Own Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
McCain Foods Limited (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Totino's (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Home Run Inn (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sabatasso's (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Red Baron (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
California Pizza Kitchen (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Digiorno (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tombstone (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Freschetta (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Celeste (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tony's Pizza (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments