自行车和Scooter租赁市场规模、份额和成长分析（按服务、动力方式、营运模式、车辆类型、应用领域、最终用户、分销管道和地区划分）—2026-2033年行业预测

2024 年全球自行车和Scooter租赁市场规模为 77.6 亿美元，预计将从 2025 年的 91.1 亿美元增长到 2033 年的 331.1 亿美元，预计在预测期（2026-2033 年）内将以 17.5% 的复合增长率增长。

全球自行车和Scooter租赁市场呈现强劲成长势头，主要受经济实惠的「最后一公里」出行需求以及都市化和交通拥堵带来的挑战的推动。人们对永续性的日益关注也带动了电动自行车和电动Scooter的需求。行动支付解决方案的普及以及GPS和电池技术的进步提升了租赁服务的便利性。消费者对按需服务的兴趣日益浓厚，以及政府对智慧城市建设的支持，正在推动市场扩张。市场趋势表明，租赁模式正朝着更灵活的方向发展，以满足零工经济从业者和居民使用者的需求，而法规结构则致力于提升安全性和服务品质。然而，监管障碍、安全隐患、维护成本以及基础设施不足等挑战可能会阻碍市场渗透和盈利，因此，策略规划对于持续成功至关重要。

全球自行车和Scooter租赁市场驱动因素

随着都市区成长，交通拥挤和停车位短缺问题日益突出。在此背景下，自行车和ScooterScooter租赁的便利性、经济性和整体便利性使其成为众多人群的理想交通途径，从日常通勤者到寻求高效交通方式的旅客都能从中受益。随着城市的不断发展，预计对这些租赁服务的需求将持续增长。

限制全球自行车和Scooter租赁市场的因素

全球自行车和Scooter租赁市场面临许多挑战，阻碍其扩张。严格的城市法规，例如车辆载客量限制、指定营运区域和严格的停车规定，对服务提供者构成重大障碍。此外，不同地区的安全标准和许可要求各异，也增加了营运的复杂性。诸如全面禁止Scooter和自行车等意想不到的政策变化，更使情况雪上加霜。这些因素共同限制了经营模式的扩充性，阻碍了成长机会，并限制了市场的全球发展潜力。

全球自行车和Scooter租赁市场趋势

全球自行车和Scooter租赁市场正经历着向电动出行的重大转型，这主要得益于电动自行车和电动Scooter的日益普及。电池技术的进步、续航里程的延长以及价格的竞争力，使得电动出行方式对消费者来说越来越具有吸引力。同时，随着居住者寻求便捷的出行方式，永续性和环保交通途径的趋势也不断增强。因此，租赁服务商正在调整其车辆配置以满足市场需求，并将电动车定位为核心服务内容。这正在重塑市场动态，并吸引更多寻求高效短程出行方式的人潮。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 技术评估
• 监管环境

全球自行车及Scooter租赁市场规模（按服务类型划分）及复合年增长率（2026-2033 年）

• 付费使用制
• 订阅类型

全球自行车及Scooter租赁市场规模（按动力类型划分）及复合年增长率（2026-2033 年）

• 踏板式
• 电动/汽油动力

全球自行车和Scooter租赁市场规模（按营运模式和复合年增长率划分）（2026-2033 年）

• 无桩
• 基地台类型

全球自行车及Scooter租赁市场规模（按车辆类型划分）及复合年增长率（2026-2033 年）

• 自行车
• Scooter
• 其他的

全球自行车及Scooter租赁市场规模（按应用领域划分）及复合年增长率（2026-2033 年）

• 短途旅行
• 中距离
• 长途旅行

全球自行车和Scooter租赁市场规模（按最终用户划分）及复合年增长率（2026-2033 年）

• 通勤者
• 游客
• 学生
• 休閒骑手

全球自行车及Scooter租赁市场规模（按分销管道划分）及复合年增长率（2026-2033 年）

• 行动应用
• 网站
• 亭
• 第三方租赁平台
• 合作伙伴公司

全球自行车及Scooter租赁市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Lime（USA）
• Bird Global（USA）
• Bolt Technology（Estonia）
• Tire Mobility（Germany）
• Voi Technology（Sweden）
• Dott（Netherlands）
• Helbiz（USA）
• Spin（USA）
• Superpedestrian（USA）
• Turo（USA）
• Cityscoot（France）
• Yulu（India）
• Grin（USA）
• HelloBike（China）
• NEXTBIKE（Germany）
• Lyft（USA）
• Neuron Mobility（Singapore）
• Cooltra（Spain）
• Yego（Spain）
• Zoomo（Australia）

结论与建议

Global Bike And Scooter Rental Market size was valued at USD 7.76 Billion in 2024 and is poised to grow from USD 9.11 Billion in 2025 to USD 33.11 Billion by 2033, growing at a CAGR of 17.5% during the forecast period (2026-2033).

The global bike and scooter rental market is witnessing robust growth driven by the demand for affordable last-mile connectivity and the challenges posed by urbanization and traffic congestion. An increasing emphasis on sustainability has led to a rising preference for e-bikes and e-scooters. Enhanced mobile payment solutions and advancements in GPS and battery technology have made rentals more user-friendly. Consumer interest in on-demand services, coupled with government support for smart city initiatives, is propelling market expansion. Trends indicate a shift towards flexible rental models catering to gig workers and regular users, while regulatory frameworks aim to improve safety and service quality. However, challenges such as regulatory hurdles, safety concerns, maintenance costs, and insufficient infrastructure may hinder market penetration and profitability, necessitating strategic planning for continued success.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Bike And Scooter Rental market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Bike And Scooter Rental Market Segments Analysis

Global Bike And Scooter Rental Market is segmented by Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel and region. Based on Service, the market is segmented into Pay as you go and Subscription based. Based on Propulsion, the market is segmented into Pedal and Electric Gasoline. Based on Operational Model, the market is segmented into Dock Less and Station based. Based on Vehicle, the market is segmented into Bike, Scooters and others. Based on Application, the market is segmented into Short trip, Medium Distance and Long distance travel. Based on End User, the market is segmented into Commuters, Tourists, Students and Casual Rider. Based on Distribution Channel, the market is segmented into Mobile apps, Website, Kisoks, Third party rental platform and Partnered businesses. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Bike And Scooter Rental Market

The expansion of urban populations has led to increasing concerns regarding traffic congestion and insufficient parking options. In this context, bike and scooter rentals emerge as effective solutions, offering swift, flexible, and cost-efficient last-mile connectivity. These rental services significantly contribute to reducing the reliance on personal vehicles, thus alleviating traffic issues. The combination of easy accessibility, budget-friendly pricing, and the overall convenience of bike and scooter rentals renders them an attractive transportation choice for both daily commuters and travelers seeking efficient mobility solutions. As cities continue to evolve, the demand for such rental options is likely to grow.

Restraints in the Global Bike And Scooter Rental Market

The Global Bike and Scooter Rental market faces several challenges that hinder its expansion. Stringent city regulations, including limitations on fleet size, designated operational zones, and strict parking guidelines, create significant barriers for service providers. Additionally, these companies must navigate varying safety compliance and licensing requirements across different regions, resulting in operational complexities. Moreover, unexpected policy shifts, such as outright bans on scooters and bikes, further complicate the landscape. These factors collectively constrain the scalability of business models, ultimately stalling growth opportunities and limiting the market's potential for global development.

Market Trends of the Global Bike And Scooter Rental Market

The Global Bike and Scooter Rental market is witnessing a significant shift towards electric mobility, driven by the rising adoption of e-bikes and e-scooters. Enhanced battery technology, extended ranges, and competitive pricing are making electric options increasingly attractive to consumers. This transition aligns with a growing emphasis on sustainability and eco-friendly transportation solutions, as urban dwellers seek convenient ways to navigate city landscapes. Consequently, rental services are adapting their fleets to meet this demand, positioning electric vehicles as a key component of their offerings, thus reshaping market dynamics and appealing to a broader audience seeking efficient short-distance travel options.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Assessment
• Regulatory Landscape

Global Bike And Scooter Rental Market Size by Service & CAGR (2026-2033)

• Market Overview
• Pay as you go
• Subscription based

Global Bike And Scooter Rental Market Size by Propulsion & CAGR (2026-2033)

• Market Overview
• Pedal
• Electric Gasoline

Global Bike And Scooter Rental Market Size by Operational Model & CAGR (2026-2033)

• Market Overview
• Dock Less
• Station based

Global Bike And Scooter Rental Market Size by Vehicle & CAGR (2026-2033)

• Market Overview
• Bike
• Scooters
• others

Global Bike And Scooter Rental Market Size by Application & CAGR (2026-2033)

• Market Overview
• Short trip
• Medium Distance
• Long distance travel

Global Bike And Scooter Rental Market Size by End User & CAGR (2026-2033)

• Market Overview
• Commuters
• Tourists
• Students
• Casual Rider

Global Bike And Scooter Rental Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Mobile apps
• Website
• Kisoks
• Third party rental platform
• Partnered businesses

Global Bike And Scooter Rental Market Size & CAGR (2026-2033)

• North America (Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel)
  • US
  • Canada
• Europe (Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Service, Propulsion, Operational Model, Vehicle, Application, End User, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Lime (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bird Global (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bolt Technology (Estonia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tire Mobility (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Voi Technology (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dott (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Helbiz (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Spin (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Superpedestrian (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Turo (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cityscoot (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yulu (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grin (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HelloBike (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NEXTBIKE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lyft (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Neuron Mobility (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cooltra (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yego (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zoomo (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations