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市场调查报告书
商品编码
1383488
2030 年商业行动装置市场预测:按类型、组件、最终用户和地区分類的全球分析Business Mobile Terminal Market Forecasts to 2030 - Global Analysis By Type (Payment, Printers, Computing, Smartphones, Handheld Scanners, Communication Devices and Other Types), Component, End User and By Geography |
根据Stratistics MRC预测,2023年全球商务行动终端市场规模将达407亿美元,预计2030年将达到965亿美元,预测期内年复合成长率为13.1%。
商用行动终端,通常称为行动 POS (mPOS) 终端,是企业用来接受客户付款的便携式设备。商务行动终端提供便利性和弹性,让企业随时随地接受付款。终端通常附带软体或应用程序,使它们不仅可以处理付款,还可以管理库存、追踪销售和执行其他业务功能。这些设备对于希望简化销售流程并满足客户对各种支付方式的偏好的企业非常有用。
根据 NPD Group, Inc. 的数据,2017 年秋季美国餐厅数量(包括 QSR 餐厅和休閒高级餐厅)达到 647,288 家。
科技的不断进步使行动装置更加安全、用户友好,并配备了先进的功能,对各种规模的企业都具有吸引力。云端基础的商业行动装置解决方案因其弹性和可访问性而越来越受欢迎。云端基础的解决方案使企业能够远端存取资料、管理交易和动态分析,从而提高决策敏捷性。这是促进市场成长的因素。
随着使用量的增加,针对行动装置的网路攻击的风险也随之增加,因此需要更强大的安全措施来防范潜在威胁。行动装置容易受到恶意软体和网路钓鱼攻击,以及旨在窃盗或诈欺存取敏感资讯的恶意软体和欺骗性讯息。网路犯罪分子使用欺骗技术来诱骗用户洩漏敏感资讯。这是阻碍市场成长的主要因素。
数位付款为企业和客户提供了便利。商业行动终端可实现快速、安全的交易,并允许企业接受各种型态的数位付款,包括卡片、行动钱包和非接触式付款。随着向无现金交易的转变持续,企业正在适应客户的偏好,以方便数位付款。这种需求增加了对支援这些交易的行动装置的需求。
与设备设置、整合到现有基础设施以及与公司係统无缝整合相关的成本。培训员工有效率、有效地使用这些设备的成本也很高。它还包括持续的技术支援成本。维护设备、更新软体和升级硬体以保持其功能和最新状态也需要成本。这限制了市场的成长。
COVID-19对行动POS终端市场产生了正面影响。对社交距离的日益重视和强制使用口罩以避免萎缩加速了餐旅服务业和零售业的数位化。许多金融服务提供者提高了非接触式付款限额,使非现金交易变得更加简单和流畅。因此,行动 POS 终端因其提供更快、无缝的付款选项而受到欢迎。
预计软体产业将在预测期内成为最大的产业。对硬体的需求是由减少整体结帐时间的便携式付款设备的需求所驱动的。 mPOS终端硬体製造商包括VeriFone和Ingenico设备,例如手持终端、平板电脑和行动电脑。这些设备设计为无需束缚即可运行,并具有应用程式和非接触感应卡支援的功能。
零售领域预计在预测期内年复合成长率最高。不断变化的付款场景正在提高数位付款在零售平台上的渗透率,从而实现所有通路的无缝购物体验。此外,行动支付钱包进一步增加了零售业对mPOS终端的需求。 mPOS 透过让客户参与全通路购物体验,即时为销售人员提供更多资讯和协助,从而使零售商受益。
由于该地区零售和外食的需求不断增加,预计北美在预测期内将占据最大的市场占有率。该地区有许多餐厅和零售商店接受数位付款,并逐渐采用终端进行快速、安全的交易。大型零售商除了固定终端外还使用此终端,而中小型企业更有可能专门使用此终端。
预计亚太地区在预测期内年复合成长率最高。这是因为该地区处于技术采用的前沿,影响着无线 POS 终端市场的扩张。此外,该地区各国无现金交易的普及也是推动新商机的因素。此外,其他新兴市场正在配合措施鼓励数位付款,进一步促进市场成长。
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According to Stratistics MRC, the Global Business Mobile Terminal Market is accounted for $40.7 billion in 2023 and is expected to reach $96.5 billion by 2030 growing at a CAGR of 13.1% during the forecast period. A business mobile terminal, often referred to as a mobile point-of-sale (mPOS) terminal, is a portable device used by businesses to accept payments from customers. Business mobile terminals offer convenience and flexibility, making it possible for businesses to accept payments on the go. They often come with accompanying software or apps that manage inventory, track sales, and perform other business functions in addition to simply processing payments. These devices are convenient for businesses looking to streamline sales processes and cater to customers' preferences for varied payment options.
According to NPD Group, Inc. the U.S. restaurant count including both QSRs and casual, and fine dining restaurants reached 647,288 in the fall of 2017.
Continuous advancements in technology have made mobile terminals more secure, user-friendly, and equipped with advanced features, making them more appealing to businesses of all sizes. Cloud-based solutions for business mobile terminals have gained traction due to their flexibility and accessibility. They enable businesses to access data remotely, manage transactions, and perform analytics on the go, providing greater agility in decision-making. This is the factor increasing the growth of the market.
The increased usage has also led to a higher risk of cyberattacks targeting these mobile terminals, demanding enhanced security measures to safeguard against potential threats. Mobile terminals are vulnerable to malware and phishing attacks, where malicious software or deceptive messages aim to steal sensitive information or gain unauthorized access. Cybercriminals use deceptive techniques to trick users into revealing sensitive information. This is the major factor hampering the growth of the market.
Digital payments offer convenience for both businesses and customers. Business mobile terminals enable swift and secure transactions, allowing businesses to accept various forms of digital payments such as cards, mobile wallets, and contactless payments. With the increasing shift towards cashless transactions, businesses are adapting to accommodate the preferences of customers who prefer the convenience of digital payment methods. This demand has led to an increased need for mobile terminals that support these transactions.
Costs associated with setting up the devices, integrating them into the existing infrastructure, and ensuring they work seamlessly with the company's systems. Expenses for training employees to use these terminals efficiently and effectively are high. It can also include ongoing technical support costs. Expenses involved in maintaining the devices, updating software, and upgrading hardware to ensure they remain functional and up-to-date. This factor is restraining the market growth.
COVID-19 had a positive impact on the mobile POS terminals market. Digitization accelerated in the hospitality and retail sectors owing to increased emphasis on social distancing and the mandatory use of masks to avoid contraction. Many financial service providers increased the limits for contactless payments, allowing for simpler and more streamlined cashless transactions. As a result, mobile POS terminals gained popularity because they provided a quicker and more seamless payment option.
The software segment is expected to be the largest during the forecast period. The demand for hardware is attributed to the need for a portable payment device that reduces the overall checkout time. The mPOS terminal hardware manufacturers include VeriFone and Ingenico devices such as handheld terminals, tablets, and mobile computers. These devices are dedicated to operating untethered with functions supported by apps and contactless card readers.
The retail segment is expected to have the highest CAGR during the forecast period. The changing payment scenario has led to the penetration of digital payment in retail platforms creating seamless shopping experiences across all channels. Additionally, the mobile payment wallets have further increased the demand for mPOS terminals in the retail sector. Retailers are benefiting by engaging customers in omnichannel shopping experiences where mPOS keeps their sales associates more informed for real-time assistance.
North America is projected to hold the largest market share during the forecast period due to increasing demand from the retail and restaurant industries in the region. The region has a large number of restaurants and retailers that accept digital payments and are gradually adopting these terminals for quick and secure transactions. While larger retailers are using them in addition to fixed terminals, smaller businesses are more likely to only use this terminal.
Asia Pacific is projected to hold the highest CAGR over the forecast period. This is attributed to the fact that the region is at the top of technological adoption, which influences the expansion of the wireless point of sale terminals market. In addition, the popularity of cashless transactions in various countries of the region is also a factor which is driving new business opportunities. Furthermore, the initiative for encouraging digital payment in other developing countries is further contributing to the growth of the market.
Some of the key players in Business Mobile Terminal market include: Verifone, Ingenico Group, PAX Technology, Squirrel Systems, Clover Network, Square, Inc. , Apple Inc., Samsung Electronics, Huawei Technologies, Zebra Technologies, Datalogic, Honeywell, Toshiba Global Commerce Solutions, Panasonic Holdings Corporation, Oracle and Hewlett Packard Enterprise Development LP.
In September 2023, Ingenico, a global leader in payments acceptance solutions and Diggecard, a global provider of gift card expertise and technology, have announced that Diggecard's services are now available on PPaaS, Ingenico's innovative cloud Payments Platform as a Service.
In September 2023, Zebra Technologies Corporation launched Zebra Pay™, the industry's first integrated, enterprise-grade, SPoC-based mobile payment solution for the retail, hospitality, entertainment, field mobility, and logistics industries.
In June 2023, Ingenico, the global leader in payments acceptance solutions, has announced that Axerve, one of Italy's most innovative merchant services providers, will be the first company in Italy to introduce Ingenico's PPaaS (Payments Platform as-a-Service) solution.
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