市场调查报告书
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1503371
2030 年数位医疗市场预测:按产品、组件、技术、应用、最终用户和地区进行的全球分析Digital Health Market Forecasts to 2030 - Global Analysis By Product (Mobile Health (mHealth), Telehealth, Health Analytics, Digital Health Systems, Digital Therapeutics and Other Products), Component, Technology, Application, End User and By Geography |
根据 Stratistics MRC 的数据,全球数位健康市场预计将在 2024 年达到 1,856.3 亿美元,并以 27.2% 的复合年增长率成长,到 2030 年将达到 6,742.1 亿美元。
数位健康是指使用行动装置、软体、感测器和通讯平台等数位技术来改善健康和医疗保健服务。数位健康旨在改善患者治疗结果、简化医疗保健业务、让个人获得健康资讯并促进远端监测和诊断。数位健康是一种将科技融入医疗保健的变革性方法,使其更有效率、便利性和个人化,最终为全球健康管理和健康促进做出贡献。
据卫生和家庭福印度。
慢性病增加
糖尿病、心臟病和高血压等慢性病的增加将增加对远端监测、远端医疗服务和个人化治疗计划的需求,推动数位健康的成长。数位健康技术能够持续追踪患者健康状况、及早发现併发症以及更有效地管理慢性病。这改善了患者的治疗效果,降低了医疗成本,并增加了护理的便利性,随着医疗保健提供者和患者越来越多地采用这些创新解决方案,推动了市场的扩张。
数位素养和访问有限
许多患者,尤其是年龄较大或服务水准较低地区的患者,不具备利用这些技术所需的技能或资源。这导致数位医疗服务的利用不足,减少了潜在的市场规模,并使健康差距长期存在。此外,医疗保健提供者可能在培训和支持数位素养较低的患者方面面临挑战,这进一步阻碍了数位医疗解决方案的采用和成长。
日益转向经济高效的数位解决方案
向具有成本效益的数位解决方案的转变使医疗保健变得更容易获得和负担得起,从而推动了数位医疗市场的发展。这些解决方案减少了昂贵的就诊和住院治疗的需要,从而降低了整体医疗成本。它还可以有效利用资源,简化管理流程,并增强患者参与和自我管理。因此,医疗保健提供者和患者都越来越多地采用数位医疗技术,透过提供可扩展且经济实惠的传统医疗保健方法替代方案来推动市场成长。
整合和互通性问题
数位医疗中的整合和互通性问题,例如不同的资料格式、缺乏标准化通讯协定以及分散的医疗 IT 系统,阻碍了各个医疗保健提供者和系统之间的无缝资料交换和协调。这些挑战造成效率低下、资料孤岛和潜在错误,从而降低了数位医疗解决方案的有效性。因此,医疗保健提供者可能不愿意采用新技术,患者可能无法获得最佳照护。
COVID-19 的影响
COVID-19 大流行大大加速了数位医疗技术的采用。由于社交距离和封锁措施需要远距医疗解决方案,远端保健、远端监控和行动医疗应用已广泛使用。需求的激增刺激了数位医疗领域的投资和创新,凸显了其在未来医疗保健服务中的重要性,并有助于改善医疗服务的可近性和降低成本。这场大流行凸显了数位健康在确保医疗保健连续性方面发挥的关键作用。
基因组学和精准医学领域预计在预测期内规模最大
基因组及精准医学领域预计将迎来良好成长。数位健康透过整合增强个人化医疗保健的先进技术,彻底改变了基因组和精准医学。这些创新能够收集、分析和解释广泛的基因组资料,使临床医生能够根据个人的基因谱量身订做治疗方案。数位平台有利于基因检测结果和患者记录的无缝集成,以支援准确的诊断和针对性的治疗。
预计家庭医疗保健机构在预测期内将表现出最高的复合年增长率
预计居家医疗机构细分市场在预测期内将以最快的复合年增长率成长。数位医疗正在透过远端监控和远端医疗解决方案简化患者照护,从而改变居家医疗机构。这些技术实现了患者和看护者之间的即时沟通,改善了获得医疗建议的机会并减少了再入院率。最终,家庭医疗机构的数位健康透过确保患者在舒适的家中进行持续监控和个人化护理来改善患者的治疗结果。
由于医疗保健成本上升、技术进步和慢性病盛行率上升,亚太地区数位医疗市场正在经历快速成长。中国、日本和印度等国家在采用远端医疗、行动医疗应用程式和穿戴式装置方面处于领先地位。支持数位医疗创新的政府措施和政策正在进一步支持市场扩张。此外,该地区庞大且精通技术的人口正在推动数位医疗解决方案的采用。
由于先进的医疗基础设施、高技术采用率以及对医疗创新的大量投资,北美数位医疗市场强劲。美国在远端医疗、电子健康记录(EHR) 和行动医疗应用程式的采用方面处于领先地位。 HITECH(经济和临床健康健康资讯科技)法案等政府支持正在促进数位医疗工作。该地区也受益于主要市场参与者的强大影响力和较高的消费者意识。
According to Stratistics MRC, the Global Digital Health Market is accounted for $185.63 billion in 2024 and is expected to reach $674.21 billion by 2030 growing at a CAGR of 27.2% during the forecast period. Digital Health refers to the use of digital technologies, such as mobile devices, software, sensors, and communication platforms, to improve health and healthcare delivery. Digital Health aims to enhance patient outcomes, streamline healthcare operations, empower individuals with access to health information, and facilitate remote monitoring and diagnosis. It represents a transformative approach that integrates technology into healthcare to make it more efficient, accessible, and personalized, ultimately contributing to better health management and wellness promotion globally.
According to the Ministry of Health and Family Welfare, in July 2022, the National Health Authority (NHA) announced the expansion of the digital health ecosystem being built under its flagship scheme, Ayushman Bharat Digital Mission (ABDM), with the successful integration of 52 digital health applications in India.
Rising incidences of chronic conditions
Rising incidences of chronic conditions like diabetes, heart disease, and hypertension drive the growth of the digital health by increasing demand for remote monitoring, telehealth services, and personalized treatment plans. Digital health technologies enable continuous tracking of patient health, early detection of complications, and more efficient management of chronic diseases. This improves patient outcomes, reduces healthcare costs, and enhances the convenience of care, fuelling market expansion as healthcare providers and patients increasingly adopt these innovative solutions.
Limited digital literacy and access
Many patients, particularly older adults and those in underserved areas, lack the necessary skills or resources to use these technologies. This leads to underutilization of digital health services, reduces potential market size, and perpetuates health disparities. Additionally, healthcare providers may face challenges in training and supporting patients with low digital literacy, further impeding the widespread adoption and growth of digital health solutions.
Mounting shift towards cost-effective digital solutions
The mounting shift towards cost-effective digital solutions propels the digital health market by making healthcare more accessible and affordable. These solutions reduce the need for expensive in-person visits and hospital stays, lowering overall healthcare costs. They also enable efficient resource utilization, streamline administrative processes, and enhance patient engagement and self-management. As a result, both healthcare providers and patients are increasingly adopting digital health technologies, driving market growth by offering scalable, budget-friendly alternatives to traditional healthcare methods.
Integration and interoperability issues
Integration and interoperability issues in digital health, such as disparate data formats, lack of standardized protocols, and fragmented health IT systems hinders seamless data exchange and coordination among various healthcare providers and systems. These challenges lead to inefficiencies, data silos, and potential errors, reducing the effectiveness of digital health solutions. As a result, healthcare providers may be reluctant to adopt new technologies, and patients may experience suboptimal care, thereby slowing the overall growth and adoption of the digital health market.
Covid-19 Impact
The covid-19 pandemic significantly accelerated the adoption of digital health technologies. Telehealth, remote monitoring, and mobile health applications saw widespread use as social distancing and lockdown measures necessitated remote healthcare solutions. This surge in demand spurred investment and innovation in digital health, highlighting its importance for future healthcare delivery, improving access, and reducing costs. The pandemic underscored the critical role of digital health in ensuring healthcare continuity.
The genomic & precision medicine segment is expected to be the largest during the forecast period
The genomic & precision medicine segment is estimated to have a lucrative growth. Digital Health has revolutionized Genomic & Precision Medicine by integrating advanced technologies to enhance personalized healthcare. These innovations allow for extensive genomic data collection, analysis, and interpretation, enabling clinicians to tailor treatments based on individual genetic profiles. Digital platforms facilitate the seamless integration of genetic testing results with patient records, aiding in accurate diagnostics and targeted therapies.
The home healthcare agencies segment is expected to have the highest CAGR during the forecast period
The home healthcare agencies segment is anticipated to witness the fastest CAGR growth during the forecast period. Digital health transforms home healthcare agencies by streamlining patient care through remote monitoring and telehealth solutions. These technologies enable real-time communication between patients and caregivers, improving access to medical advice and reducing hospital readmissions. Ultimately, Digital Health in Home Healthcare Agencies enhances patient outcomes by ensuring continuous monitoring and personalized care in the comfort of patients' homes.
The Digital Health Market in the Asia Pacific region is experiencing rapid growth, driven by increasing healthcare expenditure, technological advancements, and a rising prevalence of chronic diseases. Countries like China, Japan, and India are leading in the adoption of telemedicine, mHealth apps, and wearable devices. Government initiatives and policies supporting digital health innovations further boost market expansion. Additionally, the region's large and tech-savvy population enhances the uptake of digital health solutions.
The Digital Health Market in North America is robust, driven by advanced healthcare infrastructure, high adoption of technology, and significant investment in healthcare innovation. The United States leads with widespread use of telemedicine, electronic health records (EHRs), and mobile health applications. Government support, such as the Health Information Technology for Economic and Clinical Health (HITECH) Act, promotes digital health initiatives. The region also benefits from a strong presence of key market players and high consumer awareness.
Key players in the market
Some of the key players profiled in the Digital Health Market include Teladoc Health, Amwell, Lupin Limited, Doximity, Apollo Hospitals, Babylon Health, GoodRx, 23andMe, Hims & Hers, Oscar Health, Roman Health, Modern Health, Proteus Digital Health, Welltok, Grand Rounds, Zocdoc.
In April 2024, Apollo Hospitals launched India's first ProHealth Score, a digital tool that tells you how healthy you are. "The tool is designed to assist people in making informed decisions about themselves.
In August 2023, Lupin Digital Health has launched a first-of-its-kind digital heart solution, marking a significant advancement in digital health technology. This innovative solution likely combines advanced monitoring, data analytics, and personalized care to manage and treat heart conditions more effectively. By offering real-time tracking and analysis of heart health, it enables early detection of issues, continuous patient monitoring, and tailored treatment plans.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.