市场调查报告书
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2030 年跨界车市场预测:按车辆类型、驱动类型、推进类型、齿轮传动、应用、最终用户和地区进行的全球分析Crossover Vehicle Market Forecasts to 2030 - Global Analysis By Vehicle Type (Compact Crossovers, Mid-Size Crossovers, Full-Size Crossovers and Other Vehicle Types), Drive Type, Propulsion Type, Gear Transmission, Application, End User and By Geography |
根据 Stratistics MRC 的数据,2024 年全球跨界车市场规模将达到 1.8 亿美元,预计 2030 年将达到 3.5 亿美元,预测期内复合年增长率为 6.8%。
跨界车通常称为 CUV,是传统 SUV 和乘用车的混合动力汽车,结合了 SUV 的实用性与乘用车的舒适性和操控性。它们通常建立在一体式建筑车辆平台上,提供宽敞的内部空间、较高的座椅位置和多功能的货物空间,使其适合各种生活方式和驾驶偏好。它之所以受欢迎,是因为它的适应性,对家庭、通勤者和探险家都有吸引力。
根据国际汽车工业组织(IMO)的数据,2017年和2018年全球销量为9,500万辆商用车和9,600万辆乘用车。
扩大都市化
日益增长的都市化突显了对多功能交通解决方案的需求,从而推动了对跨界车辆的需求。随着城市变得更加密集,消费者越来越多地寻找能够在城市驾驶所需的敏捷性和日常活动所需的宽敞空间之间实现平衡的车辆。跨界车凭藉充足的货物空间、高离地间隙和可选的全轮驱动满足了这一需求,使其适合城市交通,同时为各种生活方式和活动提供多功能性,这有助于其在都市环境中的流行。
严格的排放气体法规和燃油效率标准
严格的排放气体法规和燃油经济性标准给跨界车带来了挑战,要求製造商在性能和环境友善性之间取得平衡。遵守法规可能需要昂贵的技术升级并提高车辆价格。此外,满足这些标准可能会限制设计灵活性和创新,限制製造商在竞争激烈的市场中区分其产品的能力,从而抑制该细分市场的成长。
对多功能和宽敞车辆的需求不断增长
消费者越来越多地寻找兼具 SUV 驾驶性能和乘用车舒适性的车辆,这使得跨界车成为有吸引力的选择。这款跨界车提供充足的货物空间、乘客座椅以及适合各种生活方式和活动的多功能性。随着都市化的加速和消费者偏好的变化,跨界车细分市场不断扩大,以满足对集实用性、舒适性和适应性于一身的车辆的需求。
消费者转向电动车
消费者转向电动车对跨界汽车市场的成长构成了挑战,因为它带来了新的偏好和优先事项。虽然跨界车具有多功能性和宽敞性,但对电动车不断增长的需求强调了续航里程、充电基础设施和环境永续性等因素。这种转变可能会将消费者的注意力和资源从传统跨界车型转移,促使汽车製造商投资于电动车开拓,并减少对扩大跨界细分市场的关注。
COVID-19 的影响
COVID-19 的爆发对跨界车市场产生了重大影响。最初,由于经济不确定性、封锁措施和消费者支出减少,销售额大幅下降。然而,随着法规的放鬆和人们寻求更安全的交通途径,对跨界车的需求又回来了。此外,向远距工作的转变增加了人们对适合通勤和休閒的汽车的兴趣,从而进一步加强了跨界车的销售,儘管供应链面临持续的挑战和消费者情绪的波动。
混合市场预计将在预测期内成为最大的市场
混合市场预计将出现良好的成长。混合驱动的跨界汽车整合了电动引擎和内燃机,与前代产品相比,可提高燃油效率并减少排放气体。这些车辆利用再生煞车来为电池充电,并且通常采用先进的技术来实现电源之间的无缝切换。混合跨界车吸引了具有环保意识的消费者,他们在不牺牲性能或多功能性的情况下寻求环保交通途径。
预计城市通勤领域在预测期内的复合年增长率最高。
预计城市通勤领域在预测期内的复合年增长率最高。跨界车因其兼具 SUV公共事业和轿车般的操控性而在都市区通勤中越来越受欢迎。跨界车具有紧凑的尺寸和充足的货物空间,适合城市旅行,为城市生活方式提供多功能性。燃油效率、先进的安全系统和连接选项等功能可满足城市通勤者在拥挤的环境中寻求实用性和舒适性的需求。
在都市化、可支配收入增加和消费者偏好变化的推动下,预计亚太地区在预测期内将占据最大的市场占有率。对适合城市和乡村环境的多功能车辆的需求不断增长,推动了销售。中国、印度和日本等国家的消费者越来越被跨界车因其多功能性、实用性和风格所吸引。此外,政府的激励措施和更严格的排放气体法规正在鼓励采用更省油的跨界车型。
由于其多功能性和实用性,预计北美在预测期内将呈现最高的复合年增长率。福特、丰田和本田等大公司在这一领域占据主导地位,提供各种跨界车选择,以满足不同消费者的偏好。包括混合动力汽车和电动车在内的技术进步正在吸引具有环保意识的消费者,并进一步使市场格局多样化。
According to Stratistics MRC, the Global Crossover Vehicle Market is accounted for $0.18 billion in 2024 and is expected to reach $0.35 billion by 2030 growing at a CAGR of 6.8% during the forecast period. Crossover vehicles, often referred to as CUVs, are a hybrid between traditional SUVs and passenger cars, blending the utility of an SUV with the comfort and handling of a car. Typically built on a car platform with a unibody construction, they offer spacious interiors, elevated seating positions, and versatile cargo space, making them suitable for various lifestyles and driving preferences. Their popularity stems from their adaptable nature, appealing to families, commuters, and adventure-seekers alike.
According to the International Organisation of Motor Vehicle Manufacturers, 95 million and 96 million commercial and passenger automobiles were sold globally in 2017 and 2018.
Expanding urbanization
Expanding urbanization fuels demand for crossover vehicles by emphasizing the need for versatile transportation solutions. As cities grow denser, consumers increasingly seek vehicles that offer a balance between the agility required for urban driving and the spaciousness needed for everyday activities. Crossover vehicles fulfil this need by providing ample cargo space, higher ground clearance, and optional all-wheel drive, making them well-suited for navigating city streets while offering the versatility to handle diverse lifestyles and activities, thereby fueling their popularity in urban environments.
Stringent emissions regulations & fuel economy standards
Stringent emissions regulations and fuel economy standards pose challenges for crossover vehicles by requiring manufacturers to balance performance with environmental concerns. Compliance may necessitate costly technology upgrades, potentially increasing vehicle prices. Moreover, meeting these standards could limit design flexibility and innovation, constraining manufacturers' ability to differentiate their products in a highly competitive market, thus impeding the segment's growth.
Growing demand for versatile & spacious vehicles
Consumers increasingly seek vehicles that offer a blend of SUV-like capabilities and car-like comfort, making crossovers an attractive option. These vehicles provide ample cargo space, passenger seating, and versatility for various lifestyles and activities. As urbanization progresses and consumer preferences evolve, the crossover segment continues to expand to meet the demand for vehicles that offer practicality, comfort, and adaptability in a single package.
Consumer shift towards electric vehicles
The consumer shift towards electric vehicles poses challenges for the growth of the crossover vehicles market as it introduces new preferences and priorities. While crossover vehicles offer versatility and spaciousness, the increasing demand for electric vehicles emphasizes factors like range, charging infrastructure, and environmental sustainability. This shift may divert consumer attention and resources away from traditional crossover models, prompting automakers to invest more heavily in electric vehicle development and potentially reducing the focus on expanding the crossover market segment.
Covid-19 Impact
The covid-19 pandemic significantly impacted the crossover vehicle market. Initially, sales declined sharply due to economic uncertainty, lockdown measures, and reduced consumer spending. However, as restrictions eased and people sought safer transportation options, crossover vehicles saw resurgence in demand. Additionally, the shift towards remote work increased interest in vehicles suitable for both commuting and leisure activities, further bolstering crossover sales despite ongoing supply chain challenges and fluctuating consumer confidence.
The hybrid segment is expected to be the largest during the forecast period
The hybrid segment is estimated to have a lucrative growth. Hybrid propulsion crossover vehicles integrate both electric and internal combustion engines, offering improved fuel efficiency and reduced emissions compared to traditional counterparts. These vehicles utilize regenerative braking to recharge their batteries and often feature advanced technology for seamless switching between power sources. Hybrid crossovers appeal to environmentally conscious consumers seeking eco-friendly transportation without sacrificing performance or versatility.
The urban commuting segment is expected to have the highest CAGR during the forecast period
The urban commuting segment is anticipated to witness the highest CAGR growth during the forecast period. Crossover vehicles are increasingly popular for urban commuting due to their blend of SUV utility and car-like handling. With compact dimensions suitable for navigating city streets and ample cargo space, they offer versatility for urban lifestyles. Features like fuel efficiency, advanced safety systems, and connectivity options cater to the needs of urban commuters seeking practicality and comfort in congested environments.
Asia Pacific is projected to hold the largest market share during the forecast period driven by urbanization, increasing disposable incomes, and changing consumer preferences. Rising demand for versatile vehicles suitable for both urban and rural environments has spurred sales. Consumers in countries like China, India, and Japan are increasingly drawn to crossover vehicles for their versatility, practicality, and style. Additionally, government incentives and tightening emissions regulations are encouraging the adoption of fuel-efficient crossover models.
North America is projected to have the highest CAGR over the forecast period, owing to their versatility and utility. Major players like Ford, Toyota, and Honda dominate the segment, offering a diverse range of crossover options to cater to varied consumer preferences. Technological advancements, including hybrid and electric variants, further diversify the market landscape, appealing to eco-conscious consumers.
Key players in the market
Some of the key players profiled in the Crossover Vehicle Market include Toyota Motor Corporation, Honda Motor Limited, Nissan Motor Corporation, Ford Motor Company, Chevrolet, Hyundai Motor Company, Kia Corporation, Mitsubishi Motors Corporation, Mazda Corporation, Volkswagen Group, Jeep, Audi AG, Bayerische Motoren Werke AG (BMW Group), Mercedes-Benz and Volvo.
In October 2023, Mitsubishi Motors Corporation launched Mitsubishi D:X Concept electrified crossover MPV. The design features large-diameter tires, sturdy over fenders, and front and rear skid plates for off-road performance under rough conditions. The car features a raked front windscreen, moonroof, LED laser projector headlights, mud-terrain tires, and rugged black plastic flares at each wheel.
In September 2023, Nissan Motor Co., Ltd. launched a series of exciting all-electric concept vehicles, Nissan Hyper Urban crossover. The Nissan Hyper Urban's styling perfectly complements its target users, such as urban- and suburban-based professionals who prioritize environmental sustainability.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.