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市场调查报告书
商品编码
1822340
2032 年联网汽车市场预测:按车辆类型、连接类型、通讯类型、技术类型、应用、最终用户和地区进行的全球分析Connected Vehicle Market Forecasts to 2032 - Global Analysis By Vehicle Type (Passenger Cars, Commercial Vehicles and Two-Wheelers), Connectivity Type, Communication Type, Technology Type, Application, End User and By Geography |
根据 Stratistics MRC 的数据,全球联网汽车市场预计在 2025 年达到 873.2 亿美元,到 2032 年将达到 1,884.9 亿美元,预测期内的复合年增长率为 11.62%。
联网汽车利用内建的网路连线和先进的通讯系统与其他车辆、基础设施和外部数位平台互动。它们利用车联网 (V2X) 技术即时交换讯息,从而提升安全性、交通管理和驾驶便利性。这些车辆整合了远端资讯处理、感测器和智慧软体,可提供远距离诊断、预测性维护、无线更新和丰富的资讯娱乐解决方案。它们有助于减少事故、避免交通拥堵并提高燃油效率,是自动驾驶出行的基础。透过将智慧连接与汽车创新相结合,联网汽车正在塑造现代出行方式的演变,同时建立更安全、更清洁、更智慧的交通网路。
根据美国运输部(NHTSA)研究显示,车对车(V2V)通讯技术每年可防止或减轻40万至61.5万起碰撞事故,每年挽救约780至1080人的生命。
道路安全需求日益增长
对道路安全的日益重视为联网汽车市场提供了巨大的推动力。随着城市人口的扩大和交通量的增加,事故风险也显着增加。联网汽车透过车通讯车 (V2V) 和车对基础设施 (V2I)通讯来应对这项挑战,为驾驶提供及时的危险警告、事故通知和即时交通模式更新。车道偏离警示和防撞系统等增强的安全功能可加强预防事故。此外,ADAS 解决方案的广泛采用使联网汽车更加安全可靠。严格的安全法规和支持先进安全技术的政府措施进一步推动了市场成长,而道路安全是采用的关键驱动力。
安装和维护成本高
联网汽车市场面临的关键挑战之一是高昂的部署和维护成本。将先进的传感器、远端资讯处理系统和V2X连接整合到车辆中需要大量投资。持续的软体更新、网路安全措施和技术检修不仅需要生产,还需要维护这些系统,这进一步增加了成本。价格敏感的市场尤其难以承受,限制了消费者的采用。汽车製造商必须在技术创新和成本效益之间取得平衡,这往往会推迟大规模部署。此外,建造智慧道路和通讯网路等配套基础设施需要政府和私营部门的大量资金。因此,高昂的成本是市场扩张的一大障碍。
5G 的扩展和先进的连接
5G 网路的推出为联网汽车产业带来了巨大的成长机会。凭藉其高频宽、超低延迟和可靠的性能,5G 将增强车辆、基础设施和云端平台之间的即时通讯。这种程度的连接将支援自动驾驶、预防事故和高级安全应用。此外,5G 将使汽车製造商能够提供无线软体更新、资讯娱乐服务和个人化订阅模式,从而提升消费者参与度。通讯网路的全球扩张将确保联网功能的一致和广泛应用。透过增强即时决策和车辆智能,5G 的整合将加速市场成长,使连网成为未来移动出行最具影响力的推动因素之一。
市场竞争激烈
联网汽车市场面临激烈的竞争威胁,因为包括汽车製造商、电信业者和科技巨头在内的不同参与者都在争夺市场份额。这给企业带来了不断创新、提供有竞争力的价格和提供优质服务的压力。然而,维持这些努力需要高昂的研发成本,这可能会降低盈利,尤其是对中小企业而言。拥有强大管理资源的大公司可能会占据主导地位,限制新进入者的空间。科技的快速变化进一步使竞争格局复杂化,迫使企业迅速适应,否则将面临失去相关性的风险。激烈的竞争也可能引发价格战,削弱净利率并减缓全行业投资,从而威胁到长期的市场成长。
新冠疫情为联网汽车市场带来了挑战与机会。最初,封锁和供应链中断严重影响了生产,消费支出下降也导致汽车销售下降。关键电子元件(尤其是半导体)的短缺,延缓了连网技术的整合。儘管存在这些挫折,但疫情加速了无线更新、远端讯息和远距离诊断等数位服务的普及,从而提高了非接触式解决方案的价值。对安全性和持续监控的重视,进一步凸显了车辆连网的重要性。随着全球经济復苏,消费者对智慧、安全、数位化出行的需求正在推动联网汽车的再度成长。
预测期内,乘用车市场预计将成为最大的市场
受舒适性、安全性和娱乐性需求不断增长的推动,乘用车领域预计将在预测期内占据最大的市场份额。最新的乘用车配备了远端资讯处理、导航辅助和V2X通讯,以提供更智慧的出行解决方案。 ADAS、数位资讯娱乐和云端基础平台的整合正在改变驾驶体验,并满足客户日益增长的互联互通期望。汽车製造商正在优先考虑无线更新、基于应用程式的服务和预测性诊断等功能,以提高效率和便利性。对即时娱乐、远端存取和无缝智慧型手机整合的需求进一步推动了该类别的互联创新,确保乘用车成为主导市场。
Vehicle-to-Grid(V2G) 领域预计将在预测期内实现最高复合年增长率
受电气化和智慧型能源解决方案日益普及的推动,Vehicle-to-Grid(V2G) 领域预计将在预测期内实现最高成长率。 V2G 技术使电动车能够与电网交换电能,从而实现高效的负载平衡、可再生能源整合和能源储存。这种双向能源流动在增强电网稳定性的同时,也为消费者带来了经济效益。政府的清洁能源措施和对智慧电网投资的不断增加,进一步推动了 V2G 的普及。透过将车辆转变为移动能源资产,这项技术弥合了汽车产业和电力产业之间的差距,使其成为成长轨迹最快的领域。
预计北美将在预测期内占据最大市场份额,这得益于其强大的数位基础设施、创新的汽车生态系统以及智慧运输解决方案的早期应用。该地区拥有可靠的5G网路、先进的V2X通讯系统,以及汽车製造商和科技公司大量的研发投入。北美监管机构正在推动安全、排放法规和智慧交通,加速其普及。消费者对远端资讯处理、资讯娱乐和ADAS等互联主导功能的兴趣进一步推动了市场成长。在成熟产业参与者和政府的大力支持下,北美保持了主导地位,成为联网汽车市场最大的区域贡献者。
预计亚太地区在预测期内将呈现最高的复合年增长率,这得益于蓬勃发展的汽车行业、不断扩张的城市规模以及强劲的数位转型倡议。中国、日本、印度和韩国等主要经济体正大力投资物联网、5G 网路和智慧运输基础设施。消费者对先进车载互联、远端资讯处理和安全解决方案的日益偏好,推动了乘用车和商用车的普及。此外,政府推出的支持性法规鼓励智慧交通和电动车的发展,也加速了相关领域的发展。不断增长的汽车需求以及全球汽车製造商和科技公司之间的紧密合作,有望使亚太地区在未来的成长中占据主导地位。
According to Stratistics MRC, the Global Connected Vehicle Market is accounted for $87.32 billion in 2025 and is expected to reach $188.49 billion by 2032 growing at a CAGR of 11.62% during the forecast period. Connected vehicles utilize embedded internet connectivity and advanced communication systems to link with other cars, infrastructure, and external digital platforms. Using Vehicle-to-Everything (V2X) technology, they exchange information in real time, improving safety, traffic management, and driving convenience. These vehicles integrate telematics, sensors, and intelligent software to deliver remote diagnostics, predictive maintenance, over-the-air updates, and rich infotainment solutions. They act as a foundation for autonomous mobility by helping reduce accidents, prevent traffic bottlenecks, and enhance fuel efficiency. By combining smart connectivity with automotive innovation, connected vehicles are shaping the evolution of modern mobility while fostering safer, cleaner, and more intelligent transportation networks.
According to the U.S. Department of Transportation (NHTSA), research suggests that Vehicle-to-Vehicle (V2V) communication technology could potentially prevent or mitigate between 400,000 to 615,000 crashes annually, saving approximately 780 to 1,080 lives per year.
Rising demand for road safety
Growing emphasis on road safety is significantly fueling the connected vehicle market. As urban populations expand and traffic volumes rise, the risk of accidents has increased considerably. Connected vehicles tackle this challenge through Vehicle-to-Vehicle (V2V) and Vehicle-to-Infrastructure (V2I) communication, which provide drivers with timely hazard alerts, accident notifications, and real-time updates on traffic patterns. Enhanced safety features, such as lane departure warnings and collision avoidance systems, strengthen accident prevention. Moreover, the widespread adoption of ADAS solutions makes connected vehicles safer and more reliable. Stringent safety regulations and government initiatives supporting advanced safety technologies further promote market growth, making road safety a core adoption driver.
High implementation and maintenance costs
One of the key challenges for the connected vehicle market is the high cost of implementation and upkeep. Integrating vehicles with advanced sensors, telematics systems, and V2X connectivity involves substantial investment. Beyond production, maintaining these systems requires continuous software updates, cybersecurity measures, and technical servicing, further driving up costs. Price-sensitive markets particularly struggle with affordability, limiting consumer adoption. Automakers must strike a balance between innovation and cost-efficiency, which often delays large-scale deployment. Moreover, creating supporting infrastructure like smart roadways and communication networks demands heavy financial commitment from both governments and private players. Consequently, elevated costs remain a significant barrier to market expansion.
Expansion of 5G and advanced connectivity
The rollout of 5G networks presents a critical growth opportunity for the connected vehicle industry. With high bandwidth, ultra-low latency, and reliable performance, 5G enhances real-time communication between vehicles, infrastructure, and cloud platforms. This level of connectivity supports autonomous driving, accident prevention, and advanced safety applications. Additionally, 5G enables automakers to deliver OTA software updates, infotainment services, and personalized subscription models, boosting consumer engagement. The global expansion of telecom networks ensures consistent and widespread adoption of connected features. By strengthening real-time decision-making and vehicle intelligence, 5G integration accelerates market growth, making connectivity one of the most influential enablers of future mobility.
Intense market competition
The connected vehicle market faces the threat of intense competition, as diverse players including automakers, telecom firms, and tech giants battle for market share. This creates pressure to deliver constant innovation, competitive pricing, and superior services. However, sustaining such efforts demands high R&D spending, which can reduce profitability, especially for smaller companies. Larger corporations with strong resources may dominate, leaving limited room for new entrants. Rapid technological shifts further complicate the competitive landscape, forcing players to adapt quickly or risk losing relevance. Intense rivalry may also trigger price wars, weakening margins and slowing overall industry investment, thus threatening long-term market growth.
COVID-19 created both challenges and opportunities for the connected vehicle market. In the early stages, lockdowns and supply chain disruptions severely impacted production, while declining consumer spending reduced vehicle sales. Shortages of key electronic components, particularly semiconductors, slowed the integration of connected technologies. Despite these setbacks, the pandemic accelerated the adoption of digital services such as OTA updates, telematics, and remote diagnostics, as contactless solutions became highly valued. The emphasis on safety and continuous monitoring reinforced the importance of vehicle connectivity. With global economic recovery, consumer demand for intelligent, secure, and digitally enabled mobility is driving renewed growth in connected vehicles.
The passenger cars segment is expected to be the largest during the forecast period
The passenger cars segment is expected to account for the largest market share during the forecast period, driven by the growing need for comfort, safety, and entertainment. Modern passenger vehicles are equipped with telematics, navigation assistance, and V2X communication, offering smarter mobility solutions. The integration of ADAS, digital infotainment, and cloud-based platforms has transformed driving experiences, catering to rising customer expectations for connectivity. Automakers are emphasizing features like OTA updates, app-based services, and predictive diagnostics to improve efficiency and convenience. Demand for real-time entertainment, remote access, and seamless smartphone integration is further boosting connected innovations in this category, securing passenger cars as the dominant market segment.
The vehicle-to-grid (V2G) segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the vehicle-to-grid (V2G) segment is predicted to witness the highest growth rate, driven by the rising shift toward electrification and smart energy solutions. V2G technology allows electric vehicles to exchange electricity with the grid, enabling efficient load balancing, renewable integration, and energy storage. This two-way energy flow provides economic advantages to consumers while strengthening grid stability. Increasing government initiatives for clean energy and investments in smart grids are further boosting V2G adoption. By transforming vehicles into mobile energy assets, this technology bridges the gap between automotive and power sectors, making it the segment with the highest growth trajectory.
During the forecast period, the North America region is expected to hold the largest market share, which dominates due to its strong digital infrastructure, innovative automotive ecosystem, and early embrace of smart mobility solutions. The region is well supported by reliable 5G networks, advanced V2X communication systems, and significant R&D investments from automakers and technology firms. Regulatory bodies in North America promote safety, emissions control, and intelligent transport, accelerating adoption. Consumer interest in connectivity-driven features like telematics, infotainment, and ADAS further strengthens market growth. With established industry players and strong government backing, North America maintains a commanding position, making it the largest regional contributor to the connected vehicle market.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR, driven by its booming automotive sector, urban expansion, and strong digital transformation efforts. Leading nations like China, Japan, India, and South Korea are heavily investing in IoT, 5G networks, and smart mobility infrastructure. Increasing consumer preference for advanced in-car connectivity, telematics, and safety solutions is boosting adoption across passenger and commercial vehicles. Additionally, supportive government regulations encouraging intelligent transport and electric mobility initiatives are accelerating progress. With rising vehicle demand and robust collaboration between global automakers and technology firms, Asia-Pacific is set to dominate in future growth rates.
Key players in the market
Some of the key players in Connected Vehicle Market include Morris Garage Motor India (MG Motor India), Bosch, Maruti Suzuki, Payment24, Airbiquity, Harman International, Continental AG, Daimler AG, General Motors, Hyundai Motor Group, Volvo, Ford Motor Company, Audi, Denso Corporation and Qualcomm Technologies, Inc.
In September 2025, Bosch has signed an expanded agreement with Alibaba Group for cloud computing and AI technologies. The two companies will work together on cloud-based enterprise operations, AI business innovations, and expanding Bosch's e-commerce business.
In August 2025, Maruti Suzuki India Limited has signed a Memorandum of Agreement ("MoA") with the Transport Department, Government of Rajasthan, to automate 21 driving license test tracks. The MoA was signed in the august presence of Hon'ble Chief Minister of Rajasthan, Shri Bhajan Lal Sharma and Hon'ble Deputy Chief Minister & Minister, Transport and Road Safety, Government of Rajasthan, Dr. Prem Chand Bairwa.
In March 2023, MG Motor India has announced that it has signed an agreement with WTiCabs India for 100 vehicles. The fleet includes MG's Hector and ZS EV that will be used for the rent-a-car division of WTiCabs India. Both companies have signed a formal agreement with Rakesh Sidana, Senior Director, Sales, MG Motor India and Ashok Vashist, CEO, WTiCabs, at Dwarka, New Delhi. According to MG, the first batch of the fleet has been delivered as well.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.