封面
市场调查报告书
商品编码
1465831

2024 年行销自动化软体全球市场报告

Marketing Automation Software Global Market Report 2024

出版日期: | 出版商: The Business Research Company | 英文 175 Pages | 商品交期: 2-10个工作天内

价格
简介目录

行销自动化软体的市场规模预计在未来几年将快速成长。 2028年,将以15.5%的复合年增长率成长至127.2亿美元。预测期内的预期增长是由对个性化客户体验的需求不断增长、影响力营销的持续增长、金融服务领域营销自动化的日益采用以及客户旅程映射的重要性日益增加等推动的。预测期内预计的主要趋势包括行销自动化和客户服务平台的整合、转向基于帐户的行销、与资料管理平台的整合、与销售自动化工具的整合以及技术发展。

由于数位行销管道的扩大,行销自动化软体市场预计将成长。数位行销管道包括企业用来促销产品和服务、接触目标受众并推动转换的各种线上平台、工具和技术。数位行销管道的成长归因于智慧型手机和电脑等连网装置的普及,这提高了全球互联网的普及,并使企业能够接触到更多的线上受众。行销自动化软体在这方面发挥着至关重要的作用,它可以简化电子邮件宣传活动和社交媒体贴文等重复性任务,提高数位行销管道的效率,并促进个人化的用户互动。根据互动广告协会 (IAB) 的数据,数位广告收入大幅成长 35.4%,几乎是 2021 年 12.2% 成长的三倍。因此,数位行销通路的拓展成为支撑行销自动化软体市场成长的关键因素。

行销自动化软体市场的主要参与者正在积极开发行销自动化整合解决方案等先进技术,以保持竞争力。行销自动化整合是各种行销工具、平台和软体应用程式的组合和连接,以简化和自动化各种行销任务和流程。 2023 年 1 月,美国数位行销代理商 Yodelpop Inc. 宣布推出 RaiserSync 和 YourMemberSync。这些连接器使组织和慈善机构能够利用 HubSpot 的行销自动化工具,利用 YourMembership 协会管理系统和 Raiser 的 Edge NXT 捐赠者管理系统来开发有吸引力的行销宣传活动和沟通。

目录

第一章执行摘要

第二章 市场特点

第三章 市场趋势与策略

第四章宏观经济情景

  • 高通膨对市场的影响
  • 乌克兰与俄罗斯战争对市场的影响
  • COVID-19 对市场的影响

第五章世界市场规模与成长

  • 全球市场驱动因素与限制因素
    • 市场驱动因素
    • 市场限制因素
  • 2018-2023 年全球市场规模表现与成长
  • 全球市场规模预测与成长,2023-2028、2033

第六章 市场细分

  • 全球行销自动化软体市场:依部署分類的绩效与预测,2018-2023、2023-2028F、2033F
  • 云端基础的部署
  • 本地部署
  • 全球行销自动化软体市场:依组织规模分類的绩效与预测,2018-2023、2023-2028F、2033F
  • 大公司
  • 中小企业
  • 全球行销自动化软体市场:按应用分類的绩效与预测,2018-2023、2023-2028F、2033F
  • 宣传活动管理
  • 领导管理
  • 销售支援计划
  • 分析和报告解决方案
  • 其他用途
  • 全球行销自动化软体市场:最终用户公司的实际状况与预测,2018-2023、2023-2028F、2033F
  • 娱乐和媒体
  • 财务业务
  • 政府
  • 卫生保健
  • 製造业
  • 零售
  • 其他最终用户领域

第 7 章 区域/国家分析

  • 全球行销自动化软体市场:按地区分類的表现与预测,2018-2023、2023-2028F、2033F
  • 全球行销自动化软体市场:按国家/地区分類的绩效和预测,2018-2023、2023-2028F、2033F

第八章亚太市场

第九章 中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第14章 韩国市场

第十五章西欧市场

第十六章英国市场

第十七章 德国市场

第十八章 法国市场

第十九章 义大利市场

第20章 西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章加拿大市场

第26章 南美洲市场

第27章 巴西市场

第28章 中东市场

第29章 非洲市场

第三十章 竞争格局及公司概况

  • 行销自动化软体市场:竞争格局
  • 行销自动化软体市场:公司简介
    • Oracle Corporation
    • Salesforce.com Inc.
    • Adobe
    • HubSpot Inc.
    • J2 Global Inc.

第31章 其他大型创新企业

  • Zoho Corporation Pvt. Ltd.
  • Klaviyo Inc.
  • ActiveCampaign LLC
  • SugarCRM Inc.
  • SharpSpring Inc.
  • ConvertKit LLC
  • Campaign Monitor Pty Ltd.
  • Ontraport Inc.
  • Leadpages Inc.
  • Autopilot HQ Inc.
  • AWeber Systems Inc.
  • EngageBay Inc.
  • The Rocket Science Group LLC
  • GetResponse Sp. z oo
  • Sendinblue SAS

第32章竞争基准化分析

第 33 章. 竞争对手仪表板

第三十四章 重大併购

第35章前瞻性与潜力分析

第36章附录

简介目录
Product Code: r17150

Marketing automation software refers to the software designed to streamline and automate various marketing tasks, including email campaigns and social media posts. The primary goal is to enhance efficiency and engage the target audience more effectively. These systems enable personalized interactions with leads and customers, resulting in efficiency gains and the simplification of marketing procedures.

The primary types of marketing automation software deployment include cloud-based deployment and on-premise deployment. Cloud-based deployment involves hosting and managing software programs or services on remote servers accessible online. This deployment method is utilized by organizations of various sizes, including large enterprises and small to medium enterprises. It finds applications in diverse areas such as campaign management, lead management, sales enablement programs, analytics and reporting solutions, among others. Cloud-based marketing automation software is employed across different industry verticals, including entertainment and media, financial services, government, healthcare, manufacturing, retail, and others.

The marketing automation software market research report is one of a series of new reports from The Business Research Company that provides marketing automation software market statistics, including marketing automation software industry global market size, regional shares, competitors with a marketing automation software market share, detailed marketing automation software market segments, market trends and opportunities, and any further data you may need to thrive in the marketing automation software industry. This marketing automation software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing automation software market size has grown rapidly in recent years. It will grow from $6.15 billion in 2023 to $7.15 billion in 2024 at a compound annual growth rate (CAGR) of 16.2%. The growth observed in the historical period can be attributed to a focus on lead generation and conversion optimization, the emergence of influencer marketing, increased demand for marketing automation consulting services, a necessity for enhanced customer engagement and retention strategies, and the expansion of email marketing automation.

The marketing automation software market size is expected to see rapid growth in the next few years. It will grow to $12.72 billion in 2028 at a compound annual growth rate (CAGR) of 15.5%. The anticipated growth in the forecast period can be attributed to the escalating demand for personalized customer experiences, the continued rise of influencer marketing, increased adoption of marketing automation in the financial services sector, and the growing significance of customer journey mapping. Major trends expected in the forecast period include the integration of marketing automation with customer service platforms, a shift towards account-based marketing, integration with data management platforms, collaboration with sales automation tools, and advancements in technology.

The marketing automation software market is poised for growth, propelled by the expanding reach of digital marketing channels. Digital marketing channels encompass various online platforms, tools, and techniques used by businesses to promote products or services, engage with their target audience, and drive conversions. The growth of digital marketing channels is attributed to the widespread adoption of internet-connected devices, such as smartphones and computers, leading to increased global internet penetration and providing businesses with access to larger online audiences. Marketing automation software plays a crucial role in this landscape by streamlining repetitive tasks, such as email campaigns and social media posts, enhancing efficiency in digital marketing channels and facilitating targeted personalized user interactions. According to the Interactive Advertising Bureau (IAB), digital ad revenues experienced a substantial growth of 35.4%, nearly three times more than the 12.2% growth observed in 2021. Therefore, the expansion of digital marketing channels is a key driver behind the growth of the marketing automation software market.

Major players in the marketing automation software market are actively developing advanced technologies, such as marketing automation integration solutions, to maintain a competitive edge. Marketing automation integration involves combining and connecting various marketing tools, platforms, or software applications to streamline and automate diverse marketing tasks and processes. In January 2023, Yodelpop Inc., a US-based digital marketing agency, launched RaiserSync and YourMemberSync. These connectors enable organizations and charities to utilize HubSpot's marketing automation tools for developing compelling marketing campaigns and communications, leveraging the YourMembership association management system or the Raiser's Edge NXT donor management system.

In December 2022, GetResponse, a Poland-based company offering marketing automation and email marketing software, successfully acquired Recostream for an undisclosed amount. This strategic acquisition enhances GetResponse's personalization functionality by incorporating AI product recommendations. This addition allows businesses to display personalized product and content recommendations to their website's visitors, ultimately boosting conversions. Recostream, the acquired company, is a Poland-based marketing automation software provider specializing in AI and ML-based personalized recommendations for e-commerce platforms.

Major companies operating in the marketing automation software market are Oracle Corporation, Salesforce.com Inc., Adobe, HubSpot Inc., J2 Global Inc., Zoho Corporation Pvt. Ltd., Klaviyo Inc., ActiveCampaign LLC, SugarCRM Inc., SharpSpring Inc., ConvertKit LLC, Campaign Monitor Pty Ltd., Ontraport Inc., Leadpages Inc., Autopilot HQ Inc., AWeber Systems Inc., EngageBay Inc., The Rocket Science Group LLC, GetResponse Sp. z o.o., Sendinblue SAS, Act-On Software Inc., Iterable Inc., Acquia Inc., Agile CRM Inc., Benchmark Internet Group LLC, MarketSharp Software LLc.

North America was the largest region in the marketing automation software market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the marketing automation software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the marketing automation software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The marketing automation software market includes revenues earned by entities by providing services such as automated email marketing, lead generation, customer segmentation, and campaign management. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Automation Software Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing automation software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for marketing automation software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing automation software market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Deployment: Cloud-based Deployment; On-premise Deployment
  • 2) By Organization Size: Large Enterprises; Small And Medium Enterprises
  • 3) By Application: Campaign Management; Leading Management; Sales Enablement Programs; Analytics And Reporting Solutions; Other Applications
  • 4) By End User Vertical: Entertainment And Media; Financial Services; Government; Healthcare; Manufacturing; Retail; Other End-user Verticals
  • Companies Mentioned: Oracle Corporation; Salesforce.com Inc.; Adobe; HubSpot Inc.; J2 Global Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Automation Software Market Characteristics

3. Marketing Automation Software Market Trends And Strategies

4. Marketing Automation Software Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Marketing Automation Software Market Size and Growth

  • 5.1. Global Marketing Automation Software Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Marketing Automation Software Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Marketing Automation Software Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Marketing Automation Software Market Segmentation

  • 6.1. Global Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Cloud-based Deployment
  • On-premise Deployment
  • 6.2. Global Marketing Automation Software Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Large Enterprises
  • Small And Medium Enterprises
  • 6.3. Global Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Campaign Management
  • Leading Management
  • Sales Enablement Programs
  • Analytics And Reporting Solutions
  • Other Applications
  • 6.4. Global Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Entertainment And Media
  • Financial Services
  • Government
  • Healthcare
  • Manufacturing
  • Retail
  • Other End-user Verticals

7. Marketing Automation Software Market Regional And Country Analysis

  • 7.1. Global Marketing Automation Software Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Marketing Automation Software Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Marketing Automation Software Market

  • 8.1. Asia-Pacific Marketing Automation Software Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Marketing Automation Software Market

  • 9.1. China Marketing Automation Software Market Overview
  • 9.2. China Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Marketing Automation Software Market

  • 10.1. India Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Marketing Automation Software Market

  • 11.1. Japan Marketing Automation Software Market Overview
  • 11.2. Japan Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Marketing Automation Software Market

  • 12.1. Australia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Marketing Automation Software Market

  • 13.1. Indonesia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Marketing Automation Software Market

  • 14.1. South Korea Marketing Automation Software Market Overview
  • 14.2. South Korea Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Marketing Automation Software Market

  • 15.1. Western Europe Marketing Automation Software Market Overview
  • 15.2. Western Europe Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Marketing Automation Software Market

  • 16.1. UK Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Marketing Automation Software Market

  • 17.1. Germany Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Marketing Automation Software Market

  • 18.1. France Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Marketing Automation Software Market

  • 19.1. Italy Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Marketing Automation Software Market

  • 20.1. Spain Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Marketing Automation Software Market

  • 21.1. Eastern Europe Marketing Automation Software Market Overview
  • 21.2. Eastern Europe Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Marketing Automation Software Market

  • 22.1. Russia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Marketing Automation Software Market

  • 23.1. North America Marketing Automation Software Market Overview
  • 23.2. North America Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Marketing Automation Software Market

  • 24.1. USA Marketing Automation Software Market Overview
  • 24.2. USA Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Marketing Automation Software Market

  • 25.1. Canada Marketing Automation Software Market Overview
  • 25.2. Canada Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Marketing Automation Software Market

  • 26.1. South America Marketing Automation Software Market Overview
  • 26.2. South America Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Marketing Automation Software Market

  • 27.1. Brazil Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Marketing Automation Software Market

  • 28.1. Middle East Marketing Automation Software Market Overview
  • 28.2. Middle East Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Marketing Automation Software Market

  • 29.1. Africa Marketing Automation Software Market Overview
  • 29.2. Africa Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Marketing Automation Software Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Automation Software Market Competitive Landscape
  • 30.2. Marketing Automation Software Market Company Profiles
    • 30.2.1. Oracle Corporation
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Salesforce.com Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Adobe
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. HubSpot Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. J2 Global Inc.
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Marketing Automation Software Market Other Major And Innovative Companies

  • 31.1. Zoho Corporation Pvt. Ltd.
  • 31.2. Klaviyo Inc.
  • 31.3. ActiveCampaign LLC
  • 31.4. SugarCRM Inc.
  • 31.5. SharpSpring Inc.
  • 31.6. ConvertKit LLC
  • 31.7. Campaign Monitor Pty Ltd.
  • 31.8. Ontraport Inc.
  • 31.9. Leadpages Inc.
  • 31.10. Autopilot HQ Inc.
  • 31.11. AWeber Systems Inc.
  • 31.12. EngageBay Inc.
  • 31.13. The Rocket Science Group LLC
  • 31.14. GetResponse Sp. z o.o.
  • 31.15. Sendinblue SAS

32. Global Marketing Automation Software Market Competitive Benchmarking

33. Global Marketing Automation Software Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Marketing Automation Software Market

35. Marketing Automation Software Market Future Outlook and Potential Analysis

  • 35.1 Marketing Automation Software Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Marketing Automation Software Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Marketing Automation Software Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer