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市场调查报告书
商品编码
1619534

2024 年情境广告世界市场报告

Contextual Advertising Global Market Report 2024
出版日期: | 出版商: The Business Research Company | 英文 175 Pages | 商品交期: 2-10个工作天内

价格
简介目录

上下文广告的市场规模预计在未来几年将快速成长。 2028年，将以10.3%的年复合成长率（CAGR）成长至3,135.3亿美元。预测期内的成长可归因于程序化广告的扩张、全通路行销的扩张、影片和互动内容的兴起、对隐私的日益关注以及影片和音讯广告的出现。这段时期的主要趋势包括自然语言处理 (NLP) 技术、扩增实境(AR) 和虚拟实境 (VR) 的进步、5G 技术的采用、即时情境广告的进步以及资料分析的改进。

数位广告需求的成长预计将推动未来情境广告市场的成长。数位广告利用线上平台和数位管道向目标受众传递促销讯息。这种需求是由线上活动的活性化、有针对性的广告、成本效益和社交媒体影响力所推动的。上下文广告透过提供更无缝和相关的体验来增强数位广告。例如，2024年4月，代表美国数位媒体和广告业的产业组织互动广告局（IAB）宣布，2023年美国数位广告收入将达到2,250亿美元的历史新高，并从2022年起年与前一年同期比较7.3%。因此，数位广告需求的不断增长已成为上下文广告市场的主要驱动力。

情境广告市场的主要企业正在部署人工智慧 (AI) 网路来提高广告的相关性和有效性。人工智慧在情境广告中的整合正在提高广告的相关性、及时性和个人化，并改善使用者体验和宣传活动效率。例如，总部位于西班牙的情境广告公司 Seedtag 于 2024 年 3 月宣布推出一项新服务“情境电视”，专门针对联网电视(CTV) 领域的广告商。这项创新解决方案利用人工智慧主导的洞察、情境资料和自订创新策略来提高 CTV广告宣传的有效性。该服务使用基于人工智慧的网路动态来分析受众行为和偏好，使广告主能够开发与目标受众产生共鸣的客製化内容。

目录

第一章执行摘要

第二章 市场特点

第三章 市场趋势与策略

第四章宏观经济情景

  • 高通膨对市场的影响
  • 乌克兰与俄罗斯战争对市场的影响
  • COVID-19 对市场的影响

第五章世界市场规模与成长

  • 全球情境广告市场：驱动因素与限制因素
    • 市场驱动因素
    • 市场限制因素
  • 全球情境广告市场表现：规模与成长，2018-2023
  • 全球情境广告市场预测：规模与成长，2023-2028 年、2033 年

第六章 市场细分

  • 全球情境广告市场：依类型、实际和预测划分，2018-2023、2023-2028、2033
  • 基于活动的广告
  • 定位性广告
  • 其他的
  • 全球情境广告市场：依发展、表现及预测划分，2018-2023、2023-2028、2033
  • 行动装置
  • 桌面
  • 数位广告看板
  • 全球情境广告市场：依方法分類的表现与预测，2018-2023、2023-2028、2033
  • 大众情境广告
  • 针对性的上下文广告
  • 情境行为广告
  • 内容广告看板广告
  • 全球情境广告市场：最终使用者的表现与预测，2018-2023、2023-2028、2033
  • 消费品、零售、餐厅
  • 电讯与资讯科技 (IT)
  • 银行金融服务和保险
  • 媒体和娱乐
  • 旅行、交通、汽车
  • 医疗保健
  • 学术界和政府

第 7 章 区域/国家分析

  • 全球情境广告市场：按地区、绩效及预测，2018-2023、2023-2028、2033
  • 全球情境广告市场：依国家、绩效及预测，2018-2023、2023-2028、2033

第八章亚太市场

第九章 中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第14章 韩国市场

第十五章 西欧市场

第十六章英国市场

第十七章 德国市场

第十八章 法国市场

第十九章 义大利市场

第20章 西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章加拿大市场

第26章 南美洲市场

第27章 巴西市场

第28章 中东市场

第29章 非洲市场

第三十章 竞争格局及公司概况

  • 情境广告市场：竞争格局
  • 情境广告市场：公司简介
    • Amazon.com Inc
    • Alphabet Inc.
    • Microsoft Corporation
    • Verizon Media Inc.
    • Meta Platforms Inc.

第31章 其他大型创新企业

  • SAP SE
  • Adobe Inc.
  • IAC Inc.
  • The Trade Desk Inc.
  • Taboola Inc.
  • Outbrain Inc.
  • Amobee Inc.
  • Zeta Global Holdings Corporation
  • Beijing Miteno Communication Technology Co. Ltd.
  • Marketo Inc.
  • InMobi
  • Flytxt BV
  • Simplify360 Inc.
  • Infolinks Media LLC.
  • Act-On Software Inc.

第32章竞争基准化分析

第 33 章. 竞争对手仪表板

第三十四章 重大併购

第35章 未来展望与潜力分析

第36章附录

简介目录
Product Code: r20540

Contextual advertising is a type of online advertising where ads are displayed based on the web page's content or app where they appear. The goal is to show ads relevant to the user's current interests or the context of the content they're engaging with. Contextual advertising helps improve the relevance of ads for users, potentially increasing engagement and effectiveness for advertisers.

The main types of contextual advertising are activity-based advertising, location-based advertising, and others. Activity-based advertising is a targeted advertising approach that delivers ads to users based on their online activities and behaviors. These are deployed through various deployments such as mobile devices, desktops, and digital billboards with various approaches such as mass contextual advertising, focused contextual advertising, contextual behavioral advertising, and contextual billboard advertising. These are used by various end-users such as consumer goods, retail, and restaurants, telecommunications and information technology (IT), banking financial services, insurance, media and entertainment, travel, transportation, automobile, healthcare, academia, and government.

The contextual advertising market research report is one of a series of new reports from The Business Research Company that provides contextual advertising market statistics, including contextual advertising industry global market size, regional shares, competitors with a contextual advertising market share, detailed contextual advertising market segments, market trends, and opportunities, and any further data you may need to thrive in the contextual advertising industry. This contextual advertising research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The contextual advertising market size has grown rapidly in recent years. It will grow from $192.32 billion in 2023 to $211.62 billion in 2024 at a compound annual growth rate (CAGR) of 10.0%. The growth during the historical period can be attributed to the expansion of social media platforms, the rising use of mobile phones and smartphones, the increase in social media users, the growing demand for personalized and relevant advertising, and the rise in digital advertising expenditure.

The contextual advertising market size is expected to see rapid growth in the next few years. It will grow to $313.53 billion in 2028 at a compound annual growth rate (CAGR) of 10.3%. The growth during the forecast period can be attributed to the expansion of programmatic advertising, the broadening of omnichannel marketing, the rise of video and interactive content, an increased focus on privacy, and the emergence of video and audio advertising. Key trends during this period include advancements in natural language processing (NLP) technologies, augmented reality (AR) and virtual reality (VR), the adoption of 5G technology, progress in real-time contextual advertising, and improvements in data analytics.

The increasing demand for digital advertising is expected to drive the growth of the contextual advertising market in the future. Digital advertising uses online platforms and digital channels to deliver promotional messages to targeted audiences. This demand is fueled by greater online activity, targeted advertising, cost-effectiveness, and the influence of social media. Contextual advertising enhances digital advertising by providing a more seamless and relevant experience, ensuring ads align with the content being viewed. For example, in April 2024, the Interactive Advertising Bureau (IAB), a US-based trade organization representing the digital media and advertising industry, reported that in 2023, US digital advertising revenues hit a record $225 billion, reflecting a 7.3% increase year-over-year (YoY) from 2022. Thus, the growing demand for digital advertising is a key driver for the contextual advertising market.

Leading companies in the contextual advertising market are increasingly incorporating artificial intelligence (AI) networks to improve the relevance and effectiveness of advertisements. AI integration in contextual advertising enhances ad relevance, timeliness, and personalization, while also boosting user experience and campaign efficiency. For example, in March 2024, Seedtag, a Spain-based contextual advertising firm, introduced a new service called Contextual TV, specifically aimed at advertisers in the connected TV (CTV) sector. This innovative solution leverages AI-driven insights, contextual data, and custom creative strategies to improve the effectiveness of CTV advertising campaigns. The service uses AI-based network dynamics to analyze viewer behavior and preferences, allowing advertisers to develop tailored content that resonates with their target audiences.

In June 2024, Seedtag, a Spain-based company specializing in software solutions, acquired Beachfront Media LLC for an undisclosed sum. This acquisition is intended to bolster Seedtag's digital advertising capabilities by incorporating Beachfront Media's advanced technology into its offerings. Beachfront Media LLC, based in the US, provides contextual advertising solutions.

Major companies operating in the contextual advertising market are Amazon.com Inc, Alphabet Inc., Microsoft Corporation, Verizon Media Inc., Meta Platforms Inc., SAP SE, Adobe Inc., IAC Inc., The Trade Desk Inc., Taboola Inc., Outbrain Inc., Amobee Inc., Zeta Global Holdings Corporation, Beijing Miteno Communication Technology Co. Ltd., Marketo Inc., InMobi, Flytxt B.V., Simplify360 Inc., Infolinks Media LLC., Act-On Software Inc., Sendible Limited

North America was the largest region in the contextual advertising market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the contextual advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the contextual advertising market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The contextual advertising market includes revenues earned by entities by providing services such as ad placement optimization, real-time bidding services, ad format customization, analytics and reporting, multilingual and regional targeting, and ad fraud protection. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Contextual Advertising Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on contextual advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for contextual advertising ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The contextual advertising market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Type: Activity-Based Advertising; Location-Based Advertising; Other Types
  • 2) By Deployment: Mobile Devices; Desktops; Digital Billboards
  • 3) By Approach: Mass Contextual Advertising; Focused Contextual Advertising; Contextual Behavioral Advertising; Contextual Billboard Advertising
  • 4) By End-User: Consumer Goods, Retail, And Restaurants; Telecommunications And Information Technology (IT); Banking Financial Services, And Insurance; Media And Entertainment; Travel, Transportation, And Automobile; Healthcare; Academia And Government
  • Companies Mentioned: Amazon.com Inc; Alphabet Inc.; Microsoft Corporation; Verizon Media Inc.; Meta Platforms Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Contextual Advertising Market Characteristics

3. Contextual Advertising Market Trends And Strategies

4. Contextual Advertising Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Contextual Advertising Market Size and Growth

  • 5.1. Global Contextual Advertising Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Contextual Advertising Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Contextual Advertising Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Contextual Advertising Market Segmentation

  • 6.1. Global Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Activity-Based Advertising
  • Location-Based Advertising
  • Other Types
  • 6.2. Global Contextual Advertising Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mobile Devices
  • Desktops
  • Digital Billboards
  • 6.3. Global Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mass Contextual Advertising
  • Focused Contextual Advertising
  • Contextual Behavioral Advertising
  • Contextual Billboard Advertising
  • 6.4. Global Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Consumer Goods, Retail, And Restaurants
  • Telecommunications And Information Technology (IT)
  • Banking Financial Services, And Insurance
  • Media And Entertainment
  • Travel, Transportation, And Automobile
  • Healthcare
  • Academia And Government

7. Contextual Advertising Market Regional And Country Analysis

  • 7.1. Global Contextual Advertising Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Contextual Advertising Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Contextual Advertising Market

  • 8.1. Asia-Pacific Contextual Advertising Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Contextual Advertising Market

  • 9.1. China Contextual Advertising Market Overview
  • 9.2. China Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Contextual Advertising Market

  • 10.1. India Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Contextual Advertising Market

  • 11.1. Japan Contextual Advertising Market Overview
  • 11.2. Japan Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Contextual Advertising Market

  • 12.1. Australia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Contextual Advertising Market

  • 13.1. Indonesia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Contextual Advertising Market

  • 14.1. South Korea Contextual Advertising Market Overview
  • 14.2. South Korea Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Contextual Advertising Market

  • 15.1. Western Europe Contextual Advertising Market Overview
  • 15.2. Western Europe Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Contextual Advertising Market

  • 16.1. UK Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Contextual Advertising Market

  • 17.1. Germany Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Contextual Advertising Market

  • 18.1. France Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Contextual Advertising Market

  • 19.1. Italy Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Contextual Advertising Market

  • 20.1. Spain Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Contextual Advertising Market

  • 21.1. Eastern Europe Contextual Advertising Market Overview
  • 21.2. Eastern Europe Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Contextual Advertising Market

  • 22.1. Russia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Contextual Advertising Market

  • 23.1. North America Contextual Advertising Market Overview
  • 23.2. North America Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Contextual Advertising Market

  • 24.1. USA Contextual Advertising Market Overview
  • 24.2. USA Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Contextual Advertising Market

  • 25.1. Canada Contextual Advertising Market Overview
  • 25.2. Canada Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Contextual Advertising Market

  • 26.1. South America Contextual Advertising Market Overview
  • 26.2. South America Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Contextual Advertising Market

  • 27.1. Brazil Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Contextual Advertising Market

  • 28.1. Middle East Contextual Advertising Market Overview
  • 28.2. Middle East Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Contextual Advertising Market

  • 29.1. Africa Contextual Advertising Market Overview
  • 29.2. Africa Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Contextual Advertising Market Competitive Landscape And Company Profiles

  • 30.1. Contextual Advertising Market Competitive Landscape
  • 30.2. Contextual Advertising Market Company Profiles
    • 30.2.1. Amazon.com Inc
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Alphabet Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Microsoft Corporation
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Verizon Media Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Meta Platforms Inc.
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Contextual Advertising Market Other Major And Innovative Companies

  • 31.1. SAP SE
  • 31.2. Adobe Inc.
  • 31.3. IAC Inc.
  • 31.4. The Trade Desk Inc.
  • 31.5. Taboola Inc.
  • 31.6. Outbrain Inc.
  • 31.7. Amobee Inc.
  • 31.8. Zeta Global Holdings Corporation
  • 31.9. Beijing Miteno Communication Technology Co. Ltd.
  • 31.10. Marketo Inc.
  • 31.11. InMobi
  • 31.12. Flytxt B.V.
  • 31.13. Simplify360 Inc.
  • 31.14. Infolinks Media LLC.
  • 31.15. Act-On Software Inc.

32. Global Contextual Advertising Market Competitive Benchmarking

33. Global Contextual Advertising Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Contextual Advertising Market

35. Contextual Advertising Market Future Outlook and Potential Analysis

  • 35.1 Contextual Advertising Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Contextual Advertising Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Contextual Advertising Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer