2025年行销分析全球市场报告

预计未来几年行销分析市场将快速成长。到 2029 年，这一数字将成长至 116.1 亿美元，复合年增长率为 16.8%。预测期内的成长可归因于先进分析技术的采用、数位行销管道的扩展、对个人化和客户体验的重视、物联网和巨量资料的扩展以及法规遵循和隐私问题。预测期内的关键趋势包括人工智慧和机器学习的融合度提高、向预测分析的转变、对即时分析的重视、客户旅程分析的兴起以及跨渠道归因的扩展。

由于电子商务和线上零售的扩张，行销分析市场预计将成长。电子商务或线上零售涉及透过网路购买和销售商品和服务，其驱动力来自网路普及率的提高、便利性的提高以及消费者购物偏好的转变。电子商务和网路零售业使用行销分析来分析消费者行为、优化数位广告策略、改善个人化客户体验，并实现更有效的定位和参与。根据美国人口普查局的数据，2023 年电子商务销售总额将达到 1,1187 亿美元，比 2022 年成长 7.6%。因此，电子商务和线上零售的成长是行销分析市场扩张的关键驱动力。

行销分析市场的主要企业正在积极开发先进的解决方案，以支援资料主导的决策并优化行销策略。新加坡行销分析解决方案供应商 Analytic Edge 已宣布将于 2024 年 1 月推出 Analytic Edge Qube。该软体即服务 (SaaS) 平台整合了一系列解决方案，包括用于持续行销组合建模 (MMM) 的需求驱动因素、用于人工智慧主导测试和学习的 SynTest、用于定价和促销分析的 PriceSense 以及用于分析可视化的 PowerView。 Analytic Edge Qube 为负责人提供可扩展、可存取的工具，以简化资料分析，使行销分析更有效率、更有洞察力。其高度自动化、用户友好、无程式码的介面使企业和品牌能够将其行销分析带入内部，而无需内部资料科学家或统计人员。

目录

第一章执行摘要

第二章 市场特征

第三章 市场趋势与策略

第四章 市场－宏观经济情景，包括利率、通膨、地缘政治、新冠疫情、以及復苏对市场的影响

第五章 全球成长分析与策略分析框架

• 世界行销分析 PESTEL 分析（政治、社会、科技、环境、法律、驱动因素、限制因素）
• 最终用途产业分析
• 全球行销分析市场：成长率分析
• 2019 年至 2024 年全球行销分析市场规模、绩效与成长
• 2024-2029 年及 2034 年全球行销分析市场规模及成长预测
• 全球行销分析总目标市场 (TAM)

第六章市场区隔

• 全球行销分析市场：按部署、表现和预测，2019-2024 年、2024-2029 年、2034 年
• 云
• 本地
• 全球行销分析市场：按应用、绩效及预测，2019-2024 年、2024-2029 年、2034 年
• 网路行销
• 内容行销
• 电子邮件行销
• 其他用途
• 全球行销分析市场：按最终用户、绩效及预测，2019-2024 年、2024-2029 年、2034 年
• 零售和消费品
• 银行、金融服务和保险（BFSI）
• 卫生保健
• 零售
• 媒体与通讯
• 产业
• 其他最终用户
• 全球行销分析市场、云端细分市场、按类型、绩效及预测（2019-2024 年、2024-2029 年及 2034 年）
• 公共云端
• 私有云端
• 混合云端
• 全球行销分析市场在地细分，按类型、实际和预测，2019-2024 年、2024-2029 年、2034 年
• 单一租户系统
• 多租户系统

第七章 区域和国家分析

• 全球行销分析市场：按地区、绩效及预测，2019-2024 年、2024-2029 年、2034 年
• 全球行销分析市场：依国家、绩效及预测，2019-2024 年、2024-2029 年、2034 年

第八章 亚太市场

第九章：中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第十四章 韩国市场

第十五章 西欧市场

第十六章英国市场

第十七章 德国市场

第十八章 法国市场

第十九章：义大利市场

第20章：西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章：加拿大市场

第26章 南美洲市场

第27章：巴西市场

第28章 中东市场

第29章：非洲市场

第30章竞争格局与公司概况

• 行销分析市场：竞争格局
• 行销分析市场：公司简介
  • Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
  • Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
  • International Business Machines Corporation（IBM）Overview, Products and Services, Strategy and Financial Analysis
  • Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • SAP SE Overview, Products and Services, Strategy and Financial Analysis

第31章 其他大型创新企业

• Salesforce Inc.
• Adobe Inc.
• Nielsen Holdings plc
• SAS Institute Inc.
• Teradata Corporation
• HubSpot Inc.
• Pegasystems Inc.
• Neustar Inc.
• Mailchimp
• Zoho Corporation
• Hootsuite Inc.
• SEMrush Inc.
• Sprout Social Inc.
• Brandwatch
• Iterable Inc.

第 32 章全球市场竞争基准化分析与仪表板

第33章 重大併购

第34章近期市场趋势

第 35 章 高市场潜力国家、细分市场与策略

• 2029 年行销分析市场：提供新机会的国家
• 2029 年行销分析市场：细分领域带来新机会
• 2029 年行销分析市场：成长策略
  • 基于市场趋势的策略
  • 竞争对手的策略

第36章 附录

Marketing analytics is the systematic approach of measuring, managing, and analyzing marketing performance to optimize the efficacy and efficiency of marketing campaigns and activities. It encompasses a range of quantitative and qualitative techniques aimed at evaluating marketing campaigns, channels, and strategies. Key areas of focus within marketing analytics include customer segmentation, attribution modeling, campaign tracking, website analytics, social media analysis, and predictive modeling. The goal is to derive actionable insights that enable data-driven decision-making and enhance overall marketing effectiveness.

The primary deployment types for marketing analytics are cloud and on-premises. Cloud-based deployment entails hosting and accessing marketing data and tools on remote servers, facilitating scalable and collaborative analysis for more efficient real-time decision-making. Applications of cloud-based marketing analytics include online marketing, content marketing, email marketing, and others, catering to end-users such as retail and consumer goods, banking, financial services, and insurance (BFSI), healthcare, media and communication, industrial sectors, among others.

The marketing analytics research report is one of a series of new reports from The Business Research Company that provides marketing analytics market statistics, including the marketing analytics industry's global market size, regional shares, competitors with a marketing analytics market share, detailed marketing analytics market segments, market trends and opportunities, and any further data you may need to thrive in the marketing analytics industry. This carbon marketing analytics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The marketing analytics market size has grown rapidly in recent years. It will grow from $5.35 billion in 2024 to $6.23 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. The growth in the historic period can be attributed to increased emphasis on data-driven decision making, rising competition and market saturation, shift towards customer-centric marketing, evolving consumer behavior and digital transformation, demand for measurable ROI and accountability.

The marketing analytics market size is expected to see rapid growth in the next few years. It will grow to $11.61 billion in 2029 at a compound annual growth rate (CAGR) of 16.8%. The growth in the forecast period can be attributed to adoption of advanced analytics techniques, growth of digital marketing channels, focus on personalization and customer experience, expansion of IoT and big data, regulatory compliance and privacy concerns. Major trends in the forecast period include enhanced integration of ai and machine learning, shift towards predictive analytics, emphasis on real-time analytics, rise of customer journey analytics, expansion of cross-channel attribution.

The marketing analytics market is anticipated to experience growth, driven by the expanding landscape of e-commerce and online retailing. E-commerce and online retailing involve the buying and selling of goods and services over the Internet, fueled by increased internet penetration, convenience, and evolving consumer shopping preferences. Leveraging marketing analytics, e-commerce and online retailing entities analyze consumer behavior, optimize digital advertising strategies, and enhance personalized customer experiences for more effective targeting and engagement. According to the United States Census Bureau, total e-commerce sales reached $1,118.7 billion in 2023, marking a 7.6% increase from 2022. Therefore, the growth of e-commerce and online retailing is a key driver behind the expansion of the marketing analytics market.

Leading companies in the marketing analytics market are actively developing advanced solutions to boost data-driven decision-making and optimize marketing strategies. Analytic Edge, a Singapore-based marketing analytics solution provider, introduced Analytic Edge Qube in January 2024. This Software as a Service (SaaS) platform integrates various solutions, including demand drivers for continuous marketing mix modeling (MMM), SynTest for AI-driven test and learn, PriceSense for pricing and promotion analytics, and PowerView for visualization of analytics. Analytic Edge Qube equips marketers with scalable and accessible tools for streamlined data analysis, enhancing marketing analytics efficiency and insights. The platform's highly automated, user-friendly, and no-code interfaces allow companies and brands to internalize marketing analytics without the need for in-house data scientists or statistics experts.

In September 2023, Spaulding Ridge, a US-based cloud advisory and implementation company, successfully acquired Solistic Decision Sciences for an undisclosed amount. This strategic acquisition has strengthened Spaulding Ridge's capabilities in utilizing top-of-the-funnel marketing intelligence to drive customer insights and actions, particularly in salesforce data cloud and marketing cloud offerings. Solistic Decision Sciences, the acquired company, is a US-based marketing analytics and data cloud specialist, focusing on data-informed marketing intelligence.

Major companies operating in the marketing analytics market are Alphabet Inc., Microsoft Corporation, International Business Machines Corporation (IBM), Oracle Corporation, SAP SE, Salesforce Inc., Adobe Inc., Nielsen Holdings plc, SAS Institute Inc., Teradata Corporation, HubSpot Inc., Pegasystems Inc., Neustar Inc., Mailchimp, Zoho Corporation, Hootsuite Inc., SEMrush Inc., Sprout Social Inc., Brandwatch, Iterable Inc., GoodData, CallRail, Acoustic, Mixpanel Inc., CleverTap

North America was the largest region in the marketing analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the marketing analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the marketing analytics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The marketing analytics market includes revenues earned by entities by providing services such as data collection services, reporting and visualization services, managed analytics services, and data integration services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Analytics Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for marketing analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing analytics market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Deployment: Cloud; On-Premises
• 2) By Application: Online Marketing; Content Marketing; E-Mail Marketing; Other Applications
• 3) By End User: Retail And Consumer Goods; Banking, Financial Services, And Insurance (BFSI); Healthcare; Retail; Media And Communication; Industrial; Other End Users
• Subsegments:
• 1) By Cloud: Public Cloud; Private Cloud; Hybrid Cloud
• 2) By On-Premises: Single-Tenant Systems; Multi-Tenant Systems
• Companies Mentioned: Alphabet Inc.; Microsoft Corporation; International Business Machines Corporation (IBM); Oracle Corporation; SAP SE
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Analytics Market Characteristics

3. Marketing Analytics Market Trends And Strategies

4. Marketing Analytics Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Marketing Analytics Growth Analysis And Strategic Analysis Framework

• 5.1. Global Marketing Analytics PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global Marketing Analytics Market Growth Rate Analysis
• 5.4. Global Marketing Analytics Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global Marketing Analytics Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global Marketing Analytics Total Addressable Market (TAM)

6. Marketing Analytics Market Segmentation

• 6.1. Global Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Cloud
• On-Premises
• 6.2. Global Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Online Marketing
• Content Marketing
• E-Mail Marketing
• Other Applications
• 6.3. Global Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Retail And Consumer Goods
• Banking, Financial Services, And Insurance (BFSI)
• Healthcare
• Retail
• Media And Communication
• Industrial
• Other End Users
• 6.4. Global Marketing Analytics Market, Sub-Segmentation Of Cloud, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Public Cloud
• Private Cloud
• Hybrid Cloud
• 6.5. Global Marketing Analytics Market, Sub-Segmentation Of On-Premises, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Single-Tenant Systems
• Multi-Tenant Systems

7. Marketing Analytics Market Regional And Country Analysis

• 7.1. Global Marketing Analytics Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global Marketing Analytics Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Marketing Analytics Market

• 8.1. Asia-Pacific Marketing Analytics Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Marketing Analytics Market

• 9.1. China Marketing Analytics Market Overview
• 9.2. China Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Marketing Analytics Market

• 10.1. India Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Marketing Analytics Market

• 11.1. Japan Marketing Analytics Market Overview
• 11.2. Japan Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Marketing Analytics Market

• 12.1. Australia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Marketing Analytics Market

• 13.1. Indonesia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Marketing Analytics Market

• 14.1. South Korea Marketing Analytics Market Overview
• 14.2. South Korea Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Marketing Analytics Market

• 15.1. Western Europe Marketing Analytics Market Overview
• 15.2. Western Europe Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Marketing Analytics Market

• 16.1. UK Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Marketing Analytics Market

• 17.1. Germany Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Marketing Analytics Market

• 18.1. France Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Marketing Analytics Market

• 19.1. Italy Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Marketing Analytics Market

• 20.1. Spain Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Marketing Analytics Market

• 21.1. Eastern Europe Marketing Analytics Market Overview
• 21.2. Eastern Europe Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Marketing Analytics Market

• 22.1. Russia Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Marketing Analytics Market

• 23.1. North America Marketing Analytics Market Overview
• 23.2. North America Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Marketing Analytics Market

• 24.1. USA Marketing Analytics Market Overview
• 24.2. USA Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Marketing Analytics Market

• 25.1. Canada Marketing Analytics Market Overview
• 25.2. Canada Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Marketing Analytics Market

• 26.1. South America Marketing Analytics Market Overview
• 26.2. South America Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Marketing Analytics Market

• 27.1. Brazil Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Marketing Analytics Market

• 28.1. Middle East Marketing Analytics Market Overview
• 28.2. Middle East Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Marketing Analytics Market

• 29.1. Africa Marketing Analytics Market Overview
• 29.2. Africa Marketing Analytics Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa Marketing Analytics Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa Marketing Analytics Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Marketing Analytics Market Competitive Landscape And Company Profiles

• 30.1. Marketing Analytics Market Competitive Landscape
• 30.2. Marketing Analytics Market Company Profiles
  • 30.2.1. Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. International Business Machines Corporation (IBM) Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. SAP SE Overview, Products and Services, Strategy and Financial Analysis

31. Marketing Analytics Market Other Major And Innovative Companies

• 31.1. Salesforce Inc.
• 31.2. Adobe Inc.
• 31.3. Nielsen Holdings plc
• 31.4. SAS Institute Inc.
• 31.5. Teradata Corporation
• 31.6. HubSpot Inc.
• 31.7. Pegasystems Inc.
• 31.8. Neustar Inc.
• 31.9. Mailchimp
• 31.10. Zoho Corporation
• 31.11. Hootsuite Inc.
• 31.12. SEMrush Inc.
• 31.13. Sprout Social Inc.
• 31.14. Brandwatch
• 31.15. Iterable Inc.

32. Global Marketing Analytics Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Marketing Analytics Market

34. Recent Developments In The Marketing Analytics Market

35. Marketing Analytics Market High Potential Countries, Segments and Strategies

• 35.1 Marketing Analytics Market In 2029 - Countries Offering Most New Opportunities
• 35.2 Marketing Analytics Market In 2029 - Segments Offering Most New Opportunities
• 35.3 Marketing Analytics Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer