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市场调查报告书
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1852275

2025年利用人工智慧（AI）进行互动广告（广告）个人化的全球市场报告

Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Global Market Report 2025
出版日期: | 出版商: The Business Research Company | 英文 250 Pages | 商品交期: 2-10个工作天内

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简介目录

近年来，以人工智慧 (AI) 为基础的互动广告（广告个人化）市场规模迅速扩张，从 2024 年的 72.9 亿美元成长至 2025 年的 89.7 亿美元，复合年增长率达 23.0%。这段历史性时期的成长与数位转型加速、网路存取不断扩展、人工智慧研发投入不断增加、软体即服务 (SaaS) 的广泛应用以及对个人化客户体验日益增长的需求息息相关。

预计未来几年，使用人工智慧 (AI) 的互动式广告 (广告个人化) 市场规模将呈指数级增长，到 2029 年将达到 203.2 亿美元，复合年增长率为 22.7%。预测期内预计的成长动力包括人工智慧的使用日益增多、混合云端架构的采用日益增多、对资料主导行销的需求日益增长、以资料为中心的世界不断发展以及正在创建的客户资料量日益增加。在此期间预计的主要趋势包括搜寻在广告中的应用日益增多、扩增实境(AR) 在个性化广告中的增长、预测分析在锁定客户中的使用日益增多、以隐私为中心的人工智能个性化技术的出现以及边缘计算在实时广告定制中的集成。

人工智慧 (AI) 驱动的互动广告（广告个人化）利用人工智慧演算法和机器学习，根据用户偏好、行为和线上活动创建动态客製化广告。这种方法透过在最有效的时间向合适的受众传递合适的讯息，增强了用户互动，提升了广告相关性，并提高了转换率。

人工智慧驱动的互动式广告个人化主要包括软体和服务。软体由人工智慧主导的平台和工具组成，用于促进个人化广告的定位、优化和投放。这些解决方案提供多种部署模式，包括云端基础和本地部署，并可满足从中小型企业到大型企业等各种规模的企业的需求。该技术应用于众多领域，包括零售和电子商务、媒体和娱乐、银行、金融服务和保险 (BFSI)、医疗保健、汽车以及旅游和酒店业，服务于包括广告商、出版商和代理商在内的广泛终端用户。

2025年春季，美国关税的突然上调及其引发的贸易摩擦对媒体产业，尤其是内容製作、广播和数位发行领域产生了重大影响。进口视听设备、编辑软体和广播技术的关税上调，导致媒体公司的製作和营运成本上升。影视工作室采购外国製造的摄影机、灯光系统和后製工具的成本增加，而新闻和广播公司面临传输设备和卫星服务成本上涨的困境。此外，国际市场的报復性关税限制了美国媒体内容的出口，限制了全球收益潜力。为此，媒体公司纷纷转向国内供应商，扩展数位平台，并投资人工智慧主导的内容製作，精简营运流程，并在动盪的全球贸易环境中保持竞争力。

本研究报告是商业研究公司（The Business Research Company）新报告系列的一部分，该系列提供了人工智慧 (AI) 驱动的互动式广告个人化市场统计数据，包括全球市场规模、各地区份额、竞争对手的人工智慧 (AI) 驱动的互动式广告个人化市场份额、详细的互动式 (AI) 驱动的互动广告个人化市场这份由人工智慧 (AI) 驱动的互动式广告个人化市场研究报告提供了所有必要资讯的完整展望，并对行业现状和未来情况进行了详细分析。

正在进行的数位转型预计将推动人工智慧 (AI) 驱动的互动式广告 (ad) 个人化市场的成长。数位转型是指跨组织采用数位技术来重组营运和提高客户价值。随着企业越来越多地采用这些技术来提高效率、降低成本并提供更快、更可靠的服务，由人工智慧驱动的互动式广告个人化透过提供有针对性的、数据主导的行销体验发挥关键作用。这种方法简化了广告流程，增强了客户参与，并利用即时洞察来优化策略并加强品牌和受众之间的联繫。例如，2023 年 11 月，GOV.UK 报告称，政府数位和数据专业在六个月内增长了 9%，达到 28,337 人，凸显了数位转型的更广泛趋势。这一势头正在推动由人工智慧驱动的互动式广告个人化市场的成长。

在使用人工智慧 (AI) 进行互动式广告个人化的市场中，主要企业正在推广支援 AI 的生成式企业应用程序，以改善客户体验并提高转换率。这些应用程式使用 AI 根据资料模式和使用者输入自动生成内容、洞察和解决方案，从而改善决策、自动执行任务并在整体业务运营中提供个人化体验。例如，2024 年 10 月，美国软体公司 Adob​​e 宣布推出 Adob​​e GenStudio for Performance Marketing，这是一款以 AI 为先的生成式企业应用程序，旨在加速全球广告和行销宣传活动。该平台连接行销和创新团队，并利用 Adob​​e Firefly 和第三方 AI 模型快速创建和管理个人化的品牌内容，包括付费社交广告、展示广告和行销电子邮件。

2025年6月，美国云端软体公司Braze Inc.以3.25亿日圆收购了OfferFit。此次收购旨在将OfferFit先进的多智能体强化学习引擎整合到Braze的客户互动平台，增强其人工智慧主导的个人化和自动化能力。此次收购支持了Braze基于智慧体的人工智慧愿景，即透过大规模提供高度相关且优化的客户旅程，彻底改变客户参与。 OfferFit Inc.也位于美国，专注于利用人工智慧进行互动式广告个人化。

人工智慧 (AI) 驱动的互动广告（广告个人化）市场由提供客户资料平台 (CDP) 服务、行为分析服务、预测模型服务、内容推荐和程式化广告等服务的营业单位所赚取的收入构成。市场价值还包括服务供应商销售或包含在其服务产品中的相关商品的收益。仅包括企业之间交易或销售给最终消费者的商品和服务。

目录

第一章执行摘要

第二章 市场特征

第三章 市场趋势与策略

第四章 市场：宏观经济情景，包括利率、通膨、地缘政治、贸易战和关税，以及新冠疫情和復苏对市场的影响

第五章 全球成长分析与策略分析框架

  • 全球人工智慧（AI）驱动的互动广告（广告）个人化：PESTEL分析（政治、社会、科技、环境、法律因素、驱动因素与限制因素）
  • 最终用途产业分析
  • 全球基于人工智慧（AI）的互动广告（广告）个人化市场：成长率分析
  • 全球人工智慧（AI）赋能的互动广告（广告）个人化市场表现：规模与成长，2019-2024
  • 全球人工智慧 (AI) 赋能的互动广告 (广告) 个人化市场预测：规模与成长，2024-2029 年，2034 年预测
  • 全球人工智慧 (AI) 驱动的互动广告 (广告) 个人化：总目标市场 (TAM)

第六章 市场细分

  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按组成部分、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 软体
  • 服务
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按部署模式、结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 云
  • 本地部署
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按公司规模、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 小型企业
  • 大公司
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按应用、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 零售与电子商务
  • 媒体与娱乐
  • 银行、金融服务和保险（BFSI）
  • 卫生保健
  • 车
  • 旅游与饭店
  • 其他用途
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按最终用户、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 广告商
  • 出版商
  • 机构
  • 其他最终用户
  • 全球人工智慧 (AI) 赋能的互动广告 (广告) 个人化市场：按软体类型细分、实际结果及预测，2019-2024 年、2024-2029 年、2034 年
  • 广告管理软体
  • 客户资料平台（CDP）软体
  • 内容推荐引擎
  • 行为分析软体
  • 预测分析软体
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按服务类型细分、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 咨询及实施服务
  • 託管服务
  • 数据整合服务
  • 人工智慧（AI）模型训练与最佳化服务
  • 技术支援和维护服务

第七章 区域和国家分析

  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按地区、结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 全球基于人工智慧 (AI) 的互动广告 (广告) 个人化市场：按国家/地区、实际结果和预测，2019-2024 年、2024-2029 年、2034 年

第八章 亚太市场

第九章：中国市场

第十章 印度市场

第十一章 日本市场

第十二章：澳洲市场

第十三章 印尼市场

第十四章 韩国市场

第十五章：西欧市场

第十六章英国市场

第十七章：德国市场

第18章：法国市场

第十九章：义大利市场

第20章：西班牙市场

第21章 东欧市场

第22章：俄罗斯市场

第23章 北美市场

第24章美国市场

第25章：加拿大市场

第26章 南美洲市场

第27章：巴西市场

第28章 中东市场

第29章：非洲市场

第30章：竞争格局与公司概况

  • 基于人工智慧（AI）的互动广告（广告）个人化市场：竞争格局
  • 基于人工智慧（AI）的互动广告（广告）个人化市场：公司简介
    • Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
    • Salesforce Inc. Overview, Products and Services, Strategy and Financial Analysis
    • Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis
    • Criteo SA Overview, Products and Services, Strategy and Financial Analysis
    • The Trade Desk Overview, Products and Services, Strategy and Financial Analysis

第31章：其他领先和创新企业

  • Outbrain Inc.
  • LiveRamp Holdings Inc.
  • StackAdapt Inc.
  • Amobee Inc.
  • MediaMath Holdings Inc.
  • Smartly.io
  • Bloomreach Inc.
  • Quantcast Corporation
  • AdCreative.ai
  • NextRoll Inc.
  • Persado Inc.
  • LiveIntent Inc.
  • Innovid Corp.
  • Choozle Inc.
  • Omneky Inc.

第 32 章全球市场竞争基准化分析与仪表板

第33章 重大併购

第34章近期市场趋势

第 35 章：高潜力市场国家、细分市场与策略

  • 2029年人工智慧（AI）驱动的互动广告（广告）个人化市场：提供新机会的国家
  • 2029年人工智慧（AI）驱动的互动广告（广告）个人化市场：细分市场带来新机会
  • 2029年基于人工智慧（AI）的互动广告（广告）个人化市场：成长策略
    • 基于市场趋势的策略
    • 竞争对手策略

第36章 附录

简介目录
Product Code: r37981

Artificial intelligence (AI)-powered interactive advertisement (Ad) personalization involves using AI algorithms and machine learning to create dynamic, tailored ads that engage users based on their preferences, behaviors, and online activities. This approach enhances user interaction, improves ad relevance, and boosts conversion rates by delivering the right message to the right audience at the most effective time.

The primary categories of AI-powered interactive ad personalization include software and services. Software comprises AI-driven platforms and tools that facilitate personalized ad targeting, optimization, and delivery. These solutions are available through various deployment models, such as cloud-based and on-premises, and cater to different enterprise sizes, ranging from small and medium businesses to large corporations. The technology is applied across numerous sectors, including retail and e-commerce, media and entertainment, banking, financial services and insurance (BFSI), healthcare, automotive, travel and hospitality, among others, and serves a broad range of end-users such as advertisers, publishers, and agencies.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the media sector, particularly in content production, broadcasting, and digital distribution. Higher duties on imported audiovisual equipment, editing software, and broadcast technology have increased production and operational costs for media companies. Film and television studios face added expenses for sourcing foreign-made cameras, lighting systems, and post-production tools, while news and broadcasting agencies are contending with inflated costs for transmission equipment and satellite services. Moreover, retaliatory tariffs in international markets are restricting the export of U.S.-produced media content, limiting global revenue potential. In response, media organizations are turning to domestic suppliers, expanding digital platforms, and investing in AI-driven content creation to streamline operations and preserve competitiveness in a volatile global trade environment.

The artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market research report is one of a series of new reports from The Business Research Company that provides artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market statistics, including the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization industry global market size, regional shares, competitors with the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market share, detailed artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market segments, market trends, opportunities, and any further data you may need to thrive in the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization industry. This artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market size has grown exponentially in recent years. It will grow from $7.29 billion in 2024 to $8.97 billion in 2025 at a compound annual growth rate (CAGR) of 23.0%. The growth during the historic period can be linked to accelerating digital transformation, expanding internet access, rising investments in AI research and development, broader adoption of software-as-a-service (SaaS), and growing demand for personalized customer experiences.

The artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market size is expected to see exponential growth in the next few years. It will grow to $20.32 billion in 2029 at a compound annual growth rate (CAGR) of 22.7%. The expected growth in the forecast period is driven by the rising use of artificial intelligence, greater adoption of hybrid cloud architectures, increasing demand for data-driven marketing, the expansion of a data-centric world, and growing volumes of customer data creation. Key trends anticipated during this time include wider adoption of voice and visual search in advertisements, the growth of augmented reality (AR) in personalized advertising, increased utilization of predictive analytics for targeting customers, the emergence of privacy-first AI personalization techniques, and the integration of edge computing for real-time ad customization.

The ongoing digital transformation is expected to drive growth in the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market. Digital transformation refers to the adoption of digital technologies across businesses to reshape operations and improve customer value. As companies increasingly embrace these technologies to boost efficiency, reduce costs, and provide faster, more reliable services, AI-powered interactive ad personalization plays a key role by delivering targeted, data-driven marketing experiences. This approach streamlines advertising processes, enhances customer engagement, and uses real-time insights to optimize strategies, strengthening connections between brands and their audiences. For example, in November 2023, GOV.UK reported a 9% increase in the Government Digital and Data profession over six months, reaching 28,337 professionals, highlighting the broader trend toward digital transformation. This momentum is fueling growth in the AI-powered interactive advertisement personalization market.

Leading companies in the artificial intelligence (AI)-powered interactive advertisement personalization market are advancing generative AI-enabled enterprise applications to enhance customer experiences and boost conversion rates. These applications use AI to automatically generate content, insights, or solutions based on data patterns and user inputs, improving decision-making, automating tasks, and delivering personalized experiences across business operations. For example, in October 2024, Adobe Inc., a US-based software company, launched Adobe GenStudio for Performance Marketing, a generative AI-first enterprise application designed to speed up global advertising and marketing campaigns. This platform connects marketing and creative teams, allowing them to quickly create and manage personalized, on-brand content such as paid social ads, display ads, and marketing emails by leveraging Adobe Firefly alongside third-party AI models.

In June 2025, Braze Inc., a US-based cloud software company, acquired OfferFit for \$0.325 billion. This acquisition is intended to incorporate OfferFit's advanced multi-agent reinforcement learning engine into Braze's Customer Engagement Platform, boosting AI-driven personalization and automation capabilities. The move supports Braze's vision of agentic AI to revolutionize customer engagement by delivering highly relevant and optimized customer journeys at scale. OfferFit Inc., also based in the US, specializes in AI-powered interactive advertisement personalization.

Major players in the artificial intelligence (AI)-powered interactive advertisement (AD) personalization market are Meta Platforms Inc., Salesforce Inc., Adobe Inc., Criteo SA, The Trade Desk, Outbrain Inc., LiveRamp Holdings Inc., StackAdapt Inc., Amobee Inc., MediaMath Holdings Inc., Smartly.io, Bloomreach Inc., Quantcast Corporation, AdCreative.ai, NextRoll Inc., Persado Inc., LiveIntent Inc., Innovid Corp., Choozle Inc., and Omneky Inc.

North America was the largest region in the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in artificial intelligence (AI)-powered interactive advertisement (Ad) personalization report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The artificial intelligence (AI)-powered interactive advertisement (Ad) personalization market consists of revenues earned by entities by providing services such as customer data platform (CDP) services, behavioral analytics services, predictive modeling services, content recommendation, and programmatic advertising. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on artificial intelligence (ai)-powered interactive advertisement (ad) personalization market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for artificial intelligence (ai)-powered interactive advertisement (ad) personalization ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The artificial intelligence (ai)-powered interactive advertisement (ad) personalization market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Component: Software; Services
  • 2) By Deployment Mode: Cloud; On-Premises
  • 3) By Enterprise Size: Small And Medium Enterprises; Large Enterprises
  • 4) By Application: Retail And E-commerce; Media And Entertainment; Banking, Financial Services, Insurance (BFSI); Healthcare; Automotive; Travel And Hospitality; Other Applications
  • 5) By End-User: Advertisers; Publishers; Agencies; Other End-Users
  • Subsegments:
  • 1) By Software: Advertisement (Ad) Management Software; Customer Data Platform (CDP) Software; Content Recommendation Engine; Behavioral Analytics Software; Predictive Analytics Software
  • 2) By Services: Consulting And Implementation Services; Managed Services; Data Integration Services; Artificial Intelligence (AI) Model Training And Optimization Services; Technical Support And Maintenance Services
  • Companies Mentioned: Meta Platforms Inc.; Salesforce Inc.; Adobe Inc.; Criteo SA; The Trade Desk; Outbrain Inc.; LiveRamp Holdings Inc.; StackAdapt Inc.; Amobee Inc.; MediaMath Holdings Inc.; Smartly.io; Bloomreach Inc.; Quantcast Corporation; AdCreative.ai; NextRoll Inc.; Persado Inc.; LiveIntent Inc.; Innovid Corp.; Choozle Inc.; Omneky Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time Series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Characteristics

3. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Trends And Strategies

4. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

  • 4.1. Supply Chain Impact from Tariff War & Trade Protectionism

5. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Growth Analysis And Strategic Analysis Framework

  • 5.1. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
  • 5.2. Analysis Of End Use Industries
  • 5.3. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Growth Rate Analysis
  • 5.4. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
  • 5.5. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
  • 5.6. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Total Addressable Market (TAM)

6. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Segmentation

  • 6.1. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Software
  • Services
  • 6.2. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Cloud
  • On-Premises
  • 6.3. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Small And Medium Enterprises
  • Large Enterprises
  • 6.4. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Retail And E-commerce
  • Media And Entertainment
  • Banking, Financial Services, Insurance (BFSI)
  • Healthcare
  • Automotive
  • Travel And Hospitality
  • Other Applications
  • 6.5. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Advertisers
  • Publishers
  • Agencies
  • Other End-Users
  • 6.6. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Sub-Segmentation Of Software, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Advertisement (Ad) Management Software
  • Customer Data Platform (CDP) Software
  • Content Recommendation Engine
  • Behavioral Analytics Software
  • Predictive Analytics Software
  • 6.7. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Sub-Segmentation Of Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Consulting And Implementation Services
  • Managed Services
  • Data Integration Services
  • Artificial Intelligence (AI) Model Training And Optimization Services
  • Technical Support And Maintenance Services

7. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Regional And Country Analysis

  • 7.1. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 7.2. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 8.1. Asia-Pacific Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.3. Asia-Pacific Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.4. Asia-Pacific Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 9.1. China Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 9.2. China Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.3. China Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.4. China Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 10.1. India Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.2. India Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.3. India Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 11.1. Japan Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 11.2. Japan Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.3. Japan Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.4. Japan Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 12.1. Australia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.2. Australia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.3. Australia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 13.1. Indonesia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.2. Indonesia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.3. Indonesia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 14.1. South Korea Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 14.2. South Korea Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.3. South Korea Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.4. South Korea Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 15.1. Western Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 15.2. Western Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.3. Western Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.4. Western Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 16.1. UK Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.2. UK Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.3. UK Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 17.1. Germany Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.2. Germany Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.3. Germany Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 18.1. France Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.2. France Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.3. France Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 19.1. Italy Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.2. Italy Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.3. Italy Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 20.1. Spain Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.2. Spain Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.3. Spain Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 21.1. Eastern Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 21.2. Eastern Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.3. Eastern Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.4. Eastern Europe Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 22.1. Russia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.2. Russia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.3. Russia Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 23.1. North America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 23.2. North America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.3. North America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.4. North America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 24.1. USA Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 24.2. USA Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.3. USA Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.4. USA Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 25.1. Canada Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 25.2. Canada Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.3. Canada Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.4. Canada Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 26.1. South America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 26.2. South America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.3. South America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.4. South America Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 27.1. Brazil Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.2. Brazil Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.3. Brazil Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 28.1. Middle East Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 28.2. Middle East Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.3. Middle East Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.4. Middle East Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

  • 29.1. Africa Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Overview
  • 29.2. Africa Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.3. Africa Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Deployment Mode, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.4. Africa Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market, Segmentation By Enterprise Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Competitive Landscape And Company Profiles

  • 30.1. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Competitive Landscape
  • 30.2. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Company Profiles
    • 30.2.1. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.2. Salesforce Inc. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.3. Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.4. Criteo SA Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.5. The Trade Desk Overview, Products and Services, Strategy and Financial Analysis

31. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Other Major And Innovative Companies

  • 31.1. Outbrain Inc.
  • 31.2. LiveRamp Holdings Inc.
  • 31.3. StackAdapt Inc.
  • 31.4. Amobee Inc.
  • 31.5. MediaMath Holdings Inc.
  • 31.6. Smartly.io
  • 31.7. Bloomreach Inc.
  • 31.8. Quantcast Corporation
  • 31.9. AdCreative.ai
  • 31.10. NextRoll Inc.
  • 31.11. Persado Inc.
  • 31.12. LiveIntent Inc.
  • 31.13. Innovid Corp.
  • 31.14. Choozle Inc.
  • 31.15. Omneky Inc.

32. Global Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

34. Recent Developments In The Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market

35. Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market High Potential Countries, Segments and Strategies

  • 35.1 Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market In 2029 - Countries Offering Most New Opportunities
  • 35.2 Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market In 2029 - Segments Offering Most New Opportunities
  • 35.3 Artificial Intelligence (AI)-Powered Interactive Advertisement (Ad) Personalization Market In 2029 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer