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美国非酒精湿巾市场预测至2028年 - COVID-19的影响以及按类型和分销渠道的区域分析US Non-alcoholic Wet Wipes Market Forecast to 2028 - Regional Analysis By Type and Distribution Channel |
美国非酒精湿巾市场规模在2022年为3.2882亿美元,预计到2028年将达到4.9093亿美元;预计从2022年到2028年的复合增长率为6.9%。
无酒精湿巾是湿润的湿巾,旨在清洁或刷新皮肤,不使用酒精。对于皮肤敏感、过敏或不愿使用含酒精产品的人来说,无酒精湿纸巾是一个很好的选择。近年来,无酒精湿巾市场一直在经历大幅增长,预计在未来几年将继续增长。过去几年,由于紧张的工作日程和繁忙的生活方式,消费者越来越优先考虑便利性。他们愿意为那些帮助他们节省时间和精力的产品支付更多的费用。一次性湿纸巾就是这样的产品,它使用方便,可以不费吹灰之力携带到不同地方,并有助于保持卫生。然而,这种湿巾中存在的化学品,如酒精、苯甲酸酯、香料成分和其他刺激性成分,引起了消费者对其使用的担忧。
此外,在过去的几年里,美国妇女对女性卫生的认识不断提高。不良的卫生习惯,特别是在月经期间,可能导致妇女的阴道感染。因此,该国妇女继续关注她们的私密健康,并购买私密洗液和女性湿巾等产品。同时,政府和监管机构正在采取倡议,使消费者能够获得女性卫生产品,以促进更好的私密健康。2021年5月,国会议员Grace Meng在月经卫生日之际提出了《人人享有月经公平法案》,该法案旨在使月经产品,包括卫生棉条、护垫和其他物品,为国内的妇女和女孩所能获得并负担得起。这样的倡议正在提高全美妇女和年轻女孩对女性卫生的重视。不含酒精的湿巾对敏感的私密部位很温和,能保持阴道区域的pH值,并能清除引起异味的细菌。此外,女性湿巾可在月经期间更换护垫或卫生棉条时用于即时清洁阴道区域。这些湿巾是便携式的,方便在旅行时使用。因此,美国妇女对女性卫生的认识不断提高,促进了无酒精湿巾市场的增长。
COVID-19危机推动了电子商务行业的发展。网上购物为客户提供了一种特权,使他们可以在自己家里舒适安全地选择产品,它也使企业能够在因大流行病而采取的禁闭措施中运作。此外,COVID-19的爆发极大地影响了国际贸易,这阻碍了个人护理行业的发展。然而,随着消费者健康意识兴趣的提高,不含酒精的湿巾已经渗透到一系列的应用中,如成人卫生、卸妆、表面消毒和手部消毒。在COVID-19大流行病出现后,医院和护理机构等医疗环境对清洁产品的需求增加。另外,网上购物在家消费的兴起,迫使零售商、烤肉店和消费者适应这一新趋势,这预计将在预测期内推动美国非酒精湿巾市场在该国的增长。此外,在2021年,由于政府放宽了以前实施的限制,总部设在美国的公司恢复了业务,支持了美国非酒精湿巾市场。因此,由于所有这些因素,美国非酒精湿巾市场显示出COVID-19大流行病对其增长的混合影响。
Guy & O'Neill Inc, Mercantile Development Inc, Premier Care Industries Inc, Multi-Pack Solutions LLC , National Wiper Alliance Inc, Diamond Wipes International Inc, YEZIS LLC., Kimberley-Clark Worldwide Inc, Sabun Co, and Eleeo Brands LLC是在美国非酒精湿巾市场上经营的主要参与者。这些市场参与者正专注于提供高质量的创新产品,以满足客户的需求,并增加其非酒精湿巾的市场份额。
美国非酒精湿纸巾的整体市场规模是通过主要和次要来源得出的。为了开始研究过程,已经利用内部和外部资源进行了详尽的二级研究,以获得有关市场的定性和定量信息。此外,还对行业参与者进行了多次初级访谈,以验证数据并获得对该主题的分析性见解。这一过程的参与者包括行业专家,如副总裁、业务发展经理、市场情报经理和全国销售经理,以及外部顾问,如估值专家、研究分析员和关键意见领袖,专门研究美国非酒精湿巾市场。
The US non-alcoholic wet wipes market size was valued at US$ 328.82 million in 2022 and is projected to reach US$ 490.93 million by 2028; it is expected to register a CAGR of 6.9% from 2022 to 2028.
Non-alcoholic wet wipes are moistened wipes that are designed to clean or refresh the skin without the use of alcohol. Alcohol-free wet wipes are a good alternative for people with sensitive skin, allergies, or those who prefer not to use products containing alcohol. The non-alcoholic wet wipes market has been experiencing significant growth in recent years, which is expected to continue growing in the coming years. Consumers have been increasingly prioritizing convenience for the past few years owing to hectic work schedules and busy lifestyles. They are willing to pay more for the products that help save their time and effort. Disposable wet wipes are among such products that are easy to use, can be carried to different places without any hassle, and help maintain hygiene. However, the presence of chemicals such as alcohol, parabens, fragrance ingredients, and other harsh ingredients in such wipes raises concerns regarding their use among consumers.
Furthermore, over the past few years, there has been an increasing awareness of feminine hygiene among women in the US. Poor hygiene practices, especially during menstruation, can cause vaginal infections among women. Therefore, women in the country continue to focus on their intimate health and purchase products such as intimate wash and feminine wipes. Also, government and regulatory bodies are taking initiatives to make feminine hygiene products accessible to consumers to promote better intimate health. In May 2021, Congresswoman Grace Meng introduced the Menstrual Equity for All Act on the occasion of Menstrual Hygiene Day, which aims to make menstrual products, including tampons, pads, and other items, accessible and affordable for women and girls in the country. Such initiatives are raising the importance of feminine hygiene among women and young girls across the US. Non-alcoholic wipes are gentle on sensitive intimate parts, maintain the pH of vaginal area, and remove odor-causing bacteria. Further, feminine wipes are used to instantly clean the vaginal area during menstruation while changing pads or tampons. These wipes are portable and convenient to use while traveling. Thus, increasing awareness of feminine hygiene among women in the US bolsters the non-alcoholic wet wipes market growth.
The COVID-19 crisis propelled the e-commerce industry. Online shopping provides a privilege to customers to choose products from the comfort and safety of their own homes, and it has also enabled businesses to operate amid confinement measures due to the pandemic. Moreover, the COVID-19 outbreak has significantly affected international trade, which hindered the personal care industry. However, with rising interest in consumer health awareness, non-alcoholic wet wipes have penetrated an array of applications such as adult hygiene, make-up removal, surface disinfection, and hand sanitization. After the emergence of the COVID-19 pandemic, the demand for cleansing products increased across healthcare environments such as hospitals and care facilities. Also, the rising uptake of online shopping for at-home consumption forces retailers, roasters, and consumers to adapt to this new trend, which is expected to propel the growth of the US non-alcoholic wet wipes market in the country during the forecast period. Further, in 2021, the US-based companies resumed their operations as the government relaxed the previously imposed restrictions, bolstering the US non-alcoholic wet wipes market. Hence, due to all these factors, the US non-alcoholic wet wipes market has shown a mixed impact of the COVID-19 pandemic on its growth.
Guy & O'Neill Inc, Mercantile Development Inc, Premier Care Industries Inc, Multi-Pack Solutions LLC , National Wiper Alliance Inc, Diamond Wipes International Inc, YEZIS LLC., Kimberley-Clark Worldwide Inc, Sabun Co, and Eleeo Brands LLC are the key players operating in the US non-alcoholic wet wipes market. These market players are focusing on providing high-quality, innovative products to fulfill customers' demands and increase their non-alcoholic wet wipes market share.
The overall US non-alcoholic wet wipes market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information about the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights into the topic. Participants in this process include industry experts, such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants, such as valuation experts, research analysts, and key opinion leaders, specializing in the US non-alcoholic wet wipes market.