![]() |
市场调查报告书
商品编码
1420216
欧洲肉类零食市场预测至 2028 年 - 区域分析 - 按类型、来源、类别和配销通路Europe Meat Snacks Market Forecast to 2028 - Regional Analysis - by Type, Source, Category, and Distribution Channel |
欧洲肉类零食市场预计将从2022年的33.070亿美元成长到2028年的47.4745亿美元。预计2022年至2028年CAGR为6.2%。
对高蛋白零食不断增长的需求推动了欧洲肉类零食市场
近年来,忙碌的生活方式和繁忙的工作日程显着增加了对方便食品的需求。常规膳食正在被方便食品取代,因为它可以节省烹饪时间,并且仍然提供所需的营养。如今,由于对健康和保健的关注日益增加,人们从所消费的所有食品中寻求功能性益处。由于肥胖、糖尿病和心臟病等各种疾病的盛行率不断上升,他们逐渐采取更健康的生活方式。垃圾食物和深层加工食品的消费量不断增加,加上缺乏体力活动,导致了需要关注的慢性健康问题。因此,消费者正在改变饮食习惯,转向低脂、低热量、高蛋白和调味食品,既能满足味蕾,又能满足营养需求。随着对健康和无垃圾产品的日益青睐,消费者的零食习惯正在发生巨大变化,导致全球对肉类零食的需求激增。
儘管人们因消费方式灵活而喜欢吃零食,但随着健康健身意识的增强,人们养成了健康的饮食习惯,进而带动了对富含蛋白质、以调味为主的肉类零食的需求。肉类零食是铁、肌酸、维生素和矿物质的良好来源,非常适合寻求高蛋白和低碳水化合物饮食的人。此外,由于健康意识增强,Covid-19大流行后消费者迅速转向高蛋白饮食,推动了欧洲肉类零食市场的成长。
欧洲肉类零食市场概况
欧洲的肉类零食市场分为德国、法国、义大利、英国、俄罗斯和欧洲其他国家。市场成长归因于零食趋势的上升、生活方式的改变以及消费者可支配收入的增加。由于欧洲发展中国家和已开发国家消费者的快节奏生活,从传统的本地屠宰肉类转变为包装肉类产品的转变正在不断增长。此外,欧洲人对带有地区和当地风味的不同美食的日益流行也推动了对肉类零食的需求。在欧洲,英国和德国对禽肉的需求量很大,因为消费者越来越担心红肉中的高脂肪含量。根据欧盟的资料,到2030年,人均禽肉消费量预计将达到24.6公斤,因为禽肉被认为是一种廉价、健康且可持续的产品。因此,预计未来几年欧洲消费者对鸡肉或火鸡肉干、肉棒和香肠的需求将获得巨大的吸引力。此外,国内和国际肉类零食製造商正在采取策略联盟来发展业务。例如,2017 年 9 月,美国肉类零食製造商 Link Snacks, Inc. 计划在英国建立一个新的中央工厂,以提高其产能,以实现其雄心勃勃的欧洲成长计画。因此,主要市场参与者的此类倡议预计将在未来几年扩大肉类零食市场。
欧洲肉食零食市场收入及 2028 年预测(百万美元)
欧洲肉品零食市场细分
欧洲肉类零食市场按类型、来源、类别、配销通路和国家细分。
依类型,欧洲肉食零食市场分为肉干、肉棒、香肠等。 2022 年,肉干细分市场将占据欧洲肉类零食市场份额最大的份额。
根据来源,欧洲肉类零食市场分为牛肉、鸡肉、猪肉等。到 2022 年,牛肉细分市场将占据欧洲肉类零食市场最大份额。
根据类别,欧洲肉类零食市场分为原味和风味。到 2022 年,风味细分市场将占据更大的欧洲肉类零食市场。
根据配销通路,欧洲肉类零食市场分为超市和大卖场、便利商店、网路零售等。到 2022 年,超市和大卖场细分市场将占据欧洲肉类零食市场最大份额。
依国家划分,欧洲肉食零食市场分为德国、法国、义大利、英国、俄罗斯和欧洲其他地区。 2022 年,欧洲其他地区将主导欧洲肉类零食市场。
通用磨坊公司 (General Mills Inc)、荷美尔食品公司 (Hormel Foods Corporation)、Link Snacks Inc 和泰森食品公司 (Tyson Foods Inc) 是该地区肉类零食市场的一些领先公司。
The Europe meat snacks market is expected to grow from US$ 3,307.00 million in 2022 to US$ 4,747.45 million by 2028. It is estimated to grow at a CAGR of 6.2% from 2022 to 2028.
Increasing Demand for High-Protein Snacks Fuels Europe Meat Snacks Market
Since the past few years, the busy lifestyle and hectic work schedules have significantly increased the demand for convenience food. Regular meals are getting replaced with convenience food as it saves cooking time and still offers required nutrition. Nowadays, people seek functional benefits from all the food products they consume due to increased health and wellness concerns. They are progressively adopting healthier lifestyle due to rising prevalence of various diseases, such as obesity, diabetes, and cardiac disorders. The growing consumption of junk and highly processed food coupled with the lack of physical activities has led to chronic health issues that need attention. As a result, consumers are altering their dietary habits and gravitating toward low-fat, low-calorie, high-protein, and flavored food products that can satiate taste buds and also serve nutritional requirements. With the rising preference of healthy and junk-free products, snacking habits of consumers are evolving substantially leading to the surging demand for meat snacks worldwide.
Although, people enjoy snacking due to flexible consumption, the rising awareness toward health and fitness engage them in healthy dietary habits, which, in turn, drives the demand for protein-rich and largely flavored meat snacks. Being a good source of iron, creatine, vitamins, and minerals, meat snacks are highly suitable for people seeking high-protein and low-carb diet. Besides, consumers shifting rapidly toward high-protein diet post COVID-19 pandemic due to enhanced health consciousness, fuels the growth of Europe meat snacks market.
Europe Meat Snacks Market Overview
The meat snacks market in Europe is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. The market growth is attributed to a rising trend of snacking, changing lifestyles, and rising disposable income of consumers. The shift from conventional, locally available, butchered meat to packaged meat products is growing due to the fast-tracked life of consumers in developing and developed countries of Europe. Further, the rising popularity of different cuisines seasoned with regional and local flavors among Europeans is driving the demand for meat snacks. In Europe, the UK and Germany are witnessing significant demand for poultry meat as consumers are becoming more concerned about the high-fat content in red meat. According to the European Union's data, poultry meat consumption is anticipated to reach 24.6 kg per capita by 2030, as poultry meat is considered to be a cheap, healthy, and sustainable product. Hence, the demand for chicken or turkey-based jerky, meat sticks, and sausages is expected to gain immense traction among European consumers in the coming years. Also, national and international meat snack manufacturers are adopting strategic alliances to grow their businesses. For instance, in September 2017, Link Snacks, Inc.-the US-based meat snack manufacturer, planned to increase its production capacity with a central new facility in the UK to achieve its aggressive European growth plans. Therefore, such initiatives by the key market players are expected to augment the meat snacks market in the coming years.
Europe Meat Snacks Market Revenue and Forecast to 2028 (US$ Million)
Europe Meat Snacks Market Segmentation
The Europe meat snacks market is segmented into type, source, category, distribution channel and country.
Based on type, the Europe meat snacks market is segmented into jerky, meat sticks, sausages, and others. The jerky segment registered the largest Europe meat snacks market share in 2022.
Based on source, the Europe meat snacks market is segmented into beef, chicken, pork, and others. The beef segment held the largest Europe meat snacks market share in 2022.
Based on category, the Europe meat snacks market is segmented into plain and flavored. The flavored segment held a larger Europe meat snacks market share in 2022.
Based on distribution channel, the Europe meat snacks market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hyper markets segment held the largest Europe meat snacks market share in 2022.
Based on country, the Europe meat snacks market has been categorized into Germany, France, Italy, The UK, Russia, and the Rest of Europe. The Rest of Europe dominated the Europe meat snacks market in 2022.
General Mills Inc, Hormel Foods Corporation, Link Snacks Inc, and Tyson Foods Inc are some of the leading companies operating in the meat snacks market in the region.