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市场调查报告书
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1734929

2032 年肉类零食市场预测：按产品类型、成分、口味、分销管道和地区进行的全球分析

Meat Snacks Market Forecasts to 2032 - Global Analysis By Product Type (Jerky, Sticks, Sausages and Other Product Types), Source, Flavor, Distribution Channel and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，全球肉类零食市场预计在 2025 年达到 206 亿美元，到 2032 年将达到 374 亿美元，预测期内的复合年增长率为 8.9%。

肉类零食是由新鲜、干燥或烟熏的肉类製成的富含蛋白质的消费食品，保质期更长，风味更佳。受欢迎的品种包括肉干、肉条以及由牛肉、鸡肉、猪肉甚至异国风野味製成的特色肉干。这些产品以香辛料和腌料调味，为寻求高蛋白便携零食的消费者提供了美味便捷的选择。随着健康意识的不断提升，製造商正在推出低脂、有机和低钠配方，以跟上饮食趋势。

根据《便利商店产品》杂誌报道，2021年肉类零食在美国便利商店的累计约为21.6亿美元。在传统的肉干品牌中，Old Trapper是美国便利商店中第三畅销的商品。

越来越多的人意识到健康问题，并偏好高蛋白、低碳水化合物的零食

消费者正在积极寻求便利、营养丰富的选择，以支持他们的健身目标、体重管理和整体健康。消费者对低加工、洁净标示肉类偏好的日益青睐，推动了天然成分配方的创新。此外，高蛋白饮食在运动员、旅行者和忙碌的专业中越来越受欢迎，推动了市场的持续成长。

对肉类加工、防腐剂和标籤的严格规定

遵守食品安全标准（包括添加剂和产品可追溯性法规）增加了製造商业务的复杂性。对原料来源透明度、无抗生素声明和永续实践的要求，使得严格的品管措施成为必要，并增加了生产成本。此外，全球不同的法律规范也为跨境贸易和产品配方的适应性带来了障碍。

永续和道德采购及功能性添加剂

消费者越来越重视来源可靠的肉类，包括草饲牛肉、自由放养鸡肉和无抗生素肉类。添加益生菌、膳食纤维和天然抗氧化剂等健康成分，可以提升肉类零食的营养价值，并使高级产品更具差异化。在永续性日益受到重视的市场中，环保包装和碳中和供应链的转变进一步巩固了品牌的市场地位。

来自植物替代品的竞争

肉类替代品在註重健康和环保的消费者中越来越受欢迎，同时也面临来自植物来源替代品日益激烈的竞争。豌豆蛋白、洋菇肉干和发酵豆製品等富含植物蛋白的零食的兴起，正在挑战传统肉类零食的主导地位，并阻碍市场成长。

COVID-19的影响：

疫情重塑了肉类零食产业，影响了生产、供应链效率和消费者购买模式。早期的疫情中断导致原材料短缺和物流受限，减缓了市场成长。然而，随着消费者寻求耐储存、富含蛋白质的居家零嘴零食，对包装肉类的需求激增。线上零售和直销模式成为人们关注的焦点，使品牌能够在不断变化的购买习惯中扩大影响力。

预计在预测期内，肉干市场将占据最大份额

由于肉干产品广泛的消费者吸引力和较长的保质期，预计在预测期内将占据最大的市场占有率。其便携性和高蛋白质含量使其成为运动员、旅行者和户外运动爱好者的最爱。对高端肉干品种（包括异国风野味和低钠配方）的需求不断增长，正在推动市场扩张。

预计在预测期内，便利商店产业将以最高的复合年增长率成长。

预计在预测期内，便利商店细分市场将迎来最高成长，这主要得益于衝动购买行为和便捷零食偏好。都市化的加速推动了多元化消费族群对易于取得、富含蛋白质的零食的需求。便利店内分销网络的不断扩张和策略性产品布局正在推动该品类的成长。

占比最高的地区

由于蛋白质消费量不断增长以及饮食习惯的不断变化，预计亚太地区将在预测期内占据最大的市场占有率。传统的肉品与现代零食创新相结合，正在刺激该地区的需求。城镇人口的成长和可支配收入的提高正在加速肉类零食的渗透，尤其是在中国、日本和韩国。

复合年增长率最高的地区：

预计北美将在预测期内实现最高的复合年增长率，这得益于人们对功能性蛋白质零食和优质肉类零食的浓厚兴趣。消费者正在积极寻求洁净标示、低加工肉类零食，以补充他们积极的生活方式和注重健康的饮食习惯。植物来源零食替代品的兴起正在推动传统肉类市场的创新和产品多样化。

免费客製化服务：

订阅此报告的客户可享有以下免费自订选项之一：

  • 公司简介
    • 全面分析其他市场参与者（最多 3 家公司）
    • 主要企业的SWOT分析（最多3家公司）
  • 地理细分
    • 根据客户兴趣对主要国家市场进行估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 研究范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究材料
    • 主要研究资料
    • 次级研究资讯来源
    • 先决条件

第三章市场走势分析

  • 驱动程式
  • 限制因素
  • 机会
  • 威胁
  • 产品分析
  • 新兴市场
  • COVID-19的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买家的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

第五章全球肉食零食市场（依产品类型）

  • 肉干
  • 戳
  • 香肠
  • 其他产品类型

第六章 全球肉食零食市场（依食材）

  • 牛肉
  • 鸡肉
  • 猪肉
  • 其他成分

第七章 全球肉食零食市场（依口味）

  • 通常
  • 照烧
  • 胡椒
  • 其他口味

第八章全球肉食零食市场（依通路）

  • 超级市场和大卖场
  • 便利商店
  • 网路零售
  • 其他分销管道

第九章全球肉食零食市场（按地区）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十一章 公司概况

  • ConAgra Brands Inc.
  • Hormel Foods Corporation
  • Link Snacks Inc.
  • Golden Valley Natural, LLC
  • The Meatsnacks Group
  • Bridgford Foods Corporation
  • Monogram Food Solutions LLC
  • Sweetwood Smoke & Co.
  • Wild West Jerky
  • Jack Links LLC
  • Nestle USA Inc.
  • Marfood USA Inc.
  • King Elite snacks
Product Code: SMRC29566

According to Stratistics MRC, the Global Meat Snacks Market is accounted for $20.6 billion in 2025 and is expected to reach $37.4 billion by 2032 growing at a CAGR of 8.9% during the forecast period. Meat snacks are protein-packed, easy-to-consumer food products made from cured, dried, or smoked meat, ensuring long shelf life and enhanced flavor. Popular varieties include jerky, meat sticks, and specialty dried meats, sourced from beef, poultry, pork, and even exotic game meats. Seasoned with spices and marinades, they offer a flavorful, convenient option for consumers seeking high-protein, portable snacks. As health-conscious preferences evolve, manufacturers are introducing leaner, organic, and reduced-sodium formulations to align with dietary trends.

According to Convenience Store Products magazine, in 2021, meat snacks generated nearly USD 2.16 billion in sales in convenience stores in the United States. Among traditional jerky brands, the Old Trapper was the third most-sold product in United States convenience stores.

Market Dynamics:

Driver:

Increasing health consciousness and preference for high-protein, low-carb snacks

Consumers are actively seeking convenient, nutrient-dense options that support fitness goals, weight management, and overall well-being. The rising preference for minimally processed, clean-label meat snacks is driving innovation in natural ingredient formulations. Additionally, protein-rich diets are gaining traction among athletes, travelers, and busy professionals, contributing to consistent market expansion.

Restraint:

Stringent regulations on meat processing, preservatives, and labeling

Compliance with food safety standards, including restrictions on additives and product traceability, increases operational complexity for manufacturers. The demand for transparency regarding sourcing, antibiotic-free claims, and sustainable practices requires rigorous quality control measures, adding to production costs. Additionally, global variations in regulatory frameworks create hurdles in cross-border trade and product formulation adaptability.

Opportunity:

Sustainable & ethical sourcing & functional additives

Consumers are increasingly prioritizing responsibly sourced meats, including grass-fed beef, free-range poultry, and antibiotic-free options. Integrating health-boosting components, such as probiotics, fiber, and natural antioxidants, enhances the nutritional profile of meat snacks, differentiating premium offerings. The shift toward environmentally conscious packaging and carbon-neutral supply chains further strengthens brand positioning in an increasingly sustainability-driven marketplace.

Threat:

Competition from plant-based alternatives

Competition from plant-based alternatives is intensifying, with meat substitutes gaining significant traction among health-conscious and environmentally aware consumers. The rise of protein-rich snacks derived from plant ingredients, such as pea protein, mushroom-based jerky, and fermented soy products, challenges traditional meat snack dominance hampering the market growth.

Covid-19 Impact:

The pandemic reshaped the meat snacks industry, affecting production, supply chain efficiency, and consumer buying patterns. Initial disruptions led to raw material shortages and logistical constraints, slowing down market growth. However, as consumers sought shelf-stable, protein-rich snacks for home consumption, demand for packaged meat products surged. Online retail and direct-to-consumer models gained prominence, enabling brands to expand their reach amid shifting shopping habits.

The jerky segment is expected to be the largest during the forecast period

The jerky segment is expected to account for the largest market share during the forecast period due to its widespread consumer appeal and long shelf life. Its portability and high protein content make it a preferred choice for athletes, travelers, and outdoor enthusiasts. Increasing demand for premium jerky variations, including exotic game meats and low-sodium formulations, is reinforcing market expansion.

The convenience stores segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the convenience stores segment is predicted to witness the highest growth rate driven by impulse purchasing behavior and on-the-go snacking preferences. As urbanization accelerates, demand for easy-access, protein-rich snacks are growing across diverse consumer demographics. Expanding distribution networks and strategic product placement within convenience stores are fueling category growth.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share owing to increasing protein consumption and evolving dietary habits. Traditional dried meat products, combined with modern snack innovations, are expanding regional demand. Growth in urban populations, coupled with rising disposable incomes, is accelerating meat snack adoption, particularly in China, Japan, and South Korea.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR driven by a strong focus on functional protein snacks and premium meat-based offerings. Consumers are actively seeking clean-label, minimally processed meat snacks that complement active lifestyles and health-conscious diets. The expansion of plant-based snack alternatives is fostering innovation within the traditional meat segment, encouraging product diversification.

Key players in the market

Some of the key players in Meat Snacks Market include ConAgra Brands Inc., Hormel Foods Corporation, Link Snacks Inc., Golden Valley Natural, LLC, The Meatsnacks Group, Bridgford Foods Corporation, Monogram Food Solutions LLC, Sweetwood Smoke & Co., Wild West Jerky, Jack Links LLC, Nestle USA Inc., Marfood USA Inc. and King Elite snacks.

Key Developments:

In May 2025, Golden Valley, Minnesota, announced the availability of free compost at Hampshire Park, promoting community sustainability efforts.

In April 2025, Conagra Brands announced the divestiture of the Chef Boyardee(R) brand to Hometown Food Company, aligning with its strategy to focus on core growth areas.

In April 2025, Seattle's Best Coffee(R), a Nestle brand, launched a new national campaign featuring comedian Joel McHale, introducing a fresh look and new flavors.

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Product Types Covered:

  • Jerky
  • Sticks
  • Sausages
  • Other Product Types

Sources Covered:

  • Beef
  • Chicken
  • Pork
  • Other Sources

Flavors Covered:

  • Regular
  • Teriyaki
  • Peppered
  • Other Flavors

Distribution Channels Covered:

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Online Retail
  • Other Distribution Channels

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Meat Snacks Market, By Product Type

  • 5.1 Introduction
  • 5.2 Jerky
  • 5.3 Sticks
  • 5.4 Sausages
  • 5.5 Other Product Types

6 Global Meat Snacks Market, By Source

  • 6.1 Introduction
  • 6.2 Beef
  • 6.3 Chicken
  • 6.4 Pork
  • 6.5 Other Sources

7 Global Meat Snacks Market, By Flavor

  • 7.1 Introduction
  • 7.2 Regular
  • 7.3 Teriyaki
  • 7.4 Peppered
  • 7.5 Other Flavors

8 Global Meat Snacks Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets & Hypermarkets
  • 8.3 Convenience Stores
  • 8.4 Online Retail
  • 8.5 Other Distribution Channels

9 Global Meat Snacks Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 ConAgra Brands Inc.
  • 11.2 Hormel Foods Corporation
  • 11.3 Link Snacks Inc.
  • 11.4 Golden Valley Natural, LLC
  • 11.5 The Meatsnacks Group
  • 11.6 Bridgford Foods Corporation
  • 11.7 Monogram Food Solutions LLC
  • 11.8 Sweetwood Smoke & Co.
  • 11.9 Wild West Jerky
  • 11.10 Jack Links LLC
  • 11.11 Nestle USA Inc.
  • 11.12 Marfood USA Inc.
  • 11.13 King Elite snacks

List of Tables

  • Table 1 Global Meat Snacks Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Meat Snacks Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 3 Global Meat Snacks Market Outlook, By Jerky (2024-2032) ($MN)
  • Table 4 Global Meat Snacks Market Outlook, By Sticks (2024-2032) ($MN)
  • Table 5 Global Meat Snacks Market Outlook, By Sausages (2024-2032) ($MN)
  • Table 6 Global Meat Snacks Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 7 Global Meat Snacks Market Outlook, By Source (2024-2032) ($MN)
  • Table 8 Global Meat Snacks Market Outlook, By Beef (2024-2032) ($MN)
  • Table 9 Global Meat Snacks Market Outlook, By Chicken (2024-2032) ($MN)
  • Table 10 Global Meat Snacks Market Outlook, By Pork (2024-2032) ($MN)
  • Table 11 Global Meat Snacks Market Outlook, By Other Sources (2024-2032) ($MN)
  • Table 12 Global Meat Snacks Market Outlook, By Flavor (2024-2032) ($MN)
  • Table 13 Global Meat Snacks Market Outlook, By Regular (2024-2032) ($MN)
  • Table 14 Global Meat Snacks Market Outlook, By Teriyaki (2024-2032) ($MN)
  • Table 15 Global Meat Snacks Market Outlook, By Peppered (2024-2032) ($MN)
  • Table 16 Global Meat Snacks Market Outlook, By Other Flavors (2024-2032) ($MN)
  • Table 17 Global Meat Snacks Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 18 Global Meat Snacks Market Outlook, By Supermarkets & Hypermarkets (2024-2032) ($MN)
  • Table 19 Global Meat Snacks Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 20 Global Meat Snacks Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 21 Global Meat Snacks Market Outlook, By Other Distribution Channels (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.