市场调查报告书
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1471963
互动式显示市场规模和预测、全球和地区份额、趋势和成长机会分析报告范围:按产品、面板尺寸、面板类型和行业垂直Interactive Display Market Size and Forecast, Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product, Panel Size, Panel Type, and Industry Vertical |
2022年互动式显示市场规模为113.1亿美元,预计到2030年将达到185.2亿美元;预计2022年至2030年复合年增长率为6.4%。
消费者对数位解决方案日益增长的需求推动了互动式显示市场。教育产业为支持现代教育而增加的投资,以及开发数位教室基础设施的互动式显示器的需求和采用不断增长,正在推动市场的发展。例如,根据美国进步中心(CAP) 的数据,2022 年9 月,美国花费约1.1,000 亿美元用于现代化和更换过时的校舍,这反过来又提高了教育系统中互动式显示器的采用率。互动式显示可协助使用者透过智慧查看来提高内容的视觉化效果,并允许他们在同一萤幕上同时显示两种或多种材料。
互动式显示器在教育领域的日益普及正在推动市场的发展。教育产业的扩张鼓励市场参与者开发创新的解决方案,以简化教学过程。例如,2023 年 5 月,LG 电子公司推出了虚拟教室的 LG CreateBoard 互动式白板解决方案。这种互动式显示器使教师和学生能够查看或存取并提供流畅的写作和素描体验。
根据垂直行业,市场分为零售和酒店、医疗保健、BFSI、教育、娱乐等。零售和酒店业预计在未来几年将实现最高的复合年增长率。由于触控式小工具的日益普及以及互动式桌子和资讯亭的使用越来越多,预计零售业对触控式显示器的需求将会增加。沃尔玛等许多大型零售连锁店越来越多地实施互动式资讯亭,正在推动该领域的市场发展。互动式资讯亭展示产品及其特性和价格,从而改善顾客的店内体验。由于购物中心、博物馆、百货公司和购物中心等商业空间数量不断增加,预计零售业将在预测期内扩张。互动式视讯墙可让客户验证特定位置的库存情况并浏览商店的库存,预计这将在预测期内推动互动式显示市场的发展。
互动式显示市场分析是透过识别和评估不同地区市场中的主要参与者来进行的。三星电子有限公司、普罗米休斯有限公司、LG电子公司、京东方科技集团有限公司、优派公司、松下控股公司、夏普电子公司、日立有限公司、明基公司和SMART Technologies ULC是互动式显示市场的主要参与者。还分析了其他几家互动式显示市场参与者,以全面了解市场及其生态系统。
互动式显示市场预测是利用主要和次要来源得出的。为了开始互动式显示市场研究过程,我们利用内部和外部来源进行了详细的次要研究,以获得与市场相关的定性和定量资讯。此外,我们还与行业参与者和评论员进行了多次主要访谈,以验证资料并获得有关该主题的更多分析见解。该流程的参与者包括副总裁、业务开发经理、市场情报经理和国家销售经理等行业专家,以及专注于互动式显示市场的外部顾问,如估值专家、研究分析师和关键意见领袖。
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The interactive display market size was valued at US$ 11.31 billion in 2022 and is expected to reach US$ 18.52 billion by 2030; it is estimated to record a CAGR of 6.4% from 2022 to 2030.
The interactive display market is being driven by an increasing demand for digital solutions among consumers. Rising investment by the education industry to support modern education and the growing demand and adoption of interactive displays to develop infrastructure for digital classrooms is fueling the market. For instance, according to the Center for American Progress (CAP), in September 2022, the US spent ~US$ 1,100 billion on modernizing and replacing outdated school buildings, which, in turn, raised the adoption of interactive displays for education systems. Interactive display helps users improve visualization of content with smart viewing and allows them to display two or more materials at the same time on the same screen.
The growing use of interactive displays in the education sector is propelling the market. The expansion of the education sector encourages market players to develop innovative solutions for easy teaching and learning processes. For instance, in May 2023, LG Electronics Inc. unveiled the LG CreateBoard Interactive whiteboard solution for use in virtual classrooms. This interactive display enables both teachers and students to view or access and provide fluid writing and sketching experience.
On the basis of industry vertical, the market is divided into retail & hospitality, healthcare, BFSI, education, entertainment, and others. The retail and hospitality segment is anticipated to register the highest CAGR in the coming years. The retail industry is expected to witness a rise in demand for touch-enabled displays due to the expanding popularity of touch-based gadgets and an increasing use of interactive tables and kiosks. The growing implementation of interactive kiosks by a number of large retail chains, such as Walmart, is fueling the market for the segment. Interactive kiosks show products together with their characteristics and pricing, which improves customers' in-store experience. The retail sector is anticipated to expand during the forecast period, owing to the rising number of commercial spaces, including malls, museums, departmental stores, and shopping centers. Interactive video walls allow customers to verify the availability of stock at a specific location and glance through the store's inventory, which is anticipated to boost the interactive display market during the forecast period.
The interactive display market analysis is carried out by identifying and evaluating key players operating in the market across different regions. Samsung Electronics Co Ltd, Promethean Limited, LG Electronics Inc, BOE Technology Group Co Ltd, ViewSonic Corporation, Panasonic Holdings Corp, Sharp Electronics Corp, Hitachi Ltd, BenQ Corporation, and SMART Technologies ULC, are among the key interactive display market players profiled in this market study. Several other interactive display market players were also analyzed for a holistic view of the market and its ecosystem.
The interactive display market forecast has been derived using both primary and secondary sources. To begin the interactive display market research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data and gain more analytical insights about the topic. Participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers-along with external consultants such as valuation experts, research analysts, and key opinion leaders-specializing in the interactive display market.
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