市场调查报告书
商品编码
1597118
2031 年亚太地区网球拍市场预测 - 区域分析 - 按最终用户、材料(石墨、钛、碳纤维等)和配销通路(超市和大卖场、专卖店、线上零售等)Asia Pacific Tennis Racquet Market Forecast to 2031 - Regional Analysis - by End User, Material (Graphite, Titanium, Carbon Fiber, and Others), and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others) |
2023年亚太地区网球拍市场价值为1.3207亿美元,预计到2031年将达到2.0715亿美元;预计2023年至2031年复合年增长率为5.8%。
网球拍采用环保材料推动亚太网球拍市场
从大多数网球消费者的角度来看,网球拍的生命週期只是从购买全新的球拍到扔掉破旧的球拍。然而,球拍的生命週期超出了考虑环境影响的范围——从获取原材料到分解球拍。评估网球拍的生命週期为消费者开启了另一个视角,特别是研究製造、运输、分销和回收网球拍所需的材料,这表明单一网球拍对环境的影响。 2022年2月,公共环境永续发展中心(PECSD)发现,收集的一吨半垃圾中,90%以上是塑胶瓶、杯子、袋子、搅拌器、器皿、防晒包装纸、皮带、玩具,甚至网球拍。因此,製造商正在采用先进技术来製造网球拍,以尽量减少网球拍浪费并鼓励球员采用环保网球拍。例如,2022 年 4 月 22 日,威尔森体育用品宣布推出环保网球拍系列,以庆祝世界地球日。该环保系列包括三款高性能球拍,采用阿科玛 Agiplast 技术的生物基和回收材料以及宣威威廉姆斯的水性涂料,最终减少了生产的每支球拍的占地面积。另一方面,2023年5月,Luxilon发布了第一款用于网球拍的100%回收线。 Luxilon Eco Power 是一款高性能网球线,采用完全回收的旧塑胶瓶材料製成,简约的包装还减少了纸张用量,从而减少浪费。因此,Yonex Co., Ltd.、HEAD 和 Wilson Sporting Goods 等网球品牌在亚太网球拍市场的出现,提高了永续发展的力度。所有这些因素都可能在预测期内为网球拍市场提供利润丰厚的机会。
亚太地区网球拍市场概况
亚太地区包括澳洲、中国、印度、日本、韩国等国。亚太地区是网球参与者最多的地区,其中有许多来自中国和印度等国家的运动员。根据体育活动委员会 (PAC) 的研究,亚太岛民社区的参与度在过去三年(2019-2021 年)增加了 37%,到 2022 年该地区将有 240 万人打网球。 ,亚太地区为网球拍市场的成长提供了巨大的机会。另一个亚太国家新加坡正在成为体育中心,并采取策略在该地区推广女子网球。印尼和马来西亚参与青少年网球倡议 (JTI) 计划的儿童数量已大幅增加。此外,中国、日本、印度和泰国等亚太国家对网球的兴趣也得益于该国顶尖职业网球选手的成功。这些球员激发了该地区人们对网球的兴趣。此外,亚太国家政府也透过实施优惠政策鼓励年轻一代参与游戏。印度政府实施了 Khelo 印度国家计划,以发展和发展该国的体育活动。此外,2022 年 12 月 27 日,职业网球协会 (ATP) 巡迴赛与 PacificPine Sports(中国领先的体育培训和管理公司)合作,在中国大陆和香港创建官方授权的「网球发展中心」。这项将于 2023 年开始的多年合作伙伴关係将为 ATP 提供与该地区青少年网球运动员和年轻球迷互动的有利机会。政府的此类政策和全球网球协会的战略合作伙伴计划预计将促进整个地区的体育活动,为网球拍市场提供成长机会。
亚太地区网球拍市场收入及 2031 年预测(百万美元)
亚太地区网球拍市场区隔
亚太地区网球拍市场分为最终用户、材料、配销通路和国家。
根据最终用户,亚太地区网球拍市场分为成人和儿童。到 2023 年,成人细分市场将占据更大的市场份额。
从材质来看,亚太地区网球拍市场分为石墨、钛、碳纤维等。 2023年,碳纤维领域占据最大的市场份额。
依配销通路划分,亚太地区网球拍市场分为超市及大卖场、专卖店、线上零售等。 2023 年,超市和大卖场细分市场占据最大的市场份额。
依国家/地区划分,亚太地区网球拍市场分为澳洲、中国、印度、日本、韩国和亚太地区其他地区。 2023年,中国在亚太地区网球拍市场占有率中占据主导地位。
YONEX Co Ltd、Sumitomo Rubber Industries Ltd、HEAD、Babolat、Wilson Sporting Goods、GAMMA Sports、PACIFIC Holding GmbH、Maus Freres SA、Authentic Brands Group LLC 和 Freewill Infrastructures Pvt Ltd 是亚太地区网球领域的一些领先公司球拍市场。
The Asia Pacific tennis racquet market was valued at US$ 132.07 million in 2023 and is expected to reach US$ 207.15 million by 2031; it is estimated to register a CAGR of 5.8% from 2023 to 2031 .
Adoption of Eco-Friendly Material for Tennis Racquets Boosts Asia Pacific Tennis Racquet Market
From most tennis consumers ' viewpoint, the life cycle of a tennis racket is just from purchasing a brand-new racket to tossing away a worn-out racquet. However, the life cycle of a racquet is beyond that when environmental impacts are considered - from obtaining raw materials to decomposing the racquet. Assessing the life cycle of the tennis racquet opens another standpoint for consumers, especially looking into the materials needed to make, transport, distribute, and recycle a tennis racquet, which indicates the impact of a single tennis racquet on the environment. In February 2022, the Public Environmental Center for Sustainable Development (PECSD) found that over 90% of the one-and-a-half tons of waste collected are plastic bottles, cups, bags, stirrers, utensils, sunscreen wrappers, belts, toys, and even tennis racquets. Hence, manufacturers are adopting advanced technologies in manufacturing tennis racquets to minimize tennis racquet waste and encourage players to adopt eco-friendly tennis racquets. For instance, on April 22, 2022, Wilson Sporting Goods announced the launch of their eco-friendly tennis racquet series in celebration of Earth Day. The eco-conscious collection, including three performance rackets, features bio-based and recycled material from Agiplast technology by Arkema and waterborne paints from Sherwin Williams, eventually decreasing the footprint of each racket produced. On the other hand, in May 2023, Luxilon released the first 100%-recycled string used in tennis racquets. Luxilon Eco Power is a performance tennis string innovated from entirely recycled materials composed of old plastic bottles, and the minimalist packaging also trims down on the amount of paper used to lower waste. Therefore, the presence of tennis brands, such as Yonex Co., Ltd., HEAD, and Wilson Sporting Goods worldwide, operating in the Asia Pacific tennis racquet market , has elevated sustainability efforts. All these factors are likely to provide lucrative opportunities for the tennis racquet market during the forecast period.
Asia Pacific Tennis Racquet Market Overview
The Asia Pacific region comprises Australia, China, India, Japan, South Korea, and other countries. Asia Pacific region has the most tennis participants due to many players from countries like China and India. According to Physical Activity Council (PAC) study, for the Asian Pacific Islander community, participation increased by 37% during the last three years (2019-2021), with 2.4 million people of the region playing tennis in 2022. With the growing number of tennis players, the Asia Pacific region offers massive opportunities for the growth of the tennis racquet market. Singapore, another country from the Asia Pacific, is becoming the sports hub and adopting strategies to promote women's tennis within the region. Indonesia and Malaysia have already seen considerable increases in children engaging in the Junior Tennis Initiative (JTI) program. Moreover, interest in tennis in various Asia Pacific countries such as China, Japan, India, and Thailand, has been helped by the success of top professional tennis players in the country. These players have sparked an increased interest in tennis among people from the region. Additionally, governments from Asia Pacific countries encourage the younger generation into the game by implementing favorable policies. The government of India has implemented Khelo India-National Program to develop and grow sports activities in the country. In addition, on December 27, 2022, the Association of Tennis Professionals (ATP) Tour and PacificPine Sports (a leading sports training and management company in China) partnered to create officially licensed 'Tennis Development Centers' in China & Hong Kong. The multi-year partnership, which begins in 2023, would provide a lucrative opportunity for the ATP to engage with junior tennis players and young fans across the region. Such policies from the governments and strategic partnership initiatives by the global tennis associations are expected to promote sports activities across the region, providing growth opportunities for the tennis racquet market.
Asia Pacific Tennis Racquet Market Revenue and Forecast to 2031 (US$ Million)
Asia Pacific Tennis Racquet Market Segmentation
The Asia Pacific tennis racquet market is segmented into end user, material, distribution channel, and country.
Based on end user, the Asia Pacific tennis racquet market is bifurcated into adults and kids. The adults segment held a larger market share in 2023. Furthermore, the adults segment is sub segmented into men and women.
In terms of material, the Asia Pacific tennis racquet market is categorized into graphite, titanium, carbon fiber, and others. The carbon fiber segment held the largest market share in 2023.
By distribution channel, the Asia Pacific tennis racquet market is segmented into supermarkets & hypermarkets , specialty stores, online retail, and others. The supermarkets & hypermarkets segment held the largest market share in 2023.
By country, the Asia Pacific tennis racquet market is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. China dominated the Asia Pacific tennis racquet market share in 2023.
YONEX Co Ltd, Sumitomo Rubber Industries Ltd, HEAD, Babolat, Wilson Sporting Goods, GAMMA Sports, PACIFIC Holding GmbH, Maus Freres SA, Authentic Brands Group LLC, and Freewill Infrastructures Pvt Ltd are some of the leading companies operating in the Asia Pacific tennis racquet market.