市场调查报告书
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1597124
欧洲网球拍市场预测至 2031 年 - 区域分析 - 按最终用户、材料(石墨、钛、碳纤维等)和配销通路(超市和大卖场、专卖店、线上零售等)Europe Tennis Racquet Market Forecast to 2031 - Regional Analysis - by End User, Material (Graphite, Titanium, Carbon Fiber, and Others), and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others) |
2023年欧洲网球拍市场价值为1.5089亿美元,预计到2031年将达到2.1056亿美元;预计2023年至2031年复合年增长率为4.3%。
政府对运动的支持不断增加推动欧洲网球拍市场
各国政府对体育运动的日益重视,为网球等体育运动开闢了新的机会,而此前网球通常只在欧洲温布顿网球公开赛期间进行。然而,现在网球已在英联邦运动会和奥运会等许多其他赛事中广泛进行。除此之外,地方政府也持续兴建更多设施,包括网球场、儿童公园和公共场所内的户外健身区。因此,预计政府不断采取的措施和支持将扩大网球运动的范围,从而为市场成长创造充足的机会,并在预测期内扩大球拍的用途。此外,如今,网球器材,例如具有标准尺寸和形状且主要由层压木材製成的球拍框架,突然以各种形状、尺寸和材料製成,最重要的里程碑是金属框架的引入。过去几年,体育协会和政府一直处于发展的最前线。在英国等国家,人们高度重视提高运动参与度(尤其是网球)的努力。例如,2019年,草地网球协会(LTA)宣布未来十年在英国各地社区扩建数百个新的室内网球场,预计将使超过300万运动员受益。
欧洲网球拍市场概况
欧洲由多个重要经济体组成,包括德国、法国、义大利、英国、俄罗斯等。网球是该地区最受欢迎的运动之一。 2022年12月,国际网球总会(ITF)的报告显示,在欧洲,有16,102名球员(8,711名男孩和7,391名女孩)参加了国际网球联合会(ITF)2021年的「世界网球巡迴赛青少年组」赛事,击败了超过 2019 年 14,832 名选手的最佳成绩。因此,欧洲各地新兴的运动员群体预计将在未来几年帮助网球运动的普及。此外,国际网球总会(ITF)在2022年2月发表文章提到,註册教练数最多(59.9%)在欧洲。因此,欧洲的教练与网球运动员的比例最高(每位教练对应 253 名球员)。 2019年,欧洲也是参加大满贯赛事最多的地区,青少年球员占55.1%,职业球员占65.2%。因此,教练比例最高,加上大满贯赛事的代表性,提高了网球在该地区的受欢迎程度。此外,各种组织正在该地区举办网球锦标赛和赛事,推动体育爱好者的参与。例如,Tennis Europe是欧洲网球联合会,有50个成员国,每年举办约1,200场网球赛事。这些组织透过批准、管理和支持不同的国际网球赛事来鼓励该地区的人们参与网球运动,从而有可能推动欧洲网球拍市场的成长。诺瓦克·德约科维奇、安迪·穆雷、马林·西里奇、金·克里斯特尔斯、贾斯汀·海宁等世界着名网球运动员都来自欧洲,他们激励着该地区许多年轻的运动爱好者,这有望进一步推动该地区的网球运动。由于庞大的客户群和高产品需求,网球拍製造商有潜在的成长机会在整个欧洲扩展其业务营运。此外,该地区快速发展的有组织的零售业使体育商品变得更加容易获得和容易获得,这极大地有利于网球拍市场的成长。
欧洲网球拍市场收入及 2031 年预测(百万美元)
欧洲网球拍市场细分
欧洲网球拍市场分为最终用户、材料、配销通路和国家。
根据最终用户,欧洲网球拍市场分为成人和儿童。到 2023 年,成人细分市场将占据更大的市场份额。
从材质上来说,欧洲网球拍市场分为石墨、钛、碳纤维等。 2023年,碳纤维领域占据最大的市场份额。
依配销通路划分,欧洲网球拍市场分为超市及大卖场、专卖店、线上零售等。 2023 年,超市和大卖场细分市场占据最大的市场份额。
依国家划分,欧洲网球拍市场分为德国、法国、义大利、英国、俄罗斯和欧洲其他地区。 2023年,德国在欧洲网球拍市场份额中占据主导地位。
YONEX Co Ltd、住友橡胶工业有限公司、HEAD、Babolat、Wilson Sporting Goods、GAMMA Sports、PACIFIC Holding GmbH、Maus Freres SA 和 Authentic Brands Group LLC 是欧洲网球拍市场上的一些领先公司。
The Europe tennis racquet market was valued at US$ 150.89 million in 2023 and is expected to reach US$ 210.56 million by 2031; it is estimated to register a CAGR of 4.3% from 2023 to 2031 .
Rising Government Support to Sports Drives Europe Tennis Racquet Market
The rising commitment of governments to sports has opened up new opportunities for sports such as tennis as opposed to earlier times when tennis was generally played only during Wimbledon in Europe. However, now, tennis has been widely played during numerous other events such as Commonwealth Games and Olympics. In addition to this, local governments continue to build additional facilities, including tennis courts., children's parks, and outdoor fitness areas within public spaces. Therefore, rising government initiatives and support are anticipated to facilitate the scope of tennis, thus creating ample opportunities for market growth and expanding the utility of racquets during the forecast period. Moreover, nowadays, tennis equipment such as racquets frames that had been of a standard size and shape and constructed primarily of laminated wood were suddenly manufactured in a varied choice of shapes, sizes, and materials, the most substantial milestones being the introduction of metal frames. Sports associations and governments have been at the forefront of developments over the last few years. Efforts for rising sports participation, concentrating on tennis, have been highly observed in countries such as the UK. For instance, in 2019, the Lawn Tennis Association (LTA) announced the expansion of hundreds of new indoor tennis courts in communities across the UK over the next ten years, which is projected to benefit over three million players.
Europe Tennis Racquet Market Overview
Europe comprises of various significant economies, including Germany, France, Italy, the UK, Russia, among others. Tennis is amongst the most popular sports in the region. In December 2022, the report by the International Tennis Federation (ITF) revealed that in Europe, 16,102 players (8,711 boys and 7,391 girls) competed at the International Tennis Federation (ITF)'s 'World Tennis Tour Juniors' events in 2021, beating the previous best of 14,832 in 2019. Hence, the emerging group of players across Europe is projected to aid the adoption of tennis over the coming years. Moreover, the International Tennis Federation (ITF) published an article in February 2022 mentioning that the greatest number of coaches (59.9%) are registered in Europe. Consequently, Europe boasts the highest proportion of coaches relative to tennis players (253 players to every coach). In 2019, Europe was also the most represented region at Grand Slam tournaments, with 55.1% of junior players and 65.2% of professional players. Hence, the highest proportion of coaches, coupled with the representation of Grand Slam tournaments, have increased the popularity of tennis in the region. Further, various organizations are organizing tennis championships and events across the region, driving sports enthusiasts' participation. For instance, Tennis Europe is the European Tennis Federation, which has 50 member countries and organizes approximately 1,200 tennis events annually. Such organizations encourage people across the region to participate in tennis by sanctioning, managing, and supporting different international tennis events, potentially driving the growth of the Europe tennis racquet market. Some of the world-famous tennis players, including Novak Djokovic, Andy Murray, Marin Cilic, Kim Clijsters, and Justine Henin, among others, are from Europe that are inspiring many young sports enthusiasts across the region, which is expected to further boost the tennis racquet market growth over the forecast period. Manufacturers of tennis racquets have potential growth opportunities to expand their business operations across Europe owing to the presence of a large customer base coupled with high product demand. Moreover, the rapidly developing organized retail sector across the region is enabling high accessibility and easy availability of sports merchandise, which extensively favors the tennis racquet market growth.
Europe Tennis Racquet Market Revenue and Forecast to 2031 (US$ Million)
Europe Tennis Racquet Market Segmentation
The Europe tennis racquet market is segmented into end user, material, distribution channel, and country.
Based on end user, the Europe tennis racquet market is bifurcated into adults and kids. The adults segment held a larger market share in 2023. Furthermore, the adults segment is sub segmented into men and women.
In terms of material, the Europe tennis racquet market is categorized into graphite, titanium, carbon fiber, and others. The carbon fiber segment held the largest market share in 2023.
By distribution channel, the Europe tennis racquet market is segmented into supermarkets & hypermarkets , specialty stores, online retail, and others. The supermarkets & hypermarkets segment held the largest market share in 2023.
By country, the Europe tennis racquet market is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Germany dominated the Europe tennis racquet market share in 2023.
YONEX Co Ltd, Sumitomo Rubber Industries Ltd, HEAD, Babolat, Wilson Sporting Goods, GAMMA Sports, PACIFIC Holding GmbH, Maus Freres SA, and Authentic Brands Group LLC are some of the leading companies operating in the Europe tennis racquet market.