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市场调查报告书
商品编码
1715251
欧洲汤力水市场预测(至 2031 年)- 区域分析 - 按类型(原味和调味)、类别(低糖/无糖和普通)和最终用户(现场交易和非现场交易)Europe Tonic Water Market Forecast to 2031 - Regional Analysis - by Type (Plain and Flavored), Category (Low/No Sugar and Regular), and End User (On-Trade and Off-Trade) |
2023年欧洲汤力水市值为10.6685亿美元,预计到2031年将达到17.5913亿美元;预计2023年至2031年的复合年增长率为6.5%。
口味创新推动欧洲汤力水市场
消费者越来越追求日常饮料的优质和独特体验。为了满足不断变化的消费者期望,世界各地的汤力水製造商都致力于产品开发和创新,以吸引更多的客户并提升其市场地位。接骨木花、黄瓜和葡萄柚等创新口味吸引了更广泛的消费者。 2023 年 7 月,英国优质汤力水和混合饮料品牌 Double Dutch 宣布推出新款接骨木花汤力水。透过此次推出的产品,该公司旨在满足消费者对创新口味日益增长的需求。此外,消费者对新鲜果味柑橘口味的需求也不断增长。例如,2022 年 3 月,可口可乐公司在其怡泉产品组合中推出了新的葡萄柚口味瓶装汤力水。此次推出的产品旨在满足人们对水果味汤力水日益增长的需求。
随着人们对天然和植物产品的兴趣日益浓厚,顺应健康饮食的日益流行,消费者寻求采用天然、高品质原料製成的饮料。他们也正在寻找口味较清淡、花香较浓郁的汤力水品种。
欧洲汤力水市场概况
金酒是欧洲国家最受欢迎的烈酒之一,有着悠久的历史,通常与汤力水完美搭配。德国、英国、西班牙、法国和比利时是欧洲杜松子酒消费最多的国家。因此,对汤力水的需求可以归因于杜松子酒消费量的增加,以及对优质和手工产品的偏好激增。此外,金汤力作为用途最广泛、最时尚的鸡尾酒选择,其受欢迎程度日益增加,刺激了该地区对汤力水的需求。酒店业的扩张和新餐饮场所的出现进一步增加了该地区对汤力水的需求。
Fever-Tree 和 Schweppes 等主要参与者在欧洲汤力水市场占有重要地位。这些公司透过推出采用天然成分和独特风味製成的高品质汤力水,成功地利用了高端化的优势。 2021年11月,Arctic Blue宣布推出由纯净的芬兰地下水製成的汤力水。此次发布旨在为消费者提供低糖、低热量但仍美味的汤力水。此外,包括手工和小批量产品在内的优质汤力水的推出进一步激发了消费者的兴趣。
欧洲汤力水市场收入及预测(2031年)(百万美元)
欧洲汤力水市场细分
欧洲汤力水市场按类型、类别、最终用户和国家进行分类。
根据类型,欧洲汤力水市场分为原味汤力水和调味汤力水。 2023 年,调味品市场占有更大的份额。
从类别来看,欧洲汤力水市场分为低糖/无糖汤力水和普通汤力水。 2023 年,常规细分市场占有更大的市场份额
根据最终用户,欧洲汤力水市场分为现场销售市场和非现场销售市场。 2023 年,非贸易领域占了更大的市场份额。
根据国家/地区,欧洲汤力水市场分为德国、法国、义大利、英国、荷兰、西班牙、瑞典和欧洲其他地区。 2023 年,英国占据欧洲汤力水市场份额的主导地位。
可口可乐公司、Fever-Tree Drinks Plc、Three Cents Co、Thomas Henry GmbH、East Imperial Beverage Corp、Fentimans Ltd 和 Britvic Plc 是欧洲汤力水市场的一些领先公司。
The Europe tonic water market was valued at US$ 1,066.85 million in 2023 and is expected to reach US$ 1,759.13 million by 2031; it is estimated to register a CAGR of 6.5% from 2023 to 2031.
Innovations in Flavors Drive Europe Tonic Water Market
Consumers are increasingly seeking premium and unique experiences in everyday beverages. In response to the evolving consumer expectations, tonic water manufacturers across the world engage in product development and innovation to attract a larger clientele and enhance their market position. Innovative flavors such as elderflower, cucumber, and grapefruit appeal to a wider range of consumers. In July 2023, Double Dutch, a UK-based premium tonic water and mixer brand, announced the launch of its new elderflower tonic water. With this launch, the company aimed to cater to the increasing consumer demand for innovative flavors. In addition, the demand for fresh and fruity citrus flavors is on the rise among consumers. For instance, in March 2022, The Coca-Cola Company introduced new grapefruit-flavored bottled tonic water to its Schweppes portfolio. The launch aimed to cater to the growing demand for fruity flavored tonic water.
With the burgeoning interest in natural and botanical-based products, in line with the growing trend of healthy eating and drinking, consumers seek beverages made with natural, high-quality ingredients. They are also looking for lighter and more floral tonic water varieties.
Europe Tonic Water Market Overview
Gin is among the most popular spirits in European countries with a rich history, and it is often paired harmoniously with tonic water. Germany, the UK, Spain, France, and Belgium are among the most gin-consuming countries in Europe. Thus, the demand for tonic water can be attributed to the increasing consumption of gin, and surging preference for premium and artisanal products. Further, the increasing popularity of gin and tonic as the most versatile and trendy cocktail choices has spurred the demand for tonic water in the region. The expansion of the hospitality industry and the emergence of new dining and drinking establishments have further increased the demand for tonic water in the region.
Key players such as Fever-Tree and Schweppes have a significant presence in the tonic water market in Europe. These companies have successfully capitalized on premiumization by launching high-quality tonic water options made with natural ingredients and unique flavors. In November 2021, Arctic Blue announced the launch of tonic water made from pure Finnish groundwater. The launch aimed to give consumers low sugar and low-calorie yet still tasty tonic water. In addition, the launch of premium tonic water variants, including artisanal and small-batch offerings, has further stimulated consumer interest.
Europe Tonic Water Market Revenue and Forecast to 2031 (US$ Million)
Europe Tonic Water Market Segmentation
The Europe tonic water market is categorized into by type, category, end user, and country.
Based on type, the Europe tonic water market is bifurcated into plain and flavored. The flavored segment held a larger market share in 2023.
In terms of category, the Europe tonic water market is bifurcated into low/no sugar and regular. The regular segment held a larger market share in 2023
By end user, the Europe tonic water market is bifurcated into on-trade and off-trade. The off-trade segment held a larger market share in 2023.
Based on country, the Europe tonic water market is segmented into Germany, France, Italy, the UK, Netherlands, Spain, Sweden, and the Rest of Europe. The UK dominated the Europe tonic water market share in 2023.
The Coca-Cola Co, Fever-Tree Drinks Plc, Three Cents Co, Thomas Henry GmbH, East Imperial Beverage Corp, Fentimans Ltd, and Britvic Plc, are some of the leading companies operating in the Europe tonic water market.