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市场调查报告书
商品编码
1764962
2031年北美冷冻烘焙产品市场预测-区域分析-依产品类型、类别及配销通路North America Frozen Bakery Products Market Forecast to 2031 - Regional Analysis - by Product Type, Category, and Distribution Channel |
2023 年北美冷冻烘焙产品市场价值为 30.9459 亿美元,预计到 2031 年将达到 47.3359 亿美元;预计 2023 年至 2031 年的复合年增长率为 5.5%。
冷冻和方便食品需求成长推动北美冷冻烘焙产品市场
繁忙的工作日程正在改变消费者的生活方式和饮食习惯,从而增加了他们对方便食品和冷冻食品的依赖。方便食品,例如冷冻烘焙食品,可以让消费者节省购买食材和烘焙准备的时间和精力。食品业正见证着高品质方便食品消费的激增。冷冻烘焙食品还能节省食物准备的时间和精力,并提供方便的储存方式。
根据美国食品工业协会和美国冷冻食品协会联合发布的《2023年冷冻食品零售业影响力》报告,截至2023年7月,美国冷冻食品销售额成长7.9%,达到742亿美元。千禧世代和X世代是这些产品的主要消费者,他们主要在大型购物中心和线上通路购物。加拿大政府数据显示,2022年加拿大冷冻烘焙食品零售金额为2.808亿美元。国际冷冻学会数据显示,2022年冷冻食品销售成长3.6%,达到391万公吨,而德国2021年的销售量为377万公吨。
知名市场参与者提供各种冷冻烘焙产品,包括麵包和捲饼、饼干和曲奇、甜甜圈和鬆饼。这些产品由于采用了速冻工艺,保质期得以延长。根据国际食品资讯委员会 2023 年开展的“2023 年食品与健康调查”,在 1022 名美国人(年龄在 18 至 80 岁之间)中,61% 的受访者认为便利性是影响 2023 年食品购买决策的主要因素,而 2022 年这一比例为 56%。预加工食品可以让消费者节省准备食物的时间和精力,并缩短烘焙时间。因此,对冷冻和方便食品的需求不断增长,推动了全球冷冻烘焙产品市场的发展。
北美冷冻烘焙产品市场概览
在北美,消费者的偏好正转向健康营养的食品,这导致对纯素、无麸质、高纤维、高蛋白或低卡路里食品的需求激增,进一步影响了冷冻烘焙产品市场。根据美国食品工业协会和美国冷冻食品协会发布的《2023年冷冻食品零售业发展报告》,2022年7月至2023年7月期间,美国冷冻食品销售额成长了7.9%,达到742亿美元。该报告还显示,透过电商管道购买冷冻食品的线上食品杂货购物者比例正在显着上升。 2020年,86%的美国线上购物者透过线上零售购买食品杂货和冷冻产品。购买冷冻食品的六大原因分别是:冷冻食品保质期长(60%)、消费者希望在食品短缺时进行囤货(58%)、易于准备(46%)、节省准备和清理时间(36%)以及消费者认为冷冻食品比新鲜食品更安全(33%)。根据加拿大政府的数据,大多数加拿大烘焙产品透过实体店零售通路销售,其中超市在烘焙产品销售额中占比很大。因此,冷冻食品需求的不断增长推动了该地区冷冻烘焙产品市场的发展。
北美冷冻烘焙产品市场收入及预测(2031年)(百万美元)
北美冷冻烘焙产品市场细分
北美冷冻烘焙产品市场按产品类型、类别、配销通路和国家分类。
根据产品类型,北美冷冻烘焙产品市场细分为麵包和捲饼、蛋糕和糕点、饼干和曲奇以及其他产品。 2023年,麵包和捲饼占据了最大的市场。
就类别而言,北美冷冻烘焙产品市场分为无麸质烘焙产品和传统烘焙产品。 2023年,传统烘焙产品占据了更大的市场。
按配销通路划分,北美冷冻烘焙产品市场分为超市和大卖场、便利商店、线上零售和其他通路。 2023年,超市和大卖场占据了最大的市场。
按国家/地区划分,北美冷冻烘焙产品市场分为美国、加拿大和墨西哥。 2023年,美国占据了北美冷冻烘焙产品市场的主导地位。
Grupo Bimbo SAB de CV、Rhodes International Inc、General Mills Inc、Pepperidge Farm Inc、Bridgford Foods Corp、Conagra Brands Inc、Cole's Quality Foods Inc、Sara Lee Frozen Bakery LLC、T. Marzetti Company 和 The Edwards Baking Company 是北美烘焙产品市场的一些领先公司。
The North America frozen bakery products market was valued at US$ 3,094.59 million in 2023 and is expected projected to reach US$ 4,733.59 million by 2031; it is estimated to register a CAGR of 5.5% from 2023 to 2031.
Rising Demand for Frozen and Convenience Food Fuels North America Frozen Bakery Products Market
Hectic work schedules are changing the lifestyle and eating habits of consumers, thereby increasing their dependency on convenience foods and frozen food products. Convenience foods, such as frozen bakery products, allow consumers to save time and effort associated with ingredient shopping and baking preparations. The food industry is witnessing a surge in the consumption of high-quality convenience food. Frozen bakery products also save the effort and time spent on food preparation and provide the convenience of storage.
According to the "2023 Power of Frozen in Retail" by The Food Industry Association and the American Frozen Food Institute, frozen food sales in the US increased by 7.9%, reaching US$ 74.2 billion, over the year ended July 2023. The Millennial and Gen X populations are the major consumers of these products, shopping mostly in supercenters and through online channels. As per the government of Canada, the retail sales of frozen bakery products in Canada were reported to be US$ 280.8 million in 2022. As per the International Institute of Refrigeration, the sales of frozen foods increased by 3.6% in volume, reaching 3.91 million metric tons in 2022, compared to 3.77 million metric tons in 2021, in Germany.
Prominent market players offer a variety of frozen bakery products, including bread and rolls, biscuits and cookies, donuts, and muffins. These products have extended product shelf-life due to the blast-freezing process. According to the "2023 Food and Health Survey" conducted by the International Food Information Council in 2023, out of 1,022 Americans (aged between 18 and 80 years), 61% of participants chose convenience as a major factor impacting food buying decisions in 2023, which was 56% in 2022. Preprocessed food allows consumers to save time and effort associated with food preparation and reduces baking time. Thus, the rising demand for frozen and convenience food drives the global frozen bakery products market.
North America Frozen Bakery Products Market Overview
In North America, consumer preferences are shifting toward healthy and nutritious food options, which has surged the demand for vegan, gluten-free, high-fiber, high-protein, or low-calorie food, further influencing the frozen bakery products market. According to the "2023 Power of Frozen in Retail" by The Food Industry Association and the American Frozen Food Institute, frozen food sales in the US increased by 7.9%, reaching US$ 74.2 billion between July 2022 and July 2023. The report also reveals that the number of online grocery shoppers' shares who purchase frozen food through e-commerce channels is rising significantly. In 2020, 86% of online shoppers in the US bought groceries online, purchased frozen products through online retail. The top six reasons for purchasing frozen food are the long shelf-life of frozen foods (60%), consumer desire to stock up in case of food shortages (58%), the ease of preparation (46%), saving time on preparation and cleanup (36%) and consumers' belief that frozen foods are safer than fresh items (33%). As per the government of Canada, most Canadian bakery products were distributed through store-based retailing, with supermarkets accounting for a significant share in the sales of bakery products. Thus, the rising demand for frozen food drives the frozen bakery products market in the region.
North America Frozen Bakery Products Market Revenue and Forecast to 2031 (US$ Million)
North America Frozen Bakery Products Market Segmentation
The North America frozen bakery products market is categorized into product type, category, distribution channel, and country.
Based on product type, the North America frozen bakery products market is segmented into breads and rolls, cakes and pastries, biscuits and cookies, and others. The breads and rolls segment held the largest market share in 2023.
In terms of category, the North America frozen bakery products market is bifurcated into gluten-free and conventional. The conventional segment held a larger market share in 2023.
By distribution channel, the North America frozen bakery products market is categorized into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2023.
By country, the North America frozen bakery products market is segmented into the US, Canada, and Mexico. The US dominated the North America frozen bakery products market share in 2023.
Grupo Bimbo SAB de CV, Rhodes International Inc, General Mills Inc, Pepperidge Farm Inc, Bridgford Foods Corp, Conagra Brands Inc, Cole's Quality Foods Inc, Sara Lee Frozen Bakery LLC, T. Marzetti Company, and The Edwards Baking Company are some of the leading companies operating in the North America frozen bakery products market.