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市场调查报告书
商品编码
1764995
欧洲运动营养市场预测至2031年 - 区域分析 - 按产品类型和配销通路(超市和大卖场、专卖店、线上零售等)Europe Sports Nutrition Market Forecast to 2031 - Regional Analysis - by Product Type, and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others) |
2023 年欧洲运动营养市场价值为 53.1535 亿美元,预计到 2031 年将达到 107.8926 亿美元;预计 2023 年至 2031 年的复合年增长率为 9.3%。
关键参与者不断增加的策略性措施推动欧洲运动营养市场
随着全球对运动营养产品的需求不断增长,主要参与者正在采取各种策略性倡议,力求在竞争中脱颖而出。一些製造商正在推出创新产品。例如,2024年3月,Garden of Life LLC宣布扩大其运动补充剂产品类别,推出一款专为运动恢復和提升肌肤光泽而配製的全新补充剂。 2023年12月,运动营养公司DYMATIZE ENTERPRISES, LLC宣布与DD IP Holder LLC合作,扩展其高性能ISO100蛋白粉产品线。透过此次合作,该公司推出了一系列具有DD IP Holder LLC糖霜甜甜圈风味和口感的全新蛋白粉。
运动营养市场中的许多製造商正与运动员合作,以扩大客户群,这进一步推动了运动营养市场的成长。 2024年,线上运动营养品牌Myprotein扩大了与HYROX的多年合作伙伴关係,成为该系列赛事的官方全球营养合作伙伴。同时,他们推出了独家的Myprotein x HYROX营养系列。
许多製造商正专注于併购,以扩大其产品组合併增强其在运动营养市场的品牌影响力。例如,2024年5月,运动营养公司NUTRIVEND宣布收购CSN Supplements Ltd.。预计此项策略性投资将有助于该公司扩大其在运动营养市场的客户群和产品组合。此类策略投资预计将在预测期内进一步推动运动营养市场的成长。
欧洲运动营养市场概览
俄罗斯、波兰、荷兰、丹麦、挪威、瑞典、希腊和比利时是欧洲其他地区运动营养市场的主要国家。该地区体育活动的增加和数位健身等各种健身趋势的兴起,导致对运动营养产品的需求增加。为了满足这种日益增长的需求,该地区的几家主要参与者正专注于在市场上推出新的运动营养产品。例如,2023 年 5 月,Volac International Ltd. 在瑞士日内瓦推出了 Volactive Pro2O RTD 蛋白饮料,扩大了其运动营养产品组合。这些饮料有助于提高运动表现并增强肌肉力量。因此,此类产品的推出增加了该地区对运动营养产品的需求。
欧洲运动营养市场收入及预测(2031年)(百万美元)
欧洲运动营养市场细分
欧洲运动营养市场根据产品类型、配销通路和国家/地区进行细分。根据产品类型,欧洲运动营养市场细分为补充品、能量棒、即饮饮料和其他。补充剂在2023年占据了最大的市场。
根据配销通路,欧洲运动营养市场分为超市和大卖场、专卖店、线上零售和其他。 2023年,专卖店占了最大的市占率。
根据国家/地区,欧洲运动营养市场分为德国、法国、义大利、英国、西班牙和欧洲其他地区。 2023年,欧洲其他地区占据了欧洲运动营养市场的主导份额。
Glanbia Plc;NOW Foods;Garden of Life LLC;百事公司;Quest Nutritional LLC;雅培实验室;安丽公司;GNC Holdings, LLC;Worldwide Sport Nutritional Supplements, Inc;以及 Herbalife Nutrition Ltd 是欧洲运动营养市场的一些领导者。
The Europe sports nutrition market was valued at US$ 5,315.35 million in 2023 and is expected to reach US$ 10,789.26 million by 2031; it is estimated to record a CAGR of 9.3% from 2023 to 2031.
Increasing Strategic Initiatives by Key Players Drive Europe Sports Nutrition Market
With the growing demand for sports nutrition products globally, key players are taking various strategic initiatives to differentiate themselves from their competitors. Several manufacturers are launching innovative products. For instance, in March 2024, Garden of Life LLC, announced an expansion in its sport supplements product category by launching a new supplement formulated for workout recovery as well as enhancing skin radiance. In December 2023, DYMATIZE ENTERPRISES, LLC, a sports nutrition company, announced the expansion of its high-performance ISO100 protein powder product line by partnering with DD IP Holder LLC. With this collaboration, the company launched a new range of protein powders with the flavor and taste of Glazed Donuts from DD IP Holder LLC.
Various manufacturers in the sports nutrition market are engaged in collaborations with athletes to expand their customer base which is further boosting the growth of the sports nutrition market. In 2024, online sports nutrition brand Myprotein expanded its multi-year partnership with HYROX to become the event series' official global nutrition partner. In conjunction with this, they have launched an exclusive Myprotein x HYROX nutrition range.
Several manufacturers are focusing on mergers and acquisitions to expand their product portfolio and strengthening their brand presence in the sports nutrition market. For instance, in May 2024, NUTRIVEND, a sports nutrition company announced the acquisition of CSN Supplements Ltd. This strategic investment is expected to help the company to expand its customer base and product portfolio in the sports nutrition market. Such strategic investments is expected to further boost the market growth of the sports nutrition during the forecast period.
Europe Sports Nutrition Market Overview
Russia, Poland, the Netherlands, Denmark, Norway, Sweden, Greece, and Belgium are the key countries in the Rest of Europe sports nutrition market . Rising physical activities and various growing fitness trends such as digital fitness in the region gives rise to an increased demand for sports nutrition products. To cater to this growing demand, several key players in the region are focusing on launching new sports nutrition products in the market. For instance, in May 2023, Volac International Ltd. expanded its sports nutrition product portfolio in Geneva, Switzerland, by launching Volactive Pro2O RTD protein beverages. These beverages help improve performance and enhance muscle strength. Thus, such product launches augment the demand for sports nutrition products in the region.
Europe Sports Nutrition Market Revenue and Forecast to 2031 (US$ Million)
Europe Sports Nutrition Market Segmentation
The Europe sports nutrition market is segmented based on product type, distribution channel, and country. Based on product type, the Europe sports nutrition market is segmented into supplements, bars, RTD beverages, and others. The supplements segment held the largest market share in 2023.
Based on distribution channel, the Europe sports nutrition market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest market share in 2023.
Based on country, the Europe sports nutrition market is segmented into Germany, France, Italy, the UK, Spain, and the Rest of Europe. The Rest of Europe dominated the Europe sports nutrition market share in 2023.
Glanbia Plc; NOW Foods; Garden of Life LLC; PepsiCo Inc; Quest Nutritional LLC; Abbott Laboratories; Amway Corp; GNC Holdings, LLC; Worldwide Sport Nutritional Supplements, Inc; and Herbalife Nutrition Ltd are some of the leading players operating in the Europe sports nutrition market.