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市场调查报告书
商品编码
1355277

智慧玩具市场 - 全球产业规模、份额、趋势、机会和预测，2018-2028 年。按技术类型（应用程式玩具、语音/图像识别玩具等）、按年龄层、按配销通路、按地区、竞争细分

Smart Toys Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F. Segmented By Technology Type (App-Enabled Toys, Voice/Image Recognition Toys, and Other ), By Age Group, By Distribution Channel, By Region, Competition
出版日期: | 出版商: TechSci Research | 英文 177 Pages | 商品交期: 2-3个工作天内

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简介目录

全球智慧玩具市场预计将受到技术进步的推动，以创造创新和互动玩具，以及生活方式的改变。此外，智慧玩具提供的教育机会众多，对儿童极为有益，预计将在预测期内推动市场成长。

智慧玩具，也称为连网玩具，连接到网路或云端，有利于孩子边玩边学。这些具有人工智慧和微处理器的现代玩具预计将在预期期间吸引消费者并增强全球智慧玩具市场。

推动智慧玩具市场需求的其他因素包括越来越多的劳工阶级父母面临时间有限的问题，这增加了对具有人工智慧支援的智慧玩具的需求，以吸引孩子参与这些互动和教育目的。鼓励製造商推出创意产品来吸引顾客。

市场概况
预测期 2024-2028
2022 年市场规模 220.1亿美元
2028 年市场规模 530.3亿美元
2023-2028 年复合年增长率 15.9%
成长最快的细分市场 在线的
最大的市场 欧洲

消费者越来越多地采用智慧玩具技术来推动产业发展

升级现有软体和采用人工智慧安全性的需求增加可能会在预测期内推动智慧玩具市场的发展。根据世界银行的数据，2020 年，91% 的美国人口正在使用互联网，预计这也将有显着的成长。对智慧玩具需求的影响，导致其全球市场在预估期间内扩大。主要参与者正在利用基于教育的学习的日益相关性来创建配备物联网和人工智慧技术 (AI) 的教育玩具。用于教育目的的智慧玩具的广泛使用以及用于室内和室外活动的许多不同类型的智慧玩具的可及性将进一步为该行业提供成长前景。

推动智慧玩具需求的主要原因之一是越来越多地采用 STEM（科学、技术、工程和数学）玩具来培养儿童技能。透过智慧玩具中的智慧互动和行为学习，可以提升运算和工程等专业技能。据资讯和广播部称，到2022年，印度将拥有超过6亿智慧型手机用户，智慧型手机普及率的提高导致智慧玩具市场成长加快。

随着父母继续偏爱有助于孩子智力成长的产品，智慧玩具将越来越受欢迎。根据联合国人口基金会统计，到2022年，全球约有19亿儿童，这是全球智慧玩具需求不断增加的突出因素之一。销售这些产品的公司（包括乐高和 SmartGurlz Toy）帮助儿童学习如何编码和培养批判性思考技能。因此，技术采用率的提高及其优势预计将有助于市场扩张。

新产品推出推动智慧玩具市场

在新产品中引入新颖且独特的功能，例如遥控器和应用程式控制器、语音控制器、感测器技术等，被视为关键因素。每一个互动玩具包含连网玩具、互动玩具，都有助于智慧玩具市场的扩张。产业参与者正集中精力创造新产品并扩大现有产品线，以满足不断增长的需求。例如，2022年，针对婴幼儿和学龄前儿童的创新教育玩具公司LeapFrog Enterprises, Inc.推出了其标誌性的Scout和Violet毛绒伙伴以及新型创新触摸感应技术玩具，让孩子们的学习变得有趣和创新。这些技术进步将加速智慧玩具市场的成长。

产品价格高限制市场拓展 智慧玩具采用先进技术来增强传统玩具的功能，包括云端运算、人工智慧（AI）以及物联网（IoT）等基于感测器的技术，因此产生了高昂的成本产品成本。这些因素阻碍了整个预估期间内的市场扩张。由于智慧玩具比传统玩具价格更高，对价格敏感的消费者可能会将其视为不必要且价格过高的奢侈品，尤其是在印度和中国等人口基数庞大的发展中国家。因此，这方面将阻碍全球智慧玩具市场的成长。

市场区隔：

全球智慧玩具市场根据技术类型、年龄层、配销通路、地区和竞争格局进行细分。根据技术类型，市场进一步细分为支援应用程式的机械玩具、语音/图像识别玩具和其他（无萤幕玩具等）。根据年龄组，市场分为5岁以下、5岁至10岁、10岁至15岁。根据配销通路，市场分为网路、玩具店、大卖场和超市和非零售销售。市场分析也研究了北美、欧洲、亚太地区、南美以及中东和非洲的区域细分。

公司简介

乐高集团、Mattel, Inc.、Leapfrog Enterprises, Inc.、Pillar Learning, LLC.、Seebo Interactive LTD、Tomy Company, Ltd.、fischertechnik GmbH、ROYBI, Inc.、Sega Toys Co. Ltd.、Moravia Consulting spol. s ro（Primo Toys）是全球平台的主要市场参与者之一，引领全球智慧玩具市场的市场成长。

报告范围：

智慧玩具市场，依技术类型：

  • 支援应用程式的机械玩具
  • 语音/图像辨识玩具
  • 其他的

智慧玩具市场，依年龄层划分：

  • 5 岁以下
  • 5岁至10岁
  • 10岁至15岁

智慧玩具市场，按配销通路：

  • 在线的
  • 玩具店
  • 大型超市和超级市场
  • 非零售销售

智慧玩具市场（按地区）：

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 西班牙
    • 义大利
  • 亚太
    • 中国
    • 日本
    • 印度
    • 澳洲
    • 韩国
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥伦比亚
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其
    • 南非

竞争格局：

公司概况：全球智慧玩具市场主要公司的详细分析。

可用的客製化：

根据给定的市场资料，TechSci Research 可根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项：

公司资讯：

  • 其他市场参与者（最多五个）的详细分析和概况分析。

目录

第 1 章：简介

  • 产品概述
  • 报告的主要亮点
  • 市场覆盖范围
  • 涵盖的细分市场
  • 考虑研究任期

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：执行摘要

  • 市场概况
  • 市场预测
  • 重点地区
  • 关键环节

第 4 章：客户之声分析（B2C 模型分析）

  • 品牌意识
  • 影响购买决策的因素
  • 品牌满意度
  • 客户满意度
  • 购买后面临的挑战

第 5 章：全球智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按技术类型市场份额分析（应用程式玩具、语音/图像识别玩具等（无萤幕玩具等）
    • 依年龄组别市占率分析（5岁以下、5岁至10岁、10岁至15岁）
    • 依配销通路市场占有率分析（线上、玩具店、大卖场及超市及其他（非零售销售））
    • 按区域市占率分析
    • 按前 5 名的公司市占率分析，其他 (2022)
  • 全球智慧玩具市场地图与机会评估
    • 按技术类型市场测绘和机会评估
    • 按年龄组市场测绘和机会评估
    • 按配销通路市场测绘和机会评估
    • 透过区域市场测绘和机会评估

第 6 章：北美智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依技术类型市场占有率分析
    • 依年龄层市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 7 章：欧洲智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依技术类型市场占有率分析
    • 依年龄层市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 8 章：亚太地区智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依技术类型市场占有率分析
    • 依年龄层市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 9 章：中东与非洲智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依技术类型市场占有率分析
    • 依年龄层市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第10章：南美智慧玩具市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依技术类型市场占有率分析
    • 依年龄层市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 11 章：市场动态

  • 司机
    • 技术采用率不断上升
    • 新产品发布
    • 对益智玩具的需求不断增长
  • 挑战
    • 价格高
    • 替代品的可用性

第 12 章：COVID-19 对全球智慧玩具市场的影响

第 13 章：市场趋势与发展

  • 在职父母数量不断增加
  • 人们越来越意识到智慧玩具的好处
  • 改变消费者的购买行为
  • 加大智慧玩具产业投入
  • 社群媒体影响力

第 14 章：波特的五力模型

  • 竞争竞争
  • 买方的议价能力
  • 供应商议价能力
  • 新进入者的威胁
  • 替代品的威胁

第 15 章：SWOT 分析

  • 力量
  • 弱点
  • 机会
  • 威胁

第16章：竞争格局

  • 公司简介
    • The LEGO Group
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Mattel, Inc.,
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Leapfrog Enterprises, Inc.
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Pillar Learning, LLC.,
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Seebo Interactive LTD
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Tomy Company, Ltd.
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • fischertechnik GmbH
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • ROYBI, Inc.,
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Sega Toys Co. Ltd.,
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员
    • Moravia Consulting spol. s ro (Primo Toys),
      • 公司详情
      • 产品与服务
      • 财务（视情况而定）
      • 主要市场焦点和地域分布
      • 近期发展
      • 主要管理人员

第 17 章：策略建议/行动计划

  • 重点关注领域
  • 目标技术类型
  • 目标配销通路

第 18 章：关于我们与免责声明

（註：公司名单可依客户要求客製化。）

简介目录
Product Code: 14990

Global Smart Toys Market is expected to be driven by increasing technological advancements to create innovative and interactive toys, and as well as changes in lifestyle. Additionally, the educational opportunities provided by smart toys are numerous and extremely beneficial for children, which is an aspect expected to fuel market growth during the forecast period.

Smart toys, also known as connected toys, are connected to the internet or cloud, and are beneficial for kids to play and simultaneously learn with. These modern toys with artificial intelligence and microprocessor are anticipated to attract the consumer and enhance the global smart toys marker during the anticipated period..

Other factors driving the market demand for smart toys include rising working-class parents with the issue of limited time, which has increased desire for smart toys with AI support to engage children in these interactions and for educational purposes.. As a result, this trend has encouraged manufacturers to release creative products to draw in customers.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 22.01 Billion
Market Size 2028USD 53.03 Billion
CAGR 2023-202815.9%
Fastest Growing SegmentOnline
Largest MarketEurope

Rising Adoption of Technologies in Smart Toys Among Consumer to Drive the Industry

The increased requirement to upgrade existing software and adopt AI security is likely to propel the smart toy market during the forecast period.. According to the World Bank in 2020, 91 percent of United Sates population are using internet which is also anticipated to have a significant impact on the demand for smart toys, leading to the expansion of the global market for them over the course of the projected period. Key players are taking advantage of the growing relevance of education-based learning to create educational toys outfitted with IoT and AI technology (AI). The widespread use of smart toys for educational purposes as well as the accessibility of many different types of smart toys for indoor and outdoor activities will further provide growth prospects for the industry.

One of the main causes boosting the demand for smart toys is the growing adoption of STEM (Science, Technology, Engineering, and Math) toys for children's skill development. Professional skills like computing and engineering are improved via smart interaction and behavioral learning in smart toys. In 2022, according to the Ministry of Information and Broadcasting, India has over 600 million smart phone users and this increased penetration of smart phones has resulted in increase in the market growth for smart toys.

The popularity of smart toys will increase as parents continue to prefer products that can aid in their kids' intellectual growth. In 2022, according to the United Nations Population Fund, there are approximately 1.9 billion children worldwide, which is one of the prominent factor for the rising demand for global smart toys. Companies selling these products, including LEGO and SmartGurlz Toy, assist children in learning how to code and in developing critical thinking skills. As a result, rising adoption rates of technologies and their benefits are expected to aid market expansion.

New Product Launches to Fuel the Smart Toys Market

The introduction of novel and distinctive features into new products, such as remote and app controllers, voice controllers, sensor technology, etc., are seen as key factors. Each interactive toy including connected toys, interactive toys, all contribute to the expansion of the market for smart toys. Industry players are concentrating on creating new items and expanding their current product lines in order to meet the growing demand. For instance, in 2022, LeapFrog Enterprises, Inc., an innovative educational toys company for Infant and Preschool children, launched its iconic Scout and Violet plush pals and new innovative touch-sensitive technology toys, which makes learning interesting and innovative to the kids. These technical advancements will accelerate the market's growth for smart toys.

High Price of the Product is Restraining the Market Expansion Smart toys use advanced technology to enhance the capabilities of traditional toys, including cloud computing, artificial intelligence (AI), and sensor-based technologies like the Internet of Things (IoT), which incurred high product cost. These factors hampered the market expansion throughout the projected period. As smart toys are costlier than traditional toys, price-sensitive consumers may regard them as unnecessary and overpriced luxury commodities, especially in developing countries which have a large population base such as India and China. Hence, this aspect will hinder the growth of the global smart toys market.

Market Segmentation:

The Global Smart Toys Market is segmented based on technology type, age group, distribution channel, region, and competitional landscape. Based on technology type, the market is further fragmented into app-enabled mechanical toys, voice/image recognition toys, and others (screen less toys, etc.). Based on age group, the market is segmented into up to age of 5, age of 5 to age of 10, age of 10 to age of 15. Based on distribution channel, the market is segmented into online, toy shops, hypermarkets & supermarkets, and non-retail sales. The market analysis also studies the regional segmentation divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

The LEGO Group, Mattel, Inc., Leapfrog Enterprises, Inc., Pillar Learning, LLC., Seebo Interactive LTD, Tomy Company, Ltd., fischertechnik GmbH, ROYBI, Inc., Sega Toys Co. Ltd., Moravia Consulting spol. s r.o. (Primo Toys), are among the major market players in the global platform that lead the market growth of the global smart toys market.

Report Scope:

In this report, the global Smart Toys market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Smart Toys Market, By Technology Type:

  • App-Enabled Mechanical Toys
  • Voice/Image Recognition Toys
  • Others

Smart Toys Market, By Age Group:

  • Up to Age of 5
  • Age of 5 to Age of 10
  • Age of 10 to Age of 15

Smart Toys Market, By Distribution Channel:

  • Online
  • Toy Shops
  • Hypermarkets & Supermarkets
  • Non-Retail Sales

Smart Toys Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Italy
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • South Africa

Competitive Landscape:

Company Profiles: Detailed analysis of the major companies present in the global Smart Toys market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information:

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Brand Satisfaction
  • 4.4. Customer Satisfaction
  • 4.5. Challenges Faced Post Purchase

5. Global Smart Toys Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Technology Type Market Share Analysis (App-Enabled Toys, Voice/Image Recognition Toys, and Others (Screen Less Toys, etc.)
      • 5.2.1.1. By App-Enabled Toys Market Share Analysis (Robots, Cars, Drones, Helicopter, and Others (Airplane, Ball)
      • 5.2.1.2. By Voice/Image Recognition Toys Market Share Analysis (Robot Toys, Soft Toys, Dog)
    • 5.2.2. By Age Group Market Share Analysis (Up to Age of 5, Age of 5 to Age of 10, Age of 10 to Age of 15)
    • 5.2.3. By Distribution Channel Market Share Analysis (Online, Toy Shops, Hypermarkets & Supermarkets, and Others (Non-Retails Sales))
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia -Pacific Market Share Analysis
      • 5.2.4.4. South America Market Share Analysis
      • 5.2.4.5. Middle East & Africa Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Smart Toys Market Mapping & Opportunity Assessment
    • 5.3.1. By Technology Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Age Group Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Smart Toys Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology Type Market Share Analysis
    • 6.2.2. By Age Group Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Smart Toys Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Technology Type Market Share Analysis
        • 6.2.4.1.2.2. By Age Group Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Smart Toys Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Technology Type Market Share Analysis
        • 6.2.4.2.2.2. By Age Group Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Smart Toys Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Technology Type Market Share Analysis
        • 6.2.4.3.2.2. By Age Group Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Smart Toys Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology Type Market Share Analysis
    • 7.2.2. By Age Group Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. United Kingdom Smart Toys Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Technology Type Market Share Analysis
        • 7.2.4.1.2.2. By Age Group Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. Germany Smart Toys Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Technology Type Market Share Analysis
        • 7.2.4.2.2.2. By Age Group Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. France Smart Toys Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Technology Type Market Share Analysis
        • 7.2.4.3.2.2. By Age Group Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Spain Smart Toys Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Technology Type Market Share Analysis
        • 7.2.4.4.2.2. By Age Group Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Italy Smart Toys Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Technology Type Market Share Analysis
        • 7.2.4.5.2.2. By Age Group Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Smart Toys Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology Type Market Share Analysis
    • 8.2.2. By Age Group Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Smart Toys Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Technology Type Market Share Analysis
        • 8.2.4.1.2.2. By Age Group Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. Japan Smart Toys Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Technology Type Market Share Analysis
        • 8.2.4.2.2.2. By Age Group Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. India Smart Toys Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Technology Type Market Share Analysis
        • 8.2.4.3.2.2. By Age Group Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. Australia Smart Toys Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Technology Type Market Share Analysis
        • 8.2.4.4.2.2. By Age Group Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. South Korea Smart Toys Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Technology Type Market Share Analysis
        • 8.2.4.5.2.2. By Age Group Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Smart Toys Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology Type Market Share Analysis
    • 9.2.2. By Age Group Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Saudi Arabia Smart Toys Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Technology Type Market Share Analysis
        • 9.2.4.1.2.2. By Age Group Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. UAE Smart Toys Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Technology Type Market Share Analysis
        • 9.2.4.2.2.2. By Age Group Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. Turkey Smart Toys Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Technology Type Market Share Analysis
        • 9.2.4.3.2.2. By Age Group Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.4. South Africa Smart Toys Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Technology Type Market Share Analysis
        • 9.2.4.4.2.2. By Age Group Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis

10. South America Smart Toys Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology Type Market Share Analysis
    • 10.2.2. By Age Group Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Smart Toys Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Technology Type Market Share Analysis
        • 10.2.4.1.2.2. By Age Group Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Argentina Smart Toys Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Technology Type Market Share Analysis
        • 10.2.4.2.2.2. By Age Group Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Colombia Smart Toys Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Technology Type Market Share Analysis
        • 10.2.4.3.2.2. By Age Group Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Rising adoption of technology
    • 11.1.2. New product launches
    • 11.1.3. Growing demand for educational toys
  • 11.2. Challenges
    • 11.2.1. High prices
    • 11.2.2. Availability of substitutes

12. Impact of COVID-19 on Global Smart Toys Market

13. Market Trends & Developments

  • 13.1. Rising number of working parents
  • 13.2. Growing awareness of benefits of smart toys
  • 13.3. Changing consumer buying behaviours
  • 13.4. Increasing investment in smart toys Industry
  • 13.5. Social media influence

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyer
  • 14.3. Bargaining Power of Supplier
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strength
  • 15.2. Weakness
  • 15.3. Opportunities
  • 15.4. Threat

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. The LEGO Group
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products & Services
      • 16.1.1.3. Financial (As per availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Development
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. Mattel, Inc.,
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products & Services
      • 16.1.2.3. Financial (As per availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Development
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Leapfrog Enterprises, Inc.
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products & Services
      • 16.1.3.3. Financial (As per availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Development
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Pillar Learning, LLC.,
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products & Services
      • 16.1.4.3. Financial (As per availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Development
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Seebo Interactive LTD
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products & Services
      • 16.1.5.3. Financial (As per availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Development
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. Tomy Company, Ltd.
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products & Services
      • 16.1.6.3. Financial (As per availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Development
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. fischertechnik GmbH
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products & Services
      • 16.1.7.3. Financial (As per availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Development
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. ROYBI, Inc.,
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products & Services
      • 16.1.8.3. Financial (As per availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Development
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Sega Toys Co. Ltd.,
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products & Services
      • 16.1.9.3. Financial (As per availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Development
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Moravia Consulting spol. s r.o. (Primo Toys),
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products & Services
      • 16.1.10.3. Financial (As per availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Development
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Technology Type
  • 17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)