市场调查报告书
商品编码
1379737
端点保护平台市场 - 全球产业规模、份额、趋势、机会和预测,按解决方案、部署、企业规模、垂直行业、地区、竞争细分,2018-2028 年Endpoint Protection Platform Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Solution, By Deployment, By Enterprise Size, By Vertical, By Region, By Competition, 2018-2028 |
2022 年,全球端点保护平台市场价值达 530 亿美元,预计在预测期内将强劲增长,到 2028 年复合CAGR为 11%。- 不断变化的网路安全威胁格局。 EPP 解决方案已成为组织安全策略的重要组成部分,为电脑、行动装置和伺服器等端点提供全面的保护。在恶意软体、勒索软体和零时差攻击等复杂网路攻击激增的时代,EPP 解决方案透过在入口点侦测、预防和减轻威胁来提供重要的防御层。远距工作的日益普及和物联网设备的激增进一步推动了市场的扩张,从而扩大了攻击面。组织正在优先考虑 EPP 解决方案,以保护其网路、资料和关键资产免受各种威胁。此外,将人工智慧和机器学习等先进技术整合到 EPP 解决方案中,增强了他们即时侦测和回应新兴威胁的能力。随着网路威胁的复杂性不断演变,随着企业努力加强网路安全态势并保护其数位资产,全球端点保护平台市场有望持续成长。
市场概况 | |
---|---|
预测期 | 2024-2028 |
2022 年市场规模 | 530亿美元 |
2028 年市场规模 | 1000.2亿美元 |
2023-2028 年CAGR | 11% |
成长最快的细分市场 | 云 |
最大的市场 | 北美洲 |
面对不断变化的网路威胁,增强安全能力的需求正在推动全球端点保护平台市场的发展。端点保护平台利用人工智慧 (AI) 和机器学习 (ML) 等先进技术来侦测和防止针对笔记型电脑、桌上型电脑和行动装置等端点的复杂攻击。这些平台提供即时威胁情报、行为分析和主动威胁搜寻,以识别和减轻潜在的安全风险。透过利用人工智慧和机器学习演算法,端点保护平台可以分析大量资料、识别模式并检测可能表明存在恶意软体或其他恶意活动的异常情况。这使组织能够快速有效地回应新出现的威胁,保护其端点和敏感资料免遭未经授权的存取或洩漏。
连接设备的激增和远端工作实践的日益采用导致了端点环境的快速增长。组织面临着保护各种端点(包括传统设备、物联网设备和基于云端的应用程式)的挑战。端点保护平台提供集中式端点安全方法,使组织能够从单一平台管理和保护其端点。这种可扩展性和灵活性正在推动端点保护平台在各行业的采用,包括医疗保健、金融、零售和製造业。随着端点数量的不断增长,组织正在寻求能够有效保护整个端点生态系统的全面解决方案,从而推动对端点保护平台的需求。
严格的监管合规要求,例如《一般资料保护规范》(GDPR) 和《加州消费者隐私法案》(CCPA),也推动了端点保护平台的采用。这些法规对组织提出了严格的资料保护和隐私要求,要求实施强有力的安全措施来保护敏感资料。端点保护平台为组织提供了必要的工具和功能来满足这些合规性要求。透过利用人工智慧和机器学习演算法,这些平台可以侦测并防止资料外洩、未经授权的存取以及其他可能导致不合规的安全事件。对于组织来说,证明符合法规要求的能力变得越来越重要,从而导致端点保护平台的广泛采用。
内部威胁,包括意外资料外洩和恶意内部活动,对组织的资料安全构成重大风险。端点保护平台透过监控和分析使用者行为、侦测异常并防止未经授权的活动,在减轻内部威胁方面发挥至关重要的作用。这些平台可以识别可疑的使用者活动,例如未经授权的存取尝试、资料外洩或异常文件修改,并立即采取措施防止潜在的安全事件。透过利用人工智慧和机器学习演算法,端点保护平台可以建立基线使用者行为模式并检测与正常行为的偏差,使组织能够主动应对内部威胁。对内部威胁的日益关注以及对强大的安全措施的需求正在推动端点保护平台的采用。
端点保护平台越来越多地与其他安全解决方案集成,例如网路安全、威胁情报以及安全资讯和事件管理 (SIEM) 系统。这种整合允许组织创建一个统一的安全生态系统,提供对其整个安全基础设施的全面可见性和控制。透过将端点保护平台与其他安全解决方案集成,组织可以关联和分析 IT 环境不同层的安全事件,从而实现更快的威胁侦测和回应。这种无缝整合增强了安全操作的整体有效性,缩短了事件回应时间,并降低了管理多个安全解决方案的复杂性。对整合安全解决方案的日益重视正在推动对能够与现有安全基础设施无缝整合的端点保护平台的需求。
全球端点保护平台市场面临重大挑战,因为组织对采用端点保护解决方案的重要性和优势的认识和理解有限。许多企业,尤其是小型企业,可能没有完全理解与端点安全措施不足相关的潜在风险和漏洞,以及端点保护平台提高安全效率和准确性的潜力。这种意识的缺乏可能会导致组织犹豫是否要投资端点保护解决方案,使他们容易受到网路威胁和资料外洩的影响。应对这项挑战需要全面的教育倡议,以强调端点保护平台在保护敏感资料、防止网路攻击和确保法规遵循方面发挥的关键作用。组织需要认识到,端点安全性不足可能会导致重大财务损失、声誉损害和法律后果。展示端点保护平台的切实好处的现实范例和案例研究可以帮助加深对其重要性的理解。
端点保护平台的实施和管理可能会为组织带来复杂的挑战,特别是那些 IT 资源或专业知识有限的组织。有效配置和部署端点保护系统并将其与现有 IT 基础架构整合在技术上要求很高。整合过程中可能会出现相容性问题,从而导致延迟和效能不佳。为了因应这些挑战,必须简化端点保护平台的部署和管理。应提供使用者友善的介面和直觉的配置选项,以简化设定和自订。此外,组织应该能够获得全面的支援和指导,包括文件、教程和技术专家,他们可以协助整合和解决任何问题。简化端点保护平台实施的这些方面可以带来更有效率的流程并改善安全结果。
全球端点保护平台市场面临着不断变化的威胁情势的挑战。网路犯罪分子不断开发新的、复杂的攻击技术,这使得端点保护平台跟上新威胁的步伐至关重要。传统的基于签名的侦测方法可能不足以侦测和防止进阶威胁,例如零时差漏洞和无檔案攻击。端点保护平台需要结合机器学习、行为分析和威胁情报等先进技术,以有效侦测和缓解这些不断变化的威胁。为了领先于网路犯罪分子并针对新兴的威胁提供强有力的保护,需要持续的研究和开发工作。
端点保护平台在保护端点安全方面发挥着至关重要的作用,但它们也面临平衡安全性与效能的挑战。过于激进的安全措施可能会影响系统效能,导致使用者沮丧并降低生产力。在强大的安全性和最佳性能之间取得适当的平衡至关重要。端点保护平台应利用先进的最佳化技术来最大限度地减少资源消耗和延迟,同时确保全面的保护。效能最佳化的持续改进将使组织能够从端点保护平台中受益,而不会影响使用者体验或系统效率。
各行业运作的组织面临着满足与端点安全相关的法规遵循要求的挑战。 GDPR、HIPAA 和 PCI DSS 等合规标准规定了保护敏感资料和确保端点安全的严格准则。端点保护平台需要提供有助于遵守这些法规的特性和功能。这包括资料加密、存取控制、审核日誌和报告功能等功能。确保与合规管理系统无缝整合并为合规相关查询提供全面的文件和支援对于应对此挑战至关重要。
全球端点保护平台 (EPP) 市场见证了针对笔记型电脑、桌上型电脑和行动装置等端点的复杂网路攻击的增加。骇客不断改进他们的策略来利用漏洞并获得对敏感资料的未经授权的存取。因此,对能够有效侦测和缓解这些复杂攻击的先进 EPP 解决方案的需求不断增加。 EPP 供应商正致力于开发智慧和自适应解决方案,利用人工智慧和机器学习等技术来增强威胁侦测能力。透过分析大量资料,这些解决方案可以即时识别模式和异常,使组织能够快速回应不断变化的威胁。目标是为组织提供能够适应不断变化的威胁情势的主动防御机制。随着 EPP 技术的不断进步,组织可以受益于强大的安全措施,有效保护其端点并保护敏感资料免遭未经授权的存取。透过投资智慧和自适应 EPP 解决方案,组织可以领先于网路攻击者,并确保其端点的完整性和机密性。
全球市场正在经历向基于云端的端点保护平台 (EPP) 解决方案的重大转变。这种转变是由云端运算的日益普及以及工作负载向云端的迁移所推动的。组织现在正在寻求能够与其云端基础设施无缝整合的 EPP 解决方案,以确保其端点的全面安全。基于云端的 EPP 解决方案具有多种优势。首先,它们提供可扩展性,使组织能够根据端点不断变化的需求轻鬆调整资源。这种可扩展性确保 EPP 解决方案可以处理不同等级的流量,并在高峰使用期间有效保护端点。
将人工智慧(AI)和机器学习(ML)技术整合到EPP解决方案中是市场的一个重要趋势。人工智慧和机器学习演算法可以分析大量资料、识别模式并即时检测异常,使 EPP 解决方案能够有效地适应和回应不断变化的威胁。这些先进技术提高了 EPP 解决方案的准确性和效率,减少了误报和漏报。 EPP 供应商正在投资人工智慧和机器学习功能,以增强威胁侦测、自动化安全操作,并针对新出现的威胁提供主动防御。透过利用人工智慧和机器学习,组织可以受益于先进的端点保护,有效保护其端点免受复杂的网路攻击,并确保其资料的机密性和完整性。
软体部分在2022年占据最大的市场份额,为64.2%。EPP软体提供最高等级的保护功能,例如资料遗失保护(DLP);防止电子邮件威胁、漏洞和恶意网路下载;行为监测;和快速检测技术。 IT 团队必须设定安全策略和协议,以证明所有设备都符合安全标准。此外,该解决方案还可以帮助组织确保遵守各种监管标准,例如一般资料保护规范 (GDPR)、健康保险流通与责任法案 (HIPAA) 和支付卡产业 (PCI) 资料安全标准 (DSS)。安全策略并提供审计追踪。这有助于企业避免因不合规而造成的后果和声誉损害。
预计服务业务在预测期内将以 10.9% 的CAGR成长。 EPP 服务非常全面,并提供专家和个人化指导,帮助客户识别风险、实施解决方案并确保端点设备免受任何未来威胁。由于组织对復原漏洞、减少额外资料遗失以及采取先发制人措施克服威胁的需求不断增长,预计专业服务领域将成为成长最快的领域。
2022年,基于云端的细分市场占据55.1%的市场份额。基于云端的端点保护平台是指在云端管理和託管的解决方案。组织无需在本地安装和运行 EPP 解决方案,而是可以透过基于 Web 的介面透过 Internet 存取 EPP 功能。这个基于云端的平台使客户能够从任何地方监控端点设备,从而使工作人员能够提高整个办公室的效率。系统操作员可以从任何具有互联网连接的位置更改其设定、安装补丁、批准设备、审核用户以及透过基于云端的端点保护执行其他功能。
另一方面,在端点保护平台 (EPP) 市场的预测期内,本地部署部分预计将以 8.8% 的CAGR扩张。组织可以完全客製化本地 EPP 解决方案,以满足其独特的需求和要求,因为他们可以完全控制其端点保护架构。与基于云端的解决方案相比,本地 EPP 系统可以提供更高层级的安全性、合规性和资料隐私,即使它们需要更多的初始投资和 IT 人员来建立和维护系统。
到 2022 年,大型企业细分市场占据最大市场份额,达到 53.7%。大型企业越来越频繁地使用 EPP 解决方案来保护设备免受线上威胁。大型企业可以利用其许多优势,包括更高的产量、更好的安全性和节省成本。它们使在众多伺服器、工作站和笔记型电脑上执行的操作完全透明。为了有效管理和保护其设备,同时确保符合行业标准和资料保护要求,大型公司正在转向 EPP 解决方案。
预计中小企业部门在预测期内将以最高 10.8% 的CAGR扩张。中小企业需要大量的 IT 预算和资源,这使得充分保护其设备并为其提供即时威胁侦测功能变得具有挑战性。 EPP 解决方案可以帮助在早期阶段侦测威胁并保护设备,减少 IT 团队监控不同设备的要求,并透过确保设备更新和良好维护来延长设备的使用寿命。
2022 年,北美地区占据目标市场 32.5% 的主要收入份额。端点设备的日益普及、自带设备 (BYOD) 趋势的兴起以及对资料安全的要求是北美地区的驱动因素EPP市场。由于这些设备的广泛使用以及主要 EPP 供应商集中在该国,预计美国在预测期内将占据最大的市场份额。
北美的特点是该行业拥有多家主要参与者,包括 Palo Alto Networks、SentinelOne 和 Broadcom, Inc.。这些公司提供各种 EPP 解决方案,帮助组织采取有效的安全措施来保护其资料、网路和系统来自网路威胁。
亚太地区预计将成为发展最快的区域市场,在预测期内CAGR为 12.1%。自带设备 (BYOD) 的使用在亚太地区迅速增加,政府协助网路安全合规性以保护资料免受威胁的活动不断增加,导致对 EPP 解决方案的需求不断增加。此外,随着企业寻求可扩展且经济实惠的解决方案,基于云端的 EPP 的需求预计将支持亚太端点保护平台市场的成长。由于供应商越来越需要保护其端点免受网路攻击,政府、BFSI 和零售部门预计将成为该地区 EPP 解决方案的主要最终消费者。
Global Endpoint Protection Platform Market has valued at USD 53 Billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 11% through 2028. The Global Endpoint Protection Platform (EPP) Market is witnessing robust growth driven by the ever-evolving landscape of cybersecurity threats. EPP solutions have emerged as essential components of organizations' security strategies, offering comprehensive protection for endpoints such as computers, mobile devices, and servers. In an era marked by the proliferation of sophisticated cyberattacks, including malware, ransomware, and zero-day exploits, EPP solutions provide a vital defense layer by detecting, preventing, and mitigating threats at the point of entry. The market's expansion is further fueled by the increasing adoption of remote work and the proliferation of IoT devices, which expand the attack surface. Organizations are prioritizing EPP solutions to safeguard their networks, data, and critical assets against a wide range of threats. Additionally, the integration of advanced technologies like artificial intelligence and machine learning into EPP solutions enhances their ability to detect and respond to emerging threats in real-time. As cyber threats continue to evolve in complexity, the Global Endpoint Protection Platform Market is poised for sustained growth as businesses strive to fortify their cybersecurity postures and protect their digital assets.
Market Overview | |
---|---|
Forecast Period | 2024-2028 |
Market Size 2022 | USD 53 Billion |
Market Size 2028 | USD 100.02 billion |
CAGR 2023-2028 | 11% |
Fastest Growing Segment | Cloud |
Largest Market | North America |
The global endpoint protection platform market is being driven by the need for enhanced security capabilities in the face of evolving cyber threats. Endpoint protection platforms leverage advanced technologies, including artificial intelligence (AI) and machine learning (ML), to detect and prevent sophisticated attacks targeting endpoints such as laptops, desktops, and mobile devices. These platforms provide real-time threat intelligence, behavioral analysis, and proactive threat hunting to identify and mitigate potential security risks. By leveraging AI and ML algorithms, endpoint protection platforms can analyze large volumes of data, identify patterns, and detect anomalies that may indicate the presence of malware or other malicious activities. This enables organizations to respond quickly and effectively to emerging threats, protecting their endpoints and sensitive data from unauthorized access or compromise.
The proliferation of connected devices and the increasing adoption of remote work practices have led to a rapidly growing endpoint landscape. Organizations are faced with the challenge of securing a diverse range of endpoints, including traditional devices, IoT devices, and cloud-based applications. Endpoint protection platforms offer a centralized approach to endpoint security, allowing organizations to manage and protect their endpoints from a single platform. This scalability and flexibility are driving the adoption of endpoint protection platforms across various industries, including healthcare, finance, retail, and manufacturing. As the number of endpoints continues to grow, organizations are seeking comprehensive solutions that can effectively secure their entire endpoint ecosystem, driving the demand for endpoint protection platforms.
Stringent regulatory compliance requirements, such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), are also driving the adoption of endpoint protection platforms. These regulations impose strict data protection and privacy requirements on organizations, mandating the implementation of robust security measures to safeguard sensitive data. Endpoint protection platforms provide organizations with the necessary tools and capabilities to meet these compliance requirements. By leveraging AI and ML algorithms, these platforms can detect and prevent data breaches, unauthorized access, and other security incidents that may result in non-compliance. The ability to demonstrate compliance with regulatory requirements is becoming increasingly important for organizations, leading to the widespread adoption of endpoint protection platforms.
Insider threats, including accidental data leaks and malicious insider activities, pose a significant risk to organizations' data security. Endpoint protection platforms play a crucial role in mitigating insider threats by monitoring and analyzing user behavior, detecting anomalies, and preventing unauthorized activities. These platforms can identify suspicious user activities, such as unauthorized access attempts, data exfiltration, or unusual file modifications, and take immediate action to prevent potential security incidents. By leveraging AI and ML algorithms, endpoint protection platforms can establish baseline user behavior patterns and detect deviations from normal behavior, enabling organizations to proactively address insider threats. The increasing focus on insider threats and the need for robust security measures to protect against them are driving the adoption of endpoint protection platforms.
Endpoint protection platforms are increasingly being integrated with other security solutions, such as network security, threat intelligence, and security information and event management (SIEM) systems. This integration allows organizations to create a unified security ecosystem that provides comprehensive visibility and control over their entire security infrastructure. By integrating endpoint protection platforms with other security solutions, organizations can correlate and analyze security events across different layers of their IT environment, enabling faster threat detection and response. This seamless integration enhances the overall effectiveness of security operations, improves incident response times, and reduces the complexity of managing multiple security solutions. The growing emphasis on integrated security solutions is fueling the demand for endpoint protection platforms that can seamlessly integrate with existing security infrastructure.
The global endpoint protection platform market faces a significant challenge in terms of limited awareness and understanding among organizations regarding the importance and advantages of adopting endpoint protection solutions. Many businesses, particularly smaller enterprises, may not fully comprehend the potential risks and vulnerabilities associated with inadequate endpoint security measures and the potential for endpoint protection platforms to enhance security efficiency and accuracy. This lack of awareness can result in organizations hesitating to invest in endpoint protection solutions, leaving them vulnerable to cyber threats and data breaches. Addressing this challenge requires comprehensive educational initiatives to highlight the critical role that endpoint protection platforms play in safeguarding sensitive data, preventing cyber attacks, and ensuring regulatory compliance. Organizations need to recognize that inadequate endpoint security can lead to significant financial losses, reputational damage, and legal consequences. Real-world examples and case studies showcasing the tangible benefits of endpoint protection platforms can help foster a deeper understanding of their significance.
The implementation and management of endpoint protection platforms can pose complex challenges for organizations, particularly those with limited IT resources or expertise. Configuring and deploying endpoint protection systems effectively and integrating them with existing IT infrastructure can be technically demanding. Compatibility issues may arise during integration, leading to delays and suboptimal performance. To address these challenges, it is essential to simplify the deployment and management of endpoint protection platforms. User-friendly interfaces and intuitive configuration options should be provided to streamline setup and customization. Additionally, organizations should have access to comprehensive support and guidance, including documentation, tutorials, and technical experts who can assist with integration and troubleshoot any issues. Simplifying these aspects of endpoint protection platform implementation can lead to more efficient processes and improved security outcomes.
The global endpoint protection platform market faces the challenge of an ever-evolving threat landscape. Cybercriminals are constantly developing new and sophisticated attack techniques, making it crucial for endpoint protection platforms to keep pace with emerging threats. Traditional signature-based detection methods may not be sufficient to detect and prevent advanced threats, such as zero-day exploits and fileless attacks. Endpoint protection platforms need to incorporate advanced technologies like machine learning, behavioral analysis, and threat intelligence to effectively detect and mitigate these evolving threats. Continuous research and development efforts are necessary to stay ahead of cybercriminals and provide robust protection against emerging threats.
Endpoint protection platforms play a vital role in securing endpoints, but they also face the challenge of balancing security with performance. Overly aggressive security measures can impact system performance, leading to user frustration and decreased productivity. Striking the right balance between robust security and optimal performance is essential. Endpoint protection platforms should leverage advanced optimization techniques to minimize resource consumption and latency while ensuring comprehensive protection. Continuous improvement in performance optimization will enable organizations to benefit from endpoint protection platforms without compromising user experience or system efficiency.
Organizations operating in various industries face the challenge of meeting regulatory compliance requirements related to endpoint security. Compliance standards, such as GDPR, HIPAA, and PCI DSS, impose strict guidelines for protecting sensitive data and ensuring the security of endpoints. Endpoint protection platforms need to provide features and functionalities that facilitate compliance with these regulations. This includes features like data encryption, access controls, audit logs, and reporting capabilities. Ensuring seamless integration with compliance management systems and providing comprehensive documentation and support for compliance-related inquiries are crucial to addressing this challenge.
The global market for Endpoint Protection Platforms (EPP) is witnessing a rise in sophisticated cyber-attacks targeting endpoints, such as laptops, desktops, and mobile devices. Hackers are constantly evolving their tactics to exploit vulnerabilities and gain unauthorized access to sensitive data. As a result, there is an increasing demand for advanced EPP solutions that can effectively detect and mitigate these sophisticated attacks. EPP vendors are focusing their efforts on developing intelligent and adaptive solutions that leverage technologies like artificial intelligence and machine learning to enhance threat detection capabilities. By analyzing large volumes of data, these solutions can identify patterns and anomalies in real-time, enabling organizations to respond swiftly to evolving threats. The goal is to provide organizations with proactive defense mechanisms that can adapt to the ever-changing threat landscape. With the continuous advancements in EPP technologies, organizations can benefit from robust security measures that effectively safeguard their endpoints and protect sensitive data from unauthorized access. By investing in intelligent and adaptive EPP solutions, organizations can stay ahead of cyber attackers and ensure the integrity and confidentiality of their endpoints.
The global market is experiencing a significant shift towards cloud-based Endpoint Protection Platform (EPP) solutions. This shift is driven by the increasing adoption of cloud computing and the migration of workloads to the cloud. Organizations are now seeking EPP solutions that can seamlessly integrate with their cloud infrastructure to ensure comprehensive security for their endpoints. Cloud-based EPP solutions offer several advantages. Firstly, they provide scalability, allowing organizations to easily adjust their resources based on the changing demands of their endpoints. This scalability ensures that the EPP solution can handle varying levels of traffic and effectively protect the endpoints during peak usage periods.
Cloud-based EPP solutions also offer flexibility. They can be easily deployed and managed across multiple cloud environments, providing organizations with the freedom to choose the cloud platform that best suits their needs. This flexibility enables seamless integration with existing cloud infrastructure and ensures that the EPP solution can adapt to the specific requirements of the organization.
The integration of artificial intelligence (AI) and machine learning (ML) technologies into EPP solutions is a significant trend in the market. AI and ML algorithms can analyze large volumes of data, identify patterns, and detect anomalies in real-time, enabling EPP solutions to adapt and respond to evolving threats effectively. These advanced technologies enhance the accuracy and efficiency of EPP solutions, reducing false positives and false negatives. EPP vendors are investing in AI and ML capabilities to enhance threat detection, automate security operations, and provide proactive defense against emerging threats. By leveraging AI and ML, organizations can benefit from advanced endpoint protection that effectively safeguards their endpoints from sophisticated cyber-attacks and ensures the confidentiality and integrity of their data.
The software segment accounted for the largest market share of 64.2% in 2022. EPP software provides the highest level of protection features, such as data loss protection (DLP); protection from email threats, exploits, and malicious web downloads; behavioral monitoring; and rapid detection techniques. IT teams must set up security policies and protocols to certify that all devices comply with security standards. Moreover, this solution also helps organizations ensure compliance with various regulatory standards, such as General Data Protection Regulation (GDPR), Health Insurance Portability and Accountability Act (HIPAA), and Payment Card Industry (PCI) Data Security Standard (DSS), by enforcing security policies and providing audit trails. This helps enterprises avoid consequences and reputational damage resulting from non-compliance.
The service segment is anticipated to advance at a CAGR of 10.9% during the forecast period. EPP services are very comprehensive and offer expert and personalized guidance, helping clients to identify risks, implement solutions, and secure endpoint devices against any future threats with assurance. The professional services segment is expected to be the fastest-growing segment, owing to the rising demand among organizations to recover vulnerabilities, reduce additional data loss, and conduct preemptive measures to overcome threats.
The cloud-based segment accounted for a market share of 55.1% in 2022. Cloud-based endpoint protection platforms refer to solutions that are managed and hosted in the cloud. Rather than installing and running an EPP solution on-premise, organizations can access EPP functionality over the Internet via a web-based interface. This cloud-based platform enables the clients to monitor the endpoint devices from anywhere, thereby allowing the working staff to increase their efficiency across the office. The system's operator can alter its settings, install patches, approve devices, audit users, and carry out other functions with cloud-based endpoint protection from any location with an internet connection.
On the other hand, the on-premise segment is anticipated to expand at a CAGR of 8.8% during the forecast period in the endpoint protection platform (EPP) market. Organizations can fully customize on-premise EPP solutions to meet their unique demands and requirements since they have complete control over their endpoint protection architecture. On-premise EPP systems can provide a higher level of security, compliance, and data privacy than cloud-based solutions, even if they need more initial investment and IT personnel to establish and maintain the system.
The large enterprise segment accounted for the largest market share of 53.7% in 2022. EPP solutions are being used more frequently by large businesses to protect devices from online threats. Large-scale businesses can leverage their many advantages, including higher production, better security, and cost savings. They offer complete transparency into the operations carried out on numerous servers, workstations, and laptops. To manage and secure their devices effectively while guaranteeing compliance with industry standards & data protection requirements, large companies are turning to EPP solutions.
The SMEs segment is expected to expand at the highest CAGR of 10.8% during the forecast period. SMEs require substantial IT budgets and resources, which makes it challenging to fully secure and provide real-time threat detection capabilities to their devices. EPP solutions can assist in detecting threats and securing the devices at an early stage, lessening the requirement for the IT team to monitor different devices, and extending the life of the devices by ensuring they are updated and well-maintained.
North America held the major revenue share of 32.5% of the target market in 2022. The increasing adoption of endpoint devices, the rise in the Bring Your Own Device (BYOD) trend, and the requirement for data security are driving factors in the North American EPP market. Due to the widespread use of these devices and the concentration of major EPP vendors in the country, the U.S. is anticipated to hold the biggest market share through the forecast period.
North America is characterized by the presence of several key players in the industry, including Palo Alto Networks, SentinelOne, and Broadcom, Inc. These companies offer various EPP solutions that help organizations in conducting effective security measures to secure their data, network, and systems from cyber threats.
Asia Pacific is anticipated to emerge as the fastest-developing regional market at a CAGR of 12.1% during the projected period. Bring Your Own Device (BYOD) usage has rapidly increased in Asia Pacific, and rising government activities to assist cybersecurity compliances to safeguard data from threats have led to an increasing need for EPP solutions. Additionally, as businesses hunt for scalable and affordable solutions, the need for cloud-based EPP is anticipated to support the growth of the Asia Pacific endpoint protection platform market. Due to the increased need among vendors to secure their endpoints from cyberattacks, the government, BFSI, and retail sectors are anticipated to be the region's key end consumers for EPP solutions.
In this report, the Global Endpoint Protection Platform Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below: