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封面
市场调查报告书
商品编码
1841927

沙龙服务市场－全球产业规模、份额、趋势、机会和预测，按服务类型（护髮、美甲、护肤）、按最终用户（女性、男性）、按地区和竞争，2020-2030F

Salon Services Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Service Type (Hair Care, Nail Care, Skin Care), By End User (Women, Men), By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3个工作天内

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简介目录

2024 年全球美髮服务市场价值为 2,403.5 亿美元，预计到 2030 年将成长到 3,823.4 亿美元，预测期内的复合年增长率为 8.08%。全球美髮服务市场正在快速发展，这得益于消费者越来越关注个人护理、健康和外观提升。城市化、可支配收入的增加以及社交媒体趋势的影响，鼓励人们在护髮、护肤、美甲和水疗方面投入更多资金。根据 2025 年 2 月的研究，全球 63.9% 的人口正在使用社群媒体，这大大增强了其在影响消费者购买和服务使用决策方面的作用。包括数位预订平台、个人化美容解决方案和创新设备在内的技术进步正在进一步改变这个行业。

市场概况
预测期 2026-2030
2024年市场规模 2403.5亿美元
2030年市场规模 3823.4亿美元
2025-2030年复合年增长率 8.08%
成长最快的领域 头髮护理
最大的市场 北美洲

关键市场驱动因素

美容和护理意识不断提升

主要市场挑战

竞争加剧和市场饱和

主要市场趋势

数位化和按需美容服务的兴起

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球沙龙服务市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 依服务类型（护髮、美甲、护肤）
    • 按最终用户（女性、男性）
    • 按地区
    • 按公司分类（2024 年）
  • 市场地图

第六章：北美沙龙服务市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美：国家分析
    • 美国
    • 加拿大
    • 墨西哥

第七章：欧洲沙龙服务市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲：国家分析
    • 法国
    • 德国
    • 西班牙
    • 义大利
    • 英国

第八章：亚太沙龙服务市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区：国家分析
    • 中国
    • 日本
    • 印度
    • 韩国
    • 印尼

第九章：中东和非洲沙龙服务市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • MEA：国家分析
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其

第十章：南美沙龙服务市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲：国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚

第 11 章：市场动态

  • 驱动程式
  • 挑战

第 12 章：市场趋势与发展

  • 合併与收购（如有）
  • 产品发布（如有）
  • 最新动态

第十三章：干扰：衝突、流行病与贸易壁垒

第 14 章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的力量
  • 顾客的力量
  • 替代产品的威胁

第 15 章：竞争格局

  • 公司简介
    • Great Clips, Inc.
    • Regis Corporation
    • Dessange International
    • Ulta Beauty, Inc.
    • The Lounge Hair Salon
    • Seva Beauty
    • Drybar
    • Skin Rich
    • The Leading Salons of the World, LLC.
    • Snip-its

第 16 章：策略建议

第17章调查会社について・免责事项

简介目录
Product Code: 19689

Global Salon Services Market was valued at USD 240.35 billion in 2024 and is expected to grow to USD 382.34 billion by 2030 with a CAGR of 8.08% during the forecast period. The global salon services market is evolving rapidly, fueled by increasing consumer focus on personal grooming, wellness, and appearance enhancement. Urbanization, rising disposable incomes, and the influence of social media trends are encouraging individuals to invest more in haircare, skincare, nail care, and spa treatments. As per the study in Feb 2025, 63.9% of the global population was using social media, substantially enhancing its role in influencing consumers' purchasing and service-availing decisions. Technological advancements, including digital booking platforms, personalized beauty solutions, and innovative equipment, are further transforming the industry.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 240.35 Billion
Market Size 2030USD 382.34 Billion
CAGR 2025-20308.08%
Fastest Growing SegmentHair Care
Largest MarketNorth America

Key Market Drivers

Rising Beauty and Grooming Awareness

One of the most prominent drivers of the global salon services market is the increasing awareness and importance of personal grooming and beauty. Consumers today view salon visits not only as a luxury but as a regular part of their lifestyle. The growing emphasis on physical appearance, coupled with the influence of beauty standards promoted through media and celebrity culture, has made professional grooming services highly desirable. Young consumers, particularly millennials and Gen Z, are at the forefront of this trend, as they are more open to experimenting with hairstyles, skincare treatments, and cosmetic enhancements. According to study, 63.9% of the global population uses social media, highlighting its significant influence in shaping beauty trends and driving salon service demand.

Social media platforms such as Instagram, TikTok, and YouTube have amplified this awareness by showcasing new beauty trends, tutorials, and influencer-driven product endorsements. This has encouraged customers to seek salon services that help them replicate trending looks or maintain a polished, modern appearance. Moreover, professional grooming is now closely associated with confidence, self-expression, and even career advancement, further strengthening consumer demand. As beauty consciousness rises worldwide, salons are expanding their offerings to include advanced treatments such as hair spa, facials, body contouring, and makeup services to cater to evolving preferences.

Key Market Challenges

Rising Competition and Market Saturation

One of the most pressing challenges in the global salon services market is the high level of competition and increasing market saturation. The industry is fragmented, with a mix of local independent salons, regional chains, and large international brands competing for the same customer base. Independent salons often struggle to differentiate themselves in a crowded market where services such as haircuts, facials, and manicures have become widely available at competitive prices.

This saturation makes it difficult for salons to retain clients without offering discounts or promotional packages, which can erode profitability. Furthermore, the rapid growth of at-home beauty services and on-demand platforms adds another layer of competition, as customers now have the convenience of accessing professional grooming at their doorstep. Online beauty marketplaces and mobile apps that connect freelance professionals with clients have gained traction, posing a significant threat to traditional brick-and-mortar salons.

Key Market Trends

Digitalization and Rise of On-Demand Beauty Services

The digital transformation of the salon services industry has significantly altered how consumers book and experience grooming treatments. Online platforms and mobile apps are making it easier for clients to schedule appointments, explore service menus, and even pay seamlessly through digital wallets. This convenience has enhanced customer engagement and loyalty, especially among tech-savvy younger generations.

On-demand beauty services are also gaining traction, where professionals provide salon-quality treatments at the client's home. Platforms connecting freelance beauticians and hairstylists with customers are flourishing, especially in urban centers where busy lifestyles increase the need for convenience. Virtual consultations, AR-powered hairstyle or makeup trials, and AI-driven recommendations are also expanding, enabling customers to visualize outcomes before committing. This trend is expected to grow further as consumers prioritize personalized, tech-enabled, and hassle-free salon experiences.

Key Market Players

  • Great Clips, Inc.
  • Regis Corporation
  • Dessange International
  • Ulta Beauty, Inc.
  • The Lounge Hair Salon
  • Seva Beauty
  • Drybar
  • Skin Rich
  • The Leading Salons of the World, LLC.
  • Snip-its

Report Scope:

In this report, the Global Salon Services Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Salon Services Market, By Service Type:

  • Hair Care
  • Nail Care
  • Skin Care

Salon Services Market, By End User:

  • Women
  • Men

Salon Services Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Salon Services Market.

Available Customizations:

Global Salon Services Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influence Purchase Decision

5. Global Salon Services Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Service Type (Hair Care, Nail Care, Skin Care)
    • 5.2.2. By End User (Women, Men)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Market Map

6. North America Salon Services Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Service Type
    • 6.2.2. By End User
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Salon Services Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Service Type
        • 6.3.1.2.2. By End User
    • 6.3.2. Canada Salon Services Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Service Type
        • 6.3.2.2.2. By End User
    • 6.3.3. Mexico Salon Services Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Service Type
        • 6.3.3.2.2. By End User

7. Europe Salon Services Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Service Type
    • 7.2.2. By End User
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Salon Services Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Service Type
        • 7.3.1.2.2. By End User
    • 7.3.2. Germany Salon Services Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Service Type
        • 7.3.2.2.2. By End User
    • 7.3.3. Spain Salon Services Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Service Type
        • 7.3.3.2.2. By End User
    • 7.3.4. Italy Salon Services Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Service Type
        • 7.3.4.2.2. By End User
    • 7.3.5. United Kingdom Salon Services Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Service Type
        • 7.3.5.2.2. By End User

8. Asia-Pacific Salon Services Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Service Type
    • 8.2.2. By End User
    • 8.2.3. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Salon Services Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Service Type
        • 8.3.1.2.2. By End User
    • 8.3.2.Japan Salon Services Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Service Type
        • 8.3.2.2.2. By End User
    • 8.3.3. India Salon Services Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Service Type
        • 8.3.3.2.2. By End User
    • 8.3.4. South Korea Salon Services Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Service Type
        • 8.3.4.2.2. By End User
    • 8.3.5. Indonesia Salon Services Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Service Type
        • 8.3.5.2.2. By End User

9. Middle East & Africa Salon Services Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Service Type
    • 9.2.2. By End User
    • 9.2.3. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Salon Services Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Service Type
        • 9.3.1.2.2. By End User
    • 9.3.2. Saudi Arabia Salon Services Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Service Type
        • 9.3.2.2.2. By End User
    • 9.3.3. UAE Salon Services Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Service Type
        • 9.3.3.2.2. By End User
    • 9.3.4. Turkey Salon Services Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Service Type
        • 9.3.4.2.2. By End User

10. South America Salon Services Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Service Type
    • 10.2.2. By End User
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Salon Services Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Service Type
        • 10.3.1.2.2. By End User
    • 10.3.2. Argentina Salon Services Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Service Type
        • 10.3.2.2.2. By End User
    • 10.3.3. Colombia Salon Services Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Service Type
        • 10.3.3.2.2. By End User

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Company Profiles
    • 15.1.1. Great Clips, Inc.
      • 15.1.1.1. Business Overview
      • 15.1.1.2. Company Snapshot
      • 15.1.1.3. Products & Services
      • 15.1.1.4. Financials (As Per Availability)
      • 15.1.1.5. Key Market Focus & Geographical Presence
      • 15.1.1.6. Recent Developments
      • 15.1.1.7. Key Management Personnel
    • 15.1.2. Regis Corporation
    • 15.1.3. Dessange International
    • 15.1.4. Ulta Beauty, Inc.
    • 15.1.5. The Lounge Hair Salon
    • 15.1.6. Seva Beauty
    • 15.1.7. Drybar
    • 15.1.8. Skin Rich
    • 15.1.9. The Leading Salons of the World, LLC.
    • 15.1.10. Snip-its

16. Strategic Recommendations

17. About Us & Disclaimer