2024 年至 2031 年按产品、最终用户和地区划分的数位徽章市场

数位徽章市场评估，2024 年至 2031 年

随着企业和学习者寻求新的方式来展示在竞争激烈的市场中的成就和能力，数位徽章正在推动教育和专业环境中对认证和技能验证的需求。远距学习的增加以及对提高学生积极性和参与度的有效评估工具的需求进一步推动了这一趋势，使数位徽章成为教育机构和个人的宝贵资产。据 Verified Market Research 分析师称，数位徽章市场价值预计在 2024 年约为 1.7796 亿美元，预计在预测期内将达到 7.0655 亿美元的估值。

数位徽章市场背后的主要驱动力是越来越多地使用线上学习平台、基于技能的教育和游戏化来提高学习者的参与度和积极性。虚拟徽章因其应用范围广泛且具有识别速度快、易于认证、可透过互联网共享等优势，在市场上占据主导地位。这将促使市场从 2024 年到 2031 年的复合年增长率达到 18.81%。

数位徽章市场定义/概述

数位徽章是个人技能、能力和成就的视觉表现，可以在线上查看和验证。数位徽章包含有关发行者的元资料、获得徽章的要求以及接收者的成就证明。数位徽章广泛应用于教育、专业培训和个人发展领域，以表彰课程完成、技能掌握或活动参与等成就。它的适应性使其成为提高就业能力、鼓励持续学习和促进非正规教育的绝佳工具，因为它允许个人在 LinkedIn、数位履历和社交媒体等平台上展示自己的资历。

电子学习的普及将如何推动市场成长？

线上学习平台的快速扩张促使对数位徽章作为识别和验证人才的手段的需求增加。根据 Verified Market Research 的调查，预计 2023 年电子学习市场规模将超过 2,093.3 亿美元，2023 年至 2031 年期间的复合年增长率将超过 5.1%。线上教育的扩张正在推动对数位认证系统的需求。

与传统学位相比，僱主越来越重视特定才能，从而更加重视微证书和数位徽章。根据世界经济论坛的《2020 年就业未来报告》，94% 的企业领导者希望员工在工作中学习新技能，这凸显了透过数位徽章进行持续学习和技能验证的必要性。 。

此外，数位徽章也被用在企业培训计画中，作为一种游戏化的形式，以提高参与度和积极性。根据 TalentLMS 的民意调查，89% 的员工同意游戏化可以提高他们的工作效率。这一趋势鼓励使用数位徽章来认可和奖励工作场所的技能发展。

影响数位徽章市场的主要课题有哪些？

希望开发数位徽章系统的教育机构和组织受到预算限制。建构、整合和管理数位徽章平台所需的初始投资非常大。许多小型教育机构和企业选择使用数位徽章技术，而不需要承担其他成本，这限制了整体市场的成长和覆盖更广泛受众的能力。

此外，发展中国家缺乏IT基础设施也是数位徽章市场发展的阻碍。许多地区仍缺乏有效实施数位徽章系统所需的技术资源和网路存取。这种差距阻碍了这些地区采用数位徽章，使企业无法实现数位证书的好处，并抑制了新兴经济体的市场成长。

目录

第 1 章 全球数位徽章市场：简介

市场概况
• 研究范围
• 先决条件

第 2 章执行摘要

第 3 章：经过验证的市场研究方法

• 资料探勘
• 验证
• 主要来源
• 资料来源列表

第4章 全球数位徽章市场展望

• 概述
• 市场动态
  • 驱动程式
  • 阻碍因素
  • 机会
• 波特五力模型
• 价值链分析

第5章 全球数位徽章市场（依产品分类）

• 概述
• 平台
• 服务

第6章全球数位徽章市场（以最终用户划分）

• 概述
• 学术
• 公司

第 7 章全球数位徽章市场（按区域）

• 概述
• 北美洲
  • 美国
  • 加拿大
  • 墨西哥
• 欧洲
  • 德国
  • 英国
  • 法国
  • 其他欧洲国家
  亚太地区
  • 中国
  • 日本
  • 印度
  • 其他亚太地区
• 世界其他地区
  • 拉丁美洲
  • 中东和非洲

第 8 章全球数位徽章市场：竞争格局

• 概述
• 各公司的市占率
• 主要发展策略

第9章 公司简介

• Accredible（US）
• Accreditrust（US）
• Credly（US）
• Badge list（US）
• Portfolium（US）
• ProExam（US）
• Be Badges（Belgium）
• Basno（US）
• Bestr（Italy）
• Nocti Business Solutions（US）

第 10 章附录

• 相关研究

Digital Badges Market Valuation - 2024-2031

The growing demand for credentialing and skill validation in both educational and professional contexts drives the digital badges market, as businesses and learners look for new ways to demonstrate achievements and abilities in a competitive marketplace. This trend is fueled further by the increase of remote learning and the demand for effective evaluation tools that improve student motivation and engagement, making digital badges a significant asset for institutions and individuals. According to the analyst from Verified Market Research, the digital badges market is estimated to reach a valuation of USD 706.55 Million over the forecast subjugating around USD 177.96 Million valued in 2024.

The primary driving force behind the digital badges market is the increased usage of online learning platforms, skill-based education, and gamification to improve learner engagement and motivation. Virtual badges dominate the market because of their broad use and benefits such as rapid recognition, easy authentication, and internet sharing possibilities. It enables the market to grow at aCAGR of 18.81% from 2024 to 2031.

Digital Badges Market: Definition/ Overview

A digital badge is a visual representation of a person's skills, competencies, or accomplishments that can be viewed and verified online. It includes metadata about the issuer, the requirements for earning the badge, and proof of the recipient's accomplishments. Digital badges are widely used in a variety of contexts, including education, professional training, and personal development, to acknowledge accomplishments such as course completion, skill mastery, and event participation. Their adaptability enables them to be excellent tools for improving employment, encouraging continuous learning, and promoting informal education by allowing individuals to present their credentials on platforms such as LinkedIn, digital resumes, and social media.

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How Does the Increasing Adoption of E-learning Drives the Growth of the Market?

The fast expansion of online learning platforms is increasing the demand for digital badges as a means of identifying and validating talents. According to Verified Market Research, the e-learning market exceeded USD 209.33 billion in 2023 and is predicted to rise at a CAGR of more than 5.1% between 2023 and 2031. The expansion of online education is driving the demand for digital credentialing systems.

Employers are increasingly valuing specific talents above traditional degrees, resulting in a growing emphasis on micro-credentials and digital badges. According to the World Economic Forum's Future of Jobs Report 2020, 94% of corporate leaders expect employees to learn new skills on the job, emphasizing the necessity of continuous learning and skill verification through digital badges.

Furthermore, digital badges are being used in corporate training programs as a type of gamification that increases engagement and motivation. According to a TalentLMS poll, 89% of employees agree that gamification increases their productivity at work. This trend is encouraging the use of digital badges to recognize and reward skill development in the workplace.

What are the Primary Challenges Impacting the Digital Badges Market?

Budget limits confront educational institutions and organizations seeking to develop digital badge systems. The initial investment necessary to create, integrate, and manage a digital badge platform is enormous. Many smaller institutions or enterprises choose other expenses above using digital badge technology, restricting the market's overall growth and ability to reach a larger audience.

Furthermore, the absence of IT infrastructure in underdeveloped nations presents a hurdle to the digital badges market. Many locations continue to lack the technology resources and internet access required to effectively implement digital badge systems. This gap impedes the adoption of digital badges in these areas, preventing enterprises from reaping the benefits of digital credentialing and impeding market growth in emerging economies.

Category-Wise Acumens

What are the Factors Supporting the Dominance of Digital Badges Platforms?

According to VMR analysis, the platform segment is estimated to hold the largest market share during the forecast period. Integration with learning management systems (LMS) is one of the factors contributing to its dominance. As more educational institutions and corporations use LMS for online learning, the demand for platforms that smoothly integrate digital badges into these systems has grown. This integration improves the learning experience by making it easier to track achievements and skills, hence cementing the platform's market position.

The increasing focus on skill recognition and verification is another significant element. With the growth of online education and professional development, there is a greater need for credible means of validating competencies. Digital badge platforms offer an organized means to recognize and promote skills, making them indispensable for both students and companies looking for valid proof of qualifications.

Furthermore, the shareability aspects of digital badges contribute greatly to the platform segment's growth. Users can quickly post their badges on social media, professional networks, and personal websites, which boosts visibility and personal branding. This capability not only motivates learners but also encourages institutions and businesses to adopt platforms that enable such sharing, hence driving market expansion.

How Does Recognition of Digital Badges Propel the Growth of the Market?

The recognition segment is estimated to dominate the digital badges market during the forecast period. The increased emphasis on skill validation in both educational and professional settings is one of the factors driving this dominance. Organizations are rapidly recognizing the value of verifying skills and competencies via digital badges, which serve as a credible way to demonstrate accomplishments. This trend is especially evident in online education, where badges represent course completions and skill mastery, increasing their significance.

Furthermore, the proliferation of social media and professional networking sites has increased the prominence of digital badges. As people share their accomplishments online, acknowledgment badges gain popularity, leading to increased acceptance among employers and peers. This visibility increases the perceived worth of digital badges, encouraging more businesses to use them as a standard for recognizing talents and achievements.

Country/Region-wise Acumens

How Does the High Adoption Rate of E-learning Drive the Market in North America?

According to VMR analyst, North America is estimated to dominate the digital badges market during the forecast period. The COVID-19 epidemic has expedited the transition to online learning in North America. According to a poll conducted by Bay View Analytics, 89% of American colleges and universities adopted fully online or hybrid instruction formats in the fall of 2020. The increased acceptance of online education is driving up demand for digital badges as a way to recognize abilities and achievements in virtual learning environments.

Furthermore, businesses in North America are focusing more on continual learning and skill development. According to the World Economic Forum's Future of Jobs Report 2020, 66% of US companies anticipate seeing a return on investment in upskilling and reskilling within a year. This emphasis on workforce development is encouraging the adoption of digital badges as a means to verify and showcase employees' evolving skill sets.

What are the Primary Factors Driving the Digital Badges in Asia Pacific?

The Asia Pacific region is estimated to exhibit the highest growth within the digital badges market during the forecast period. The growing availability of smartphones and enhanced internet connectivity in the Asia Pacific is making it easier to access digital learning and credentialing systems. The GSMA's Mobile Economy Asia Pacific 2021 research predicts that smartphone use in the region will reach 83% by 2025, up from 68% in 2020. This enhanced connectivity allows more people to participate in online learning and earn digital badges, which drives market expansion.

Furthermore, many Asian countries are pursuing programs to increase digital literacy and promote lifelong learning among their citizens. For example, Singapore's SkillsFuture project, which began in 2015, intends to offer individuals chances for lifelong learning and skill development. According to the SkillsFuture Singapore Agency, more than 500,000 Singaporeans have used their SkillsFuture Credit by 2020. Such government-backed programs are increasing the use of digital badges to recognize and measure skill acquisition.

Competitive Landscape

The digital badges market is competitive, with a varied range of companies and a dynamic environment that adapts to the changing needs of various sectors such as education, corporate training, and gaming. Continuous product innovation, strategic collaborations, and a strong emphasis on customer-centric approaches are all important drivers of competition.

Some of the prominent players operating in the digital badges market include:

Accredible

Accreditrust

Credly

Badge list

Portfolium

ProExam

Be Badges

Basno

Bestr

Nocti Business Solutions

Badgecraft

Concentric Sky

Discendum

EbizON

Forall Systems

Learning Times

Youtopia

Latest Developments

In April 2023, SkillSoft collaborated with Accreditrust, a major provider of digital credentialing services. SkillSoft will have access to Accreditrust's experience in credential assessment and verification, expanding its digital credentialing solutions for customers.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL DIGITAL BADGES MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL DIGITAL BADGES MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL DIGITAL BADGES MARKET, BY OFFERING

• 5.1 Overview
• 5.2 Platform
• 5.3 Services

6 GLOBAL DIGITAL BADGES MARKET, BY END-USER

• 6.1 Overview
• 6.2 Academic
• 6.3 Corporate

7 GLOBAL DIGITAL BADGES MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East & Africa

8 GLOBAL DIGITAL BADGES MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Share
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 Accredible (US)
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 Accreditrust (US)
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 Credly (US)
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Badge list (US)
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 Portfolium (US)
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 ProExam (US)
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Developments
• 9.7 Be Badges (Belgium)
  • 9.7.1 Overview
  • 9.7.2 Financial Performance
  • 9.7.3 Product Outlook
  • 9.7.4 Key Developments
• 9.8 Basno (US)
  • 9.8.1 Overview
  • 9.8.2 Financial Performance
  • 9.8.3 Product Outlook
  • 9.8.4 Key Developments
• 9.9 Bestr (Italy)
  • 9.9.1 Overview
  • 9.9.2 Financial Performance
  • 9.9.3 Product Outlook
  • 9.9.4 Key Developments
• 9.10 Nocti Business Solutions (US)
  • 9.10.2 Financial Performance
  • 9.10.3 Product Outlook
  • 9.10.4 Key Developments

10 Appendix

• 10.1 Related Research