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市场调查报告书

商品编码

1605313

数位徽章市场规模、份额、成长分析、按类型、按最终用户、按应用、按部署模式、按地区 - 行业预测，2024-2031 年

Digital Badges Market Size, Share, Growth Analysis, By Type (Certification Badges, Participation Badges), By End User (Academic, Corporate), By Application, By Deployment Mode, By Region - Industry Forecast 2024-2031

出版日期: 2024年12月03日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球数位徽章市场规模将为1.93亿美元，从2023年的2.2909亿美元增长到2031年的9.0285亿美元，并且预计在预测期内（2024-2031年）将以复合年增长率增长。年为18.7%）。

由于对线上平台的需求不断增长以及公司在员工培训和发展方面的大量投资，数位和社交学习市场正在经历强劲增长。这种趋势在开发中国家尤其明显，游戏化正成为教育方法的关键特征，透过类似游戏的元素增加动机和参与度，为被动学习者创造机会。 SAP、Oracle、SAS 和 IBM 等行业领导者正在积极推出专业发展计划，以提高专业人员的技能，进一步支持市场扩张。然而，成长受到各种限制因素的挑战，例如各个新兴地区的基础设施不发达以及各个机构和国家对数位学习方法的接受程度不均。游戏化的概念整合了技术、个人和情感元素，创造了一种互动式学习体验，鼓励在无风险的环境中解决问题。儘管数位徽章有望成为识别和提高技能的工具，但在尼日利亚、肯亚和乌干达等地区，由于缺乏强大的IT基础设施，其采用受到阻碍。此外，低度开发国家缺乏利用数位学习、社交学习和自我调整学习等技术的综合策略，这进一步阻碍了市场成长。因此，儘管数位学习领域正在扩大，但它仍面临着重大障碍，必须解决这些障碍才能持续进步和普遍采用。

北美洲
- 美国
- 加拿大
欧洲
- 英国
- 德国
- 西班牙
- 法国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东/非洲
- 海湾合作委员会国家
- 南非
- 其他中东/非洲

竞争资讯

前5名企业对比
主要企业市场定位（2023年）
主要市场参与者所采取的策略
近期市场趋势
公司市场占有率分析（2023）
主要企业简介
- 公司简介
- 产品系列分析
- 按公司分公司分類的股份分析
- 收益与前一年同期比较（2021-2023）

主要企业简介

Credly
Accredible
BadgeCert
Pearson
Open Badge Factory
Canvas by Instructure
Skillsoft
SAP SE
IBM
Microsoft
Oracle
Cisco
ProExam
Forall Systems
Nocti Business Solutions（NBS）
Concentric Sky
Parchment
Portfolium
Youtopia
Basno

结论和建议

简介目录

Product Code: SQMIG45A2143

Global Digital Badges Market size was valued at USD 193.0 million in 2022 and is poised to grow from USD 229.09 million in 2023 to USD 902.85 million by 2031, growing at a CAGR of 18.7% during the forecast period (2024-2031).

The digital learning and social learning market is witnessing robust growth driven by the increasing demand for online platforms and significant investments from companies in employee training and development. This trend is particularly pronounced in developing countries where gamification is emerging as a key feature in educational methodologies, creating opportunities to engage reluctant learners through game-like elements that enhance motivation and participation. Industry leaders such as SAP, Oracle, SAS, and IBM are actively launching professional development initiatives that encourage skill enhancement among professionals, further propelling market expansion. However, growth is challenged by limitations such as inadequate infrastructure in various emerging regions and inconsistent acceptance of digital learning modalities across different institutions and countries. The gamification concept integrates technical, personal, and emotional elements to create interactive learning experiences that encourage problem-solving in a risk-free environment. Despite the promise of digital badges as a tool for recognizing and enhancing skills, the lack of robust IT infrastructure in regions like Nigeria, Kenya, and Uganda hampers their implementation. Moreover, the absence of comprehensive strategies for leveraging technologies like eLearning, social learning, and adaptive learning in underdeveloped nations presents additional barriers to market growth. Thus, while the digital learning landscape is expanding, it faces significant hurdles that must be addressed for continued progress and universal adoption.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Badges market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital Badges Market Segmental Analysis

Global Digital Badges Market is segmented by type, end user, application, deployment mode and region. Based on type, the market is segmented into certification badges, participation badges, achievement badges and skill badges. Based on end user, the market is segmented into academic (K-12 schools, higher education institutions), corporate (large enterprises, small and medium enterprises (SMEs)), government and non-profit organizations. Based on application, the market is segmented into skill development, employee recognition, learning and development, certification and training and gamification. Based on deployment mode, the market is segmented into on-premises and cloud based. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Digital Badges Market

The global digital badges market is significantly driven by the growing prominence of online education, which has been experiencing rapid evolution due to the rising popularity of social and digital learning methods. In this dynamic landscape, digital badges have become an essential component of online educational offerings, particularly in regions like the United States and Europe. Many online education providers utilize these badges to represent course completions, fostering motivation among learners. Additionally, digital badges help cultivate a competitive atmosphere, promoting skill enhancement and encouraging continued educational pursuits within the industry, ultimately fueling market growth and adoption of this innovative credentialing method.

Restraints in the Global Digital Badges Market

The Global Digital Badges market faces significant restraints primarily due to financial limitations and infrastructural challenges, especially in developing nations. In many regions, particularly in Africa, the lack of adequate IT infrastructure and reliable connectivity severely restricts the ability of educational institutions to adopt digital badges effectively. Additionally, budgetary constraints hinder the implementation of digital learning solutions, as state allocations for educational technology in developing countries within the APAC region are often insufficient to address the increasing demand for online learning resources. These factors collectively pose substantial barriers to the growth and widespread acceptance of digital badges in educational settings.

Market Trends of the Global Digital Badges Market

The Global Digital Badges market is experiencing a significant upward trend, fueled by the rising adoption of online learning platforms and the transition to remote education. As educational institutions, training providers, and corporate organizations seek innovative ways to acknowledge and validate the achievements of learners in virtual settings, digital badges have emerged as an effective solution. These digital credentials not only enhance the credibility of online coursework but also provide tangible recognition for skills acquired, thereby motivating learners. Additionally, the growing emphasis on skills-based hiring practices is further propelling the demand for digital badges, making them integral in showcasing one's competencies in today's increasingly digital world.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Patent Analysis
Case Studies

Global Digital Badges Market Size by Type & CAGR (2024-2031)

Market Overview
Certification Badges
Participation Badges
Achievement Badges
Skill Badges

Global Digital Badges Market Size by End User & CAGR (2024-2031)

Market Overview
Academic
- K-12 Schools
- Higher Education Institutions
Corporate
- Large Enterprises
- Small and Medium Enterprises (SMEs)
Government
Non-Profit Organizations

Global Digital Badges Market Size by Application & CAGR (2024-2031)

Market Overview
Skill Development
Employee Recognition
Learning and Development
Certification and Training
Gamification

Global Digital Badges Market Size by Deployment Mode & CAGR (2024-2031)

Market Overview
On-Premises
Cloud-Based

Global Digital Badges Market Size & CAGR (2024-2031)

North America, (Type, End User, Application, Deployment Mode)
- US
- Canada
Europe, (Type, End User, Application, Deployment Mode)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Type, End User, Application, Deployment Mode)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Type, End User, Application, Deployment Mode)
- Brazil
- Rest of Latin America
Middle East & Africa, (Type, End User, Application, Deployment Mode)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

Credly
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Accredible
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BadgeCert
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pearson
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Open Badge Factory
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Canvas by Instructure
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Skillsoft
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SAP SE
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
IBM
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oracle
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ProExam
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Forall Systems
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nocti Business Solutions (NBS)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Concentric Sky
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Parchment
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Portfolium
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Youtopia
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Basno
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments