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2024 年至 2031 年按产品类型、油墨类型、基材、应用、最终用户和地区划分的数位印刷服务市场

Digital Printing Services Market By Product Type, By Ink Type, By Substrate, By Application, End-User, & Region for 2024-2031

出版日期: 2024年07月12日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2024 年至 2031 年数位印刷服务市场评估

2023 年数位印刷服务市值为 314.1 亿美元，预计到 2031 年将成长至 477.8 亿美元，2024 年至 2031 年的复合年增长率 (CAGR) 为 5.13%。美元。这种成长背后的主要因素包括印刷成本的整体降低以及人们对数位印刷相对于传统方法的优势的认识不断提高。这些好处包括更高的灵活性、更快的周转时间以及生产客製化、高品质印刷产品的能力。数位印刷技术的进步，例如改进的喷墨和雷射列印功能，进一步促进了市场的扩大。因此，各行各业的企业扩大采用数位印刷服务来满足其不断变化的印刷需求并利用这项创新技术带来的优势。

数位印刷服务市场定义/概述

数位印刷是将基于数位的影像转移到各种媒体基材（例如纸张、帆布、织物和合成织物）上的过程，而无需像传统胶印那样使用印版。使用数位印刷，影像会以 PDF、TIFF 和 PSD 等格式的数位文件形式直接发送到印表机，从而简化印刷流程，无需手动拼凑各部分并製作印版和彩色样稿。方法如该技术为行销资料、名片和直邮等客製化印刷材料提供了一种经济高效的解决方案，无需繁琐的格式化设备即可提供高解析度的完美效果。数位印刷的采用使得织物和包装等传统材料的客製化变得更加容易，并扩大了其在多个行业的应用。

哪些因素推动了数位印刷服务市场的成长？

市场由技术进步所推动。更高的列印品质、更快的列印速度以及与多种材料的兼容性使得数位印刷成为各种应用领域越来越可行的选择。一个关键推动因素是各行业对客製化的需求日益增长。数位印刷可以实现小批量和个人化设计，以满足特定的行销需求、产品差异化要求甚至个人消费者偏好。

电子商务的日益普及推动了对按需、高品质包装和标籤的需求，从而进一步促进了市场的发展。随着环境问题日益突出，人们的偏好逐渐转向数位印刷，因为与传统印刷方法相比，数位印刷产生的废物更少、消耗的能源更少。

新兴地区中产阶级的不断壮大和可支配收入的提高带来了新的市场机遇，从而产生了全球对数位印刷服务的需求。

是什么原因导致数位印刷服务市场销售额急遽下降？

安装和维护数位印刷设备需要大量的前期投资，这对小型企业和新创公司来说可能是一个障碍，尤其是因为它需要先进的技术。

对于大批量、标准化的项目来说，胶印仍然具有成本效益，因此它继续与传统印刷方法竞争，并在某些领域形成竞争。油墨和原材料成本的波动影响印刷服务提供者的利润率，而操作先进的数位印刷设备和管理复杂的印刷流程需要专业技能和专业知识。

虽然数位印刷通常被认为比传统方法更环保，但它仍然会产生废物并消耗资源，而且行业内越来越需要采用可持续的做法和负责任的废物管理。这些因素可能会在某些情况下限制数位印刷服务的采用或为某些细分市场带来课题。

概述
北美洲
- 美国
- 加拿大
- 墨西哥
欧洲
- 德国
- 英国
- 法国
- 义大利
- 西班牙
- 其他欧洲国家
亚太地区
- 中国
- 日本
- 印度
- 其他亚太地区
拉丁美洲
- 巴西
- 阿根廷
- 其他拉丁美洲国家
中东和非洲
- 阿拉伯联合大公国
- 沙乌地阿拉伯
- 南非
- 其他中东和非洲地区

第 11 章全球数位印刷服务市场：竞争格局

概述
各公司的市场排名
主要发展策略
公司地理分布
公司产业足迹
ACE 矩阵

第 12 章公司简介

Canon
HP
Vision Design & Print Ltd.
Longo AG
Printing In Cannes
AlphaGraphics Inc.
Rotomail
Rotolito
L.E.G.O. SPA
Mediagraf

第 13 章重大进展

产品发布/开发
合併和收购
业务扩展
伙伴关係和合作关係

第 14 章附录

相关研究

简介目录

Product Code: 15619

Digital Printing Services Market Valuation - 2024-2031

The Digital Printing Services Market, valued at USD 31.41 Billion in 2023, is projected to reach USD 47.78 Billion by 2031 , reflecting a Compound Annual Growth Rate (CAGR) of 5.13% from 2024 to 2031 . This growth is primarily driven by factors such as a reduction in the overall cost of printing and increased awareness about the advantages of digital printing compared to conventional methods. These advantages include greater flexibility, shorter turnaround times, and the ability to produce customized and high-quality prints. Advancements in digital printing technology, such as improved inkjet and laser printing capabilities, have further contributed to the market's expansion. As a result, businesses across various industries are increasingly adopting digital printing services to meet their evolving printing needs and capitalize on the benefits offered by this innovative technology.

Digital Printing Services Market: Definition/Overview

Digital printing is the process whereby digital-based images are printed onto various media substrates such as paper, canvas, fabric, and synthetics, eliminating the need for a printing plate, unlike traditional offset printing methods. With digital printing, images are directly sent to the printer using digital files in formats such as PDF, TIFF, or PSD, streamlining the printing process and reducing the mechanical steps required in traditional methods like manually stripping pieces together or making plates and color proofs. This technology provides a cost-effective solution for customized printed items such as marketing materials, business cards, and direct mail pieces, offering high-resolution and flawless results without the need for cumbersome formatting equipment. The adoption of digital printing has expanded the scope for several industries, facilitating the customization of conventional materials like fabric and packaging.

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What Factors are Driving the Growth of the Digital Printing Services Market?

The market is propelled forward by technological advancements. Improved print quality, faster printing speeds, and wider material compatibility are making digital printing an increasingly viable option for diverse applications. A major driver is the growing demand for customization across various industries. Short-run printing and personalized designs are enabled by digital printing, meeting specific marketing needs, product differentiation requirements, and even individual consumer preferences.

The market is further propelled by the rising popularity of e-commerce, which fuels the need for on-demand and high-quality packaging and labels. Preferences are shifting towards digital printing due to increased environmental concerns, as it often involves less waste and energy compared to traditional printing methods.

New opportunities for market expansion are presented by a growing middle class in developing regions, along with increasing disposable income, creating global demand for digital printing services.

What Factors are Plummeting Sales of the Digital Printing Services Market?

The high initial investment, as acquiring and maintaining digital printing equipment can be substantial, particularly for advanced technology, potentially acting as a barrier for smaller businesses or startups.

Competition from traditional printing methods persists, as offset printing remains cost-effective for high-volume, standardized projects, posing competition in specific segments. Fluctuations in ink and raw material costs can also impact profit margins for printing service providers, and there is a requirement for specialized skills and expertise to operate sophisticated digital printing equipment and manage complex printing processes, which can be challenging to find and maintain.

Environmental concerns also play a role, as while digital printing is generally considered more environmentally friendly than traditional methods, it still generates waste and consumes resources, necessitating ongoing advancements in sustainable practices and responsible waste management within the industry. These factors can limit the adoption of digital printing services in certain situations or pose challenges to specific segments of the market.

Category-Wise Acumens

Which Product Type Segment Holds the Dominant Market Share in the Digital Printing Services Market?

The dominant market share in the Digital Printing Services Market is held by the Inkjet category, surpassing laser, UV, and other printing types. Affordability characterizes inkjet printers, as they are generally more accessible compared to other technologies, appealing to a wider range of businesses and individual consumers.

Inkjet technology offers versatility by accommodating a diverse range of materials, from paper and cardstock to fabric and metal, thereby catering to various applications. Advancements in inkjet technology have resulted in high-quality printing output, rivaling other technologies in certain situations while remaining cost-effective.

While not the fastest option, inkjet printers offer adequate printing speeds suitable for most applications, especially considering their affordability and versatility. While other technologies like Laser excel in specific areas such as high-volume printing and crisp text, the combined factors of affordability, versatility, and print quality establish Inkjet printing as the dominant player in the Digital Printing Services Market.

Will the Packaging Segment Turn into an Epicenter of Growth in the Digital Printing Services Market?

The packaging segment is positioned to emerge as a significant epicenter of growth in the Digital Printing Services Market. The importance of digital printing is underscored by the rising demand for customized and visually appealing packaging solutions across various industries, including food and beverage, pharmaceuticals, cosmetics, and consumer goods. Brands are enabled by digital printing to create unique and eye-catching packaging designs that resonate with consumers, thereby enhancing brand visibility and competitiveness.

The need for on-demand and high-quality packaging and labels is fueled by the increasing popularity of e-commerce, as online retailers aim to differentiate their products and provide a memorable unboxing experience to customers.

Advancements in digital printing technology, such as improved print quality, faster turnaround times, and cost-effective short-run printing capabilities, further bolster its position as the preferred choice for packaging manufacturers.

The capabilities of digital printing align with the growing emphasis on sustainability and eco-friendly packaging solutions, as it often entails less waste and energy usage compared to traditional printing methods. Consequently, significant growth is anticipated in the packaging segment as brands and manufacturers progressively embrace digital printing to meet the evolving demands of the modern consumer landscape.

Country/Region Wise Acumens

Could Asia Pacific Drive an Increase in Sales within the Digital Printing Services Market?

Rapid economic growth and rising disposable income levels across various countries, such as China, Japan, India, and South Korea, in the region are fostering a growing middle class with increased purchasing power. There is a heightened demand for various printed materials such as packaging, marketing collateral, and personalized goods, all of which can benefit from the capabilities of digital printing.

The thriving e-commerce sector in this region is leading to an increased need for on-demand, high-quality packaging, and labels, which digital printing services are well-equipped to provide efficiently.

As urbanization rates continue to rise and brand awareness becomes increasingly important, there is a growing demand for diverse printed materials for marketing purposes, further bolstering the potential for sales growth within the Digital Printing Services Market in Asia Pacific.

Will the Sales of the Digital Printing Services Market Fare Well in North America?

North America is characterized by a robust economy and a mature printing industry, providing a conducive environment for the adoption of digital printing services.

The region benefits from a strong presence of key players and technological innovators in the digital printing space, driving continuous advancements and improvements in technology and services. Additionally, increasing demand for personalized and customized printing solutions, particularly in sectors such as advertising, packaging, and textiles, aligns well with the capabilities of digital printing.

The growing preference for sustainable and eco-friendly printing practices in North America further enhances the appeal of digital printing services, which often entail reduced waste and environmental impact compared to traditional printing methods. These factors collectively indicate a favorable outlook for the sales of digital printing services in North America.

Competitive Landscape

Examining the competitive landscape of the Digital Printing Services Market is considered crucial for gaining insights into the industry's dynamics. This research aims to analyze the competitive landscape, with a focus on key players, market trends, innovations, and strategies. By conducting this analysis, valuable insights will be provided to industry stakeholders, assisting them in effectively navigating the competitive environment and seizing emerging opportunities. Understanding the competitive landscape will enable stakeholders to make informed decisions, adapt to market trends, and develop strategies to enhance their market position and competitiveness in the Digital Printing Services Market.

Some of the prominent players operating in the Digital Printing Services Market include:

Canon, HP, Vision Design & Print Ltd., Longo AG, Printing In Cannes, AlphaGraphics Inc., Epson, Rotolito, Rotomail, E.G.O. SPA, Mediagraf, Grafiche Venete.

Latest Developments

In October 2023, A new industrial print platform was introduced by HP Inc. designed for high-volume printing applications. This platform aims to improve efficiency and productivity for businesses in sectors like manufacturing and packaging.

In August 2023, a new line of inkjet inks formulated with a focus on sustainability was unveiled by Epson. These inks offer comparable quality while reducing environmental impact, catering to the growing demand for eco-conscious printing solutions.

1 INTRODUCTION OF THE GLOBAL DIGITAL PRINTING SERVICES MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

2.1 Data mining
2.2 Secondary research
2.3 Primary research
2.4 Subject matter expert advice
2.5 Quality check
2.6 Final review
2.7 Data triangulation
2.8 Bottom-up approach
2.9 Top-down approach
2.10 Research flow
2.11 Data sources

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Overview
3.2 Absolute $ Opportunity
3.3 Market attractiveness
3.4 Future Market Opportunities

4 GLOBAL DIGITAL PRINTING SERVICES MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porter's Five Force Model
4.4 Value Chain Analysis

5 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY PRODUCT TYPE

5.1 Overview
5.2 Lazer
5.3 Inkjet
5.4 UV
5.5 Thermal
5.6 Direct Thermal
5.7 Dye Sublimation
5.8 Electrophotography

6 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY INK TYPE

6.1 Overview
6.2 Aqueous
6.3 UV-cured
6.4 Latex
6.5 Dye Sublimation
6.6 Solvent

7 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY SUBSTRATE

7.1 Overview
7.2 Textile
7.3 Paper
7.4 Plastic Film
7.5 Glass
7.6 Ceramic
7.7 Release Liner

8 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY APPLICATION

8.1 Overview
8.2 Graphic Communication
8.3 Labels & Packaging
8.4 Industrial
8.5 Decorative
8.6 Fabric & Textile Printing
8.7 Functional

9 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY END-USER

9.1 Overview
9.2 Advertising & Marketing
9.3 Textiles & Apparel
9.4 Automotive
9.5 Construction
9.6 Retail
9.7 Healthcare
9.8 Packaging

10 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY GEOGRAPHY

10.1 Overview
10.2 North America
- 10.2.1 The U.S.
- 10.2.2 Canada
- 10.2.3 Mexico
10.3 Europe
- 10.3.1 Germany
- 10.3.2 The U.K.
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 Japan
- 10.4.3 India
- 10.4.4 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Argentina
- 10.5.3 Rest of LATAM
10.6 Middle East and Africa
- 10.6.1 UAE
- 10.6.2 Saudi Arabia
- 10.6.3 South Africa
- 10.6.4 Rest of the Middle East and Africa

11 GLOBAL DIGITAL PRINTING SERVICES MARKET COMPETITIVE LANDSCAPE

11.1 Overview
11.2 Company Market Ranking
11.3 Key Development Strategies
11.4 Company Regional Footprint
11.5 Company Industry Footprint
11.6 ACE Matrix

12 COMPANY PROFILES

12.1 Canon
- 12.1.1 Company Overview
- 12.1.2 Company Insights
- 12.1.3 Business Breakdown
- 12.1.4 Product Benchmarking
- 12.1.5 Key Developments
- 12.1.6 Winning Imperatives
- 12.1.7 Current Focus & Strategies
- 12.1.8 Threat from Competition
- 12.1.9 SWOT Analysis
12.2 HP
- 12.2.1 Company Overview
- 12.2.2 Company Insights
- 12.2.3 Business Breakdown
- 12.2.4 Product Benchmarking
- 12.2.5 Key Developments
- 12.2.6 Winning Imperatives
- 12.2.7 Current Focus & Strategies
- 12.2.8 Threat from Competition
- 12.2.9 SWOT Analysis
12.3 Vision Design & Print Ltd.
- 12.3.1 Company Overview
- 12.3.2 Company Insights
- 12.3.3 Business Breakdown
- 12.3.4 Product Benchmarking
- 12.3.5 Key Developments
- 12.3.6 Winning Imperatives
- 12.3.7 Current Focus & Strategies
- 12.3.8 Threat from Competition
- 12.3.9 SWOT Analysis
12.4 Longo AG
- 12.4.1 Company Overview
- 12.4.2 Company Insights
- 12.4.3 Business Breakdown
- 12.4.4 Product Benchmarking
- 12.4.5 Key Developments
- 12.4.6 Winning Imperatives
- 12.4.7 Current Focus & Strategies
- 12.4.8 Threat from Competition
- 12.4.9 SWOT Analysis
12.5 Printing In Cannes
- 12.5.1 Company Overview
- 12.5.2 Company Insights
- 12.5.3 Business Breakdown
- 12.5.4 Product Benchmarking
- 12.5.5 Key Developments
- 12.5.6 Winning Imperatives
- 12.5.7 Current Focus & Strategies
- 12.5.8 Threat from Competition
- 12.5.9 SWOT Analysis
12.6 AlphaGraphics Inc.
- 12.6.1 Company Overview
- 12.6.2 Company Insights
- 12.6.3 Business Breakdown
- 12.6.4 Product Benchmarking
- 12.6.5 Key Developments
- 12.6.6 Winning Imperatives
- 12.6.7 Current Focus & Strategies
- 12.6.8 Threat from Competition
- 12.6.9 SWOT Analysis
12.7 Rotomail
- 12.7.1 Company Overview
- 12.7.2 Company Insights
- 12.7.3 Business Breakdown
- 12.7.4 Product Benchmarking
- 12.7.5 Key Developments
- 12.7.6 Winning Imperatives
- 12.7.7 Current Focus & Strategies
- 12.7.8 Threat from Competition
- 12.7.9 SWOT Analysis
12.8 Rotolito
- 12.8.1 Company Overview
- 12.8.2 Company Insights
- 12.8.3 Business Breakdown
- 12.8.4 Product Benchmarking
- 12.8.5 Key Developments
- 12.8.6 Winning Imperatives
- 12.8.7 Current Focus & Strategies
- 12.8.8 Threat from Competition
- 12.8.9 SWOT Analysis
12.9 L.E.G.O. SPA
- 12.9.1 Company Overview
- 12.9.2 Company Insights
- 12.9.3 Business Breakdown
- 12.9.4 Product Benchmarking
- 12.9.5 Key Developments
- 12.9.6 Winning Imperatives
- 12.9.7 Current Focus & Strategies
- 12.9.8 Threat from Competition
- 12.9.9 SWOT Analysis
12.10 Mediagraf
- 12.10.1 Company Overview
- 12.10.2 Company Insights
- 12.10.3 Business Breakdown
- 12.10.4 Product Benchmarking
- 12.10.5 Key Developments
- 12.10.6 Winning Imperatives
- 12.10.7 Current Focus & Strategies
- 12.10.8 Threat from Competition
- 12.10.9 SWOT Analysis

13 KEY DEVELOPMENTS

13.1 Product Launches/Developments
13.2 Mergers and Acquisitions
13.3 Business Expansions
13.4 Partnerships and Collaborations

14 Appendix

14.1 Related Research

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