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市场调查报告书
商品编码
1781564

全球硬苏打水市场研究报告 - 产业分析、规模、份额、成长、趋势及 2025 年至 2033 年预测

Global Hard Seltzer Market Research Report- Industry Analysis, Size, Share, Growth, Trends and Forecast 2025 to 2033

出版日期: | 出版商: Value Market Research | 英文 125 Pages | 商品交期: 最快1-2个工作天内

价格

预计全球硬苏打水市场规模将从 2024 年的 264 亿美元成长到 2033 年的 944.7 亿美元,在 2026 年至 2033 年的预测期内,年复合成长率(CAGR) 将达到 15.22%。

随着消费者越来越追求清爽低热量的酒精饮料,硬苏打水市场正经历爆炸性成长。这股趋势在年轻族群中特别流行,他们注重健康,同时又不牺牲口感。随着各大品牌力求在竞争激烈的市场中脱颖而出,多样化的口味和创新的配方将成为硬苏打水市场未来发展的一大亮点。随着消费者在饮料选择上越来越大胆,对独特手工硬苏打水的需求预计将会增长,这为製造商尝试新的原料和口味组合创造了机会。

此外,社群媒体和网红行销的兴起正在显着塑造硬苏打水市场。随着消费者转向数位平台寻求推荐和灵感,品牌正利用社群媒体与受众互动并推广产品。未来,硬苏打水品牌与网红之间的合作可能会增多,引发热议并激发消费者的兴趣。此外,户外社交和活动的日益兴起预计将进一步刺激对便携式硬苏打水的需求,使其成为聚会和庆祝活动的热门选择。

此外,对永续性的日益重视也影响着硬苏打水市场。随着消费者环保意识的增强,对注重环保包装和永续采购实践的品牌的需求日益增长。该市场的未来将以致力于开发符合消费者健康和永续性价值观的硬苏打水产品为标誌。随着产业的发展,在创新、消费者参与以及注重满足现代饮酒者多样化偏好的推动下,硬苏打水市场必将蓬勃发展。

我们的报告经过精心设计,旨在为客户提供关于各个行业和市场的全面且切实可行的洞察。每份报告都包含几个关键部分,以确保客户全面了解市场格局:

市场概览:市场的详细介绍,包括定义、分类和行业现状概述。

市场动态:深入分析影响市场成长的关键驱动因素、限制因素、机会与挑战。本部分探讨技术进步、监管变化和新兴趋势等因素。

細項分析:根据产品类型、应用、最终用户和地理位置等标准,将市场细分为不同的细分市场。此分析重点在于突出每个细分市场的表现和潜力。

竞争格局:对主要市场参与者的全面评估,包括其市场份额、产品组合、策略倡议和财务表现。本部分深入分析了竞争态势以及领先公司采用的关键策略。

市场预测:根据历史资料和当前市场状况,对特定时期的市场规模和成长趋势进行预测。这包括定量分析和图形表示,以说明未来的市场发展轨迹。

区域分析:评估不同地理区域的市场表现,确定关键市场和区域趋势。这有助于了解区域市场动态和机会。

新兴趋势与机会:识别当前及新兴市场趋势、技术创新以及潜在投资领域。本部分将深入探讨未来市场发展与成长前景。

目录

第一章:前言

  • 报告描述
    • 客观的
    • 目标受众
    • 独特的销售主张 (USP) 和产品
  • 研究范围
  • 研究方法
    • 市场研究流程
    • 市场研究方法

第 2 章:执行摘要

  • 市集亮点
  • 全球市场概况

第三章:硬苏打水产业分析

  • 简介 - 市场动态
  • 市场驱动因素
  • 市场限制
  • 机会
  • 产业趋势
  • 波特五力分析
  • 市场吸引力分析
    • 市场吸引力分析 ABV 含量
    • 市场吸引力分析包装类型
    • 市场吸引力分析配销通路
    • 市场吸引力分析:按地区

第四章:价值链分析

  • 价值链分析
  • 原料分析
    • 原料清单
    • 原料製造商清单
    • 主要原物料价格走势
  • 潜在买家名单
  • 行销管道
    • 直效行销
    • 间接行销
    • 行销通路发展趋势

第五章:全球硬苏打水市场分析 ABV 含量

  • ABV 含量概览
  • 历史与预测资料分析 ABV 内容
  • 1.0%至4.9%
  • 5.0%至6.9%
  • 其他的

第六章:全球硬苏打水市场分析包装类型

  • 概论包装类型
  • 历史与预测资料分析包装类型
  • 玻璃瓶
  • 金属罐

第七章:全球硬苏打水市场分析通路

  • 配销通路概览
  • 历史和预测资料分析配销通路
  • 非现场销售
  • 现场消费

第八章:全球硬苏打水市场分析:依地域划分

  • 区域展望
  • 介绍
  • 北美销售分析
    • 概述、历史和预测数据销售分析
    • 北美各细分市场销售分析
    • 北美各国销售分析
    • 美国销售分析
    • 加拿大销售分析
    • 墨西哥销售分析
  • 欧洲销售分析
    • 概述、历史和预测数据销售分析
    • 欧洲各细分市场销售分析
    • 欧洲各国销售分析
    • 英国销售分析
    • 法国销售分析
    • 德国销售分析
    • 义大利销售分析
    • 俄罗斯销售分析
    • 欧洲其他地区销售分析
  • 亚太地区销售分析
    • 概述、历史和预测数据销售分析
    • 亚太地区分部销售分析
    • 亚太地区国家销售分析
    • 中国销售分析
    • 印度销售分析
    • 日本销售分析
    • 韩国销售分析
    • 澳洲销售分析
    • 东南亚销售分析
    • 亚太地区其他地区销售分析
  • 拉丁美洲销售分析
    • 概述、历史和预测数据销售分析
    • 拉丁美洲各细分市场销售分析
    • 拉丁美洲各国销售分析
    • 巴西销售分析
    • 阿根廷销售分析
    • 秘鲁销售分析
    • 智利销售分析
    • 拉丁美洲其他地区销售分析
  • 中东和非洲销售分析
    • 概述、历史和预测数据销售分析
    • 中东和非洲分部销售分析
    • 中东和非洲国家销售分析
    • 沙乌地阿拉伯销售分析
    • 阿联酋销售分析
    • 以色列销售分析
    • 南非销售分析
    • 中东和非洲其他地区销售分析

第九章:硬苏打水公司的竞争格局

  • 硬苏打水市场竞争
  • 合作/协作/协议
  • 合併与收购
  • 新产品发布
  • 其他发展

第十章:公司简介

  • 顶级公司市占率分析
  • 市场集中度
  • Mark Anthony Brands International
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Carlsberg Group
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Anheuser-Busch InBev
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • The Coca-Cola Company
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Diageo Plc
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Heineken NV
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • The Boston Beer Company
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Molson Coors Beverage Company
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Constellation Brands Inc.
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态
  • Kopparberg
    • 公司概况
    • 公司收入
    • 产品
    • 最新动态

注意 - 在公司简介中,财务细节和最新发展取决于可用性,对于私人公司,可能不予涵盖

Product Code: VMR112114184

Global Hard Seltzer Market size is anticipated to grow from USD 26.4 Billion in 2024 to USD 94.47 Billion by 2033, showcasing a robust Compound Annual Growth Rate (CAGR) of 15.22% during the forecast period of 2026 to 2033.

The Hard Seltzer market is experiencing explosive growth as consumers increasingly seek refreshing and low-calorie alcoholic beverage options. This trend is particularly popular among younger demographics who prioritize health-conscious choices without sacrificing flavor. The future of this market is characterized by the introduction of diverse flavors and innovative formulations, as brands strive to differentiate themselves in a crowded marketplace. As consumers become more adventurous in their beverage choices, the demand for unique and artisanal hard seltzers is expected to rise, creating opportunities for manufacturers to experiment with new ingredients and flavor combinations.

Moreover, the rise of social media and influencer marketing is significantly shaping the Hard Seltzer market. As consumers turn to digital platforms for recommendations and inspiration, brands are leveraging social media to engage with their audience and promote their products. The future will likely see an increase in collaborations between hard seltzer brands and influencers, creating buzz and driving consumer interest. Additionally, the growing trend of outdoor socializing and events is expected to further boost the demand for portable and convenient hard seltzer options, making them a popular choice for gatherings and celebrations.

Furthermore, the increasing emphasis on sustainability is influencing the Hard Seltzer market. As consumers become more environmentally conscious, there is a rising demand for brands that prioritize eco-friendly packaging and sustainable sourcing practices. The future of this market will be marked by a commitment to developing hard seltzer products that align with consumers' values regarding health and sustainability. As the industry evolves, the Hard Seltzer market is set to thrive, driven by innovation, consumer engagement, and a focus on meeting the diverse preferences of modern drinkers.

Our reports are meticulously crafted to provide clients with comprehensive and actionable insights into various industries and markets. Each report encompasses several critical components to ensure a thorough understanding of the market landscape:

Market Overview: A detailed introduction to the market, including definitions, classifications, and an overview of the industry's current state.

Market Dynamics: In-depth analysis of key drivers, restraints, opportunities, and challenges influencing market growth. This section examines factors such as technological advancements, regulatory changes, and emerging trends.

Segmentation Analysis: Breakdown of the market into distinct segments based on criteria like product type, application, end-user, and geography. This analysis highlights the performance and potential of each segment.

Competitive Landscape: Comprehensive assessment of major market players, including their market share, product portfolio, strategic initiatives, and financial performance. This section provides insights into the competitive dynamics and key strategies adopted by leading companies.

Market Forecast: Projections of market size and growth trends over a specified period, based on historical data and current market conditions. This includes quantitative analyses and graphical representations to illustrate future market trajectories.

Regional Analysis: Evaluation of market performance across different geographical regions, identifying key markets and regional trends. This helps in understanding regional market dynamics and opportunities.

Emerging Trends and Opportunities: Identification of current and emerging market trends, technological innovations, and potential areas for investment. This section offers insights into future market developments and growth prospects.

SEGMENTATION COVERED IN THE REPORT

By ABV Content

  • 1.0% to 4.9%
  • 5.0% to 6.9%
  • Others

By Packaging Type

  • Glass Bottles
  • Metal Cans

By Distribution Channel

  • Off-trade
  • On-trade
  • COMPANIES PROFILED
  • Mark Anthony Brands International
  • Carlsberg Group
  • Anheuser-Busch InBev
  • The Coca-Cola Company
  • Diageo plc
  • Heineken N.V.
  • The Boston Beer Company
  • Molson Coors Beverage Company
  • Constellation Brands Inc.
  • Kopparberg.
  • The above list can be customized.

TABLE OF CONTENTS

1. PREFACE

  • 1.1. Report Description
    • 1.1.1 Objective
    • 1.1.2 Target Audience
    • 1.1.3 Unique Selling Proposition (USP) & offerings
  • 1.2. Research Scope
  • 1.3. Research Methodology
    • 1.3.1 Market Research Process
    • 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

  • 2.1. Highlights of Market
  • 2.2. Global Market Snapshot

3. HARD SELTZER INDUSTRY ANALYSIS

  • 3.1. Introduction - Market Dynamics
  • 3.2. Market Drivers
  • 3.3. Market Restraints
  • 3.4. Opportunities
  • 3.5. Industry Trends
  • 3.6. Porter's Five Force Analysis
  • 3.7. Market Attractiveness Analysis
    • 3.7.1 Market Attractiveness Analysis ABV Content
    • 3.7.2 Market Attractiveness Analysis Packaging Type
    • 3.7.3 Market Attractiveness Analysis Distribution Channel
    • 3.7.4 Market Attractiveness Analysis By Regions

4. VALUE CHAIN ANALYSIS

  • 4.1. Value Chain Analysis
  • 4.2. Raw Material Analysis
    • 4.2.1 List of Raw Materials
    • 4.2.2 Raw Material Manufactures List
    • 4.2.3 Price Trend of Key Raw Materials
  • 4.3. List of Potential Buyers
  • 4.4. Marketing Channel
    • 4.4.1 Direct Marketing
    • 4.4.2 Indirect Marketing
    • 4.4.3 Marketing Channel Development Trend

5. GLOBAL HARD SELTZER MARKET ANALYSIS ABV CONTENT

  • 5.1. Overview ABV Content
  • 5.2. Historical and Forecast Data Analysis ABV Content
  • 5.3. 1.0% to 4.9% Historic and Forecast Sales By Regions
  • 5.4. 5.0% to 6.9% Historic and Forecast Sales By Regions
  • 5.5. Others Historic and Forecast Sales By Regions

6. GLOBAL HARD SELTZER MARKET ANALYSIS PACKAGING TYPE

  • 6.1. Overview Packaging Type
  • 6.2. Historical and Forecast Data Analysis Packaging Type
  • 6.3. Glass Bottles Historic and Forecast Sales By Regions
  • 6.4. Metal Cans Historic and Forecast Sales By Regions

7. GLOBAL HARD SELTZER MARKET ANALYSIS DISTRIBUTION CHANNEL

  • 7.1. Overview Distribution Channel
  • 7.2. Historical and Forecast Data Analysis Distribution Channel
  • 7.3. Off-trade Historic and Forecast Sales By Regions
  • 7.4. On-trade Historic and Forecast Sales By Regions

8. GLOBAL HARD SELTZER MARKET ANALYSIS BY GEOGRAPHY

  • 8.1. Regional Outlook
  • 8.2. Introduction
  • 8.3. North America Sales Analysis
    • 8.3.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.3.2 North America By Segment Sales Analysis
    • 8.3.3 North America By Country Sales Analysis
    • 8.3.4 United States Sales Analysis
    • 8.3.5 Canada Sales Analysis
    • 8.3.6 Mexico Sales Analysis
  • 8.4. Europe Sales Analysis
    • 8.4.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.4.2 Europe By Segment Sales Analysis
    • 8.4.3 Europe By Country Sales Analysis
    • 8.4.4 United Kingdom Sales Analysis
    • 8.4.5 France Sales Analysis
    • 8.4.6 Germany Sales Analysis
    • 8.4.7 Italy Sales Analysis
    • 8.4.8 Russia Sales Analysis
    • 8.4.9 Rest Of Europe Sales Analysis
  • 8.5. Asia Pacific Sales Analysis
    • 8.5.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.5.2 Asia Pacific By Segment Sales Analysis
    • 8.5.3 Asia Pacific By Country Sales Analysis
    • 8.5.4 China Sales Analysis
    • 8.5.5 India Sales Analysis
    • 8.5.6 Japan Sales Analysis
    • 8.5.7 South Korea Sales Analysis
    • 8.5.8 Australia Sales Analysis
    • 8.5.9 South East Asia Sales Analysis
    • 8.5.10 Rest Of Asia Pacific Sales Analysis
  • 8.6. Latin America Sales Analysis
    • 8.6.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.6.2 Latin America By Segment Sales Analysis
    • 8.6.3 Latin America By Country Sales Analysis
    • 8.6.4 Brazil Sales Analysis
    • 8.6.5 Argentina Sales Analysis
    • 8.6.6 Peru Sales Analysis
    • 8.6.7 Chile Sales Analysis
    • 8.6.8 Rest of Latin America Sales Analysis
  • 8.7. Middle East & Africa Sales Analysis
    • 8.7.1 Overview, Historic and Forecast Data Sales Analysis
    • 8.7.2 Middle East & Africa By Segment Sales Analysis
    • 8.7.3 Middle East & Africa By Country Sales Analysis
    • 8.7.4 Saudi Arabia Sales Analysis
    • 8.7.5 UAE Sales Analysis
    • 8.7.6 Israel Sales Analysis
    • 8.7.7 South Africa Sales Analysis
    • 8.7.8 Rest Of Middle East And Africa Sales Analysis

9. COMPETITIVE LANDSCAPE OF THE HARD SELTZER COMPANIES

  • 9.1. Hard Seltzer Market Competition
  • 9.2. Partnership/Collaboration/Agreement
  • 9.3. Merger And Acquisitions
  • 9.4. New Product Launch
  • 9.5. Other Developments

10. COMPANY PROFILES OF HARD SELTZER INDUSTRY

  • 10.1. Top Companies Market Share Analysis
  • 10.2. Market Concentration Rate
  • 10.3. Mark Anthony Brands International
    • 10.3.1 Company Overview
    • 10.3.2 Company Revenue
    • 10.3.3 Products
    • 10.3.4 Recent Developments
  • 10.4. Carlsberg Group
    • 10.4.1 Company Overview
    • 10.4.2 Company Revenue
    • 10.4.3 Products
    • 10.4.4 Recent Developments
  • 10.5. Anheuser-Busch InBev
    • 10.5.1 Company Overview
    • 10.5.2 Company Revenue
    • 10.5.3 Products
    • 10.5.4 Recent Developments
  • 10.6. The Coca-Cola Company
    • 10.6.1 Company Overview
    • 10.6.2 Company Revenue
    • 10.6.3 Products
    • 10.6.4 Recent Developments
  • 10.7. Diageo Plc
    • 10.7.1 Company Overview
    • 10.7.2 Company Revenue
    • 10.7.3 Products
    • 10.7.4 Recent Developments
  • 10.8. Heineken N.V.
    • 10.8.1 Company Overview
    • 10.8.2 Company Revenue
    • 10.8.3 Products
    • 10.8.4 Recent Developments
  • 10.9. The Boston Beer Company
    • 10.9.1 Company Overview
    • 10.9.2 Company Revenue
    • 10.9.3 Products
    • 10.9.4 Recent Developments
  • 10.10. Molson Coors Beverage Company
    • 10.10.1 Company Overview
    • 10.10.2 Company Revenue
    • 10.10.3 Products
    • 10.10.4 Recent Developments
  • 10.11. Constellation Brands Inc.
    • 10.11.1 Company Overview
    • 10.11.2 Company Revenue
    • 10.11.3 Products
    • 10.11.4 Recent Developments
  • 10.12. Kopparberg
    • 10.12.1 Company Overview
    • 10.12.2 Company Revenue
    • 10.12.3 Products
    • 10.12.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies

LIST OF TABLES

  • Market Snapshot
  • Drivers: Impact Analysis
  • Restraints: Impact Analysis
  • List of Raw Material
  • List of Raw Material Manufactures
  • Analysis ABV Content (USD MN)
  • 1.0% to 4.9% Market Sales By Geography (USD MN)
  • 5.0% to 6.9% Market Sales By Geography (USD MN)
  • Others Market Sales By Geography (USD MN)
  • Analysis Packaging Type (USD MN)
  • Glass Bottles Market Sales By Geography (USD MN)
  • Metal Cans Market Sales By Geography (USD MN)
  • Analysis Distribution Channel (USD MN)
  • Off-trade Market Sales By Geography (USD MN)
  • On-trade Market Sales By Geography (USD MN)
  • Global Hard Seltzer Market Sales By Geography (USD MN)
  • North America Market Analysis (USD MN)
  • United States Market Analysis (USD MN)
  • Canada Market Analysis (USD MN)
  • Mexico Market Analysis (USD MN)
  • Europe Market Analysis (USD MN)
  • Europe Market Estimate By Country (USD MN)
  • United Kingdom Market Analysis (USD MN)
  • France Market Analysis (USD MN)
  • Germany Market Analysis (USD MN)
  • Italy Market Analysis (USD MN)
  • Russia Market Analysis (USD MN)
  • Spain Market Analysis (USD MN)
  • Rest of Europe Market Analysis (USD MN)
  • Asia Pacific Market Analysis (USD MN)
  • China Market Analysis (USD MN)
  • Japan Market Analysis (USD MN)
  • India Market Analysis (USD MN)
  • South Korea Market Analysis (USD MN)
  • Australia Market Analysis (USD MN)
  • South East Asia Market Analysis (USD MN)
  • Rest of Asia Pacific Market Analysis (USD MN)
  • Latin America Market Analysis (USD MN)
  • Brazil Market Analysis (USD MN)
  • Argentina Market Analysis (USD MN)
  • Peru Market Analysis (USD MN)
  • Chile Market Analysis (USD MN)
  • Rest of Latin America Market Analysis (USD MN)
  • Middle East & Africa Market Analysis (USD MN)
  • Saudi Arabia Market Analysis (USD MN)
  • UAE Market Analysis (USD MN)
  • Israel Market Analysis (USD MN)
  • South Africa Market Analysis (USD MN)
  • Rest of Middle East and Africa Market Analysis (USD MN)
  • Partnership/Collaboration/Agreement
  • Mergers And Acquisition

LIST OF FIGURES

  • Research Scope of Hard Seltzer Report
  • Market Research Process
  • Market Research Methodology
  • Global Hard Seltzer Market Size, By Regions (USD MN)
  • Porters Five Forces Analysis
  • Market Attractiveness Analysis ABV Content
  • Market Attractiveness Analysis Packaging Type
  • Market Attractiveness Analysis Distribution Channel
  • Market Attractiveness Analysis By Regions
  • Value Chain Analysis
  • Global Market Analysis ABV Content (USD MN)
  • 1.0% to 4.9% Market Sales By Geography (USD MN)
  • 5.0% to 6.9% Market Sales By Geography (USD MN)
  • Others Market Sales By Geography (USD MN)
  • Global Market Analysis Packaging Type (USD MN)
  • Glass Bottles Market Sales By Geography (USD MN)
  • Metal Cans Market Sales By Geography (USD MN)
  • Global Market Analysis Distribution Channel (USD MN)
  • Off-trade Market Sales By Geography (USD MN)
  • On-trade Market Sales By Geography (USD MN)
  • Global Market Sales (USD MN)
  • North America Market Sales (USD MN)
  • Europe Market Sales (USD MN)
  • Asia Pacific Market Sales (USD MN)
  • Latin America Market Sales (USD MN)
  • Middle East & Africa Market Sales (USD MN)
  • Recent Development in Industry
  • Top Company Market Share Analysis

Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.