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市场调查报告书
商品编码
1548607

北美的B2B 电子商务市场调查:2024年

North America B2B E-Commerce Marketplaces 2024
出版日期: | 出版商: yStats.com | 英文 48 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

预计 2023 年美国 B2B 市场的销售额将超过 2000 亿欧元。

市场采用率的谨慎成长

北美公司正逐渐拥抱 B2B 电子商务市场。到 2023 年，超过 60% 的公司表示，不到 25% 的采购将透过这些平台进行，这表明对传统采购的谨慎转变。

实作中的问题

缺乏可搜寻的产品资讯和糟糕的使用者体验等持续存在的问题阻碍了更广泛的采用。超过一半的企业很难找到详细的产品讯息，超过 40% 的企业遇到载入时间缓慢或介面不直观的情况。

人工智慧驱动的创新

人工智慧是 B2B 电子商务创新的关键驱动力，为从趋势预测到采购自动化的一切提供动力。随着人工智慧技术的进步，B2B 市场预计将成为北美业务营运中日益不可或缺的一部分。

本报告提供北美的B2B 调查电子商务市场调查，彙整北美及美国的B2B 电子商务市场现状，使用者的行动·喜好·认识等资料。

目录

第1章 重要点

第2章 管理摘要

第3章 北美的B2B 电子商务市场调查趋势

  • B2B 市场上 B2B 购买的细分占有率
  • 未来 12 个月 B2B 市场中 B2B 购买量的细分占有率
  • 相较于传统购买方式，% 的人喜欢透过 B2B 市场购买
  • 用于搜寻和购买日常用品的 B2B 市场
  • 公司使用的供应商数量明细
  • 使用了这个特定的 B2B 市场功能
  • B2B 市场遇到的主要问题
  • 透过 B2B 市场购买的最重要的好处
  • 从 B2B 市场采购中获得最少收益的企业百分比

第4章 美国的B2B 电子商务市场空间

  • B2B 电子商务市场概述
  • B2B 电子商务网站销售额：2022-2026 年
  • B2B 电子商务网站销售额占 B2B 电子商务总额的比率：2022-2026 年
  • B2B 电子商务市场销售占有率
  • B2B 电子商务市场销售额占电子销售总额的百分比
  • B2B 电子商务市场销售额占 B2B 总销售额的百分比
  • B2B 卖家：依销售量
  • B2B 产品销售明细：按通路
  • B2B 电子商务占 B2B 总销售额的百分比
  • 透过亚马逊等第三方市场进行销售的企业所占的百分比
  • 亚马逊商务产品销售
  • B2B 买家的电子购买选项
  • 透过 Amazon Business 进行的企业 B2B 总支出明细
  • 超过四分之一的购物是在 Amazon Business 上进行的 B2B 买家所占的百分比
  • 一半以上的购物是在 Amazon Business 上完成的 B2B 买家所占的百分比
  • 未在 Amazon Business 上购买任何商品的 B2B 买家所占百分比
  • 从 Amazon Business 以外的 B2B 市场进行购买的 B2B 买家所占的百分比
  • 主要 B2B 市场概览
  • 亚马逊业务与亚马逊的比较
简介目录
Product Code: 1671

North America B2B E-Commerce Marketplaces 2024: Reveals As Estimated in 2023, B2B Marketplace Sales in the U.S. Reached a Value of Over EUR 0.2 trillion- A Deep Dive by yStats.com

Cautious Growth in Marketplace Adoption

North American companies are gradually embracing B2B E-Commerce marketplaces. In 2023, over 60% of companies reported that less than 25% of their purchases were made through these platforms, indicating a careful move away from traditional procurement.

Challenges in Adoption

Ongoing issues such as insufficient searchable product information and subpar user experiences continue to hamper broader adoption. Over half of companies struggle to find detailed product information, while more than 40% experience slow loading times and unintuitive interfaces.

AI-Driven Innovation

Artificial intelligence is a key driver of innovation in B2B E-Commerce, enhancing everything from trend forecasting to procurement automation. As AI technology advances, B2B marketplaces are expected to become increasingly vital to business operations in North America.

Table of Contents

1. Key Takeaways

2. Management Summary

3. North America Regional B2B E-Commerce Marketplaces

    • Breakdown of B2B Purchases Made on B2B Marketplaces, by Share, in %, 2023e
    • Breakdown of B2B Purchases Made on B2B Marketplaces in the Next 12 Months, by Share, in %, 2023e
    • Breakdown of Preferences For Purchases Through B2B Marketplaces Over Traditional Purchasing Arrangements, in %, 2023e
    • B2B Marketplaces Used to Find And Purchase Supplies, in % of Companies, 2023e
    • Breakdown of Supplier Number Used by Companies, in %, 2023e
    • Experienced B2B Marketplace Features, in % of Companies, 2023e
    • Top Pain Points Experienced on B2B Marketplaces, in % of Companies, 2023e
    • Most Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e
    • Least Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e

4. U.S. B2B E-Commerce Marketplaces

    • B2B E-Commerce Marketplaces Market Overview, August 2024
    • B2B E-Commerce Site Sales, in USD trillion, 2022e-2026f
    • Share of B2B E-Commerce Site Sales Making Up Total B2B Electronic Sales, in % of Total B2B Electronic Sales, 2022e-2026f
    • B2B E-Commerce Marketplace Sales Value, in USD billion, & in % of Y-o-Y Change, in %, 2020-2023
    • Share of B2B E-Commerce Marketplace Sales Making Up Total Electronic Sales, in % of Total Electronic Sales, 2020-2023
    • Share of B2B E-Commerce Marketplace Sales Making Up Total B2B Sales, in % of Total B2B Sales, 2019-2023
    • B2B Sales Origin, by Sales Value, in USD trillion, 2023e
    • Breakdown of B2B Product Sales, by Channel, in %, 2023e
    • Share of B2B E-Commerce Making Up Total B2B Sales, in %, 2021 & 2027f
    • Share of Companies That Sell Through Third-Party Marketplaces Like Amazon, in %, December 2022
    • Amazon Business Product Sales Value, in USD billion, 2022 & 2023e
    • Electronic Purchasing Options In Which B2B Buyers Participate, in % of B2B Buyers, 2023e
    • Breakdown of Total B2B Spending of Companies Done Via Amazon Business, in %, 2023e
    • Share of B2B Buyer That Do More Than a Quarter of Their Purchases On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Do More Than Half of Their Purchasing On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Do Not Buy Anything On Amazon Business, in %, 2023e
    • Share of B2B Buyers That Buy On Other B2B Marketplaces Than Amazon Business, in %, 2023e
    • Overview of Selected B2B Marketplaces, April 2024 (1 of 3)
    • Overview of Selected B2B Marketplaces, April 2024 (2 of 3)
    • Overview of Selected B2B Marketplaces, April 2024 (3 of 3)
    • Critical Features of Selected B2B Marketplaces, April 2024 (1 of 2)
    • Critical Features of Selected B2B Marketplaces, April 2024 (2 of 2)
    • Comparison of Amazon Business to Amazon, 2023e