市场调查报告书
商品编码
1210928
电动理髮器和修剪器全球市场规模研究和预测:按产品(有线、无绳)、分销渠道(线下、线上)、地区划分,2022-2029 年Global Electric Hair Clipper & Trimmer Market Size study & Forecast, by Product (Corded, Cordless), by Distribution Channel (Offline, Online) and Regional Analysis, 2022-2029 |
2021 年全球电动理髮器和修剪器市场价值约为 57.1 亿美元,预计在 2022-2029 年预测期内将以超过 2.5% 的健康增长率增长到过。
电动推剪和电动修剪器是用于剪短和定型头髮的消费类美容产品。 市场的主要驱动力是电子商务在预测期内的增长。 可支配收入的增加也在预测期内加速了市场收入。 消费者保持个人卫生正在推动全球电动推剪和修剪器市场的增长。 此外,日益全球化正在市场上创造有利可图的增长机会。 此外,主要市场参与者正在采取措施在预测期内增加其市场份额。
通过在线渠道推动电动推剪和修剪器销售的一个关键因素是提高了产品在 Flipkart、Amazon.com 和 Snapdeal.com 上的知名度。 此外,该在线门户网站还提供知名品牌产品的大幅折扣、24/7 全天候支持和大量产品选择。 此外,电商在二三线城市的份额不断增加,同时加强了配送服务。 此外,许多知名公司都建立了网站,帮助发展这一细分市场。 此外,全球电子商务销售额正在增长,这推动了市场的增长。 例如,根据 Statista 的数据,2020 年电子商务销售额为 4.938 万亿美元,预计到 2023 年将增长到 6.767 万亿美元。 然而,电动理髮剪和修剪器原材料价格的波动将阻碍整个 2022-2029 年预测期内的市场增长。
电动理髮器和修剪器全球市场研究中考虑的主要区域是亚太地区、北美、欧洲、中美洲和南美洲以及世界其他地区。 2021 年,亚太地区占据了相当大的市场份额。 预计在预测期内增加电动修剪器需求的主要因素是产品曝光率的增加以及千禧一代的鬍鬚趋势。 受男性美容支出增加的推动,尤其是在印度,理髮器的销量预计在未来几年也会增长。 中东和非洲预计将在 2022 年至 2029 年实现最快的复合年增长率。 由于尼日利亚年轻人口不断增长,电动修剪器等护髮产品的销量大幅增长。 此外,互联网使用量的增加、有线电视饱和度和名人代言都对消费者的购买行为产生了有益的影响。
本研究的目的是阐明近年来各个细分市场和国家/地区的市场规模,并预测未来几年的市场规模。 该报告旨在捕捉被调查国家中该行业的定性和定量方面的情况。
它还提供了关键方面的详细信息,例如决定市场未来增长的驱动因素和挑战。 此外,它还包含供利益相关者投资的微观市场潜在机会,以及对主要参与者的竞争格局和产品供应的深入分析。
Global Electric Hair Clipper & Trimmer Market is valued at approximately USD 5.71 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 2.5% over the forecast period 2022-2029. Electric hair clippers and trimmers are consumer grooming products that are used to reduce the length of hair or trim the hair. The major driving factor for the market is rising e-commerce presence over the forecast period. Along with this, rising disposable income is also accelerating the market's revenue over the forecast period. As consumers are maintaining personal hygiene which is driving the growth of the global electric hair clipper & trimmer market. Moreover, rising globalization is creating lucrative growth opportunities in the market. Additionally, key market players are taking initiatives which are rising the market share over the forecast period.
The key element driving the sales of electric hair clippers & trimmers through the online channels is an increase in product visibility at Flipkart, Amazon.com, and Snapdeal.com. Online portals also offer large discounts on name-brand products, 24-7 help, and a wide selection of products. Additionally, e-commerce merchants are increasing their market share in tier II and tier III cities while putting more emphasis on enhancing delivery services. The majority of well-known businesses also have websites, which aids in the segment's expansion. Along with this, e-commerce sales are rising around the globe, which is driving the growth of the market. For instance, according to Statista in 2020, the sales of e-commerce were USD 4,938 billion which is predicted to increase to USD 6,767 billion in 2023. However, the fluctuations in the prices of raw materials for Electric Hair Clippers & Trimmers stifle market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Electric Hair Clipper & Trimmer Market study include Asia Pacific, North America, Europe, Latin America, and Rest of the World. In 2021, Asia Pacific had a sizable market share. The primary factors anticipated to increase demand for the electric trimmer during the projected period are increased product exposure along with the millennial beard trend. In the coming years, it is also anticipated that rising spending on male grooming, particularly in India, will boost sales of hair clippers. From 2022 to 2029, the Middle East and Africa are expected to experience the fastest CAGR. The sale of hair care items like electric trimmers has increased significantly due to Nigeria's expanding youth population. Additionally, increased internet usage, cable TV saturation, and celebrity endorsements are all having a beneficial effect on consumer purchasing behaviour.
Major market players included in this report are:
Koninklijke Philips N.V.
Procter & Gamble
Panasonic Corporation
Xiaomi.
Wahl Clipper Corporation
Spectrum Brands, Inc.
Conair Corporation
ANDIS COMPANY
VEGA
Sunbeam Products, Inc.
Recent Developments in the Market:
Global Electric Hair Clipper & Trimmer Market Report Scope:
Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Product, Distribution Channel, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Product:
Corded
Cordless
By Distribution Channel:
Offline
Online
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
RoLA
Rest of the World
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable