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市场调查报告书
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1517301

全球家用健身器材市场规模研究，按价格点、产品类型、配销通路、最终用户和区域预测 2022-2032

Global At-Home Fitness Equipment Market Size Study, By Price Point, By Product Type, By Distribution Channel, By End User, and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2023 年全球家用健身器材市场价值约为 86 亿美元，预计在 2024-2032 年预测期内将以超过 8.2% 的健康成长率成长。家用健身器材包括消费者在舒适的家中使用的用于增强肌肉力量、提高耐力和控制体重的设备或机器。全球肥胖率的惊人上升，特别是在城市地区，大大补充了市场的成长。据世界卫生组织称，到2022 年，有25 亿成年人（18 岁及以上）超重，其中8.9 亿人患有肥胖症。糖尿病，导致肥胖者增加使用更多的健身器材，进而提高这些产品的销售量。

常用的家用健身器材包括跑步机、健身车、爬楼梯机、划船机、椭圆机和自由重量器材。由于健康意识的增强，全球对居家健身器材的需求激增。肥胖的流行和健康意识的提高极大地推动了全球市场的成长。此外，城市人口的激增、可支配收入的增加、健身趋势的增长以及政府倡导健康生活方式的倡议推动了家用健身器材的普及。由于可支配收入的增加以及保持身心健康的愿望，新兴市场的需求也在增长。

市场动态受到对便利健身选择的渴望的影响，尤其是在 COVID-19 大流行后、忙碌的生活方式以及传统健身房的使用机会有限等因素的影响下。科技进步极大地塑造了市场，智慧镜子、互动式健身自行车和一体式家庭健身系统等连网健身设备变得越来越受欢迎。这些设备透过直播、录製课程和虚拟辅导提供身临其境的训练体验，彻底改变了个人参与体育活动的方式。然而，空间限制和设备成本高是市场成长的潜在限制。

消费者对健康和健康态度的改变进一步影响了市场动态。人们更加关注整体健康，促使製造商除了身体健康之外还纳入了解决心理健康、减轻压力和恢復的功能。人工智慧（AI）和机器学习技术在健身器材中的整合预计将推动市场成长。谷歌和苹果等科技巨头开发的基于人工智慧的私人教练和智慧穿戴设备为用户提供基于健康资料的虚拟指导和帮助。久坐的生活方式和繁忙的日程安排导致人们采用家庭健身器材，因为在家运动可以节省健身房会员费用。由于健身房和健身中心关闭，COVID-19 大流行显着促使人们购买居家健身器材。家庭健身器材市场的特点是快速创新、不断变化的客户偏好以及更加註重提供可行、客製化和全面的健身解决方案。

全球家用健身器材市场研究考虑的关键区域包括亚太地区、北美、欧洲、拉丁美洲和世界其他地区。就收入而言，北美是家用健身器材市场的主导地区。该地区市场的成长归因于快速城市化、不断增长的年轻人口以及人均可支配收入的增加等因素，这有助于家庭健身器材的普及。然而，由于运动和健康饮食习惯越来越受欢迎，预计亚太地区的市场将在预测期内以最快的速度成长。这是由于高可支配资金、健康意识的增强以及生活在非洲大陆的肥胖人数的增加等因素造成的。此外，包括糖尿病、心臟病、高血压、肥胖症和其他骨骼疾病在内的生活方式疾病的盛行率正在上升。

目录

第 1 章：全球家用健身器材市场执行摘要

  • 全球家用健身器材市场规模及预测（2022-2032）
  • 区域概要
  • 分部摘要
    • 按价位
    • 依产品类型
    • 按配销通路
    • 按最终用户
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章：全球家用健身器材市场定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包容与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性（消费者的角度）
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章：全球家用健身器材市场动态

  • 市场驱动因素
    • 全球肥胖率上升
    • 健康意识和意识不断增强
    • 健身技术的进步
  • 市场挑战
    • 居家健身器材成本高
    • 居家健身设施的空间限制
  • 市场机会
    • 增加新兴市场的可支配收入
    • 健身器材的技术整合

第 4 章：全球家用健身器材市场产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的五力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章：2022-2032 年全球家用健身器材市场规模及按价位预测

  • 细分仪表板
  • 全球家用健身器材市场：2022 年和 2032 年价格点收入趋势分析
    • 低的
    • 中
    • 奢华

第 6 章：2022-2032 年全球家用健身器材市场规模及依产品类型预测

  • 细分仪表板
  • 全球家用健身器材市场：2022 年和 2032 年产品类型收入趋势分析
    • 心血管训练设备
    • 自由重量
    • 电源架

第 7 章：2022-2032 年全球家用健身器材市场规模及配销通路预测

  • 细分仪表板
  • 全球家用健身器材市场：2022 年和 2032 年配销通路收入趋势分析
    • 经销商
    • 在线的
    • 零售
    • 健身房/俱乐部

第 8 章：2022-2032 年全球家用健身器材市场规模及最终用户预测

  • 细分仪表板
  • 全球家用健身器材市场：2022 年和 2032 年最终用户收入趋势分析
    • 家庭
    • 公寓
    • 公寓内的健身房

第 9 章：2022-2032 年全球家用健身器材市场规模及地区预测

  • 北美家用健身器材市场
    • 美国家用健身器材市场
      • 2022-2032 年价格点细分规模与预测
      • 产品类型细分规模与预测，2022-2032
      • 2022-2032 年配销通路细分规模与预测
      • 2022-2032 年最终用户细分规模与预测
    • 加拿大家庭健身器材市场
  • 欧洲家用健身器材市场
    • 英国居家健身器材市场
    • 德国家用健身器材市场
    • 法国居家健身器材市场
    • 西班牙家用健身器材市场
    • 义大利家用健身器材市场
    • 欧洲其他地区的家庭健身器材市场
  • 亚太地区家庭健身器材市场
    • 中国家庭健身器材市场
    • 印度家用健身器材市场
    • 日本家用健身器材市场
    • 澳洲居家健身器材市场
    • 韩国居家健身器材市场
    • 亚太地区其他地区家庭健身器材市场
  • 拉丁美洲居家健身器材市场
    • 巴西家用健身器材市场
    • 墨西哥居家健身器材市场
    • 拉丁美洲其他地区的家庭健身器材市场
  • 中东和非洲家庭健身器材市场
    • 沙乌地阿拉伯家庭健身器材市场
    • 南非居家健身器材市场
    • 中东和非洲其他地区的家庭健身器材市场

第 10 章：竞争情报

  • 重点企业SWOT分析
  • 顶级市场策略
  • 公司简介
    • Technogym
      • 关键讯息
      • 概述
      • 财务（视数据可用性而定）
      • 产品概要
      • 市场策略
    • Louis Vuitton
    • PELOTON
    • NOHrD
    • Nordic Track
    • ProForm
    • Precor, Inc.
    • Schwinn
    • JTX Fitness
    • Keiser Corporation
    • Corepump
    • York Barbell
    • Tonal Systems, Inc.
    • ICON Health & Fitness, Inc.
    • PENT

第 11 章：研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

Global At-Home Fitness Equipment Market is valued approximately at USD 8.6 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 8.2% over the forecast period 2024-2032. At-home fitness equipment encompasses devices or machines used by consumers in the comfort of their homes to develop muscular strength, improve stamina, and manage body weight. The alarming rise in global obesity, particularly in urban areas, significantly supplements the growth of the market. According to the WHO, 2.5 billion adults (18 years and older) were overweight, with 890 million living with obesity in 2022. Obesity is linked to numerous health issues, such as sudden cardiac arrest, hypertension, hypotension, and diabetes, driving obese individuals to use more fitness equipment, thereby boosting sales of these products.

The commonly used at-home fitness equipment includes treadmills, stationary cycles, stair climbers, rowing machines, ellipticals, and free weights. The demand for at-home fitness equipment has surged globally due to increased health awareness. The prevalence of obesity and rising health consciousness have majorly boosted the global market growth. Moreover, the upsurge in the urban population, rising disposable income, growing trend of bodybuilding, and government initiatives to promote a healthy lifestyle have fueled the adoption of at-home fitness equipment. The demand in emerging markets is also growing due to rising disposable income and a desire to maintain physical and mental health.

The market dynamics are influenced by the desire for easily accessible fitness options, especially post-COVID-19 pandemic, busy lifestyles, and limited access to conventional gyms. Technological advancements have significantly shaped the market, with connected fitness equipment such as smart mirrors, interactive exercise bikes, and all-in-one home gym systems becoming increasingly popular. These devices provide immersive training experiences through live streaming, recorded lessons, and virtual coaching, revolutionizing how individuals engage with physical activity. However, space limitations and the high cost of equipment are potential restraints to market growth.

Changing consumer attitudes toward wellness and health have further influenced the market dynamics. There is a greater focus on overall well-being, prompting manufacturers to include features addressing mental health, stress reduction, and recovery in addition to physical fitness. The integration of artificial intelligence (AI) and machine learning technology in fitness equipment is expected to drive market growth. AI-based personal trainers and smart wearable devices developed by tech giants like Google and Apple offer users virtual guidance and assistance based on health data. The sedentary lifestyles and hectic schedules have led to the adoption of at-home fitness equipment, as exercising at home saves gym membership expenses. The COVID-19 pandemic significantly induced people to buy at-home fitness equipment due to the closure of gyms and fitness centers. The market for at-home fitness equipment is defined by rapid innovation, shifting customer preferences, and a stronger emphasis on offering feasible, customized, and comprehensive fitness solutions.

The key regions considered for the global At-Home Fitness Equipment Market study include Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America is a dominating region in the At-Home Fitness Equipment Market in terms of revenue. The market growth in the region is being attributed to factors including fast urbanization, a growing young population, and rising per capita disposable income, which contributes to the adoption of at-home exercise equipment. Whereas, the market in Asia Pacific is anticipated to grow at the fastest rate over the forecast period fueled by exercise and healthy eating habits is gaining high popularity. This is due to factors including high disposable money, growing health consciousness, and a growth in the number of fat people living in the continent. In addition, the prevalence of lifestyle illnesses including diabetes, heart disease, hypertension, obesity, and other bone disorders is rising.

Major market players included in this report are:

  • Tonal Systems, Inc.
  • ICON Health & Fitness, Inc.
  • PENT
  • Technogym
  • Louis Vuitton
  • PELOTON
  • NOHrD
  • Nordic Track
  • ProForm
  • Precor, Inc.
  • Schwinn
  • JTX Fitness
  • Keiser Corporation
  • Corepump
  • York Barbell

The detailed segments and sub-segment of the market are explained below:

By Price Point

  • Low
  • Mid
  • Luxury

By Product Type

  • Cardiovascular Training Equipment
  • Free Weights
  • Power Racks

By Distribution Channel

  • Dealers
  • Online
  • Retail
  • Gyms/Clubs

By End User

  • Households
  • Apartment
  • Gym in Apartment

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global At-Home Fitness Equipment Market Executive Summary

  • 1.1. Global At-Home Fitness Equipment Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Price Point
    • 1.3.2. By Product Type
    • 1.3.3. By Distribution Channel
    • 1.3.4. By End User
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global At-Home Fitness Equipment Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global At-Home Fitness Equipment Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rise in global obesity rates
    • 3.1.2. Growing health awareness and consciousness
    • 3.1.3. Advancements in fitness technology
  • 3.2. Market Challenges
    • 3.2.1. High costs of at-home fitness equipment
    • 3.2.2. Space limitations for at-home fitness setups
  • 3.3. Market Opportunities
    • 3.3.1. Increasing disposable income in emerging markets
    • 3.3.2. Technological integration in fitness equipment

Chapter 4. Global At-Home Fitness Equipment Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global At-Home Fitness Equipment Market Size & Forecasts by Price Point 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global At-Home Fitness Equipment Market: Price Point Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Low
    • 5.2.2. Mid
    • 5.2.3. Luxury

Chapter 6. Global At-Home Fitness Equipment Market Size & Forecasts by Product Type 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global At-Home Fitness Equipment Market: Product Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Cardiovascular Training Equipment
    • 6.2.2. Free Weights
    • 6.2.3. Power Racks

Chapter 7. Global At-Home Fitness Equipment Market Size & Forecasts by Distribution Channel 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global At-Home Fitness Equipment Market: Distribution Channel Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Dealers
    • 7.2.2. Online
    • 7.2.3. Retail
    • 7.2.4. Gyms/Clubs

Chapter 8. Global At-Home Fitness Equipment Market Size & Forecasts by End User 2022-2032

  • 8.1. Segment Dashboard
  • 8.2. Global At-Home Fitness Equipment Market: End User Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 8.2.1. Households
    • 8.2.2. Apartment
    • 8.2.3. Gym in Apartment

Chapter 9. Global At-Home Fitness Equipment Market Size & Forecasts by Region 2022-2032

  • 9.1. North America At-Home Fitness Equipment Market
    • 9.1.1. U.S. At-Home Fitness Equipment Market
      • 9.1.1.1. Price Point breakdown size & forecasts, 2022-2032
      • 9.1.1.2. Product Type breakdown size & forecasts, 2022-2032
      • 9.1.1.3. Distribution Channel breakdown size & forecasts, 2022-2032
      • 9.1.1.4. End User breakdown size & forecasts, 2022-2032
    • 9.1.2. Canada At-Home Fitness Equipment Market
  • 9.2. Europe At-Home Fitness Equipment Market
    • 9.2.1. U.K. At-Home Fitness Equipment Market
    • 9.2.2. Germany At-Home Fitness Equipment Market
    • 9.2.3. France At-Home Fitness Equipment Market
    • 9.2.4. Spain At-Home Fitness Equipment Market
    • 9.2.5. Italy At-Home Fitness Equipment Market
    • 9.2.6. Rest of Europe At-Home Fitness Equipment Market
  • 9.3. Asia-Pacific At-Home Fitness Equipment Market
    • 9.3.1. China At-Home Fitness Equipment Market
    • 9.3.2. India At-Home Fitness Equipment Market
    • 9.3.3. Japan At-Home Fitness Equipment Market
    • 9.3.4. Australia At-Home Fitness Equipment Market
    • 9.3.5. South Korea At-Home Fitness Equipment Market
    • 9.3.6. Rest of Asia Pacific At-Home Fitness Equipment Market
  • 9.4. Latin America At-Home Fitness Equipment Market
    • 9.4.1. Brazil At-Home Fitness Equipment Market
    • 9.4.2. Mexico At-Home Fitness Equipment Market
    • 9.4.3. Rest of Latin America At-Home Fitness Equipment Market
  • 9.5. Middle East & Africa At-Home Fitness Equipment Market
    • 9.5.1. Saudi Arabia At-Home Fitness Equipment Market
    • 9.5.2. South Africa At-Home Fitness Equipment Market
    • 9.5.3. Rest of Middle East & Africa At-Home Fitness Equipment Market

Chapter 10. Competitive Intelligence

  • 10.1. Key Company SWOT Analysis
  • 10.2. Top Market Strategies
  • 10.3. Company Profiles
    • 10.3.1. Technogym
      • 10.3.1.1. Key Information
      • 10.3.1.2. Overview
      • 10.3.1.3. Financial (Subject to Data Availability)
      • 10.3.1.4. Product Summary
      • 10.3.1.5. Market Strategies
    • 10.3.2. Louis Vuitton
    • 10.3.3. PELOTON
    • 10.3.4. NOHrD
    • 10.3.5. Nordic Track
    • 10.3.6. ProForm
    • 10.3.7. Precor, Inc.
    • 10.3.8. Schwinn
    • 10.3.9. JTX Fitness
    • 10.3.10. Keiser Corporation
    • 10.3.11. Corepump
    • 10.3.12. York Barbell
    • 10.3.13. Tonal Systems, Inc.
    • 10.3.14. ICON Health & Fitness, Inc.
    • 10.3.15. PENT

Chapter 11. Research Process

  • 11.1. Research Process
    • 11.1.1. Data Mining
    • 11.1.2. Analysis
    • 11.1.3. Market Estimation
    • 11.1.4. Validation
    • 11.1.5. Publishing
  • 11.2. Research Attributes