邮轮旅游市场（按邮轮类型和地区划分）

预计 2025 年全球邮轮旅游市场规模将达到 108.4 亿美元，到 2032 年将达到 191.9 亿美元，2025 年至 2032 年的复合年增长率为 8.5%。

过去几十年来，全球邮轮旅游市场取得了显着成长。可支配收入的增加和休閒时间的增加鼓励人们选择邮轮度假。邮轮提供环游全球风景名胜的异国之旅，同时提供船上娱乐和便利设施。各大公司正大力投资开发配备豪华客舱和套房、高级餐厅、游戏区、水疗中心、剧院表演等的先进邮轮。此外，邮轮吸引了各种各样的消费者，从家庭到寻求刺激无忧假期的独自旅行者。目前，北美和欧洲主导邮轮旅游业，但亚太地区和中东等新兴市场预计也将强劲成长。在创新、有吸引力的宣传活动和全球邮轮旅游业日益增长的推动下，预计未来几年该行业将蓬勃发展。

市场动态：

全球邮轮旅游市场受到生活水准提高、休閒旅游支出增加以及邮轮目的地大力推广的驱动。千禧世代对邮轮旅游的日益喜爱也推动了该产业的扩张。然而，运力过剩可能会在不久的将来威胁邮轮业者的盈利。话虽如此，专注于建造超豪华邮轮、建造节能邮轮和提供独特的旅行体验将带来多重机会。向发展中地区进行地理和人口扩张也是营运商的关键成长策略。在技​​术创新和适应不断变化的消费者偏好的推动下，市场前景仍然普遍乐观。

本研究的主要特点

本报告对全球邮轮旅游市场进行了详细分析，并提供了预测期（2025-2032 年）的市场规模（十亿美元）和年复合成长率（CAGR%），假设基准年为 2024 年。

它还强调了各个领域的潜在商机，并说明了该市场的有吸引力的投资提案矩阵。

它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的主要考察。

根据公司亮点、产品系列、主要亮点、业绩和策略等参数，对全球邮轮旅游市场的主要企业进行分析。

研究中涉及的主要企业包括嘉年华集团、皇家加勒比集团、挪威邮轮控股有限公司、地中海邮轮、途易集团（途易邮轮、赫伯罗特邮轮、玛瑞拉邮轮）、云顶香港（丽星邮轮、星梦邮轮）、迪士尼邮轮、荷美邮轮、邮轮、邮轮、邮轮、如达邮轮、依达波塔、迪士尼邮轮、邮轮、邮轮、邮轮」、依达邮轮、巴威邮轮、邮轮、邮轮、邮轮」。

本报告的见解将使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。

全球邮轮旅游市场报告迎合了该行业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进业者和金融分析师。

相关人员可以透过用于分析全球邮轮旅游市场的各种策略矩阵更轻鬆地做出决策。

目录

第一章 调查目的与前提条件

• 研究目标
• 先决条件
• 简称

第二章 市场展望

• 报告描述
  • 市场定义和范围
• 执行摘要

第三章市场动态、法规与趋势分析

• 市场动态
• 影响分析
• 主要亮点
• 监管情景
• 产品发布/核准
• PEST分析
• 波特分析
• 市场机会
• 监管情景
• 主要进展
• 产业趋势

第四章。 2020 年至 2032 年按邮轮类型分類的全球邮轮旅游市场

• 远洋巡游
• 河上游船

5. 2020-2032 年全球邮轮旅游市场（按地区）

• 北美洲
  • 美国
  • 加拿大
• 拉丁美洲
  • 巴西
  • 阿根廷
  • 墨西哥
  • 其他拉丁美洲
• 欧洲
  • 德国
  • 英国
  • 西班牙
  • 法国
  • 义大利
  • 俄罗斯
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国
  • ASEAN
  • 其他亚太地区
• 中东
  • 海湾合作委员会国家
  • 以色列
  • 其他中东地区
• 非洲
  • 南非
  • 北非
  • 中部非洲

第六章 竞争态势

• Carnival Corporation & plc
• Royal Caribbean Group
• Norwegian Cruise Line Holdings Ltd.
• MSC Cruises
• TUI Group（TUI Cruises, Hapag-Lloyd Cruises, Marella Cruises）
• Genting Hong Kong（Star Cruises, Dream Cruises）
• Disney Cruise Line
• Holland America Line
• Princess Cruises
• Costa Cruises
• AIDA Cruises
• Cunard Line
• Seabourn Cruise Line
• Silversea Cruises
• Viking Cruises

第七章分析师建议

• 命运之轮
• 分析师观点
• 一致的机会图

第八章参考文献与调查方法

• 参考
• 调查方法
• 关于出版商

The Global Cruise Travel Market is estimated to be valued at USD 10.84 Billion in 2025 and is expected to reach USD 19.19 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.5% from 2025 to 2032.

The global cruise travel market has seen significant growth over the past few decades. Rising disposable incomes and greater leisure time have encouraged people to opt for cruise vacations. Cruise liners offer exotic journeys across scenic international destinations while providing entertainment and amenities onboard. Major players have invested heavily in developing advanced cruise ships with lavish cabins and suites, fine dining restaurants, gaming areas, spas, and theatrical performances. Furthermore, cruises appeal to a wide consumer base from families to solo travelers looking for exciting and hassle-free holidays. While North America and Europe currently dominate the cruise travel industry, emerging markets such as Asia Pacific and the Middle East are display strong growth prospects. The industry is expected to prosper in the coming years led by innovations, attractive deals, and rising cruise tourism globally.

Market Dynamics:

The global cruise travel market is driven by rising living standards, increasing spending on leisure and travel, and high promotion of cruise destinations. Growing popularity of cruise vacations among millennials has also spurred industry expansion. However, overcapacity may threaten the profitability of cruise operators in the near future. Nevertheless, focus on building ultra-luxury cruise liners, energy-efficient ships, and offering unique travel experiences presents multiple opportunities. Geographic and demographical expansion into developing regions remains another key growth strategy for players. The market prospects remain largely positive with innovation and adaptation to changing consumer preferences.

Key Features of the Study:

This report provides in-depth analysis of the global cruise travel market, and provides market size (USD Billion) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global cruise travel market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Carnival Corporation & plc, Royal Caribbean Group, Norwegian Cruise Line Holdings Ltd., MSC Cruises, TUI Group (TUI Cruises, Hapag-Lloyd Cruises, Marella Cruises), Genting Hong Kong (Star Cruises, Dream Cruises), Disney Cruise Line, Holland America Line, Princess Cruises, Costa Cruises, AIDA Cruises, Cunard Line, Seabourn Cruise Line, Silversea Cruises, and Viking Cruises

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global cruise travel market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global cruise travel market

Market Segmentation

• Cruise Type Insights (Revenue, USD Bn, 2020 - 2032)
  • Ocean Cruises
  • River Cruises
• Regional Insights (Revenue, USD Bn, 2020 - 2032)
  • North America
  • U.S.
  • Canada
  • Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
  • Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East
  • GCC Countries
  • Israel
  • Rest of Middle East
  • Africa
  • South Africa
  • North Africa
  • Central Africa
• Key Players Insights
  • Carnival Corporation & plc
  • Royal Caribbean Group
  • Norwegian Cruise Line Holdings Ltd.
  • MSC Cruises
  • TUI Group (TUI Cruises, Hapag-Lloyd Cruises, Marella Cruises)
  • Genting Hong Kong (Star Cruises, Dream Cruises)
  • Disney Cruise Line
  • Holland America Line
  • Princess Cruises
  • Costa Cruises
  • AIDA Cruises
  • Cunard Line
  • Seabourn Cruise Line
  • Silversea Cruises
  • Viking Cruises

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Global Cruise Travel Market, By Cruise Type
  • Global Cruise Travel Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
• Impact Analysis
• Key Highlights
• Regulatory Scenario
• Product Launches/Approvals
• PEST Analysis
• PORTER's Analysis
• Market Opportunities
• Regulatory Scenario
• Key Developments
• Industry Trends

4. Global Cruise Travel Market, By Cruise Type, 2020-2032, (USD Bn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Ocean Cruises
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
• River Cruises
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

5. Global Cruise Travel Market, By Region, 2020 - 2032, Value (USD Bn)

• Introduction
  • Market Share (%) Analysis, 2025, 2028 & 2032, Value (USD Bn)
  • Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Bn)
  • Regional Trends
• North America
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • U.S.
    • Canada
• Latin America
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
• Middle East
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • GCC Countries
    • Israel
    • Rest of Middle East
• Africa
  • Introduction
  • Market Size and Forecast, By Cruise Type, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Bn)
    • South Africa
    • North Africa
    • Central Africa

6. Competitive Landscape

• Carnival Corporation & plc
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Royal Caribbean Group
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Norwegian Cruise Line Holdings Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• MSC Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• TUI Group (TUI Cruises, Hapag-Lloyd Cruises, Marella Cruises)
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Genting Hong Kong (Star Cruises, Dream Cruises)
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Disney Cruise Line
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Holland America Line
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Princess Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Costa Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• AIDA Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Cunard Line
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Seabourn Cruise Line
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Silversea Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Viking Cruises
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies

7. Analyst Recommendations

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

8. References and Research Methodology

• References
• Research Methodology
• About us