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市场调查报告书
商品编码
1843376
2021-2031 年北美船帆市场报告(范围、细分、动态和竞争分析)North America Boat Sails Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis |
北美船帆市场预计将大幅成长,到 2031 年将达到约 4.046 亿美元,高于 2023 年的 2.4414 亿美元,反映出 2023 年至 2031 年的年复合成长率(CAGR) 为 6.5%。
执行摘要和市场分析
北美船帆市场主要分为三个区域:美国、加拿大和墨西哥。该市场的成长主要得益于对帆船的强劲需求,而这得益于庞大的休閒航海爱好者群体、竞技帆船运动员以及成熟的航海产业。美国在该市场占据主导地位,在该地区的生产和消费中都占据了相当大的份额。根据美国国家船舶製造商协会 (NMMA) 的数据,2022 年北美帆船产量增加了 3%,总计 2,710 艘。美国仍是帆船的净进口国,进出口均呈现成长态势。
该地区拥有广泛的航海基础设施,包括码头、帆船俱乐部以及美洲杯和各种游艇比赛等着名赛事,为北美船帆市场的成长做出了巨大贡献。
市场区隔分析
北美船帆市场可按类型和应用进行细分。
市场展望
休閒游艇日益流行,尤其是在千禧世代和富裕人群中,这是全球船帆市场成长的关键驱动力。随着城市化和人们对户外活动的兴趣日益浓厚,休閒游艇发展势头强劲,越来越多的消费者开始投资高端游艇体验。这一趋势催生了对高级船帆的强劲需求,它们不仅被视为提升船舶性能的利器,也是提升船舶美感的重要组成部分。
海岸防卫队于2024年6月进行的一项调查显示,约26.5%的美国人口(约8,450万人)从事休閒游艇活动,其中11.9%的家庭(约1,450万户)拥有船隻。这一不断增长的消费群体越来越追求高品质、客製化的船帆,以增强其功能性和视觉吸引力。随着休閒游艇产业的发展,人们越来越青睐采用先进材料製成的船帆,这些材料在速度、耐用性和燃油效率方面均表现出色。此外,船主们也希望拥有时尚美观的船帆,以个性化他们的船隻,从而顺应更广泛的奢华生活方式趋势。
随着休閒划船日益普及,水上船隻的数量也不断增加。美国国家帆船协会(NMMA)报告称,2022年北美帆船产量年增3%,达到2,710艘。新船拥有量和升级改造的成长推动了对船帆的需求,进一步推动了北美船帆市场的发展。
国家洞察
北美船帆市场由美国、加拿大和墨西哥组成,其中美国在2023年占据最大市场份额。美国拥有庞大的休閒航海客户群,这得归功于其绵延的海岸线、湖泊和河流。帆船运动是一项备受喜爱的消遣活动,尤其是在佛罗里达州、德克萨斯州和加利福尼亚州等地,这推动了对帆船的需求,进而带动了船帆的需求。像North Sails这样的大型船帆製造商的存在对美国市场产生了重大影响。此外,像美洲杯这样的着名帆船比赛也催生了对专业船帆的需求。环保船帆的趋势预计也将在未来几年带来巨大的成长机会。
公司简介
北美船帆市场的主要参与者包括 North Sails GmbH、Doyle Sails International Ltd、Elvstrom Sails AS、Ullman Sails International Inc、Quantum Sails Design Group LLC、Wilfer Sails Technology (Heyuan) Co Ltd、OneSails International、Hyde Sails Ltd、Rolly Tasker Sails (Thaiianland) Co.这些公司正在采用各种策略,包括扩张、产品创新和併购,以增强其产品供应并提高市场份额。
The North America Boat Sails Market is projected to grow significantly, reaching approximately US$ 404.60 million by 2031, up from US$ 244.14 million in 2023, reflecting a compound annual growth rate (CAGR) of 6.5% from 2023 to 2031.
Executive Summary and Market Analysis
The North American boat sails market is divided into three main regions: the United States, Canada, and Mexico. The growth of this market is primarily driven by a strong demand for sailboats, fueled by a large community of recreational boating enthusiasts, competitive sailors, and a well-established maritime industry. The United States dominates the market, accounting for a substantial portion of both production and consumption in the region. According to the National Marine Manufacturers Association (NMMA), sailboat production in North America saw a 3% increase in 2022, totaling 2,710 units. The U.S. remains a net importer of sailboats, with both imports and exports on the rise.
The region's extensive boating infrastructure, which includes marinas, sailing clubs, and prestigious events like the America's Cup and various yacht races, significantly contributes to the growth of the boat sails market in North America.
Market Segmentation Analysis
The North America Boat Sails Market can be segmented by type and application.
Market Outlook
The increasing popularity of recreational boating, especially among millennials and affluent individuals, is a key driver of growth in the global boat sails market. As leisure boating gains momentum, influenced by urbanization and a heightened interest in outdoor activities, more consumers are investing in premium boating experiences. This trend is fostering a strong demand for advanced boat sails, which are viewed not only as performance enhancers but also as vital components of a boat's aesthetic appeal.
A Coast Guard survey in June 2024 indicated that approximately 26.5% of the U.S. population, or around 84.5 million people, engaged in recreational boating, with 11.9% of households (about 14.5 million) owning boats. This growing consumer base is increasingly seeking high-quality, customized sails that enhance both functionality and visual appeal. As the recreational boating sector evolves, there is a rising preference for sails made from advanced materials that provide superior performance in speed, durability, and fuel efficiency. Additionally, boat owners are looking for stylish and visually appealing sails to personalize their vessels, aligning with broader luxury lifestyle trends.
As recreational boating becomes more prevalent, the number of boats on the water is also increasing. The NMMA reported a 3% rise in sailboat production in North America in 2022, reaching 2,710 units compared to the previous year. This growth in new boat ownership and upgrades drives the demand for sails, further propelling the North America boat sails market.
Country Insights
The North America Boat Sails Market is comprised of the U.S., Canada, and Mexico, with the U.S. holding the largest market share in 2023. The U.S. boasts a robust customer base for recreational boating, supported by its extensive coastlines, lakes, and rivers. Sailing is a favored pastime, particularly in states like Florida, Texas, and California, which drives the demand for sailboats and, consequently, sails. The presence of major sail manufacturers, such as North Sails, significantly influences the U.S. market. Additionally, prestigious sailing competitions like the America's Cup create a demand for specialized sails. The trend towards environmentally friendly boat sails is also expected to present significant growth opportunities in the coming years.
Company Profiles
Key players in the North America Boat Sails Market include North Sails GmbH, Doyle Sails International Ltd, Elvstrom Sails AS, Ullman Sails International Inc, Quantum Sails Design Group LLC, Wilfer Sails Technology (Heyuan) Co Ltd, OneSails International, Hyde Sails Ltd, Rolly Tasker Sails (Thailand) Co. Ltd., and CHEONG LEE SAILMAKERS LTD, among others. These companies are employing various strategies, including expansion, product innovation, and mergers and acquisitions, to enhance their product offerings and increase market share.