电子货架标籤市场：按技术类型、产品类型、最终用途和地区划分

Electronic Shelf Labels Market, By Technology Type, By Product Type, By End Use, By Region

出版日期: 2025年11月04日 | 出版商:

Coherent Market Insights | 英文 148 Pages | 商品交期: 2-3个工作天内

价格

简介目录

预计到 2025 年，电子货架标籤市场价值将达到 16.023 亿美元，到 2032 年将达到 45.449 亿美元，2025 年至 2032 年的复合年增长率为 16.06%。

报告内容		报告详情
基准年：	2024	2025年市场规模：	16.023亿美元
历史数据时期：	2020-2024	预测期：	2025-2032
预测期间（2025-2032年）：	16.06%	2032 年的预测值：	45.449亿美元

电子货架标籤市场主要服务零售企业，提供电子产品展示方案以取代纸本标籤。电子货架标籤具有高耐用性、长使用寿命和可更换电池等优势，可实现按需更新，以最大限度地减少人工干预。电子货架标籤系统包括显示器、双向通讯系统、中央控制系统以及用于管理和部署店内电子货架标籤的软体。电子货架标籤产品还包括即时产品定位系统、用于宣传特价商品的闪光灯以及各种无线通讯系统，例如蓝牙、红外线、ZigBee、NFC 和 Wi-Fi。

市场动态

对即时价格更新和库存管理的需求不断增长：ESL 使零售商能够即时更新价格和产品信息，减少手动更新价格的需求，并改善库存管理，这对于拥有庞大而复杂产品线的零售商来说尤其重要。

零售业竞争日益激烈，价格压力不断加大：零售商面临日益激烈的竞争和价格压力，因此致力于降低成本、提高效率。 ESL 可以透过自动化价格更新和库存管理，帮助零售商降低成本、提高效率。

本次调查的主要特点

本报告对电子货架标籤市场进行了详细分析，包括其市场规模以及在预测期（2023-2030 年）内的复合年增长率（%），其中 2024 年为基准年。
我们将重点介绍各个细分市场的潜在商机，并说明该市场具有吸引力的投资提案矩阵。
该研究还提供了有关市场驱动因素、限制因素、机会、新产品发布或核准、区域前景以及主要企业。
本报告根据以下参数对全球电子货架标籤市场的主要企业进行了分析：公司概况、财务业绩、产品系列、地理扩张、分销策略、关键发展和策略以及未来计划。
本报告的研究结果将使企业负责人和经营团队能够就未来的产品发布、终端用户升级、市场扩张和行销策略做出明智的决策。
这份全球电子货架标籤市场报告的目标受众是业内各种相关人员，经销商电子货架标籤市场的投资者、产品製造商、分销商和供应商、研究咨询公司、新参与企业和金融分析师。
电子货架标籤市场分析中使用的各种策略矩阵为相关人员制定策略决策提供了重要资讯。

Report Coverage	Report Details
Base Year:	2024	Market Size in 2025:	USD 1,602.3 Mn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	16.06%	2032 Value Projection:	USD 4,544.9 Mn

Electronic shelf label market predominantly caters to retail store businesses to provide electronic product displays instead of paper tags and labels. Electronic shelf labels have advantages such as high durability, long life cycles, replaceable batteries, and can be updated from time to time with minimum manual effort. ESL systems include displays, bi-directional communication systems, central control system, and software to support store-wide management and implementation of ESLs. ESL products also feature real-time product positioning systems, flash lights to promote high discount products and different forms of wireless communication systems such as Bluetooth, infrared, ZigBee, NFC, and Wi-Fi among others.

Market Dynamics

Growing need for real-time price updates and inventory management: ESLs enable retailers to update pricing and product information in real-time, reducing the need for manual price updates and improving inventory management. This is particularly important for retailers with large and complex product ranges.

Increasing competition and price pressure in the retail industry: Retailers are facing increasing competition and price pressure, leading to a focus on cost reduction and efficiency improvements. ESLs can help retailers to reduce costs and improve efficiency by automating price updates and inventory management.

Key features of the study

This report provides in-depth analysis of the electronic shelf label market, its market size (US$ Million) and Compound Annual Growth Rate (CAGR (%)) for the forecast period: 2023 - 2030, considering 2024 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading players
It profiles leading players in the global electronic shelf label market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
Key companies covered as a part of this study include SES-imagotag, Pricer AB, Displaydata, Opticon Sensors Europe B.V, Samsung Electro-Mechanics, NZ Electronic Shelf Labelling, M2Communication, Diebold Nixdorf, Altierre, Teraoka Seiko, Advantech US, E Ink, and others
Insights from this report would allow marketers and management authorities of companies to make informed decision with respect to future product launches, end user upgrades, market expansion and marketing tactics
The global electronic shelf label market report caters to various stakeholders in this industry, including investors, product manufacturers, distributors and suppliers for electronic shelf label market, research and consulting firms, new entrants and financial analysts
Various strategy matrices used in analyzing the electronic shelf label market would provide stakeholders vital inputs to make strategic decisions accordingly

Market Segmentation

Global Electronic Shelf Labels Market, By Technology Type
- RF
- IR
- NFC
Global Electronic Shelf Labels Market, By Product Type
- LCD
- Full graphic e-paper ESL
- Segmented e-paper ESL
Global Electronic Shelf Labels Market, By End Use
- Supermarket and hypermarket
- Convenience stores and departmental stores
- Others
Global Electronic Shelf Labels Market, By Region
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC
- Israel
- Rest of Middle East
- Africa
- South Africa
- Central Africa
- North Africa
Electronic Shelf Labels Market Companies Insights
- SES-Imagotag
- Pricer AB
- Displaydata
- Opticon Sensors Europe B.V
- Samsung Electro-Mechanics
- NZ Electronic Shelf Labelling
- M2Communication
- Diebold Nixdorf
- Altierre
- Teraoka Seiko
- Advantech US
- E Ink
- Toshiba Global Commerce Solutions
- SESimagotag
- -Wuxi Wei Feng Technology
- Cicor

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Preview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Technology Type
- Market Snippet, By Product Type
- Market Snippet, By End Use
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- Opportunities
Impact Analysis
Key Highlights
Regulatory Scenario
Product launches/Approvals
PEST Analysis
PORTER's Analysis
Merger and Acquisition Scenario

4. Global Electronic Shelf Labels Market, By Technology Type, 2020-2032, (US$ Mn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
RF
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Mn)
IR
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Mn)
NFC
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Mn)

5. Global Electronic Shelf Labels Market, By Product Type, 2020-2032, (US$ Mn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
LCD
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Million)
Full graphic e-paper ESL
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Million)
Segmented graphic e-paper ESL
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Million)

6. Global Electronic Shelf Labels Market, By End Use, 2020-2032, (US$ Mn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Supermarket and hypermarket
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (US$ Million)
Convenience stores departmental stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Million)
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Million)

7. Global Electronic Shelf Labels Market, By Region, 2020-2032, (US$ Mn)

Introduction
- Market Share Analysis, By Region, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, For Region, 2021-2032
- Country Trends
North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Technology Type, 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Product Type 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By End Use 2020-2032, (US$ Mn)
- Market Size and Forecast, By Country, 2020-2032, (US$ Mn)
Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Technology Type, 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Product Type 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By End Use 2020-2032, (US$ Mn)
- Market Size and Forecast, By Country, 2020-2032, (US$ Mn)
Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Technology Type, 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Product Type 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By End Use 2020-2032, (US$ Mn)
- Market Size and Forecast, By Country, 2020-2032, (US$ Mn)
Latin America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Technology Type, 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Product Type 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By End Use 2020-2032, (US$ Mn)
- Market Size and Forecast, By Country, 2020-2032, (US$ Mn)
Middle East & Africa
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Technology Type, 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Product Type 2020-2032, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By End Use 2020-2032, (US$ Mn)
- Market Size and Forecast, By Country, 2020-2032, (US$ Mn)

8. Competitive Landscape

SES Imagotag
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Pricer AB
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Displaydata
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Opticon Sensors Europe B.V
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Samsung Electro-Mechanics
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
M2Communication
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Diebold Nixdorf
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Altierre
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Teraoka Seiko
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Advantech US
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
E Ink
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Toshiba Global Commerce Solutions
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Wuxi Wei Feng Technology
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
Cicor
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates
NZ Electronic Shelf Labelling
- Company Overview
- Type Portfolio
- Financial Performance
- Key Strategies
- Recent Developments/Updates