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封面
市场调查报告书
商品编码
1109440

燕麦奶的英国市场 - 产业趋势和至2029年的预测

U.K. Oat Milk Market - Industry Trends And Forecast To 2029
出版日期: | 出版商: Data Bridge Market Research | 英文 117 Pages | 商品交期: 请询问到货日

价格

英国的燕麦奶的市场规模，在2022年～2029年的预测期间预计以40.8％的年复合成长率成长。素食主义的高涨，及英国消费者的乳糖不耐症增加，推动市场成长。

本报告提供英国的燕麦奶市场相关调查分析，市场产业趋势和预测，市场区隔分析，企业简介等资讯。

目录

第1章 简介

第2章 市场区隔

第3章 摘要整理

第4章 重要考察

  • 品牌比较分析
  • 消费者的可支配所得
  • 消费者等级趋势
  • 购买决策的影响因素
  • 产业趋势与未来展望
  • 消费者的要求的满足
  • 新产品的销售策略
  • 自有品牌对品牌公司
  • 推销活动

第5章 英国的燕麦奶市场供应链分析

  • 原料的采购
  • 製造
  • 行销和流通
  • 终端用户

第6章 购买行动和动态

  • 来自家族和朋友的推荐
  • 调查
  • 衝动
  • 广告

第7章 规定

  • 欧洲联盟(EU)
  • 英国政府

第8章 市场概要

  • 促进因素
  • 阻碍因素
  • 机会
  • 课题

第9章 英国的燕麦奶市场:各产品类型

  • 概要
  • 常温保存可能的燕麦奶
  • 冷冻燕麦奶

第10章 英国的燕麦奶市场:各包装尺寸

  • 概要
  • 1,000ml
  • 1,000ml以上
  • 500ml
  • 250ml
  • 不满100ml
  • 110ml

第11章 英国的燕麦奶市场:各包装形式

  • 概要
  • 利乐包
  • 瓶
  • 罐

第12章 英国的燕麦奶市场:各流通管道

  • 概要
  • 商店为基础的零售业者
  • 非商店零售业者

第13章 英国的燕麦奶市场:各类别

  • 概要
  • 传统
  • 有机

第14章 英国的燕麦奶市场:各配方

  • 概要
  • 无糖
  • 加糖

第15章 英国的燕麦奶市场:各口味

  • 概要
  • 无调味/原味
  • 调味

第16章 英国的燕麦奶市场:各强化

  • 概要
  • 强化
  • 通常

第17章 英国的燕麦奶市场:各诉求

  • 概要
  • 无坚果
  • 通常/无诉求
  • 无麸质
  • 无人工防腐剂、色素
  • 其他

第18章 英国的燕麦奶市场:企业形势

  • 企业占有率分析:英国

第19章 SWOT分析

第20章 企业简介

  • OATLY
  • ALPRO
  • MINOR FIGURES
  • PLENISH
  • VALSOIA S.P.A.
  • GLEBE FARM
  • OATO
  • OATSOME
  • PLANTED
  • RUDE HEALTH

第21章 问卷调查

第22章 相关报告

U.K. oat milk market is projected to register a CAGR of 40.8% in the forecast period of 2022 to 2029. The new market report contains data for the historic year 2019, the base year of calculation is 2021 and the forecast period is 2022 to 2029

Market Segmentation:

U.K. Oat Milk Market, By Product Type (Refrigerated Oat Milk and Shelf Stable Oat Milk), Category (Organic and Conventional), Formulation (Sweetened and Unsweetened), Flavor (Unflavored/Original and Flavored), Claim (Regular/No Claim, Gluten Free, Nut Free, Artificial Preservatives & Color Free, and Others), Fortification (Regular and Fortified), Packaging Type (Tetra Packs, Bottles, and Can), Packaging Size (Less Than 100 ml, 110 ml, 250 ml, 500 ml, 1000 ml, and More Than 1000 ml), Distribution Channel (Store Based Retailers and Non-Store Retailers), Industry Trends and Forecast to 2029.

Some of the major factors contributing to the growth of the U.K. oat milk market are:

Increasing trend for veganism

Rising prevalence of lactose intolerance among U.K. consumers

Market Players:

Some of the key market players for the U.K. oat milk market are listed below:

Alpro

Plenish

OATSOME

Minor Figures

Planted

OATO

GLEBE FARM

RUDE HEALTH

OATLY

Valsoia S.p.A

TABLE OF CONTENTS

1 INTRODUCTION 12

  • 1.1 OBJECTIVES OF THE STUDY 12
  • 1.2 MARKET DEFINITION 12
  • 1.3 OVERVIEW OF U.K. OAT MILK MARKET 12
  • 1.4 LIMITATIONS 14
  • 1.5 MARKETS COVERED 14

2 MARKET SEGMENTATION 17

  • 2.1 MARKETS COVERED 17
  • 2.2 GEOGRAPHICAL SCOPE 18
  • 2.3 YEARS CONSIDERED FOR THE STUDY 18
  • 2.4 CURRENCY AND PRICING 18
  • 2.5 DBMR TRIPOD DATA VALIDATION MODEL 19
  • 2.6 MULTIVARIATE MODELLING 22
  • 2.7 TYPE LIFELINE CURVE 22
  • 2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 23
  • 2.9 DBMR MARKET POSITION GRID 24
  • 2.10 VENDOR SHARE ANALYSIS 25
  • 2.11 SECONDARY SOURCES 26
  • 2.12 ASSUMPTIONS 26

3 EXECUTIVE SUMMARY 27

4 PREMIUM INSIGHTS 30

  • 4.1 BRAND COMPARATIVE ANALYSIS 31
  • 4.2 CONSUMERS DISPOSABLE INCOME 33
  • 4.3 CONSUMER LEVEL TRENDS 34
  • 4.4 FACTORS INFLUENCING PURCHASE DECISION 35
    • 4.4.1 GROWING CONSUMERS' INTEREST IN PLANT-BASED DIETS 35
    • 4.4.2 LACTOSE INTOLERANCE 35
    • 4.4.3 PRICING OF OAT MILK 36
  • 4.5 INDUSTRY TRENDS AND FUTURE PERSPECTIVES 37
  • 4.6 MEETING CONSUMER REQUIREMENT 39
  • 4.7 NEW PRODUCT LAUNCH STRATEGY 40
    • 4.7.1 PROMOTING BY EMPHASIZING THE HEALTH BENEFITS OF OAT MILK PRODUCTS 40
    • 4.7.2 PROMOTING OAT MILK BY MARKETING CAMPAIGN- 40
    • 4.7.3 PROMOTING BY NEW PACKAGING- 40
  • 4.8 PRIVATE LABEL VS BRAND LABEL 41
  • 4.9 PROMOTIONAL ACTIVITIES 42

5 SUPPLY CHAIN ANALYSIS OF U.K. OAT MILK MARKET 43

  • 5.1 RAW MATERIAL PROCUREMENT 43
  • 5.2 MANUFACTURING 44
  • 5.3 MARKETING AND DISTRIBUTION 44
  • 5.4 END USERS 45

6 SHOPPING BEHAVIOR AND DYNAMICS 46

  • 6.1 RECOMMENDATIONS FROM FAMILY AND FRIENDS 46
  • 6.2 RESEARCH 46
  • 6.3 IMPULSIVE 46
  • 6.4 ADVERTISEMENT: 46
    • 6.4.1 TELEVISION ADVERTISEMENT 46
    • 6.4.2 ONLINE ADVERTISEMENT 47
    • 6.4.3 IN-STORE ADVERTISEMENT 47
    • 6.4.4 OUTDOOR ADVERTISEMENT 47

7 REGULATIONS 48

  • 7.1 EUROPEAN UNION (EU) 48
  • 7.2 GOVERNMENT U.K. 48

8 MARKET OVERVIEW 50

  • 8.1 DRIVERS 52
    • 8.1.1 GROWING NUMBER OF CONSUMERS FOR VEGAN FOOD AND BEVERAGES 52
    • 8.1.2 INCREASE IN THE NUMBER OF LACTOSE-INTOLERANT PEOPLE 53
    • 8.1.3 GROWTH OF PLANT-BASED MILK IN COMPARISON TO ANIMAL-BASED MILK 53
    • 8.1.4 GROWING AWARENESS AMONG U.K. CONSUMERS ABOUT THE VARIOUS NUTRITION BENEFITS OFFERED BY OAT MILK 54
  • 8.2 RESTRAINTS 55
    • 8.2.1 VOLATILE PRICES OF RAW MATERIAL 55
    • 8.2.2 HIGH PRICES OF OAT MILK IN COMPARISON TO ANIMAL-BASED MILK 55
  • 8.3 OPPORTUNITIES 56
    • 8.3.1 AVAILABILITY OF VARIETY OF FLAVORS 56
    • 8.3.2 ENVIRONMENTAL IMPACT OF ANIMAL-BASED MILK 57
    • 8.3.3 INCREASE IN POPULARITY OF NOVEL FUNCTIONAL BEVERAGES 58
  • 8.4 CHALLENGES 59
    • 8.4.1 STRINGENT GOVERNMENT REGULATIONS 59
    • 8.4.2 DISTURBANCE IN THE SUPPLY CHAIN DUE TO COVID-19 PANDEMIC 59

 

9 U.K. OAT MILK MARKET, BY PRODUCT TYPE 61

  • 9.1 OVERVIEW 62
  • 9.2 SHELF STABLE OAT MILK 63
    • 9.2.1 SHELF STABLE OAT MILK, BY CATEGORY 63
    • 9.2.2 CONVENTIONAL 63
    • 9.2.3 ORGANIC 63
    • 9.2.4 SHELF STABLE OAT MILK, BY FORMULATION 63
    • 9.2.5 UNSWEETENED 64
    • 9.2.6 SWEETENED 64
  • 9.3 REFRIGERATED OAT MILK 64
    • 9.3.1 REFRIGERATED OAT MILK, BY CATEGORY 64
    • 9.3.2 CONVENTIONAL 65
    • 9.3.3 ORGANIC 65
    • 9.3.4 REFRIGERATED OAT MILK, BY FORMULATION 65
    • 9.3.5 UNSWEETENED 65
    • 9.3.6 SWEETENED 65

10 U.K. OAT MILK MARKET, BY PACKAGING SIZE 66

  • 10.1 OVERVIEW 67
  • 10.2 1000 ML 68
  • 10.3 MORE THAN 1000 ML 68
  • 10.4 500 ML 68
  • 10.5 250 ML 69
  • 10.6 LESS THAN 100 ML 69
  • 10.7 110 ML 69

11 U.K. OAT MILK MARKET, BY PACKAGING TYPE 70

  • 11.1 OVERVIEW 71
  • 11.2 TETRA PACKS 72
  • 11.3 BOTTLES 72
    • 11.3.1 GLASS 73
    • 11.3.2 PLASTICS 73
    • 11.3.3 OTHERS 73
  • 11.4 CAN 73

 

12 U.K. OAT MILK MARKET, BY DISTRIBUTION CHANNEL 74

  • 12.1 OVERVIEW 75
  • 12.2 STORE BASED RETAILERS 76
    • 12.2.1 SUPERMARKETS/HYPERMARKETS 77
    • 12.2.2 GROCERY STORES 77
    • 12.2.3 CONVENIENCE STORES 77
    • 12.2.4 SPECIALTY STORES 77
    • 12.2.5 OTHERS 77
  • 12.3 NON-STORE RETAILERS 77
    • 12.3.1 ONLINE RETAILERS 78
    • 12.3.2 COMPANY WEBSITES 78
    • 12.3.3 VENDING 78

13 U.K. OAT MILK MARKET, BY CATEGORY 79

  • 13.1 OVERVIEW 80
  • 13.2 CONVENTIONAL 81
  • 13.3 ORGANIC 81

14 U.K. OAT MILK MARKET, BY FORMULATION 82

  • 14.1 OVERVIEW 83
  • 14.2 UNSWEETENED 84
  • 14.3 SWEETENED 84

15 U.K. OAT MILK MARKET, BY FLAVOR 85

  • 15.1 OVERVIEW 86
  • 15.2 UNFLAVORED/ORIGINAL 87
    • 15.2.1 UNFLAVORED/ORIGINAL, BY CATEGORY 87
      • 15.2.1.1 CONVENTIONAL 87
      • 15.2.1.2 ORGANIC 87
    • 15.2.2 UNFLAVORED/ORIGINAL, BY FORMULATION 87
      • 15.2.2.1 UNSWEETENED 88
      • 15.2.2.2 SWEETENED 88
  • 15.3 FLAVORED 88
    • 15.3.1 CHOCOLATE 88
      • 15.3.1.1 CHOCOLATE, BY CATEGORY 88
        • 15.3.1.1.1 CONVENTIONAL 89
        • 15.3.1.1.2 ORGANIC 89
      • 15.3.1.2 CHOCOLATE, BY FORMULATION 89
        • 15.3.1.2.1 UNSWEETENED 89
        • 15.3.1.2.2 SWEETENED 89

 

    • 15.3.2 VANILLA 89
      • 15.3.2.1 VANILLA, BY CATEGORY 89
        • 15.3.2.1.1 CONVENTIONAL 90
        • 15.3.2.1.2 ORGANIC 90
      • 15.3.2.2 VANILLA, BY FORMULATION 90
        • 15.3.2.2.1 UNSWEETENED 90
        • 15.3.2.2.2 SWEETENED 90
    • 15.3.3 OTHERS 90
      • 15.3.3.1 OTHERS, BY CATEGORY 90
        • 15.3.3.1.1 CONVENTIONAL 91
        • 15.3.3.1.2 ORGANIC 91
      • 15.3.3.2 OTHERS, BY FORMULATION 91
        • 15.3.3.2.1 UNSWEETENED 91
        • 15.3.3.2.2 SWEETENED 91

16 U.K. OAT MILK MARKET, BY FORTIFICATION 92

  • 16.1 OVERVIEW 93
  • 16.2 FORTIFIED 94
  • 16.3 REGULAR 94

17 U.K. OAT MILK MARKET, BY CLAIM 95

  • 17.1 OVERVIEW 96
  • 17.2 NUT FREE 97
  • 17.3 REGULAR/NO CLAIM 97
  • 17.4 GLUTEN FREE 97
  • 17.5 ARTIFICIAL PRESERVATIVES & COLOR FREE 98
  • 17.6 OTHERS 98

18 U.K. OAT MILK MARKET: COMPANY LANDSCAPE 99

  • 18.1 COMPANY SHARE ANALYSIS: U.K. 99

19 SWOT ANALYSIS 100

20 COMPANY PROFILE 101

  • 20.1 OATLY 101
    • 20.1.1 COMPANY SNAPSHOT 101
    • 20.1.2 REVENUE ANALYSIS 101
    • 20.1.3 PRODUCT PORTFOLIO 102
    • 20.1.4 RECENT DEVELOPMENT 102

 

  • 20.2 ALPRO 103
    • 20.2.1 COMPANY SNAPSHOT 103
    • 20.2.2 PRODUCT PORTFOLIO 103
    • 20.2.3 RECENT DEVELOPMENTS 103
  • 20.3 MINOR FIGURES 105
    • 20.3.1 COMPANY SNAPSHOT 105
    • 20.3.2 PRODUCT PORTFOLIO 105
    • 20.3.3 RECENT DEVELOPMENT 105
  • 20.4 PLENISH 106
    • 20.4.1 COMPANY SNAPSHOT 106
    • 20.4.2 PRODUCT PORTFOLIO 106
    • 20.4.3 RECENT DEVELOPMENT 106
  • 20.5 VALSOIA S.P.A 107
    • 20.5.1 COMPANY SNAPSHOT 107
    • 20.5.2 REVENUE ANALYSIS 107
    • 20.5.3 PRODUCT PORTFOLIO 108
    • 20.5.4 RECENT DEVELOPMENT 108
  • 20.6 GLEBE FARM 109
    • 20.6.1 COMPANY SNAPSHOT 109
    • 20.6.2 PRODUCT PORTFOLIO 109
    • 20.6.3 RECENT DEVELOPMENT 109
  • 20.7 OATO 110
    • 20.7.1 COMPANY SNAPSHOT 110
    • 20.7.2 PRODUCT PORTFOLIO 110
    • 20.7.3 RECENT DEVELOPMENT 110
  • 20.8 OATSOME 111
    • 20.8.1 COMPANY SNAPSHOT 111
    • 20.8.2 PRODUCT PORTFOLIO 111
    • 20.8.3 RECENT DEVELOPMENT 111
  • 20.9 PLANTED 112
    • 20.9.1 COMPANY SNAPSHOT 112
    • 20.9.2 PRODUCT PORTFOLIO 112
    • 20.9.3 RECENT DEVELOPMENT 112
  • 20.10 RUDE HEALTH 113
    • 20.10.1 COMPANY SNAPSHOT 113
    • 20.10.2 PRODUCT PORTFOLIO 113
    • 20.10.3 RECENT DEVELOPMENT 113

21 QUESTIONNAIRE 114

22 RELATED REPORTS 117

LIST OF TABLES

  • TABLE 1 ESTIMATED CHRONIC EXPOSURE TO THE SUM OF HT-2 AND T-2 FROM CONSUMPTION OF OAT DRINKS FOR 6 TO 60-MONTH OLDS IN THE UK (NG/KG B.W./DAY) 49
  • TABLE 2 GLOBAL OAT PRICES OVER THE YEARS (2015-2022) 55
  • TABLE 3 GLOBAL PRICES FOR OAT MILK 56
  • TABLE 4 GLOBAL PRICES FOR ANIMAL-BASED MILK 56
  • TABLE 5 U.K. OAT MILK MARKET, BY PRODUCT TYPE, 2020-2029 (USD MILLION) 63
  • TABLE 6 U.K. SHELF STABLE OAT MILK IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 63
  • TABLE 7 U.K. SHELF STABLE OAT MILK IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 64
  • TABLE 8 U.K. REFRIGERATED OAT MILK IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 64
  • TABLE 9 U.K. REFRIGERATED OAT MILK IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 65
  • TABLE 10 U.K. OAT MILK MARKET, BY PACKAGING SIZE, 2020-2029 (USD MILLION) 68
  • TABLE 11 U.K. OAT MILK MARKET, BY PACKAGING TYPE, 2020-2029 (USD MILLION) 72
  • TABLE 12 U.K. BOTTLES IN OAT MILK MARKET, BY PACKAGING TYPE, 2020-2029 (USD MILLION) 72
  • TABLE 13 U.K. OAT MILK MARKET, BY DISTRIBUTION CHANNEL, 2020-2029 (USD MILLION) 76
  • TABLE 14 U.K. STORE BASED RETAILERS IN OAT MILK MARKET, BY DISTRIBUTION CHANNEL, 2020-2029 (USD MILLION) 76
  • TABLE 15 U.K. NON-STORE RETAILERS IN OAT MILK MARKET, BY DISTRIBUTION CHANNEL, 2020-2029 (USD MILLION) 77
  • TABLE 16 U.K. OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 81
  • TABLE 17 U.K. OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 84
  • TABLE 18 U.K. OAT MILK MARKET, BY FLAVOR, 2020-2029 (USD MILLION) 87
  • TABLE 19 U.K. UNFLAVORED/ORIGINAL IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 87
  • TABLE 20 U.K. UNFLAVORED/ORIGINAL IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 88
  • TABLE 21 U.K. FLAVORED IN OAT MILK MARKET, BY TYPE, 2020-2029 (USD MILLION) 88
  • TABLE 22 U.K. CHOCOLATE IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 89
  • TABLE 23 U.K. CHOCOLATE IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 89
  • TABLE 24 U.K. VANILLA IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 90
  • TABLE 25 U.K. VANILLA IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 90
  • TABLE 26 U.K. OTHERS IN OAT MILK MARKET, BY CATEGORY, 2020-2029 (USD MILLION) 91
  • TABLE 27 U.K. OTHERS IN OAT MILK MARKET, BY FORMULATION, 2020-2029 (USD MILLION) 91
  • TABLE 28 U.K. OAT MILK MARKET, BY FORTIFICATION, 2020-2029 (USD MILLION) 93
  • TABLE 29 U.K. OAT MILK MARKET, BY CLAIM, 2020-2029 (USD MILLION) 97

LIST OF FIGURES

  • FIGURE 1 U.K. OAT MILK MARKET: SEGMENTATION 17
  • FIGURE 2 U.K. OAT MILK MARKET: DATA TRIANGULATION 19
  • FIGURE 3 U.K. OAT MILK MARKET: DROC ANALYSIS 20
  • FIGURE 4 U.K. OAT MILK MARKET: COUNTRY VS REGIONAL LEVEL MARKET ANALYSIS 21
  • FIGURE 5 U.K. OAT MILK MARKET: COMPANY RESEARCH ANALYSIS 21
  • FIGURE 6 U.K. OAT MILK MARKET: INTERVIEW DEMOGRAPHICS 23
  • FIGURE 7 U.K. OAT MILK MARKET: DBMR MARKET POSITION GRID 24
  • FIGURE 8 U.K. OAT MILK MARKET: VENDOR SHARE ANALYSIS 25
  • FIGURE 9 U.K. OAT MILK MARKET: SEGMENTATION 29
  • FIGURE 10 AN INCREASE IN THE VEGAN AND LACTOSE INTOLERANT POPULATION IS LEADING TO THE GROWTH OF THE U.K. OAT MILK MARKET IN THE FORECAST PERIOD 30
  • FIGURE 11 SHELF STABLE OAT MILK SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE U.K. OAT MILK MARKET IN 2022 & 2029 30
  • FIGURE 12 SUPPLY CHAIN ANALYSIS OF U.K. OAT MILK MARKET 43
  • FIGURE 13 DRIVERS, RESTRAINTS, OPPORTUNITIES AND CHALLENGES OF THE U.K. OAT MILK MARKET 51
  • FIGURE 14 GLOBAL NUMBER OF PEOPLE SIGNING TO 'VEGANUARY' CAMPAIGN, (2014-2021) 52
  • FIGURE 15 CO2EQ PER LITER BY DIFFERENT TYPES OF MILK 58
  • FIGURE 16 WATER USED FOR EACH LITRE OF PRODUCT FOR DIFFERENT MILK 58
  • FIGURE 17 U.K. OAT MILK MARKET: BY PRODUCT TYPE, 2021 62
  • FIGURE 18 U.K. OAT MILK MARKET: BY PACKAGING SIZE, 2021 67
  • FIGURE 19 U.K. OAT MILK MARKET: BY PACKAGING TYPE, 2021 71
  • FIGURE 20 U.K. OAT MILK MARKET: BY DISTRIBUTION CHANNEL, 2021 75
  • FIGURE 21 U.K. OAT MILK MARKET: BY CATEGORY, 2021 80
  • FIGURE 22 U.K. OAT MILK MARKET: BY FORMULATION, 2021 83
  • FIGURE 23 U.K. OAT MILK MARKET: BY FLAVOR, 2021 86
  • FIGURE 24 U.K. OAT MILK MARKET: BY FORTIFICATION, 2021 93
  • FIGURE 25 U.K. OAT MILK MARKET: BY CLAIM, 2021 96
  • FIGURE 26 U.K. OAT MILK MARKET: COMPANY SHARE 2021 (%) 99