市场调查报告书
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1459376
全球挤出模内标示市场 - 2024-2031Global Extrusion In-Mold Labels Market - 2024-2031 |
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概述
全球挤出模内标籤市场将于 2023 年达到 9 亿美元,预计到 2031 年将达到 13 亿美元,2024-2031 年预测期间复合CAGR为 4.7%。
品牌所有者知道包装设计和标籤作为其行销和品牌不可或缺的组成部分的重要性。挤出模内标籤为品牌差异化、产品客製化和创新标籤设计提供了选择,以吸引目标受众。製造商利用挤出模内标籤的视觉衝击力和品牌塑造可能性来提高产品知名度、传达品牌价值并促进销售。
贴标设备、技术和印刷技术的不断改进,提高了挤出模内贴标方法的效率、速度和精度。由于高速列印、数位列印功能和自动化功能等创新,製造商可以以更便宜的成本和更快的周转时间生产高品质的标籤。
到 2023 年,北美预计将成为第二主导地区,约占全球挤出模内标籤市场的 25%。该地区拥有庞大的客户群,对冷冻食品的需求不断增长。根据食品工业协会和美国冷冻食品研究所进行的一项调查,该类别在去年迅速增长,预计 2020 年收入将增长 21%。挤出模内标籤提供了有吸引力且耐用的标籤解决方案,帮助品牌区分其产品,鼓励该地区的采用。
动力学
对永续包装的需求不断增长
随着人们对环境问题和永续发展问题的认识不断增强,对永续包装解决方案的需求不断增加,这些解决方案可以减少浪费、降低碳足迹并促进回收和循环经济原则。挤出模内标籤适用于可回收和可生物降解的材料,为旨在提高可持续发展资质同时满足客户期望的公司提供环保标籤替代方案。
凯捷最近一项关于永续发展和消费者行为转变的调查发现,由于社会责任和环境影响,79% 的消费者正在改变他们的购物习惯。此外,53% 的顾客和 57% 18 至 24 岁的顾客已转而购买较不知名但更环保的产品。超过 52% 的客户表示与他们认为可持续的公司有情感连结。
包装食品的需求不断增长
全球挤出模内标籤市场受到各行各业对包装商品需求不断增长的推动。消费者行为的变化导致包装产品的使用增加,从食品和饮料到个人护理和家居用品。不断增长的需求需要高效、创新的标籤解决方案,例如挤出模内标籤,它可以提供更好的产品展示和品牌标识。
根据美国农业部对外农业服务局2021年3月发布的报告,日本冷冻食品尤其是冷冻零食的消费量在过去十年中逐渐增加。 2021年3月,欧盟委员会也通过了关于有机生产行动计画的新法律,这将有助于扩大欧洲的有机食品和饮料产业。因此,预计在预测期内对挤出模内标籤的需求将会增加。
有限的兼容性和处理能力
挤出模内标籤可用于各种形状和尺寸的容器,但它们可能不与所有包装格式相容。设计复杂、形状独特或曲线紧凑的容器可能会出现标籤应用和黏合问题,这限制了挤出模内标籤技术在特定市场或产业的使用。
选择适当的标籤材料和加工设定对于挤出模内贴标的成功非常重要。某些标籤材料在耐热性、阻隔品质或与特定包装基材的兼容性方面可能受到限制。製造商在采购符合性能标准并与挤出模内标籤製程相容的合适材料时可能会遇到困难。
Overview
Global Extrusion In-Mold Labels Market reached US$ 0.9 billion in 2023 and is expected to reach US$ 1.3 billion by 2031, growing with a CAGR of 4.7% during the forecast period 2024-2031.
Brand owners know the significance of packaging design and labeling as integral components of their marketing and branding. Extrusion in-mold labels provide options for brand differentiation, product customization and innovative label designs that appeal to target audiences. Manufacturers use the visual impact and branding possibilities of extrusion in-mold labels to improve product visibility, communicate brand values and boost sales.
Continuous improvements in labeling equipment, technology and printing technologies have increased the efficiency, speed and precision of extrusion in-mold labeling methods. Manufacturers can generate high-quality labels at cheaper costs and faster turnaround times because to innovations including high-speed printing, digital printing capabilities and automation features.
In 2023, North America is expected to be the second-dominant region with about 25% of the global extrusion in-mold labels market. The region has large customer base, with rising demand for frozen goods. As per a survey conducted by the Food Industry Association and the American Frozen Food Institute, the category has risen rapidly over the last year, with revenues expected to increase by 21% in 2020. Extrusion in-mold labels provide appealing and durable labeling solutions which assist brands differentiate their products, encouraging adoption in the region.
Dynamics
Growing Demand for Sustainable Packaging
With increased awareness of environmental problems and sustainability concerns, there is an increase in demand for sustainable packaging solutions that decrease waste, lower carbon footprints and promote recycling and circular economy principles. Extrusion in-mold labels are suitable with recyclable and biodegradable materials, providing eco-friendly labeling alternatives for firms aiming to improve their sustainability credentials while meeting customer expectations.
A recent Capgemini survey on sustainability and transforming consumer behavior discovered that 79% of consumers are changing their shopping habits due to social responsibility and environmental effect. Furthermore, 53% of customers and 57% of those aged 18 to 24 have switched to lesser-known products that are more environmentally friendly. Over 52% of customers stated to have an emotional link with companies that they consider sustainable.
Rising Demand for Packaged Food
The global extrusion in-mold labels market is being driven by rising demand for packaged goods across a wide range of industries. Changes in consumer behavior have resulted in a growth in the use of packaged products ranging from food & beverages to personal care & household goods. The rising demand requires efficient and innovative labeling solutions, such as extrusion in-mold labels, which provide better product presentation and brand identity.
In accordance to a report released in March 2021 by the Foreign Agriculture Service of U.S. Department of Agriculture, frozen food consumption in Japan, particularly frozen snacks, has gradually increased over the last decade. In March 2021, the European Commission also passed new laws on the action plan for organic production, which will help to expand Europe's organic food and beverage sector. Thus, owing to this, the demand for extrusion in-mold labels is expected to increase during the forecast period.
Limited Compatibility and Processing
Extrusion in-mold labels can be used for a variety of container shapes and sizes, however they may not be compatible with all package formats. Containers with complicated designs, unique shapes or tight curves may present label application and adhesion issues, limiting the use of extrusion in-mold labels technology in specific markets or industries.
The choice of appropriate label materials and processing settings is important to the success of extrusion in-mold labeling. Certain label materials may be limited in terms of heat resistance, barrier qualities or compatibility with specified packaging substrates. Manufacturers may experience difficulties in sourcing suitable materials that match performance standards and are compatible with the extrusion in-mold labels process.
The global extrusion in-mold labels market is segmented based on material, printing technology, application and region.
Rising Adoption of Flexopgraphic Printing due to Cost Effectiveness
Flexographic printing is expected to be the dominant segment with over 25% of the market during the forecast period 2024-2031. Flexographic printing is an affordable method for producing huge quantities of labels. It provides more efficient ink consumption, faster printing rates and shorter setup times than other printing methods, resulting in lower manufacturing costs per label. Flexographic printing is a cost-effective choice for extrusion in-mold label producers, particularly for high-volume applications.
The e-commerce industry is quickly expanding, which will drive market demand during the forecast period, as flexographic printing is essential in the production of labels that are widely used across the industry. For example, Invest India estimates that the Indian e-commerce business will be valued more than US$ 55 billion in gross merchandise value by 2021. It is projected to reach US$ 350 billion by 2031.
Expansion of E-Commerce in Asia-Pacific
Asia-Pacific is expected to be the dominant region in the global extrusion in-mold labels market covering over 13/rd of the market. The growth of retail infrastructure, combined with the rise of e-commerce in the region, has raised demand for packaged goods and labeling solutions. Extruded in-mold labels play an important role in branding and customer engagement in both traditional retail and online channels, driving market expansion.
E-commerce has transformed the way individuals conduct business in India. The Indian e-commerce sector is predicted to reach US$ 200 billion by 2026, up from US$ 38.5 billion in 2017. According to IBEF, the Indian online grocery market would increase at a CAGR of 57% from US$ 1.9 billion in 2019 to US$ 18.2 billion by 2024. Expansion in the industries will boost demand for the extrusion in-mold labels in the region.
The major global players in the market include CCL Industries, Inc., Namo Packaging Solutions Pvt. Ltd., Coveris Holdings S.A., Huhtamaki Group, COSMO FILMS, Hammer Packaging, Fuji Seal International Inc., Avery Dennison Corporation, Innovia Films Ltd. and Inland.
The epidemic impacted globally supply chains, resulting in raw material shortages, transit delays and manufacturing shutdowns. It has an impact on the availability of inputs such as polymers and resins used in the manufacture of extruded in-mold labels, causing production and distribution issues. Changing consumer habits during the pandemic, including as increasing demand for packaged goods, e-commerce expansion and a preference for sanitary packaging solutions, all had an impact on the demand for extruded in-mold labels.
Manufacturers had to respond to changing demand and alter production levels accordingly. Many extruded in-mold label makers suffered operational issues as a result of lockdowns, social distancing measures and labor shortages. Production facilities worked at reduced capacity, causing delays in order fulfillment and project timeframes.
Russia-Ukraine War Impact
Both Russia and Ukraine play important roles in the global supply chain for raw materials used in plastic packaging, such as polymers and resins. Any disruptions in the supply of the materials caused by the war, such as transportation delays, trade restrictions or production shutdowns, have an impact on the availability and cost of inputs for extruded in-mold label makers globally. It resulted in higher manufacturing costs and supply chain uncertainty for companies that rely on these materials.
The geopolitical tensions caused swings in global commodity prices, particularly those for petroleum, petrochemicals and raw materials needed in plastic production. pricing volatility of inputs like polyethylene and polypropylene impacted the cost structure of extruded in-mold label producers, potentially resulting to product pricing changes to counter increased material costs.
The global extrusion in-mold labels market report would provide approximately 61 tables, 55 figures and 197 pages.
Target Audience 2024
LIST NOT EXHAUSTIVE