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市场调查报告书
商品编码
1696251
全球维生素和矿物质市场 - 2025 至 2032 年Global Vitamins and Minerals Market - 2025-2032 |
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2024 年全球维生素和矿物质市场规模达到 226.8 亿美元,预计到 2032 年将达到 345.9 亿美元,2025-2032 年预测期内的复合年增长率为 5.42%。
人体的多种发育都需要维生素和矿物质。摄取足量的矿物质可以改善情绪并减轻压力。它们可以强健骨骼、癒合伤口并增强免疫系统。它们还将食物转化为能量并修復细胞损伤。维生素和矿物质缺乏会削弱免疫系统并导致多种疾病。
年轻人为了实现美学目标的健康意识不断增强,以及人们对均衡饮食必要性的认识,推动了维生素和矿物质补充剂市场的兴起。全球超过 60% 的消费者每天都使用维生素,约 55% 的消费者被说服摄取补充剂以维持健康的生活方式。消费者对优惠的信心和信念以及消费能力的提高为高端品牌在 2022 年及以后的扩张创造了各种机会。
动态的
健康意识不断增强
维生素缺乏会导致我们身体出现多种疾病。维生素C缺乏会导致坏血病,而维生素A缺乏会导致夜盲症。身体出现肌肉无力和骨骼不适最常见的原因是维生素缺乏。毋庸置疑,如今大量成年人口都在办公室工作,单靠饮食无法满足每日的营养需求。同样,消费者正在采取一种整体的生活方式来提高他们的生活效率。
因此,人们对人类营养和预防性保健意识的增强正在推动全球对维生素和矿物质补充剂的需求。由于忙碌的生活方式和食物准备过程中营养的流失而导致的维生素缺乏症的普遍存在可能会诱使消费者使用维生素和矿物质补充剂。
世界卫生组织(WHO)估计,全球有超过20亿人患有微量营养素缺乏症。各年龄层的膳食补充剂使用量增加了 70%。此外,强烈建议孕妇和 40 岁以上的妇女补充维生素和矿物质。营养不良率较高的国家,如塞拉利昂、赖索托、阿富汗和奈及利亚,可能为维生素和矿物质产业带来潜力。
供应链约束和原物料价格波动
全球维生素和矿物质市场的一个主要限制因素是原材料价格的波动和供应链中断。维生素和矿物质的生产依赖于抗坏血酸(维生素 C)、生育酚(维生素 E)和各种矿物盐等关键成分,这些成分主要来自中国、印度和其他亚洲国家。
由于监管限制、贸易政策或地缘政治紧张局势导致的原材料供应的任何波动都可能影响全球供应。例如,2023 年,中国对化学品製造实施了更严格的环境法规,导致维生素 C 和 B 群维生素的生产成本上升。这导致供应短缺和价格上涨,影响了全球补充剂製造商。
Global vitamins and minerals market reached US$ 22.68 billion in 2024 and is expected to reach US$ 34.59 billion by 2032, growing with a CAGR of 5.42% during the forecast period 2025-2032.
Vitamins and minerals are needed for the body's development in a variety of ways. Mineral intake in sufficient amounts can improve mood and reduce stress levels. They strengthen the bones, heal wounds and boost the immune system. They also convert food to energy and heal cellular damage. Vitamin and mineral deficiencies can weaken the immune system and lead to a variety of disorders.
The growing health consciousness among young people to accomplish aesthetic goals, as well as people's understanding of the necessity of a balanced diet, is driving the rise of the vitamins and mineral supplements market. More than 60% of customers globally use vitamins daily, with approximately 55% persuaded to ingest supplements to maintain a healthy lifestyle. Consumers' confidence and belief in the benefits, as well as improved spending capacity, have created various chances for premium brands to expand in 2022 and beyond.
Dynamic
Growing Health Awareness
Vitamin deficiency causes a variety of ailments in our body. Vitamin C shortage results in scurvy, while vitamin A deficiency causes night blindness. The most prevalent cause of muscle weakness and bone discomfort in the body is vitamin deficiency. Needless to say, with a big adult population working in offices nowadays, a diet alone cannot provide daily nutritional requirements. Similarly, consumers are adopting a holistic lifestyle to increase productivity in their lives.
As a result, people's increased awareness of human nutrition and preventative healthcare is driving up global demand for vitamins and mineral supplements. The prevalence of vitamin deficiencies due to a hectic lifestyle and loss of nutrition during food preparation is likely to tempt consumers to use vitamins and minerals supplements.
The World Health Organization (WHO) estimates that there are over two billion cases of micronutrient deficiency worldwide. Dietary supplement usage has increased by 70% across all age groups. Also, vitamins and mineral supplements are highly suggested for pregnant women and those over the age of 40. Countries with greater malnutrition rates, such as Sierra Leone, Lesotho, Afghanistan and Nigeria, may present a potential for the vitamins and minerals sector.
Supply Chain Constraints and Raw Material Price Volatility
One major restraint in the global vitamins and minerals market is the volatility in raw material prices and supply chain disruptions. The production of vitamins and minerals depends on key ingredients such as ascorbic acid (Vitamin C), tocopherols (Vitamin E) and various mineral salts, which are heavily sourced from China, India and other Asian countries.
Any fluctuations in raw material availability due to regulatory restrictions, trade policies or geopolitical tensions can impact global supply. For example, in 2023, China imposed stricter environmental regulations on chemical manufacturing, leading to higher production costs for Vitamin C and B-complex vitamins. This resulted in supply shortages and price surges, affecting supplement manufacturers worldwide.
The global vitamins and minerals market is segmented based on product, distribution channel, form and region.
Multivitamin Capsules in the global market are expected to drive the market.
In 2024, the multivitamin capsules accounted for the largest percentage of the global vitamins and minerals market. Of all the vitamins and minerals, multivitamins are the most commonly ingested. These multivitamin tablets greatly assist the working population in meeting their daily nutritional requirements because the vitamins and minerals in these capsules can successfully relieve stress and depression symptoms. For example, Vitamin B promotes the neurological system to produce stress-relieving chemicals. Consuming enough vitamins and minerals might help the brain function and affect mood. According to a National Institute of Mental Health report, approximately 40% of Americans over the age of 50 take multivitamins.
A recent study found that taking a multivitamin or multimineral supplement on a regular basis or everyday improves cognition in older people over a three-year period. If verified by future investigation, these findings could provide a simple and cost-effective technique to decrease age-related memory loss, according to the researchers.
According to studies published in June 2023 by Brigham and Women's Hospital and Harvard Medical School, a multivitamin experiment showed surprisingly substantial effects on memory as we age. According to the 3,500 participants in the COSMOS-Web Study, who were aged 60 and older, taking a daily multivitamin reduced cognitive aging by 3.1 years compared to those who took placebos. COSMOS's second cognitive experiment, the clinical research, revealed that multivitamins may aid in minimizing memory loss.
Growing Health Consciousness in North America
North America is expected to be the dominant region in the global vitamins and minerals market. The first multivitamin (MV) dietary supplements and multivitamin/mineral (MVM) were created in the early 1940s. MVMs, for example, are popular supplements; it is estimated that one-third of individuals in the United States already take them and one-fourth of children and teenagers do too. In the United States in 2019, MVMs and MVs accounted for 38% of all vitamin and mineral supplement sales and 14% of all supplement purchases. In 2020, the United States sold around US$ 55.7 billion in dietary supplements, with 21.2 billion coming from goods containing vitamins, minerals, or both and 8.0 billion coming from MVMs and MVs.
Multivitamins greatly assist the working population in meeting their daily nutritional requirements since the vitamins and minerals in this multivitamin pill can successfully relieve stress and depression symptoms. For example, vitamin B encourages the neurological system to create stress-relieving chemicals. Consuming vitamins and minerals in a suitable and appropriate method increases brain function and has a favorable effect on mood.
According to a poll performed by the National Institute of Mental Health, 40% of Americans over the age of 50 take multivitamin tablets. North America's healthcare system is progressively emphasizing preventive treatment to decrease the stress on the system. Vitamins and supplements are considered preventive measures, matching with this approach and supporting their use.
The major global players in the market include AMWAY, Lonza Group, BASF SE, Koninklijke DSM N.V., Du Pont, Pfizer Inc., Nutrilo GmbH, AIE Pharmaceuticals, ParkAcre Enterprises and Aland (Jiangsu) Nutraceutical.
Target Audience 2024
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