市场调查报告书
商品编码
1152275
Frost Radar:行动休閒游戏(2022年)Frost Radar: Mobile Casual Gaming-2022 |
2020年,由于COVID-19大流行,是手机游戏领域获得前所未有成长的一年。消费者花费更多的时间与金钱在手机游戏,过去数年,手机游戏成长大幅超越PC和游戏主机游戏。这是由于开发更高性能的智慧型手机和平板电脑终端,以及包括5G在内的先进行动网路的部署,使需要网路和计算能力的应用成为可能,全球行动设备的利用扩大。
行动休閒游戏,持续占下载数的最高比率。益智游戏和超休閒游戏每年有数十亿下载,两个范畴在2021年以2位数成长。并且,这个大幅度成长今后预计将持续。
本报告提供全球行动休閒游戏市场相关调查分析,Frost Radar(TM)独家手法锁定的市场定位,及各企业的优势,机会,定位相关考察为基础的竞争简介等资讯。
A Benchmarking System to Spark Companies to Action-Innovation that Fuels New Deal Flow and Growth Pipelines
2020 was a year of unprecedented growth for the mobile gaming realm as the COVID-19 pandemic took hold. The gaming industry continues to experience unstoppable growth as more people enjoy advanced technologies and a wider variety of titles.
Consumers are spending more and more time and money on mobile gaming, which saw the biggest gains of all in the past few years and notably outpaced PC and console gaming. This follows a broader worldwide shift toward the use of mobile devices, propelled by the development of higher-performance smartphones and tablets and the rollout of advanced mobile networks including 5G that allow for network- and compute-intensive applications.
Mobile casual games continue to account for the highest percentage of downloads. Billions of puzzle games and hyper casual games are downloaded every year, and both categories experienced double-digit growth in 2021. Frost & Sullivan expects that significant growth to continue.
Frost & Sullivan expects the mobile casual gaming market to continue to grow, driven by technological innovations including artificial intelligence and machine learning elements; the execution of the latest user acquisition techniques; and the implementation of transparent partnerships.
The Frost Radar™ reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar™ methodology. The document presents competitive profiles on each of the companies in the Frost Radar™ based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in an industry and benchmarks them across 10 criteria on the Frost Radar™, where the leading companies in the industry are then positioned.