中国小客车OEM全球扩张策略

Chinese Passenger Vehicle OEMs' Global Expansion Strategies

出版日期: 2023年08月21日 | 出版商:

Frost & Sullivan | 英文 101 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录

中国OEM推动海外市场出口的成长策略

该研究服务概述了中国小客车原始OEM（目标商标产品製造商）的全球扩张策略，特别关注中国对海外市场的出口和海外地点的产能。包括中国原始OEM在内的中国汽车产业见证了电动车(EV) 的快速销售，这与全球电动动力传动系统总成采用的大趋势一致。 2022年对中国汽车产业来说是特别高成长的一年。《巴黎协定》、全球环境目标以及相应的零排放目标等要素将继续推动电动车的市场需求，并鼓励更多国家扩大电动车的采用。作为电动车发展的主要贡献者之一，中国OEM的成长机会将继续增加。中国OEM在海外市场的汽车价值链、生产、经销、分销和售后服务将持续发展。此外，合作和伙伴关係可能会继续加强中国OEM的全球扩大策略。

该研究提供了出口市场的概况，涵盖出口量、平均出口价格、按动力传动系统的出口细分市场、按OEM分類的出口份额以及主要出口国家。它还涵盖了中国OEM在亚太、北美、南美、中东和印度市场的品牌策略和关键见解，以及特定地区的法规政策和税收优惠。它对在不同市场运营的主要中国OEM进行了基准测试，要素市场成长的限制和驱动因素。基准年为2022年，预测期间为2023年及2030年。

This research service outlines the global expansion strategies of Chinese passenger vehicle original equipment manufacturers (OEMs), focusing particularly on China's exports to overseas markets and production capabilities in offshore locations. China's automotive industry, including Chinese OEMs, has been witnessing rapid electric vehicle (EV) sales, aligned with the Mega Trend of global electric powertrain adoption. 2022 was a particularly high-growth year for the Chinese automotive industry. Factors like the Paris Agreement, global environmental goals, and corresponding zero-emission targets will continue to boost market demand for EVs, driving more countries to increase EV adoption. As one of the major contributors to the development of EVs, the growth opportunities for Chinese OEMs will continue to increase. The automotive value chain, production, dealerships, distribution, and aftermarket services of Chinese OEMs in overseas markets will witness further advancements. Moreover, collaborations and partnerships will continue to strengthen the global expansion strategies of Chinese OEMs.

The study provides a snapshot of the export market, covering export volume, average export price, export segment by powertrain, export share by OEMs, and major exporting countries. The study also covers the brand strategies and key insights of Chinese OEMs in markets in the Asia-Pacific, Europe, North America, South America, the Middle East, and India, along with the regulatory policies and tax incentives in specific regions. It benchmarks key Chinese OEMs entering different markets and provides region-wise case studies, identifying the factors restraining and driving the market growth. The base year is 2022, and the forecast period is 2023 and 2030.

Strategic Imperatives

Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Chinese Passenger Vehicle (PV) Original Equipment Manufacturers (OEMs)
Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

Scope of Analysis
Segmentation
Key Competitors
Growth Drivers
Growth Restraints
Key Question This Study Will Answer

Chinese PV Export Market

PV Export Market Overview
Top PV Export Regions and Countries
PV Export Market by Powertrain
Competitive Environment
PV OEMs Export Market Share
SWOT Analysis

Chinese PV OEMs' Global Expansion Strategies

Snapshot of International Operations
Top Growth Strategies of Key OEMs
Key Partnerships
Case Study-Chery's Export Activities

Chinese PV OEMs' Branding Strategies

Branding Strategies
Key Market Forces Drive Chinese OEMs to Apply Multi-brand Strategies
Case Study-The Chinese Government's Key Policies and Tax Incentives
Case Study-Route to Initial Public Offering (IPO)
Case Study-EV Equity Investment
Case Study-ASEAN Governments' Key Policies and Tax Incentives

Chinese PV Export Market-Forecast to 2030

Growth Metrics
Forecast Assumptions
Chinese PV Export Unit Shipment Forecast
Forecast Analysis

Chinese PV OEMs' Overseas Expansion-Asia-Pacific

Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Asia-Pacific
Key Strategies
Key Insights
Case Study-BYD's Successful Entry into the Japanese Market

Chinese PV OEMs' Overseas Expansion-Europe

Key Penetration Countries
Benchmarking of Chinese OEMs Entering Europe
Key Strategies
Key Insights
Case Study-Nio's Successful Entry into the European Market

Chinese PV OEMs' Overseas Expansion-Middle East

Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Middle East
Key Strategies
Key Insights
Case Study-SAIC's Successful Entry into the Middle Eastern Market

Chinese PV OEMs' Overseas Expansion-North America

Key Penetration Countries
Benchmarking of Chinese OEMs Entering North America
Key Strategies
Key Insights
Case Study-SAIC's Successfully Entry into the Mexican Market

Chinese PV OEMs' Overseas Expansion-South America

Key Penetration Countries
Benchmarking of Chinese OEMs Entering South America
Key Strategies
Key Insights
Case Study-Chery's Successful Entrance into the South American Market

Chinese PV OEMs' Overseas Expansion-India

Key Penetration Countries
Benchmarking of Chinese OEMs Entering India
Key Strategies
Case Study-SAIC's Successful Entrance into the Indian Market

Growth Opportunity Universe

Growth Opportunity 1-Electrification, Global Environmental Protection, and Zero-emission Goals
Growth Opportunity 2-Integration of the Automotive Value Chain
Growth Opportunity 3-Improved Technical Competitiveness and Transformation to Intelligent Vehicles
Growth Opportunity 4-Regulatory Preferences and Local Demand
Growth Opportunity 5-Branding Strategy