市场调查报告书
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1479959
2024 年主要数位趋势Top Digital Trends for 2024 |
科技融合推动变革性成长,2024 年
Frost & Sullivan 预测,2024 年将是新颖性和必要性融合的一年,人工智慧 (AI) 的主流采用模式转移。社交商务和元宇宙的发展将彻底改变零售体验,而电子商务将引领潮流。此外,Web 3.0 的引入预计将实现个人化和去中心化的数位生态系统。
规范性分析和行为数位智慧为企业提供高阶资料分析,而人工智慧驱动的网路弹性可加速决策,同时保护数位资产并克服前所未有的挑战将被证明是实现这一目标的重要手段。在永续性方面,碳计量将作为透明度运动的资料来源而广泛采用,以指导基于价值的采购。我们提倡具体的课责,这最终成为有意识的投资者的意识来源。
在电池技术方面,Frost & Sullivan 预计将开发比锂离子电池更便宜、更緻密、更轻且热稳定的新化学物质。
采用数位趋势的主要挑战之一是资料隐私和安全风险,导致缺乏用户信任。公司可以透过建立道德资料采购方法并为营运商提供相关培训计划来加强和促进监管。
Technological Convergence will Drive Transformational Growth in 2024
Frost & Sullivan anticipates 2024 to be a year of convergence of novelty and necessity, with a paradigm shift to the mainstream adoption of artificial intelligence (AI). The retail experience will be completely transformed by social commerce and metaverse developments, which will drive eCommerce. In addition, a more individualized and decentralized digital ecosystem is becoming possible with the implementation of Web 3.0.
Prescriptive analytics and behavioral digital intelligence will enable advanced data analytics for businesses, while AI-powered cyber resilience will prove to be a critical instrument to safeguard digital assets and expedite decision-making while traversing unprecedented challenges. In terms of sustainability, carbon accounting will see strong adoption as a data source for the transparency movement that guides value-based purchasing. It will drive tangible accountability that will ultimately be seen as a source of awareness for conscious investors.
In battery technology, Frost & Sullivan anticipates the development of new chemistries that will be cheaper, denser, lighter, and offer better thermal stability than lithium-ion batteries.
One of the major challenges in adopting digital trends is data privacy and security risks leading to a lack of user trust. Businesses can establish ethical data-sourcing approaches and enforce and promote regulations by offering relevant training programs for operators.
Key Issues Addressed