市场调查报告书
商品编码
1544799
机上盒市场、机会、成长动力、产业趋势分析与预测,2024-2032Set-Top Box Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
由于对高清 (HD) 和超高清 (UHD) 内容的需求激增,预计 2024 年至 2032 年机上盒市场规模的复合年增长率将达到 3.3%。
随着消费者越来越寻求增强的观看体验,先进的机上盒 (STB) 的采用显着增加,这些机上盒可保证卓越的影像和声音品质。此外,随着智慧技术和互联网连接的集成,机上盒在串流媒体服务趋势中发挥关键作用,使用户能够跨平台存取多样化的内容。
在各个地区,政府和监管机构正在强制制定数位电视标准,强调机上盒在接收和解码这些数位讯号方面的重要作用。高速网路普及率的不断提高,加上智慧电视保有量的激增,也扩大了对多功能机上盒的需求。据报道,美国约 79% 的家庭拥有智慧电视。此外,先进的机上盒不仅可以与家庭自动化系统集成,还支援多种多媒体格式。
机上盒产业分为类型、录製、最终用户、销售管道和地区。
根据类型,由于有线电视服务的不断发展和增强,有线电视领域的市场规模预计在 2024 年至 2032 年期间将显着增长。随着有线电视供应商升级其基础设施以提供更高品质的内容(包括高清和超高清频道),他们需要先进的机上盒来有效地向消费者提供这些服务。
就最终用户而言,由于数位看板、店内促销和企业通讯等各种应用的日益普及,商业领域的机上盒市场预计到 2032 年将大幅成长。企业和机构正在利用机上盒来增强客户参与度,并在公共和商业空间的多个萤幕上提供有针对性的内容。
由于消费者对先进娱乐选项的高需求以及高清和 4K 超高清内容的广泛采用,预计到 2032 年,北美机上盒行业将大幅增长。强大的宽频基础设施支援整合机上盒的不断增长趋势,提供对串流媒体服务、视讯点播和互动功能的无缝访问,从而促进区域产品开发。
Set-top box market size is anticipated to witness a 3.3% CAGR between 2024 and 2032 led by the surging demand for high-definition (HD) and ultra-high-definition (UHD) content.
As consumers increasingly seek enhanced viewing experiences, there has been a notable uptick in the adoption of advanced set-top boxes (STBs) that promise superior picture and sound quality. Furthermore, with the integration of smart technologies and internet connectivity, STBs are pivotal in the streaming services trend, granting users access to diverse content across platforms.
In various regions, governments and regulatory bodies are mandating digital TV standards, underscoring the essential role of STBs in receiving and decoding these digital signals. The rising penetration of high-speed internet, coupled with the surge in smart TV ownership is also amplifying the demand for multifunctional STBs. As per reports, around 79% of homes in the U.S. own a smart TV. Moreover, advanced STBs not only integrate with home automation systems but also support a myriad of multimedia formats.
The STB industry is divided into type, recording, end user, sales channel, and region.
Based on type, the market size from the cable segment is slated to witness significant growth during 2024-2032 due to the ongoing evolution and enhancement of cable television services. As cable providers upgrade their infrastructure to offer higher-quality content, including HD and UHD channels, they require advanced STBs to deliver these services effectively to consumers.
In terms of end user, the STB market from the commercial segment will foresee considerable growth up to 2032 owing to the increasing adoption of various applications, such as digital signage, in-store promotions, and corporate communications. Businesses and institutions are leveraging STBs to enhance customer engagement and deliver targeted content across multiple screens in public and commercial spaces.
North America set-top box industry is anticipated to witness substantial growth through 2032 attributed to the high consumer demand for advanced entertainment options and the widespread adoption of HD and 4K Ultra HD content. The robust broadband infrastructure supports the growing trend of integrated STBs that offer seamless access to streaming services, video-on-demand, and interactive features, adding to regional product development.